Hard Times for Urban Outfitters

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THE LARGEST COLLECTION OF LEGAL JOBS ON EARTH

LawCrossing Feature

Hard Times for Urban Outfitters By Teresa Cajot

With its tawdry fashions and edgy home products, Urban Outfitters seems to invite attention through controversy. Lately, however, the company’s products have stirred more attention than it probably desires.

Just last month, ten members of Congress sent a letter

company’s motion to dismiss a case involving the use

to the company’s CEO, Tedford Marlow, criticizing a line

of “blatantly salacious” photos of 17-year-old model

of Irish-themed clothing and accessories. According

Hailey Clauson. According the Clauson’s parents, Urban

to the letter, which was composed by legislators of

Outfitters and two boutiques used her photos on t-

the Congressional Ad Hoc Committee on Irish Affairs,

shirts without obtaining permission. The $28 million

the St. Patrick’s Day Clothing line serves to promote

lawsuit was initially filed against Urban Outfitters, Blood

“severe and negative stereotypes of Irish-American

is the New Black boutique, Brandy & Melville boutique

people” and may even encourage ‘binge drinking.”

and photographer Jason Lee Parry, last August but

Urban Outfitters has not responded to the letter and

was challenged on the grounds that the lawsuit was

continues to offer t-shirts and other products with

procedurally defective.

offensive wording such as, “Irish I Were Drunk” and “Kiss Me I’m Drunk, Or Irish, Or Whatever.”

However, the case will now move forward because Clauson never gave permission to the defendants, to

Late last month, the Navajo Nation filed a lawsuit

use the images. According to the deciding judge, the

against Urban Outfitters over the sale of clothing and

photos were used “to create false endorsement or

accessories with the ‘Navajo’ and ‘Navaho’ names

false designation of origin, as well as claims for false

and marks. The lawsuit follows an ongoing battle that

representation of the characteristics or qualities of

began in October of 2011 when Sasha Houston Brown

plaintiff’s modeling services.”

complained that Urban Outfitters was distributing a line of “cheap, vulgar and culturally offensive” “Navajo”

The photos in question were taken when the model

products including “plastic dreamcatchers wrapped

was only 15. She is shown carrying a six-pack of beer

in pleather hung next to an indistinguishable mass

in one and sitting in a provocative position on the back

of artificial feather jewelry and hyper sexualized

of a motorcycle in another. The shirts with Clauson’s

clothing featuring an abundance of suede, fringe and

image were sold in retail stores around the country and

inauthentic tribal patterns.” Following complaints, the

in the two boutiques named on the lawsuit.

word “Navajo” was removed from certain products on the company’s website, however, stores and sales

While the lawsuit alleges that Parry assured Ford

receipts continued to use the word “Navajo.”

Models that the photos would not be released, Parry and his team disagree. According to Parry, Clauson’s

The company was presented with more bad news last

parents saw the photos and granted permission for

week, when a New York federal judge rejected the

their release.

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