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Laura Butera

(610) 731 1014 420 Howard Road Gladwyne, PA, 19035 LFButera@gmail.com

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Wayfinding Work-related project for the Geneva Neighborhood Resource Center, Geneva, NY. All work shown is my own.

Castle Heights

Hildreth Hill

Logo Concepts Problem: Diminished community spirit and lost neighborhood identity in the city of Geneva, NY.

Solution: Reinstate lost neighborhood names with logo graphics to rekindle community pride, cohesion and sense of place.

We gained valuable feedback from the neighborhood residents

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Final Logo Designs

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Survey of Existing Signage

Renderings - Structural Concepts Proposed to City Council Banner

Identification Sign

Sign Toppers

Examples of Actual Installed Signage - Geneva, NY

Art & Design

Woodblock Print

Watercolor

Charcoal

Woodblock Print

Watercolor & Ink

Charcoal

Sketchbook

Via Del Governo Vecchio, Roma

Capitoline Hill

Il Tempietto

Woodblock Print

Understanding Cities My sketchbook is how I come to know and understand spaces & places, including my own city, Philadelphia.

Watercolor and Ink

Pallet Forms

2D Diagram space

line

The simplicity and functionality of the wooden pallet was my inspiration for this project. I deconstructed the pallet design into its most basic essential elements of space, line and movement. Then I reassemeled the concepts of those elements into new and unexpected structures.

movement

3D Representation

Study of Space, Line and Movement

space + line + movement The space, line and movement structures were combined to create one large cohesive piece.

Points of Connection A detail emphasizing the intersection of sticks and planes inspired the Connection Study.

Connection Study Multiplying the scale by three, I studied how these pieces would work and fit together.

Discovering Inhabitable Space Analyzing the construction and essence of the Connection Study pushed me to think of this model at an even larger scale. I began to think of how I could turn it into an inhabitable space.

Site, Form and Function The adaptable structure was customized to take advantage of site qualities including views, elevation and terrain. Location also determined the structure by defining the context of its likely use. I wanted to create a feeling of comfort and enclosure for the occupants.

Human Experience The language used throughout maintains a simplicity and a rhythmic balance. This simplicity makes the Inhabitable Space welcoming and inviting and also speaks to the adaptability and user-friendliness of the model.

Adaptability Users can alter their experience in the Inhabitable Space by physically sliding the blocks or benches to change form, function, light and privacy.

Community Garden Work-realted project for Americorps and The Boys & Girls Club of Geneva, NY

Working with residents of Geneva, I designed and built five raised-bed community gardens.

Lessons of the Soil We taught middle school students how to plant and care for the garden.

At harvest time we taught them how to cook what we grew!

Before

After

Layers of city leads to layers

Creating an Active Destination Fenway Neighborhood, Boston

TEMPORAL: Major institutions used at different times of the

COMPLIMENT: Space used all year round

Problem: The Fenway district houses two vibrant institutions (Fenway Park and Boston University) which do not interact due to barriers created by underutilized common spaces and reciprocal time-of-use patterns.

mes of the year

Strategized Location Solution: Activate underutiliezed space between these locations to bridge the usage gaps with attractions common to both BU and Fenway users.

By redifining the architecture and programming in public spaces, I sought to link the BU and Fenway institutions to create an interactive community.

FEBRUA

walk + bike class space

7:00 A

An Active Destination - All Day, All Year This active destination becomes a connective element for people, space and time.

FEBRUARY

walk + bike path lass space

7:00 AM

APRIL batting cages bike parking

9:00 AM

JUNE bike shop pingpong tables

1:00 PM

AUGUST rooftop track retail, bar

5:30 PM

NOVEMBER rooftop soccer bars & restaurants

9:30 PM

Photography I believe photography should make the viewer notice something new and exciting about an ordinary scene.