THE BIG REVEAL

“The whole experience felt like Pretty Woman. It’s made me feel that I am important, worthy and capable of incorporating style into my life.”

MARTA MAGYAR-GAAL

AGE 49

LIFE-INSURANCE PROFESSIONAL

Looking to refresh her life, insurance professional, wife and mother Marta MagyarGaal embraced a dramatic new look—with stunning results.

BY JULIA MCEWEN & ALEXANDRA DONALDSON PHOTOGRAPHY BY ALVARO GOVEIA

BACKSTORY In the past few years, Marta Magyar-Gaal has faced several hardships. “I’ve gone through quite a bit of stress, in addition to a lot of physical changes,” says Marta. A cancer survivor, she was recently diagnosed with vitiligo (a skin disease characterized by a loss of pigment), which has made getting dressed extra challenging. “It mostly affects my arms and hands, so sleeves are a must,” she says. In the thick of menopause, she’s also experienced some hormonal weight gain and aggravation of her rosacea. With all of these new challenges, Marta was ready to embrace something positive: a brand-new look that matches her brilliant, funny and animated personality.

Shawl, $189, turtleneck, $189, and pants, $139, Talbots. Dean Davidson earrings, Cupido. Handbag, Sandro Ferrone. Booties, Stuart Weitzman. All clothing and accessories available at Bayview Village shopping centre in Toronto.

HAIR Roger Medina, a hair ambassador for Garnier Canada, loved Marta’s curls but felt she needed to make a stronger style statement. In the end, the key to her look was a dyed ’do. Going blond wasn’t a drastic change for Marta, who already had partially lightened hair, so Medina felt that enhancing her natural curls would give her an edge. He lightened Marta’s hair all over, with the exception of a bit of her roots to keep the colour low maintenance. For the photo shoot, Medina wanted to style Marta’s hair differently than what she’s used to, so he gave her smooth waves. “I used a one-inch-barrel curling iron and divided the hair into two-inch sections,” he says. “Then, I curled the hair around the face backward, and the hair at the back of the head toward the face, which gave her hair a bit of an S-shape.”

MAKEUP A novice to makeup, Marta’s major challenge is trying to even out her complexion, which is complicated by her rosacea and vitiligo. She sometimes wears foundation, but she’ll add mascara and lipstick only when she’s feeling fancy. Keeping Marta’s lowmaintenance approach in mind, Plutino Group makeup artist Jodi Urichuk gave her soft, luminous and pretty makeup that highlighted several of her beautiful features. Urichuk started with a green-tinged primer to counteract the red in Marta’s skin, then used a full- coverage satin-finish foundation. “It still looks natural,” says

DREAM TEAM

Urichuk. Next, she applied a wash of taupe cream shadow to her eyelids and a metallic brown eyeliner, which she blended on an angle to give the appearance of larger eyes. To finish the look, Urichuk chose a soft-pink lip stain and a lip pencil in a similar hue, buffing and blending the lines with a brush.

WARDROBE In Marta’s youth, her style had edge, but as she matured, other priorities took precedence. “My style is pretty boring. I wear black on black on black and, sometimes, I add white,” she says. Melissa Evans-Lee, the marketing director for Bayview Village shopping centre in Toronto, wanted to take Marta out of the darkness and into the light. She created an ensemble that was comfortable and stylish and had polished elements that Marta craves, while still steering her in a new direction. “Marta is petite, so it was important to choose a look that would elongate her small frame,” says Evans-Lee. A luxurious cream-coloured turtleneck with flecks of sparkle provided the foundation; the tight-fitting high collar creates a longer visual line. Layering a fringed shawl over a sweater or a coat is one of Evans-Lee’s favourite winter styling tips. For Marta, she chose a windowpane-plaid cashmere shawl, adding a pair of ecru trousers to give the look some structure and a pair of suede booties to solidify the polished influence. SKIN When Marta visited the Miraj Hammam Spa by Caudalie Paris in Toronto, senior esthetician Alexandra Weisseneder noted that her sensitive and rosacea-prone complexion was in desperate need of hydration. Weisseneder recommended ingredients such as chamomile, grape water and jojoba oil to help calm and nourish her skin. She also advised Marta to use an overnight oil instead of a cream. “It’s a bit more active and has more highly concentrated ingredients,” says Weisseneder. Going forward, Marta will also use SPF coverage year-round to help protect her sensitive skin from the elements.

VERDICT “I was living a girl’s dream, having people teach me how to present my best self—not to mention the full attention given to me. It was quite overwhelming at times,” says Marta. “The overall experience was amazing.”

ROGER MEDINA Garnier Canada hair ambassador JODI URICHUK Plutino Group makeup artist MELISSA EVANS-LEE Bayview Village marketing director

ALEXANDRA WEISSENEDER Miraj Hammam Spa by Caudalie Paris senior esthetician

RITA REMARK Essie Canada lead nail artist and global lead educator

“I softened the corners of her nails because of the dark colour; I didn’t want the manicure to look overly aggressive.”

— Rita Remark

TOOLBOX

Make Up For Ever Step 1 Skin Equalizer Redness Correcting Primer, $45, sephora.ca. Caudalie Vinosource Overnight Recovery Oil, $59, caudalie.com.

Essie Nail Polish in Midnight Cami, $10, essie.ca.

Garnier Fructis Moisture Lock 10-in-1 Rescue Leave-In Detangler, $7, shoppers drugmart.ca.