Razon document by lawjuris

Tourism marketing in bangladesh Bangladesh may not possess the impressive monuments and architectural treasures like the pyramid or the taj mahal , but it does have something substantially different to offer in its scenic beauty and cultural heritage. Of course, some archaeological sites - representing buddhitst period-are there in the country. Added to these sites are numerous historical monuments representing hindu, muslim and british periods, scattered all over the country. However, most of these are still unexplored and unknown. In this report we tried to highlight some of the tourist attraction in bangladesh to introduce these places to the tourist such asChittagong is a picturesquely hinterland of large hill- forests and lakes of chittagong are wonderful halide spots. Chittagong is the second largest city of bangladesh and a busy international seaport and airport. Its high green hills and forests, broad sandy beaches and fine cool climate idea for holiday seekers.

Miles of golden sands, towering cliffs, surfing waves, rare shells, colorful pagodas, buddhist temples and tribes, delightful seafood - is cox's bazar, having the world's longest unbroken (120 km.) Beach still unspoiled, sloping gently down to the blue waters of the bay of bengal against the picturesque background of a chain of hills covered with 'the wood of lovely dark and deep, cox's bazar is one of the most attractive tourist spots in the world.

St.martins island is a coral island at teknaf thana of coxâ&#x20AC;&#x2122;s bazar district. A coral reef hidden under water 10 km west of the island stretches out to the coral reef of the malaysian coast. The total area of the island is about 35q miles. Sunderbons located about 320km. South-west if dhaka and spread over an area of about 6000 sq km. Of deltaic swamps along the coastal belt of khulna lies the biggest mangrove forest. The sunderbans or beautyful forest. It is the home of royel bengal tiger and its dense mangrove forests are criss-crossed by a network of rivers and creeks. One finds here tides flowing in two directions in the same creek and often tiger swimming across a river as huge crocodiles basking in the sun.other wildlife in this region is cheetahs spotted deer, monkey, pythons, wild boars etc. One of the major archaeological sites is paharpur. It is a small village 5 km. West of jamalganj in the greater rajshahi district where the remains of the most important and the largest known monastery south of the himalayas has been excavated. This 7th century archaeological find covers approximately an area of 27 acres of land.

Rangamati from chittagong a 77km road across green fields and winding hills will take one to rangamati the headquarters of rangamati. Hills district which is

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a wonderful repository of scenic splendors with flora and fauna of varied descriptions. rangamati is a favorites holiday resort because of its beautiful landscape scenic beauty, lake and colorful tribes. Mahasthangarh, the oldest archaeological site of bangladesh is on the western bank of river karatoa Mainamati is an isolated low, dimpled range of hills, dotted with more than 50 ancient buddhist settlements of the 8th to 12th century. The capital city dhaka predominantly was a city of the mughals. The finest specimen of this period is the aurangabad fort, commonly known as lalbagh fort, which indeed represents the unfulfilled dream of a mughal prince. It occupies the south western part of the old city, overlooking the buriganga on whose northern bank it stands as a silent sentinel of the old city. Sonargaon is one of the oldest capitals of bengal. It was the seat of deva dynasty until the 13th century. From then onward till the advent of the mughals, sonargaon was subsidiary capital of the sultanate of bengal . Kuakata a rare spellbinding beauty spot on the southern most tip of bangladesh in the district of patuakhali. It has a wide sandy beach from where one can get the unique opportunity of seeing both the sunrise and sunset.

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despite having attractive tourism resources, bangladesh is at present attracting relatively low number of international tourists and consequently level of tourist expenditures is also low. Tourism in the country is still in embryonic stage and visitors to this country are mostly businessmen and officials. A very negligible number of visitors are holiday traffic. Despite having attractive tourism resources, bangladesh is at present attracting relatively low number of international tourists and consequently level of tourist expenditures is also coming down .

Tourism in the country is still in embryonic stage. Because of the following problems-

# insufficient fund. # infrastructure facilities. # law & order situation. # improper accommodation facilities. # disturbance from the local public.

To over come this situation we have suggested some of the steps likeâ&#x2013;şdeveloping tourism infrastructures facilities. 4

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►ensure safety and security. ►arranging tourism week or fair. ►arranging the food & beverage facilities. ►improving accommodation facilities. ►to develop tourism without disturbing ecological balance.

Bangladesh still unknown in tourist map  has potential of becoming a fascinating destination in south asian tourist circuit. A step in right direction will surely set the ball of progress in motion. Sooner it come the better for the country and its people.

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the urge to travel is as old as civilization. Faraway places with strange-sounding names lure the traveler with promises of new knowledge enchantment, excitement, diverse forms of entertainment and tantalizing new kinds of food. Now a day, tourism is regarded as an industry which contributes a lot to a countryâ&#x20AC;&#x2122;s national growth. The world travel & tourism council measures that by 2011 the travel & tourism economy will constitute: 11.0 per cent of global gdp support 260. 5 million jobs worldwide which is 9 per cent of total employment or 1 in every 11.2 jobs.

Bangladesh as a tourist destination: Bangladesh is an unexplored stopover destination for holiday makers. Bangladesh has some places with uncommon scenic beauties which always attracts the tourists. Coxâ&#x20AC;&#x2122;s bazar, kaptai, the sundarbans, the chittagong hill tracts, among others, are blessed with enchanting natural beauties.

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Cox’s bazar has the world’s largest natural sand beach. The warm shark free waters are good for bathing and swimming & while the sandy beaches offer opportunities For sunbathing. The beauty of the setting-sun behind the waves of the sea is simply captivating. The kaptai lake is famous for its charming scenic beauty. forty-eight kilometers from teknaf, st. Martin is the country’s only coral island and an unspoilt paradise. The sundarban is the world’s biggest mangrove forest, the sundarbans-the home of the royal bengal tigers. These dense mangrove forests are cresscrossed by a network of rivers and creeks. Here, tourists find tides flowing in two directions in the same creek and often tigers swimming across a river or huge crocodiles basking in the sun. Other wildlife of the region includes the cheetahs, spotted deer, monkeys, pythons, wild bears and hyenas. The main tourist spots inside the sundarbans include hiron point (nilkamal), katka and tri kona island. These places offer the best vantage points for watching tigers, deer, monkeys, crocodiles and birds. Another major attraction inside the sundarbans is dublachar(island), a fishing village. Herds of spotted deer often come to graze here. 8

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Dhaka, the capital, has its own attractions. It is specially famous for its mosques and monuments, both old and new. Among the old ones, the lalbag fort, bara katra, chhota katra, hossaini dalan, the tara mosque have special attractions for the tourists. Among the new ones, the baitul mukarram,the central shahid minar and the national museum are worth seeing. besides, there are a good number of places of historical interest in bangladesh. Mahasthangarh in bogra, paharpur in rajshahi and mainamati in comilla can satisfy the tourists deeply who are interested en archeological and cultural history of bangladesh. Bangladesh parjatan corporation (bpc) is the national tourism organization of bangladesh. Thousand of people are traveling every year to see the unseen and to know the unknown by the help of bpc.this national tourism organization is the business of transport care, feeding, accommodation and entertainment of the tourist including the hospitality field, hotels, motels, resorts, restaurants, rental cars and camping. Its unique attractions offer the travelers an amusing tour.

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Country name:Peoples republic of bangladesh

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Wearing apparel

: Tropical in summer and light woolen in winter.

Currency

: Taka (tk.) Is the unit of currency. The taka is equal to 100 paisa (smallest unit). Notes of 1, 2, 5, 10, 20, 50, 100, 500 taka and coins of 25, 50 paisa and taka 1 and 5 are in circulation. 1us$ = 58.00 taka. : 9:00am to 3:00pm on saturday - wednesday and 9:00am to 2:00pm on thursday and closed on fridays and public holidays.

Banking hours

Time difference Working hours

: +0600 hrs gmt. : Office hours 9:00am to 4:00pm on saturdaywednesday and 9:00am to 2:00pm on thursday. Friday closed.

Newspapers

: Dailies both in bangla and english are published from dhaka, chittagong and other important cities and towns.main english newspapers are the bangladesh Observer,the daily star,the financial express, The daily independent,new age and the holiday (weekly).main bangla newspapers are the daily janakantha ittefaq,dinkal,janakantha,prothom alo and jugantar, inqilab, ajker kagoj, sangbad.

radio stations

: Dhaka, chittagong, rajshahi, sylhet, rangpur, khulna, rangamati, comilla. News is broadcast in both bangla and english. : Dhaka and chittagong.

Television

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Electricity

: 240 volts a. C.

Airports

: Zia international airport, dhaka, shah amanat international airport, chittagong and osmany international airport, sylhet.

Domestic airports

Dhaka, chittagong, cox's bazar, jessore, ishwardi, : saidpur, rajshahi, barisal and sylhet.

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the national tourism policy was declared in 1992. Its main Nto has been a self-financed profitable organization since objectives are: 1983-8 4 financial year. The table below shows the financial performance for the last ten financial years: ► to create interest in tourism among the people ► to preserve, protect, develop and maintain tourism resources Yearsteps for Total income Total Takaemployment in lakh ► to take poverty-alleviation through creating (takaimage in lakh) ► to build a positive of theexpenditure country abroadpretax profit/loss in lakhcapital investment ► to open up a recognized sector(taka for private 5079.70 and recreation 4852.92 226.78 ► to1990-1991 arrange entertainment 4254.31solidarity 3970.49 283.82 ► to1991-1992 strengthen national and integrity 1992-1993 4673.83 4289.36 384.47 1993-1994 4385.17 4005.01 380.16 1994-1995 4859.37 4378.21 481.16 1995-1996 2455.51 2218.84 236.67 1996-1997 3768.76 3538.49 230.27 4541.87 4304.26 237.61 in line1997-1998 with the policy, the government provides incentives to attract private 1998-1999 3776.49 3592.59 183.90 sector 1999-2000 partners. The incentives tax-holiday, loans,300.03 concession rates for 3829.00 include 3528.97 2000-2001 201.12 taxes and duties and in specific cases, 3187.14 allotment of land etc. 3388.26

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source: internet

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yearly earning from tourism

500 400 300 200

Series1

100 0 19901991

19931994

19961997

19992000

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Foreign tourist arrivals in bangladesh have been showing an upward trend in the recent years. Total tourist arrival was more than two hundred thousand in 2001. Statistics of the last five years are presented below:

Year 1997 1998 1999 2000 2001

Tourist arrivals 182420 171961 172781 199211 207199

Change % 9.97 - 5.73 0.48 15.30 4.01

Source: internet

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yearly arrival from tourism

250000 200000 150000

Year

100000

Tourist Arrivals

50000 0

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miles of golden sands, towering cliffs, surfing waves, rare conch shells, colorful pagodas, buddhist temples and delightful sea-food - all this makes what cox's bazar is today, the tourist capital of bangladesh, the world's longest unbroken (120 km.) Beach slopes here down to the blue waters of the bay of bengal against the picturesque background of a chain of hills covered with deep forests. Cox's bazar is one of the most attractive tourist spots in the world. The warm shark free waters are good for bathing and swimming & while the sandy beaches offer opportunities for sun-bathing.the beauty of the setting-sun behind the waves of the sea is simply captivating. Locally made cigars and handloom products of the tribal rakhyne families are good buys. Located at a distance of 152 km south of chittagong, cox's bazar is connected both by air and road from dhaka and chittagong.visits to the fascinating picnic spots at himchari and teknaf, the buddhist temple at ramu and nearly island of sonadia and st. Martin island, inani beach and moheshkhali are certain to become unforgettable experiences for every visitor.

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Inani is within ukhia thana, 35 km to the south of cox's bazar. With green hills to the east, the golden beach of inani casts a music spell on anyone stepping on to its fine golden sands. The clean blue waters of the bay are ideal for swimming.

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Forty-eight kilometers from teknaf, st. Martin is the country's only coral island and an unspoilt paradise. Named narikel jinjira (coconut island) by the locals, the dumbbell shaped st.martin's has an area of only eight sq. Km. From one to fomenters above sea level durian high tide. The cox's bazar holiday complex of bangladesh parjatan corporation on the island is an ideal tourist

resort

having

comfortable

accommodation, catering, sightseeing and other facilities.

Accommodation facilities Booking may be made at the tourist information centre, cox' bazar phone: (880 341) 4202, 3274,3275, 3211, 4246 or central reservation, commercial division, bpc head office 233, airport road, dhaka - 1215. Phone:(880 2) 8119192, 8117855-9 e-mail : mailto:%20bpcho@bangla.net 24

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The patenga beach at chittagong is one of the most

popular

beaches

bangladesh,

stretching for miles near at the meeting place of the bay of bengal and the river karnaphuli. Nature lovers come around here to enjoy the scenic sunrise and sunset.

Accommodation facilities Accommodation, sightseeing and car hire services organized by bangladesh parjatan corporation (bpc) may be booked at tourist information centre, motel shaikat, station road, chittagong. Phone: (880 31) 619845, 611046-8

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From chittagong, a 77 km winding road that passes through lush green fields and forested hills take you to rangamati at the heart of the lake district. The township is located on the western bank of kaptai lake. Rangamati is a favorite holiday resort because of its scenic beauty and its lakeside location, its colourful tribes, homespun textile products, ivory and jewelers. For tourists the attractions of rangamati are numerous, speed boat cruising, water skiing, bathing or merely enjoying nature as it is. It is a rare spot for ecotourism. Visitors are fascinated by the rich culture of its ethnic people. A visit to the tribal museum and the hanging bridge on the lake a must. Bangladesh

parjatan

corporation

provides

good

hotel

and

cottage

accommodation, auditorium, catering, speed boat and other facilities at rangamati.

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About eight km to the west of comilla town and 114 km south-east of dhaka lies the low hills known as mainamati lalmai ridge an extensive centre of buddhist culture. On the slopes of these hills

lie

scattered

treasure

information about the early buddhist civilization (8th to 12th century). At salban in the middle of the ridge, excavations laid bare a large buddhist vihara (monastery) and imposing central shrine. It has revealed valuable information of the rule of the chandra and diva dynasties which flourished here from the 8th to 12th century a. D. The whole range of hillocks run for about 18th km and is studded with more than 50 sites. A site museum housed the archaeological finds which include terracotta plaques, bronze statues and casket, coins, jewellery, utensils pottery and votive stapes embossed with buddhist inscription. Museum is open sunday-friday and closed on saturday. 27

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Located at a distance of 18 km north of bogra town, mahasthanragh is the oldest archaeological site of bangladesh on the western bank of river karatoa. The spectacular site is an imposing landmark in the area having a fortified long enclosure. Beyond the fortified area, other ancient ruins fan out within a semi circle of about 8 km. Radius. Several isolated mounds, the local names of which are govinda bhita temple, khodai pathar mound, mankalir Kunda, parsuramer bedi, jiyat kunda etc. Surround the fortified city. This 3rd century b. C. Archaeological site is still held to be of great sanctity by the hindus. Every year (mid april) and once in every 12 years (december) thousands of hindu devotees join the bathing ceremony on the bank of river karatoa. A visit to the mahasthangarh site museum will open up for one a wide variety of antiquities, ranging from terracotta objects to gold ornaments and coins recovered from the site. Also noteworthy are the shrine 28

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of shah sultan bulkhi mahisawary and gokul medh in the neighbourhood of mahasthangarh.

Located about 320 km. South-west of dhaka and spread over an area of about 60000 sq, km of deltaic swamps along the coastal belt of khulna,the sundarban is the world's biggest mangrove forest, the sundarbans - the home of the royal bengal tiger. These dense mangrove forests are criss-crossed by a network of rivers and creeks. Here, tourists find tides flowing in two directions in the same creek and often tigers swimming across a river or huge crocodiles basking in the sun. Other wildlife of the region include the cheetahs, spotted deer, monkeys, pythons, wild bears and hyeanas. The forest is accessible by river from khulna or mongla. There are rest-houses for visitors to stay and enjoy the unspoiled beauty

and

splendour

the

forest.

Unesco has decleared the sundarbans a world heritage site that it offers splendid opportunities for tourism. The main tourist spots inside the sundarbans include hiron point (nilkamal), 29

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katka and tri kona island. These places offer the best vantage points for watching tigers, deer, monkeys, crocodiles and birds. Another major attraction inside the sundarbans is dublachar (island), a fishing village. Herds of spotted deer often come to graze here. communication Water transport is the only means of communication with the sundarbans from khulna or mongla port. Private motor launches, speed boats, country boats as well as mechanised vessels of mongla port authority offer regular services on these routes. From dhaka to khulna the most pleasent journey is by paddle steamer rocket that offers visitors a picturesque panorama of rural bangladesh. Day and night coach services by road are also available. The quickest mode is of course by air from dhaka to jessore and then to khulna by road. Requirments Permission from the divisional forest officer (dfo), khulna is required to visit the forest. It is advised that cholera vaccines are taken well in advance. Tourists are also advised to carry supplies of anti-malarial and anti-diarrheas medicines, insect repellent cream, drinking water, green coconut, medical kit, light tropical dress and thick rubber soled boots. It will be wise to take the help of an experienced guide for a truly enjoyable journey. Bpc offers package tours to

the

sundarbans

One may contact manger (tours) for prices and booking. 30

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Ph: 880-2-9120392 fax : 880-2- 8126501 e-mail: bpcho@bangla.net bpctourx@bttb.net.bd

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Chandranath hindu temple It is approximately 37 km far from chittagong.

This

famous

for

chandranath hindu temple - one of the oldest temples in the subcontinent. There is also buddhist temple having a footprint of lord buddha. These places particularly the hilltops are regarded as very sacred by the hindus and buddhist. Shiva chanuturdash (14th) festivals are held every year in february when thousands of pilgrims assemble which lasts for ten days. There is also a hotwater spring 5 km to the north of sitakunda.

hindu temple About 500 years old famous temple of sri chaitanya dev is located at dhaka dakhin nearly 45 km south-east from sylhet town. The place is revered for being the ancestral home

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A vast stretch of green garden with a lake in the middle near the dhaka sheraton hotel, ramna garden is the biggest park in dhaka. It has well kept rounds, trees,flowers, gardens, walking and boating facilities.

The century old boldha garden is situated in wari, in the old part of dhaka city (opposite the christian cemetery). Set up by narendra narayan roy, a landlord and nature lover, the garden has a nice collection of indigenous and exotic plants and is one of the most exciting attention for naturalists and tourists alike. divided into two units, psyche (the soul) and cybele (earth godden). The garden has about 1500 plants and trees cover of 672 species and 87 families. Many of these are rare plants procured from different countries of the world. A lovely lily pond inside psyche and a sun dial are worth visited the tombs of the founder and his son are located in this cybele.. Open: saturday-thursday, 9:00am to 5:00 pm. Friday closed. Entry tickets are available on the gate.

Spread over an area of 205 acres of land, the botanical garden is located at mirpur, near the dhaka zoo. It has a collection of nearly 100 species of local and foreign plants. Outstanding attractions included 100 varieties of roses in the rose corner, 100 varieties of bamboo in the bamboo grove, varieties of sandal wood and an old banyan tree. The garden is a favorite retreat for the city dwellers. Open: saturday -thursday 9:00 am - 5:00 pm. Ticket has to buy at the gate.

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The zoological garden is popularly known as mirpur zoo and is located at a distance of about 16 km from dhaka city centre. Let up on 230 acres of land, it has nearly 1500 animals and birds belonging to 128 different species. The zoo has inclosures for lions, royal bengal tigers, panthers, deer, monkeys, chimpanzees, pythons, crocodiles, elephants, giraffe kangaroos, tapis, colourful birds and other animals. There is also a zoological museum with a rich collection of stuffed animals and birds. Open: daily 8:00 am to 6:00 pm. Tickets are available on the gate

Situated at bhawal, 40 km north of dhaka- trisal - mymensingh highway, it is an ideal spot for family and group anting and a favourite place with , artists, photographers, bird watchers and tourists. A vast (16,000 acres) national recreational forest, the main flora is gajari (assam sal) and fauna includes small tigers, leopards, small bears, monkeys, porcupine, foxes and pythons, lizards and many local birds.

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A 1000 metre long meandering man-made lake having angling and rowing facilities, the flower gardens inside is added attraction to natural beauty. Mere walking or lazing under the shade of tree is pleasant. 20 picnic spots, 6 rest-houses of the forest department are comfortable inside the national park.

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Jatiya sangsad bhaban (the national parliament building) at sher-e-bangla nagar, designed by the famous architect louis i kahn, is known throughout the region for its distinctive architectural features. The main building is surrounded by a lake which also doubles as a reflecting pool and in set amidst spacious lawns.

The official residence of the president, located in the heart of capital city, was built in the moghul architectural sttyle. Areas of well kept grounds and these surrounded the building.

Set amidst panoramic surroundings of small hills and islands a few kilometers from the heart of chittagong, this ideal spot for outing and picnic is thronged draws thousands of visitors each day.

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An island off the coast of cox's bazar. Moheskhsli has an area of 268 square km. The center of the island and along the eastern coastline a range of low hills (about 300 feet high) runs through, but the coast to the west and north is low-lying treat, fringed by mangrove forests. On moinak hill on the coast lies the old temple of adinath, dedicated to shiva. By its side on the same hill lies a buddhist pagoda.

Ramu is a typical buddhist village, about 10 km from cox's bazar, on the main road to chittagong. The village has monasteries, khyangs and pagodas containing images of buddha in gold, bronze and other metals inlaid with precious stones. One of the most interesting of these temples stands on the bank of the baghkhali river. the temple has a large bronze statue of buddha measuring thirteen feet high that rests on a six feet high pedestal. The temple also houses old cities and burmese handicraft. Weavers in ramu ply their trade in open workshops and craftsmen make handmade cigars in their pagoda like houses. 38

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Sonadia is a tiny island of about 9 square km and lies about seven km off cox's bazar. The western side of the island is sandy with a sparkling beach famous for different kinds of hills. Off the northern part of the island, there are beds of window pane oysters. During winter, fishermen set up temporary camps on the island and dry their catches of sea fish.

The unique beauty of water fall About 3 km from dakhinbagh railway station, and up a windy road one comes accross the lovely waterfall of madhabkunda. It attracts large

number

Bangladesh

tourists

parjatan

every

corporation

year. offers

restaurant, retiring room, picnic and parking facilities for the visitors.

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Situated amidst splendid panorama, tamabil is a border outpost on sylhet - shilong road, about 55 km. From sylhet town. Besides enchanting views of the area one can have a glimpse of the waterfalls across the border from rolling stones from hills. Other places of tourist attractions in sylhet include jaintiapur and haripur gas field.

established in 1913, the national museum was, shifted to the present four storied building at shahbag in 1983; the museum has forty galleries under four departments, namely: national history, history and cultural art, ethnography and decorative art and contemporary art and civilization. The museum contains a large number of interesting collections including ancient stone and metal sculptures and statues, old coins, metal images, books on art, ivory and silver filigree works, textiles including the world 40

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famous fabric muslin Embroidered quilt (nakshi kantha), arms and ammunitions of the bygone warriors, varieties of fine handicrafts and models of village and town life, contemporary paintings and sculptures. The gallery has a section devoted exclusively to our heroic liberation war. Open : saturday - wednesday 10:00 am - 7:00pm and closed on thursday entrance fee : 10.00 Phone : 880-2-8619397-99

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Situated at segun bagicha area of the city, The museum contains rare photographs of Our liberation war and items used by the Freedom fighters and martyrs of our glorious war. Phone: ph: 880-2-9559091.

The chittagong circuit house built in 1913 atop a hillock was transformed into zia memorial museum in memory of late president ziaur rahman who was martyred here by a few misled army personnel at dead of night on 30th may 1980. The place has developed into a full-fledged museum by september 1993 with a well-equipped conference room, a library and as many as 12 galleries. A total of 743 exhibits that include 336 souvenirs and 13 documents are laid out across the galleries. The radio transmitter, the microphone, the chair and the table which were used by shahid president ziaur rahman when reading the declaration of independence in 1971 are displayed in galleries 1 and 2. His personal effects and belongings are exhibited in galleries 3, 4 and 5. In galleries 4 & 7 are put up portraits of the martyred president and the gift items that were presented to him by different heads of states and diplomats. Gallery 12 contains a reconstruction of the event of this martyrdom. 42

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situated in the old part of dhaka on the bank of the river buriganga the majestic ahsan manjil was once the home of the nawabs(rulers) of dhaka, and now a museum. The victorian style palace, painted bright pink, and with a huge done at the top is a silent spectator to many historic events.ahsan manjil museum has 31 rooms and 23 galleries displaying portraits, furniture and household articles and utensils used by the nawabs

The folk art museum, which was established in 1975 to fulfill the dream of the celebrate painter shilpacharya zainul abedin, has a rich collection of different folk objects of aesthetic and utilitarian values. These reflect the temperament, skill and expertise of the artists and artisans who made them. The museum is a national institution which represents the traditional art and heritage of bangladesh, exhibiting objects of exceptional design and skill. Located at agargaon, the museum is a modern learning centre related to the latest scientific discoveries. The ethnological museum at chittagong has extensive facilities for ethnological 43

TOURISM MARKETING IN BANGLADESH - - - -

research. The museum houses a selection of objects associated with the 12 ethnic

Situated on the fairy hill in chittagong, this building commands a magnificent view of the port city .the court building was a witness to many activities and during the war of liberation in 1971. The museum commemorates many of the important events of the time. A museum has recently been established here. The only tribal cultural museum in the hill tracts region was established at rangamati town in 1978 and is run by the tribal cultural institute. It preserves valuable objects and articles of different tribes depicting their socio-economic, cultural and historical traditions. These include typical tribal dresses, ornaments, arms, ammunitions, coins, statues made of gold, bronze and other metals, musical instruments, ivory products, handicrafts and paintings on tribal life, etc. open : saturday - thursday, 10:00 am to 4:00 pm. And closed on friday and public holidays.

Situated at rajshahi, this museum has a rich collection of objects from mohenjodaro and also from 16th to 19th centuries. The museum is devoted to 44

TOURISM MARKETING IN BANGLADESH - - - -

the study of ancient history and culture. Its rich collection contains interesting objects of hindu, buddhist and muslim heritage. The museum is maintained by rajshahi university .

in bangladesh:

The musical instruments one will see or hear in bangladesh include the bamboo flute, the tabla (a set of two percussion drums) and a wide variety of stringed instruments from the crude banjo like village 'ek-tara' (one stringed) and 'do-tara' 'two stringed' to the highly refined multi stringed 'sitar' and 'sarode' used for classical music. Violins are also used and electric as well as ordinary guitars are played. The 'tanpura' is used for the drone accompaniment in classical music. Harmonium is popular

accompaniment

vocal 45

TOURISM MARKETING IN BANGLADESH - - - -

performances.

Living in the land of torrential rains, mighty rivers and lush green beauty, the average bangladeshi has a deep relationship with nature. The music of bangladesh is therefore emotional, ecstatic and romantic. Among the genres sung or performed quite regularly are :

Classical songs and music Semi-classical songs and music Palli geeti or folk songs Rabindra sangeet (songs by rabindranath tagore, the 1913 nobel prize winner in literature) Nazrul geeti (songs by the rebel poet of bangaladesh). Religious songs Adhunik gaaan or modern bangla songs Gano sangeet or inspirational songs for the masses 46

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Pop songs Bhatiali or boatmen's songs Bhawaia or bullock cart drivers song Band music or rock music

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The tradition of dance in bangladesh is an old one. The classical dance forms have mostly been taken from north and south indian schools, while influences of middle eastern dance is also noticeable in local dance forms. The indigenous and folk dance traditions are practiced widely and reflect the rich culture and history of bangladesh. Many ethnic groups have their own, distinct dance that is distinguished by grace and charm. For the santals and the hill people of chittagong hill tracts are also have many attractive dance forms that quite popular with the people.

Dhaka has a busy theater calendar. A large number of theater groups regularly stage plays, both original, and translated/adapted versions of western plays. 48

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Cultural shows are frequently held in several venues such as dhaka metropolitan theater, mohila samity and guide house audiotoriums, british council and russian cultural center. Check with hotel receptions and the daily newspapers for details.

Some of the popular theater groups are dhaka theatre, nagarik nattya sampraday, aranyak,

natychakra,

natyajon,

kranti,

matridhara and bibortan etc. There are also many cinema halls in all cities and towns where people watch mainly bangladeshi movies. Some cinema halls also screen hollywood and hongkong made movies. Mohila samity theatre New baily road, Dhaka. Tel: 9337050.

Public library auditorium Dhaka university area, Shahbag, dhaka.

Press club auditorium Topkhana road, dhaka.

Modhumita cinema hall 158/160, motijheel ca, Dhaka-1000. Tel: 9554386, 9550463, 9550953 Fax: 9569841 E-mail: channel@global-bd.net

Balaka cinema hall Govt. New market,

Ovishar cinema hall 35 hatkhola road, 49

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Dhaka-1205.

Dhaka-1203.

Razmoni cinema hall 46 kakrail, Dhaka-1000. Tel: 409379, 404859.

Shamoli cinema hall Mirpur road, Shamoli, Dhaka-1207. Tel: 9117744, 9113857

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There are as many festivals in bangladesh as there are days in the year. Fairs and festivals play an important role in the social life of ordinary bangladeshis. The biggest muslim religious festivals are the eid-ul-fitr (end of the fasting month of ramadhan). Eid-ul-azha, muharram and miladunnabi (birth day of the prophet). Widely celebrated festivals for other religious communities are the durga puja for the hindus, christmas for christians and buddha purnima for the buddhists. Bangla new year's day

(pahela

baishakh),

shahid

dibas

(language

martyrs'

day),

independence day (march 26) and victory day (december 16) are celebrated

nation-wide.

Besides these religious and national festivals, villages and townships, professionals groups, cultural organizations arrange their own festivals.

Bengali new year's day isa colorful event in the cities and villages throughout the country. The day (mid-april) is a public holiday. The most attractive event in dhaka, that spreads throughout the day, takes place at ramna park. Students of the fine art institute of dhaka university organize of colorful pageant where peppier mache animals and masks figure 51

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prominently.

Tournaments, boat races and other forms of celebration take place amidst great jubilation. Many fairs are held in dhaka and other towns and villages.

Prophet muhammad (sm) was born on 12th rabiul awal (lunar month). He also breathed his last on the same day. The day is national holiday, the national flag flies from rooftops and food is offered to restitutes and the orphans. Prayers are offered in milad mehfils in the afternoon.at night important public buildings are illuminated.

The biggest state festival, the independence day (march 26) is observed throughout the country. All major cities wear a festive look. It is a public holiday. The citizens of dhaka wake up early in the morning to the sound of booming guns heralding the day. Leaders of the government, political and social organizations, freedom fighters and ordinary citizens alike place floral wreaths at the national martyrs monument at saver. 52

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Bangla academy, bangladesh shilpakala academy and other social-cultural organizations hold cultural functions sports meet and tournaments are organized including the exciting boat race in the river buriganga. At night the main public buildings are illuminated. Similar functions are arranged in other cities and towns.

The national mourning day and world mother language day 21 february of every year is observed throughout the country in remembrance of the martyrs' of language movement of 1952. Blood was shed on this day at the central shahid minar (near dhaka medical college hospital) area to establish bangla as a state language of pakistan. All subsequent movements including the struggle for independence owe their origin to the historic language movement. The shahid minar (martyrs monument) is the symbol of the supreme sacrifice for the mother tongue. The day is a public holiday. Mourning services begin in dhaka at midnight at the shahid minar with a song the salam song that tellingly recals the sacrifice of the martyrs. The event of the include 53

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processions, song sessions, placing of flowers at the minar and prayer at the graves of martyrs at azimpur. ď&#x201A;§

The day has been declared the international mother language day by the un

All major hotels and most of the resturant in the country have western food or their menu but local dishes are normally more exotic. Curries of many kinds abound, cooked with a range of spices and hot curry powders some of the more favourite dishes are korma, rezala, bhoona and masala gosht, chicken, mutton, beef, fish and prawns, chicken afgans, boti kabab, shutil kabab and a variety of fish curries should be tried. Rice and mutton or chicken and khichuri are available in any reasonable restaurant. Those who do not care for rice dishes can try mughlai parata, plain parata or naan, which go very well with curries. Sea food and sweet water fish are available in most of the towns. Fishlovers should not misss smoked hilsa (hilsha or ilish is, our national food), fresh bhetki and chingri (lobster /king prawns) malaikari, prawn dopayaza. In dhaka a number of good restaurants including those runy parjatan provide local and western food. Vegetarian every and each restaurant in dhaka offer vegetable dishes. 54

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The most widely used beverage and lemonade are favorite summer time drinks. Green coconut are also a good source of refreshing drinks and are available with street side vendors. Tea is available every nook and corner of the country.

Soft drinks such as royal cola, coca-cola, pepsi, fanta, 7-up, mirinda, sun-crest and sprite are available even in village. Hard drinks aresold in big hotels and selected restaurants including parjatan. Drinking alcohol in public area is not recommended for foreigners.

Misthi doi - sweetened youghurt and halua - a common dessert made with eggs,sugar or carrots, sooji or wheat cream, almond and pistachio are the most common desserts. Sandesh- a milk based sweet meat. Zarda- sweetened rice with nuts, firni- rice flour cooked in milk, sugar and flavouring, rasgolla and kalojam- two popular milk based dessert and made with sugar, flour and ghee, 55

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and rosh malai- round sweets floating in thick milk are almost a passion with bangladeshis. Pithas - a blanket term for cakes or pastries of different varieties such as chitoi, dhupi, takti, andosha, bhafa puli and pua are popular winter

time heats.

Bangladesh produes a wide variety of seasonal fruits but some grow throughout the year. These include mangoes, lichies, bananas, papayas, jackfruits, watermelon, pineapple, coconut, oranges, guava, star apple, black berry, barkul etc.

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Strategic master plan for tourism a strategic master plan for tourism development was prepared by undp/ wto in 1990. It is being updated by wto. Besides, the government has taken steps to establish, special tourist zones (stz) at cox's bazar, sundarbans and kuakata. In the meantime a primary field survey has been conducted for kuakata . The government has taken initiative to exploit the eco-tourism potential of the country for sustainable tourism development.

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the national hotel& tourism training institute (nhtti) was established in the year 1947 as a humble beginning charged with full motivation to stand-up, struggle and survives. Over the years survive it did, and grow and thrive from strength to strength with the combined efforts of ilo, undp and the government of bangladesh. Science its vary inception, the institute has been conducting various trainings and has been fulfilling the trained manpower in the hotel and tourism industry. The institute offers various courses to meet the increasing demand of the trained personnel required for hotel and tourism industry at home and in many countries. It has not only offered regular training opportunities but also in-service and on-the-job training. Beside these, the institute also organizes seminars and workshops. To cope up with the growing challenges of the hotel and tourism sectors, nhtti are committed to strengthen its training strengthens its training activities in the coming years

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History of the institute:

1947 to 1977: started by a small group of enthusiasts in the parjatan corporation, including many working now in higher position of the nto and top hotels, to initiate formal training(until then unknown in this country) for the growing hospitality industry. 1978 to 1982: Ilo/undp assistance requested and given and a number of international experts and consultants were assigned under an ilo chief technical advisor. During this first phase with ilo/undp assistance, which lasted until 1982 the intercontinental hotel, become the dhaka sheraton and was completely renovated and the sonargaon hotel was built, both of them wholly owned by the government of bangladesh. The pre-opening training for the two new international standard hotels was conducted by the staff of the institute. 1982 to 1986: During this period the present building housing the institute and its application hotel was built, equipped and training was conducted mostly in hotel, tourism, travel agency and a number of other short courses.

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1986 to1989: the second 7-phase of the ilo/undp assistance commenced and ten ilo experts/consultants under a new cta was assigned. This phase has seen a great leap forward in the activities o the institute and the application hotel. The progress made during this period is principally due to the contribution made in funding, personnel and leadership by the bangladesh parjatan corporation. The training capability of the institute is shown on page 17. The application hotel now has the capacity to engage in a wide range of commercial activities from daily restaurant service, through residential accommodation, conferences, functions of all kinds, bread and pastry making, take â&#x20AC;&#x201C;away food and outside catering for organizations in the public and private sectors of for private homes. Outside catering for top state functions is an achievement and speciality.during this period also the institute has conducted ojt training in all of the external units of the bpc. 1989to1992: There was no international involvement between august 1989 when second phase ended and february 1992 when the third phase began. The institute continued under the supervision of bangladesh parjatan corporation.

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1992: a third phase was agreed and commenced in august 1992 to the arrival of the management co-coordinator. The present project was funded by undp and the government of bangladesh and executed by the ilo until october 1994 when the national project director has taken over responsibilities for execution from iloâ&#x20AC;&#x2122;s management co-coordinator. The bangladesh parjatan corporation was designated as the government implementing agency. During the phase, five international experts including the management cocoordinator and four national professionals took part in project activities. From october 1994, the project operated under national execution, to its conclusion in march 1996. On the ingoing projector up gradation have been made of all previous course from basic to intermediate level and introduced for the first time in the country a two-year full time national diploma course in hotel & catering supervisory management, which has successfully completed in december1995. In july 1993, a new satellite training centre was opened in chittagong, the port city in the southern part of the country. To offer both introductory and basic

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level courses to private and public sector industries including navy and mercantile vessels.

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The function of national tourism organization is given below:► To promote and develop tourism. ► To establish tourism infrastructures in bangladesh. ► To provide facilities to undertake measures and carry out all kinds of activities connected with tourism ► To acquire, establish, construct, arrange, provide and run hotels, restaurants, rest houses, picnic spots, camping sites, theatres, amusement parks and facilities for water skiing and entertainment. ► To establish institutes for instruction and training of potential tourism personnel. ► To bring out tourism publication.

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To introduce bangladesh globally as a top tourist destination and develop its tourism prospects and facilities. To establish tourism infrastructures in bangladesh. To develop, expand and promote tourism business. To create tourism awareness among the people. To establish institutes for instruction and training of potential tourism personnel. To publish tourism publications.

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Bangladesh parjatan corporation 233, airport road, tejgaon, dhaka - 1215. Phone : 880-2- 8117855-9 Fax : 880-2-8126501 E-mail : bpcho@bangla.net bpctourx@bttb.net.bd Url

nhtti@citech-bd.com : http://www.bangladeshtourism.org/

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Parjatan facilities at a glance Over the year bangladesh has significantly developed its tourism sector where the private sector is now playing an increasingly vital role. These are excellent accomodation and other facilities in a range of hotels and motels run by bpc and the private operators. A list of some of there hotels and the facilities on offer in given below : Dhaka Hotel abakash Mohakhali ph: 880-2-607085-8 8821548, 8811109 fax: 880-2-8811150 e-mail:abakash@citecho.

Tariff ac twin ecnomy tk. 1,200.00 per day ac twin deluxe tk. 1,800.00 ac suite tk. 2,500.00 ac confc. Hall tk. 5,000.00 banquethall tk.12,000.00

First class: 2ac suites, 14 ac standard twin rooms and 24 deluxe ac twin rooms, malancha restaurant (deluxe)- net100 seating, banquet hall-125 seating, 200 buffet; small conference room-25 seating; pastry shop. Suites and ac rooms with colour tv, hot and cold running water, laundry service. 66

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Golfersâ&#x20AC;&#x2122; inn Kurmitola cantonment ph: 880-2-604592 Deluxe restaurant-100 seating (prior permission is required)

Joy restaurant Savar (near national memorial) ph: 880-2-7708457 Ist class restaurant-100 seating, fast food corner, toilet and parking facilities.

Major cities i.e. chittagong, rajshahi, sylhet, jessore, saidpur, barisal and cox's bazar are connected by air with dhaka. These destinations are served by biman bangladesh airlines and gmg airlines.

The bangladesh railway provides an efficient service to places of interest such as chittagong, sylhet, mymensingh, rajshahi, bogra, dinajpur, rangpur, kushtia starting from dhaka. The inter-city express 67

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service runs between dhaka and most major cities fares are cheap. For further details please contact bangladesh railway, dhaka. Phone : 880-2-409686, 880-2-413137. Web: http://www.bangladeshrailway.org/

Road transport in bangladesh is predominantly private sector affair. Rates are among the cheapest in the world. Express and non-stop services are available to principal towns and cities from gabtoli, saidabad and mohakhali bus terminals in dhaka. The bangladesh road transport corporation (brtc) also maintains a country-wide network of bus services. Recently brtc introduced dhaka-calcutta-dhaka direct daily bus service via benapole, jessore (a 360km journey one way).

For details please contact Brtc dhaka. Phone : 880-2-9555553, 880-2-9333803.

The landscape of bangladesh is dominated by about 250 rivers, which flow essentially north-south. Country made boats are the most widely used carriers on the rivers of bangladesh. These carry the bulk of passengers and merchandize in the rural area. Mechanized water transport is mainly operated by the bangladesh inland water transport 68

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corporation (biwtc), which runs ferry and launch services on the main routes. There are also services run by private companies. Journey by rocket steamer from dhaka (sadarghat) to khulna, the gateway to the sundarbans is a rewarding experience even though the journey time is approximately 28 hours.

To develop the touring marketing in bangladesh we should have keen observation to the facilities provided by our neighboring countries, like india, dubai, malaysia, nepal etc. Most of the situation those countries provides better opportunities than we make available to our tourists. So keeping the competitive situation in mind for developing our tourist sector letâ&#x20AC;&#x2122;s browse the facilities provided by other countries.

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Delhi, the capital of india, is an amalgam of the old and the new. The ancient and the modern times are in juxtaposition here, not only in the remains of a succession of empires, but equally in present social structure and lifestyles. The name delhi, dehali, or dilli is derived from Dhillika, the name of the first medieval township of delhi, located on the southwestern border of the present delhi, in mehrauli.

This was the first in the series of seven medieval cities. It is also known as yoginipura, that is, the fortress of the yoginis (female divinities). 71

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Jantar mantar There was, however, an ancient urban settlement in delhi known as indraprastha on the banks of the yamuna which is traditionally believed to have been founded by the pandava brothers, the mythical heroes of mahabharata, the national epic of india. Excavations at the site of the township inside purana kila or the old fort show that the date of the oldest habitation in delhi is around the 3rd or 4th century b.c. Delhi is divided into two parts. The old delhi or delhi was one of the capitals of muslim india between the 12th and 19th centuries. Old forts, mosques and monuments related to india's muslim history are located here. New delhi is the imperial city which was created as the capital by the british. It is spread over a wide area and is lined with imposing boulevards. Delhi is a major travel gateway into india. It is one of india's busiest entry points for overseas airlines and is on the overland route access across asia.

what to see bahai temple

Among the places of special interest

tourists in delhi are the red fort, jama masjid, coronation durbar site, raj ghat, jantar mantar, lakshmi narayan temple, qutab minar, india gate, secretariat building, rashtrapati bhawan, parliament house, national museum, national gallery of modern art, nehru museum, rail transport museum, international 72

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dolls museum, crafts museum, gandhi darshan, purana qila, the zoo, safdarjung's tomb, and bahai house of worship.

Camel safari rajasthan camel safari is one of the unique way to explore small villages in rajasthan. Camel safaris at the top of this ship of the desert is most exciting and soft adventure. Riding a camel is not easy as people consider. It is neither a great test for endurance. It is a great experience to explore the thar - a vibrantly, living, desert, very colourful and hospitable. Itineraries of 2 to 7 days can be arranged traversing approx. 40-50 kms a day on camel. These itineraries are planned in the region of bikaner, khimsar, osian and jaisalmer. Nights halts are usually given near the village to provide opportunities to mingle with the local village folks and to provide insight to the traditional way of their life and culture. Besides one camel per pax on the safari, a camel cart accompanies on the tour to handle baggage and allow riders

take

rest

and

whenrequired.

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Our tours include three meals a day, tea/coffee, two mineral water bottles per day,

East india: Assam, the largest and most easily accessible of the north-east states, assam grow 60 percent of indiaâ&#x20AC;&#x2122;s tea and produce a large proportion of india's oil as well. The capital of the state, guaranty is connected on air-route with delhi, calcutta and bagdogra. Assam's major attraction of the permitted areas is kaziranga wildlife sanctuary, most famous for one horned rhinos.

Nagaland, the land of nagas covering an area of 16,572 sq km lies to the south east of assam and borders burma. There are about 16 major tibeto-burmese tribes in nagaland collected referred to by the generic term "naga". About 90 percent of the people are christians, and they belong mainly to the american baptist mission. Kohima, the capital is situated at 1500 mt above sea level and is one of the prettiest centres of the north east. Manipur, 22356 sq km extending to the south of nagaland was formerly a princely state. The meiteis of tibeto-burmese origin, who live in the valleys form 60 percent of the population and are follower of hinduism. The state is rich in culture, dances, martial art, drum dance, spear dance. Imphal, the capital, stands right in the 74

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middle of the state. It is the nerve centre of all cultural, commercial and political activities.

Mumbai (bombay)

mumbai, the capital of maharashtra, is the fastest moving, most affluent and industrialised city in india. Mumbai is part of india's beautiful west coast that runs down from gujarat, through mumbai to goa, karnataka and kerala. The city has a natural harbour, which was developed by the british. It is one of the busiest ports of india, handling approximately 40 percent of india's maritime trade. Mumbai (till recently known as 'bombay'), derives its name from the local deity mumba devi, whose temple is still there. The portuguese predecessors of the british preferred to think of the name as bom baim, the good bay. Mumbai is a group of seven islands which are today known as colaba, mahim, mazgaon, parel, worli, girgaun and dongri. Large expanses of open sea have been filled in, and tidal swamps have been reclaimed for furthering the land area. These reclaimed areas include 75

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churchgate and nariman point. Mumbai is home to people of all indian creeds and cultures. It is a fascinating city, throbbing with life, and, for many people, the gateway to india.

What to see gateway of india, the principal landmark of mumbai, was the principal port when the visitors came to india by ship. The gateway was conceived, following the visit of king george v to india in 1911, and was officially opened in 1924. Its architecture is akin to the conventional arch of triumph, with elements derived from muslim styles of 16th century gujarat. Near the gateway is the colaba causeway, which extends to the end of colaba promontory, the southern end of mumbai island. Sassoon dock is always interesting to visit at dawn, when the fishing boats come in and unload their catch. 76

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victoria terminus One of the most popular promenades of mumbai is the marine drive, built on land reclaimed during 1920, and runs along the shoreline of back bay, starting at nariman point, and sweeping around by chowpatty beach upto malabar hills. Chowpatty beach is one of mumbai's famous beaches, and is a popular spot for people seeking evening outs. It is also a scene for the vibrant annual ganesh chaturthi festival. A major landmark of this vibrant city is the vt or victoria terminus which was designed in italian gothic style by f. W. Stevens. The first train to steam out of mumbai was from here to thane in 1853. Taraporewala aquarium is also on marine drive, and has both fresh water and saltwater fishes. On top of the malabar hills are the hanging gardens and kamala nehru park, which offer superb views over mumbai. Some distance away from malabar hills is mahalaxmi temple, the oldest temple in mumbai, dedicated to the goddess of wealth. Haji ali tomb and mosque is located nearby, and can be reached by a long causeway, which can be crossed at low tide. Other attractions of mumbai include the juhu beach and the nehru planetarium.

new delhi tourism India's capital city, delhi is the second most widely used entry point in the country, being

on 77

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the route of most major airlines. It is well linked by rail, air and road to all parts of the country. The remains of seven distinctive capital cities - among them shahjahanabad and qutab minar - can be seen. Here, museums, art galleries and cultural centres attract the finest exhibitions and performances from india and abroad. Shopping encompasses virtually everything that can be bought in the country. Hotels range from the deluxe to the more modest. Most fascinating of all is the character of delhi which varies from 13th century mausolea of the lodi kings set in sprawling park to ultra modern chrome and glass skyscrapers; and from imperial india's parliament house and the president's palace to the never ending bustle of the walled city surrounding jama masjid. Delhi also makes the ideal base for a series of short excursions

neighboring

places,

all

connected

road.

delhi, the capital of india houses some of the magnificent monuments built from 12th century monuments built from 12th century onward - the red fort, qutab minar, humayun's tomb, jama masjid, india gate (war memorial), parliament house, presidents's house, bahai temple (the lotus temple) are worth a visit. Besides, there are number of interesting museums. The most important ones are national museum - the premier museum of india, national gallery of modern art, rail museum and gandhi museum. 78

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northern india has its own significance due to diverse culture; amazing monuments, wildlife, rivers, himalays; religion and climate. The entire north india from north-west to north-east is also very important, strategically and from country's safety point of view as well, as it borders pakistan

the north-west, china in north and north-east, nepal in and bhutan in northeast.

Agra:tajmahal home to one of the world's most famous monuments, the taj mahal, agra has little else to offer visitors, except perhaps a visit to its magnificent fort. With careful planning, you could visit the taj mahal and the fort in a day trip from delhi. However, if you wish to visit the taj at dawn when the light is fantastic and there are fewer crowds to contend with, it may be worth staying over night. 79

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The taj mahal, a resplendent mughal mausoleum, is probably the most extravagant monument ever built for love and is without doubt india's most popular tourist attraction. It was constructed by emperor shah jahan in memory of his second wife, mumtaz mahal, whose death during childbirth in 1631 reportedly left the emperor so heartbroken that his hair turned white overnight. Built entirely of white marble, the monument sits on a raised marble platform, at the end of the famous waterways, and has four decorative minarets at each corner. Perfectly symmetrical the mausoleum is a stunning sight from any distance, but viewed close up, the carvings and inlays on the marble are astounding. Tickets to enter the taj are pricey for tourists but it is a sight not to be missed, and if you prefer entrance is free on fridays but it tends to be impossibly crowded because of this. Agra fort is the only other place worth a visit in agra, dating from 1565, the massive red sandstone fortress is located on the bank of the yamuna river. Similar in scale to the red fort in delhi, it is said to be even more impressive inside. Jaipur:pinkcity jaipur is located in india's desert state of rajasthan, the so-called land of the kings, and arguably one of the country's most colourful and exotic destinations. It is a fairytale land offering battle scarred forts, breathtaking

palaces

and

some

great

local

handicrafts (in particular the region is famed for its fabric production). The 80

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state is the home of the rajputs, a group of warrior kings who controlled this part of india for centuries, and whose sense of bravery and courage is still renowned today. Rajasthan offers a wealth of interesting attractions to visitors and really requires a few weeks to be explored in full. But for the short break tourist, a trip to jaipur, the vibrant capital of the region gives an insight into some of the treasures rajasthan has to offer. Just hours from delhi by train, car or bus, the famous pink city (so-called because of its pink colored buildings in the old city) is a feast for the eyes and gives a glimpse of the color and vibrancy of rajasthan. Founded in 1727, the city did not go pink until over a century later, when in 1876 the maharaja ram singh had the entire old city painted pink (a color traditionally associated with hospitality) to welcome the british prince of wales on his first visit.

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Olhuveli beach fun island

resort

elliadhoo tourist paradise island

resort

resort resort

Dubai city tour we will visit amazing, and pictuisque landmarks, that combines fabulous architecture with the rich culture of the middle east. Our tour includes visit to: •

Burj al arab, the award winning, and the only seven star hotels in the world.

•

Quick panoramic look palm island, the first man made island in the uae.

•

The sandy beaches of jumeirah area.

•

Jumeirah mosque, the most photographed building in dubai, beautiful by day and by night. 82

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•

The camel race area where the very traditional arabian sports take place. Sheikh zayed road, where we can see the tall towers of dubai sky line, and the emirates towers, the 10th highest building in the world.

•

Sheikh saeed al-maktoum’s house, which dates back to 1896, is a wonderful example of islamic design and is now home to several interesting galleries.

Sharjah –ajman tour Sharjah, the city of culture, is located only a short distance from dubai. Unesco has elected sharjah city as the cultural city of the arab world for 1998. During our tour we will visit. •

The most spectacular king faisal mosque,

•

Al ithad monument,

•

The rulers old palace.

•

The natural history museum, archeological museum.

•

We will stop at one of the most famous of sharjah’s souks, the ‘blue souk’, located on the edge of the lagoon, with its beautiful mosaics and traditional style. One other souk is worth visiting is majarrah souk, that is built using mosaics and golden dome.

Abu dhabi tour abu dhabi is the capitol of the emirates, and the largest of the seven emirates. Known as the “ third most beautiful city”, abu dhabi, or the father the gazelle, situated about 170kms south west of dubai. This full day tour would

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â&#x20AC;˘

Pass the world largest man made port of the

Al ain tour known as the oasis and green city of the emirates, al ain city is located 140kms from dubai at the foot of the mountains, in this green land, caravans have stopped to rest since time immemorial. This full day tour offers an opportunity to visit

spa in abu dhabi the eden health spa at le meridien abu dhabi

lays

particular emphasis on mineral treatments in

relaxing surrounding of soothing sunlight and

the

sound of rippling water. In-keeping with the levels and service and comfort, which are synonymous with le meridien, spa users can choose from a variety of treatments including oriental massage, aromatherapy, seaweed therapy and lymphatic drainage. The mineral-rich aqua medic pools are situated beneath a glass-domed ceiling, which allows an abundance of natural light. With their gentle spiraling motion 84

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towards the central mass of bubbles, these pools ensure that every inch of your body is soothed and massaged. The water jets, pebbled floors, the jacuzzi and the force of the rock pool waterfall can further revive spirits.

Sporty dubai

blessed with year-long sunshine, clean beaches, pristine desert sands and a mild winter, dubai has no 'off-season'. All the year round, you can swim scuba dive, sail, play golf or sand ski. Here's a sample of sporty dubai. the creek golf and yacht club the creek golf and yacht club, which hosts the dubai desert classic has attracted world attention since its inception in 1993. Situated in the heart of the city, just minutes from dubai international airport, the dubai creek club is a modern landmark with its distinctive club house, recently voted 'best clubhouse' in golf world's 'best of the best awards'.

Travel 4000 years back in time

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I have often come back from museums wondering what life was like for the common man - a glimpse behind the grandeur of royalty. Dubai museum has got it just right. Housed in the 200 year old al fahidi fort, dubai museum is a 'must visit' for visitors and residents wanting to know more about the arab lifestyle and culture.

island magic maldives style For rooms with a view, deserted beaches and soul-stirring sunsets, the maldives are the perfect holiday choice - just four hours' flying time from the gulf but a whole world away, says kathi everden all these are laid out in neat rows for sale in the local fish market, while the nearby vegetable market is also a visual feast with its fresh array of tropical produce. A few hours

ample to take in the sights, including a few archaeological remains in the national museum, the carved coral walls of the hukuru miski mosque, the islamic centre and grand friday mosque, and sultan park. Desert safari Unique, romantic, and adventurous. An opportunity to allow the beautiful creamy white light of the moon to fall on your face during moments of magic in the arabian desert by sun set and nightfall. We will stop for you to take 86

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photographs of the natural beauty of the arabian desert, the camels in their natural habitat, and marvel at the magnificent sunset. Our experienced drivers would challenge your tolerance of the roller-coaster experience as they fire you and the vehicle into the magnificent sand dunes. We will then proceed to the campsite. This adventure includes:

Sand skiing and dune buggy thrill Can you cope with the rush of adrenalin, and the challenge the dunes offer? Do you have the erg to join the fantastic craze that has taken the world by storm? Why not try our sand skiing, or dune buggy experience, where you can climb up fantastic dunes, and slide down them on a sand board. This exciting experience is combined with the thrill of the dune bashing by our experience drivers in the luxury four-wheel vehicles. We finish with a camel ride and refreshments before we head back to dubai. fujairah & east coast tour Fujairah, the jewel of arabia, nestling on the shores of the indian ocean, on the eastern coast, fujairah offers miles of unspoiled sandy beaches, numerous water sports like 87

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yachting, water surfing, and deep-sea fishing. The east coast also offers an opportunity to see so many different landscapes of the uae. Our full day tour would include Tour : dubai shopping festival A month long shopping extravaganza! Entertainment and cultural shows, fun fairs, mega raffles, exciting promotions and more!

Mountain trip, (hatta trek) we head for the magnificent mountains of the uae in luxury four wheel drive vehicles. This tour combines history, culture and adventure; we take a trip into the past with a visit to the portuguese fort, which was built in the 14th century. We stop at hatta city for a visit to the heritage village where you can see a display of a typical village life. The village of hatta with the majestic mountains backdrop offers excellent photographic opportunities.

fishing trip The clear blue arabian gulf offers you an adventure that you would remember for years to 88

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come. Our safe and experience captain would take you deep into the sea and give you the chance to catch, kingfish, hammour, sailfish. On the luxury boat we will provide with all equipments, baits, soft drinks, and a packed lunch. The adventure would start at 0830 and you would return to dubai with your catch by 1400 hours.

More than any other spot in the country, kuala lumpur, or "kl" as it is commonly known, is the focal 89

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point of new malaysia. While the city's past is still present in the evocative british colonial buildings of the dataran merdeka and the midnight lamps of the petaling street night market, that past is everywhere met with insistent reminders of kl's present and future. The city's bustling streets, its shining, modern office towers, and its cosmopolitan air project an unbounded spirit of progress and symbolize malaysia's unhesitating leap into the future. To some, this spirit seems to have been gained at the loss of ancient cultural traditions, but in many ways kl marks the continuation rather than the loss of malaysia's rich past. Like malacca five hundred years before, kl's commercial centre is a grand meeting place for merchants and travelers from all over the world

with a height of 1,453 feet, the world's tallest buildings now rise above the skyline of kuala lumpur. They are called the petronas towers, and, inevitably, they have become the symbols for the astounding growth that has taken place in malaysia over the last two decades. As fate would have it, however, their supreme status will probably be shortlived: by the year 2001, shanghai's world financial center is expected to top off at record-breaking 1,508 feet.

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It would be difficult to overstate the attraction of malaysia for anyone who appreciates the natural world. Its primal forests, ranging from shoreline mangrove to mountaintop oak, are of the sort that most of the world now knows only in myth. Although malaysia's size is similar to that of norway, natural trees and forests cover almost three quarters of the land, an area equivalent to almost the entire united kingdom. One can walk for hundreds of miles in malaysia under a continuous canopy of green, marveling at an abundance of plant and animal species equaled by no other location in the entire world. A single halfkilometer plot of land in borneo's lowland dipterocarp forest, for example, may well contain more than eight hundred different species of trees alone, a stunning degree of variety that pales, however, in comparison to the profusion and diversity of flowers, birds, ferns, and insects.

Compared to the rest of the world's rain forests, malaysia's is a grandmother. During the ice ages, much of the earth was covered by immense glaciers that kept the global climate cool. Consequently, many of the planet's tropical rain forests had to wait until the glaciers receded before they could evolve. Malaysia's forest, however, was blessed with a location far enough away from 91

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the ice that it developed 130 million years ago - far earlier than those of africa and latin america

Iit sounds like hopeless social experiment: take every home in a village and lump them all under the same roof. While you are at it, eliminate the concept of individual possessions and divide the goods equally, down to the last cigarette. Finally, throw in the condition that, under that one long roof, each family must live, sleep, and eat together in a single room about the size of a minibus. To most, such an experiment sounds even worse than hopeless. It sounds like a recipe for outright social collapse.

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Islam and the golden age of malacca 1400 ad - 1511 ad until the 15th century, the hindu kingdoms of peninsular malaysia were largely overshadowed by neighboring kingdoms in cambodia and indonesia. The strongest of these kingdoms was called srivijaya, and the records of chinese, indian, and arab traders laud it as the best trading port in the region. It was the first great maritime kingdom in the malay archipelago, and other ports quickly emulated its success. At some time around the 13th century, as other entrepots

Emerged, srivijaya's influence declined. The lack of a strong central power, coupled with the ever-present nuisance of pirates, amplified the need for secure, well-equipped port in the region. Fate would make this port the city of malacca.

colonial malaysia 1

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1 774 1957

Just visiting malaysia - seeing a few sights, meeting its people, and eating good food - is more than enough to make for an unforgettable trip. Your best memory might be a quiet day you spend wandering the colonial streets of malacca, or breathing in the earthy air of a kampung. Usually, it will be the malaysians themselves you remember most, their smiles and generosity. That said, malaysia also offers some very special activities, and if you make room for one or two of them, they will enhance your trip immeasurably. Here are some suggestions:

Diving: the tropical waters off both peninsular malaysia and borneo offer some of the world's best scuba diving. This is a place endowed with some of the sport's best possibilities: you can dive with whale sharks, hover around immense coral gardens and walls, or dive on ominous and hulking wwii shipwrecks. In many places, you can get 100 + feet of visibility. Also, the country has become increasingly aware of the biological and economic importance of its marine 94

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heritage, and each year brings better access to and protection for the unique marine life. Because of the hundreds of islands, there are many dive options. Visit the dive pages to learn more about malaysia's diving options.

Shopping: Next to activities like spelunking and jungle trekking, "shopping" may sound a bit tame, but make no mistake: exploring malaysia's outdoor markets is pure adventure (and of course you can take home whatever you hunt - or bargain down). The variety of bargain items you can find in the major markets is endless, ranging from quality electronics to blowguns to traditional arts and crafts. Currently, the dollar goes a long way in malaysia, so if you're serious about shopping you might consider bringing an extra bag along.

perhaps the best known malaysian theater event is the wayang kulit. Before the encroachment of television,

the

wayang kulit, or shadow puppet play, was the favorite after-dark entertainment. The enang, as the puppeteer

was

called, directed the puppets' intricate movements while singing dozens of parts in a performance which often lasted several hours. The wayang kulit draws its 95

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inspiration from the ramayana, the hindi epic comprised of a potpourri of immortal tales. The wayang kulit throws in a handful of javanese and malay characters for good measure and then pits good against evil in a classic plot. Warrior animals, giants, ghouls, princes, and priests battle it out to the finish in this rousing epic.

bangladesh is endowed with great tourism potentiality with it natural beauty, tribal culture, special events, religious rituals, historical places, forests and wildlife, sea beaches etc. But unfortunately having all these facilities we are not able to attract more foreign & local tourist because of the following problemsî ş

â&#x20AC;˘ Infrastructure facilities: our country canâ&#x20AC;&#x2122;t provide better infrastructure facilities like transportation, telecommunication from the different remote tourist place, say from example; st. Martin there is no proper telecommunication facilities with the other part 96

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of the world. Because of this many tourist feel insecure to make a visit over there. • Law & order : irresolute govt. Management and disuse of law and order in applicable situation is one of the main causes of lacking in tourism.

• Insufficient fund : there are many places in bangladesh which can create magnetic attraction for tourists. But the development of tourism prospects and facilities of some places are quite uncertain for insufficient fund of govt. Sector.

• Accommodation facilities : proper accommodation facilities are not fulfilled in every tourist spots of bangladesh. • Transportation facilities: The number of transportation of land route and sea/ water route are not adequate and their conditions are not satisfactory too. 97

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â&#x20AC;˘ Archaeological spots: bangladesh is a land of so many archaeological spots. Now a days many of these spots loose attraction for improper management and preservation. â&#x20AC;˘ Disturbance from the local public: some tourists mainly foreigners are harassed by the local public of terrorists in different tourist spots of bangladesh.

one of the major problems for attracting foreign tourists is the negative attitude among the foreigners about bangladesh because of our law & order situation and other problems. Due to negative image tourist do not want to visit in bangladesh. But those few, who do come, find their apprehension unfounded and return with better impression.

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for attracting more tourists, new strategies and integrated tourism marketing efforts are required. The steps that are essential for the development of tourism in bangladesh are as follows

 Developing tourism bangladesh.

infrastructures

facilities

 Ensure safety and security. It is suggested that separate police force can be deployed mainly in the tourist spots and other places of attraction.

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 Sufficient transportation facilities and their conditions should be lifted up for attracting tourism.  Elevated hotels, rest-houses should be created and other facilities of accommodations are in need to be lifted up.  Creating tourism awareness among the people.  Arranging tourism week or fair.

 Arranging the food & beverage facilities according to the choice of the foreign visitors.  Archaeological spots should be preserved and renewal properly to attract tourists.  improving medical services in every tourist spots of bangladesh.  Bangladesh parjatan corporation should review and reformulate their functions and responsibilities.  Establishing institutes for instruction training of potential tourism personnel. 

and

Publishing tourism publications.

 Well trained guides must be provided. The guides should fluent in english. 100

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ď ś The participation between the govt. & private sector is the key factor in the success of sustainable development in tourism.

nature and wildlife oriented travel represents a major trend in tourism today. What was once best described as a safari now carries labels such as "adventure travel" and "eco-tour", but the basic concept is the same-a journey to an exotic spot where modern human society has not displaced the indigenous wildlife.

when the disastrous greenhouse effect on the earth and its environment was noticed, a group of conscious people started a movement to save the earth 101

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and the environment. Gradually that movement highlighted that mass tourism causeâ&#x20AC;&#x2122;s serious threat to the ecological balance of the earth. Since then, ecotourism emerged as a new concept to develop tourism without disturbing ecological balance. Development of tourism can no longer be at the cost of degrading and rapid loss of natural resources.

What is eco-tourism? ties (the international ecotourism society) define ecotourism as â&#x20AC;&#x153;responsible travel to natural areas that conserves the environment and improves the wellbeing of local peopleâ&#x20AC;?. ecotourism is intended to be sustainable, focused on the natural world, and beneficial to local communities. The world conservation union defines it as environmentally responsible travel and visitation to relatively undisturbed natural Areas, in order to enjoy and appreciate nature that promotes conservation, has low negative visitor impact, and provides for beneficially active socioeconomic involvement of local populations. 102

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Practically speaking, ecotourism includes activities in which visitors enjoy hands-on experiences, such as bird-watching in the brazilian rainforest, hiking in the mountains of nepal, participating in a traditional village celebration, or taking a canoe trip down a river. Local guides usually accompany small groups of tourists on expeditions, teaching them about the local flora, fauna, and culture of the region. Ecotourism is characterized by small-scale outfits in remote locations where commercialization and mass-tourism outfits have not yet penetrated. Tourists typically stay with local families, or at small, environmentally-friendly hotels called ecolodges. These opportunities for personal contact with members of the host community facilitate cross-cultural exchange and add greatly to the value of ecotourism experiences for some people. Ecotourism is rooted in a conservation Ethic and has a mission to support the biological and cultural resources of the community. Revenues from safari expeditions, for instance, may go to protecting the animals from poaching, while the entry fees from visiting a village may go to supporting education and health care for the local children. Prime locations where ecotourism has become popular include latin america, southeast asia, and australia. Those who implement and participate in ecotourism activities should follow the following principles:

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•

Minimize impact on environment.

•

Build

environmental

and

cultural

awareness and respect. •

Provide positive experiences for both visitors and hosts.

•

Provide direct financial benefits for conservation.

•

Provide

financial

benefits

and

empowerment for local people. •

Raise sensitivity to host countries’ political, environmental and social climate.

The united nations has already declared the year-2002 as the international year of eco-tourism.

The objective of observing international year of tourism is 

(1) to generate greater awareness among public authorities and the private sector regarding eco-tourism's capacity to contribute to the conservation of the natural and cultural heritage in natural and rural areas, and the improvement of standard of living in 104

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those areas. (2) disseminate methods and techniques for the planning, management, regulation and monitoring of eco-tourism to guarantee its long-term sustainability. (3) promote exchanges of successful experiences in the field of eco-tourism. And (4) increase opportunities for the efficient marketing and promotion of eco-tourism destinations and products on international markets.

Bangladesh has a fairly large number of virgin eco-tourism spots to offer. Some of these are: 105

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• • • • • • • • • •

Chittagong. Rangamaty. Cox’s bazar. st. Martins. Sunderbans. Kuakata. Sylhet. Srimongal. Madhabkunda. Tamabil- jaflang.

benefits of ecotourism: Ecotourism has been describe as ‘one of the most potent tools in the arsenal of the contemporary conservationists. It presents an environmentally friendlier and potentially more sustainable alternative to extractive activities, such as farming, logging, mining, or harvesting of wildlife. It offers local people the chance to escape a cycle of poverty and, by sharing their knowledge of the local terrain and ecology with visitors, to develop a stronger sense of community pride and a broader, more global perspective that recognizes the value of biodiversity to all people.

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Ecotourism encourages the development of markets in native handicrafts and artwork for souvenirs, and thus contributes to the preservation of cultural heritage.

for environmentalists, ecotourism provides an opportunity for long-term protection of the land and its resources. This is particularly valuable considering that the hot spots of biological diversity are generally the poorest regions of the world, where economic necessity is most likely to drive people to pursue environmentally damaging options. Ecotourism is an opportunity to preserve ecosystem and biological diversity that would otherwise be lost. It is also a chance to generate revenue to support research efforts. Entry fees for an ecotourism attraction can be channeled into programs that further scientific knowledge about the areaâ&#x20AC;&#x2122;s ecology; that support captive breeding, rehabilitation, or reforestation; or that monitor human impact to ensure that visitation does not degrade the resource. The kakum canopy walkway in kakum national park, ghana, for example, is a rainforest walkway designed and built by conservation international. The walkway is used both by tourist and scientists and is a source of revenue for conservation efforts in the park. It was credited with boosting visitation levels from 2,000 in 1992 to 70,000 in 1999. The concepts of ecotourism are same throughout the world. As a tourist attraction bangladesh also not beyond of this concept keeping the view in

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mind bangladesh also should formulate the guideline as other countries like u.s.a, japan are following in the ecotourism view.

though bangladesh is an ideal land for the tourists but much is yet to be done to develop tourism in bangladesh. From tourism, bangladesh earns a negligible amount not worthy of being mentioned. But this sector can turn into one of the major revenue and foreign exchange earning source in our economy. But for that the development of tourism industry its infrastructure facilities must be ensured. New sights and tourist spots should be created, as well as existing sites should maintain with effectiveness. Because of ineffective maintenance facilities tourists do not want to visit in bangladesh.

Coxâ&#x20AC;&#x2122;s bazar, sundarbans and kuakata are the world famous natural tourist spots but fail to attract a lot of tourist due to poor tourism facilities like accommodation facilities, insufficient fund, law and order situation, 108

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disturbance from the local public etc. Besides this there are some archaeological spots are in the country. These spots should be brought under proper management and guidance. Steps should be taken to make these spots attractive.

in such a situation, the old fashioned life style in rural bangladesh, the rivers, the forested hills, the largest mangrove forest and pollution free sea beaches are a waiting to be converted into highly attractive tourism products.

There are great scope to combine all aspects of tourism- beach, cultural, village and eco-tourism to make tourism products of bangladesh attractive. The urgent need now is to expand the countryâ&#x20AC;&#x2122;s tourism sector under an integrated development plan.

In conclusion, bangladesh does not have many world class tour operations to compete world tourism market. But as tourism is most dynamic and the people like to visit new places. The government should develop the infra-structural facilities first and then suitable promotion should be launched to build up the new image of the country abroad.

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Wto- world tourism organization Nhtti- national hotel & tourism training institution Nto- national tourism organization Bpc- bangladesh parjatan corporation Csl-corporate social leadership Ifto- international federation of tour operators Ih&ra- international hotel & restaurant association Iccl- international council of cruise lines Dfo- divisional forest officer Stz- special tourist zone 110

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Ties- the international ecotourism society

1)prospectus 2)internet 3)internet 4)w.w.w bangladesh tourism.com 5)w.w.w tourist.com 6)w.w.w google.com

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