2020 Spring Sale Charolais Ad by Leachman

10 Elite Charolais Heifers Sell!

To view the full catalog click here

Here's how our bulls compare to the industry

Our 2020 Average Sale Bull

BW: Lowest 20% REA: Biggest 15% Feed Conv: Lowest 30% $Ranch: $53 - Top 13%

$Profit: $20,803 - Top 3%

2020 Spring Sale

Sunday, March 22nd - 140 Females Monday, March 23rd - 560 Stabilizer Bulls Leachman Bull Barn â&#x20AC;˘ Fort Collins, CO

Leachman Spring Sale

New this year - ALL events are at the Leachman Bull Barn

Saturday, March 21st 6:00 PM

Dave Stamey

Nordy’s Ribs & Beer at the Leachman Bull Barn (RSVP required) Arrive early, inspect the cattle, and mingle with who’s who of the cattle business.

Seminar Sem inar & Female Sale Sunday, March 22nd 9:00 AM

Cowboy Church at the Leachman Bull Barn

11:30 AM

Lunch

1:00 PM

Seminar – Strategies to Build America’s Most Profitable Commercial Herds

4:00 PM

Elite Female Video Auction • 70 Females

5:30 PM

Dinner (RSVP required)

7:30 PM

Music & Stories with Dave Stamey

sell via Live Auction • 70 Females sell via SmartAuction: Angus, Red Angus,Charolais, & Stabilizers

Bull Sale Monday, March 23rd 10:00 AM Leachman Spring Bull Sale, Fort Collins, CO at 2000 West CR 70 Fort Collins, CO 80524 Hotel Headquarters: Embassy Suites Hotel Loveland, CO (970) 593-6200

560 Efficiency & $Profit Stabilizer Bulls

Call (970) 568-3983 or go online to www.leachman.com to learn more.

Strategies to Build Americaâ&#x20AC;&#x2122;s Most Profitable Commercial Herds Join us for two short hours that could dramatically improve your outfit. Sunday, March 22nd, starting at 1:00 p.m. at the Leachman Bull Barn

1:00 p.m. Where to Now?

Lee Leachman

1:30 p.m. Applications of Genomic Predictions for Leachman and its customers.

Jason Osterstock, DVM, PhD, Zoetis

2:15 p.m. Drivers of a Profitable Cow-Calf Enterprise.

Clay Mathis, KRIRM

3:00 p.m. Panel Q&A

Lee Leachman, Moderator

Jason Osterstock, DVM, PhD Executive Director of Global Genetics Zoetis

Clay Mathis, KRIRM

Please send an email to Lee Leachman at lee@leachman.com with questions for the round table discussion.

$PROFIT

Are all small cows really efficient? There seems to be a big disconnect in today’s beef industry. On sale day we want heavy, high quality steers to pay the bills. The rest of the time we want efficient cows to keep our costs as low as possible. Simply selecting for smaller cows with no regard for feed efficiency is not the answer. Likewise, selecting for shear growth with disregard for cost is just as poor of a strategy. The best way to make your cowherd truly efficient, and your calf crop earn more, is to use Leachman $Profit™. This is the only index in the industry that works on both sides of the ledger (production AND cost). Cows that work! Steers that pay!

How $Profit works:

$Profit assumes that the average commercial bull will have 100 progeny over its lifetime. The model assumes that you keep 30% of your heifers as replacements and that you retain ownership on the remainder of the calves through finishing and sell on a grid. We realize that many don’t retain ownership, but doesn’t it make the most sense to select from birth all the way to slaughter? Feedlots have already proven their willingness to pay premiums for superior Leachman sired calves. Our simulation model then factors in all of the effects on both income and expense to come up with a net profit figure for each bull. $Profit allows you to compare any two bulls and calculate the difference in profit that they are expected to generate in your herd. Let’s compare a $10,000 $Profit bull to $6,000 $Profit bull (the average 2008 born Angus bull). The predicted difference between the bulls is $4,000 or about $40 per calf. $Profit works for us and it will work for you too.

What traits are included in $Profit:

$Profit includes nearly every trait that impacts profitability. The effect of most traits on profit is fairly simple to understand. Here is the list of what is included and its effect: Revenue Traits ▪ Calving ease = more calves ▪ Weaning and Yearling EPD = more weight ▪ Fertility (days to conception) = more weight and more calves ▪ Carcass weight = worth more up to 1050 lbs. ▪ Marbling = valued based on grid premiums ▪ Ribeye area = value as impacts yield grade ▪ % Retail Product = more yield is more meat Cost Traits ▪ Cow mature size = in general bigger eats more ▪ Cow intake = more intake costs more ▪ Feedlot feed efficiency = cost of gain Some traits are not so easily characterized for $Profit. Milk, for example, is a good thing until you get too much. When over +25, milk EPD has a more negative effect on fertility than it has a positive effect on weaning weight. There are a few traits not yet included in $Profit: longevity, structure, and disposition. These traits are important but difficult to express in dollars.

Leachman financial indexes allow you to HAVE IT ALL!

$Ranch: Profit from birth through weaning. Includes:

• •

Fertility, Milk, Growth Cow feed intake and mature size

$Feeder: Profit from weaning to harvest. Includes:

• • •

Feed conversion Carcass value Carcass weight

$ Indexes Explained: Good

Better

% Rank: Average Top 25% $Profit $7,012 $10,799 $Ranch $25 $38 $Feeder $60 $97

Best

Top 1% $22,000 $67 $205

$Profit: Puts it all together. $Ranch + $Feeder. • One number that predicts your bottom line! Feed:Gain: Difference in the amount of feed a

bull's progeny will consume to produce one pound of gain.

Example: A -0.50 F:G EPD means this animal's progeny will consume 1/2 pound less feed per pound of gain than would progeny of a 0.00 F:G EPD sire.

Feed Intake: Difference in feed consumption of each of a bull's progeny in a 112 day feeding period.

Feed Efficiency Explained: Good

Better

% Rank: Average Top 25% Feed:Gain 0.04 -0.02 Intake 18 -2

Best Top 1% -0.18 -54

Example: A steer whose sire has a -100 Intake EPD will eat 100 pounds less feed in 112 days than one whose sire had a zero Intake EPD.

Across Breed Comparisons

Dare to compare: You cannot afford to make mistakes in your breeding program! Choosing to use sires with incomplete or low value data can unknowingly make your herd less profitable – same work, same cost, poor results - unacceptable. Leachman ABC’s are the most reliable and comprehensive EPD’s in the industry. They are backed by a large (nearly a million), long-standing (over 30 years), multi-breed (over 15 breeds) database. Using this system assures you of making sound breeding decisions with minimal risk of failure.

On the Ranch, In the Feedlot, & On the Rail, ™ $PROFIT simply works!

Good

Better

Best

% Rank: Average Top 25% Top 1% BW 2.2 0.8 -2.6 WW 38 46 65 YW 63 82 131 Preference based on environment MILK SC 0.47 0.74 1.38 Preference based on environment HT MAT WT Preference based on environment REA 0.41 0.54 0.87 IMF 0.14 0.28 0.60 CAR WT 819 835 877 BF -0.05 -0.03 0.01

Every Leachman sire sells with Genomically Enhanced EPD’s from Zoetis!

What does that mean to you as a bull buyer?

1. More accurate EPD’s -- our genomically enhanced EPDs are backed by our 1.3 MM database and the research team at Zoetis. In rough terms, they are nearly TWICE as accurate as the previous EPD’s that we printed. 2. Parentage on every bull selling has been verified. This ensures that you are getting the pedigree shown in the catalog. 3. If you test your future heifer calves with Zoetis, they can tell you which bulls sired which calves! 4. You can now get $Profit & EPD’s, through Zoetis and Leachman, on your commercial heifers. Call Zoetis to order test kits. Pull samples at branding. • What you get: All of the EPD’s and indexes shown in the Leachman catalog! • Fees: 1. $33 per heifer calf. 2. $95 per herd bull (Check with Leachman, many of your herd bulls from us might have already been tested).

How we got here:

Zoetis and Leachman Cattle of Colorado Enter Contract to Advance Genetic Improvement in Commercial Cattle.

New agreement combines Leachman data with Zoetis expertise to expand the accuracy of breeding, selection and marketing decisions.

PARSIPPANY, N.J. (October 22, 2018)—Zoetis today announced a new data and testing agreement with Leachman Cattle of Colorado to provide a unique genomically enhanced genetic evaluation. Genomically enhanced evaluations, in which genomic data is combined with pedigree and phenotypic records for a designated population of animals, allow for more accurate and reliable genetic selection tools. The analyses resulting from this agreement will leverage Leachman’s multi-breed database that houses over one million animal records and the latest genomic technology from Zoetis to improve profitability for ranching families. “We believe the Zoetis technology can improve both the reliability of our predictions and our herd’s rate of genetic improvement,” said Lee Leachman, founder of Leachman Cattle of Colorado. “Our goal is to be a global leader in the genetic improvement of beef cattle. Combining our expansive, multibreed database with Zoetis’ genetic evaluation expertise and our $Profit® technology should ensure we achieve that goal.” An evolving relationship

Zoetis and Leachman have enjoyed long-standing business ties; this new agreement will result in even more dependable genetic predictions. “We are contracting with Zoetis to help make our EPDs even more reliable. Our experience has shown that Zoetis is the most dependable in the industry,” Leachman said. “This is a natural progression,” said Jason Osterstock, executive director, Global Genetics at Zoetis. “Leachman and Zoetis both have a keen focus on the profitability and success of commercial cattlemen.”

With access to the analytic pipelines and genomic expertise that are synonymous with Zoetis, Leachman will be able to achieve greater genomic advancements as part of their breeding program and further their focus on success of producers. A leader in genetics Zoetis has extensive experience in bovine genetics, including development of the first commercially available genetic evaluation designed for cow and calf wellness traits in U.S. Holstein cattle. Zoetis leadership in technological advancements also includes multiple commercially available genomic offerings across many beef and dairy breeds. The addition of Leachman’s data from one million animals will strengthen the reliability of Zoetis genomics testing in beef cattle and may lead to future genomic innovation for beef cattle producers. About Zoetis Zoetis (NYSE: ZTS) is the leading animal health company, dedicated to supporting its customers and their businesses. Building on more than 60 years of experience in animal health, Zoetis discovers, develops, manufactures and markets veterinary vaccines and medicines, complemented by diagnostic products, genetic tests, biodevices and a range of services. Zoetis serves veterinarians, livestock producers and people who raise and care for farm and companion animals with sales of its products in more than 100 countries. In 2017, the company generated annual revenue of $5.3 billion with approximately 9,000 employees. For more information, visit www.zoetisUS.com.

Elite Charolais Heifers offered via Live Video Auction Sunday, March 22nd at 4 PM. For more information contact us at (970) 568-3983 or go you our website at www.leachman.com 653 LCOC EASE FP056 F1273541 100CH

11/10/18 WHT

N H

Scores

P Pen: 18b HEN

Act BW CE 1.3

Leachman White Gold P002X Leachman MSF 49er P013B MSF IMPRESS ZP050

Growth Maternal Feed/Carc

EC NO DOUBT 2022 P FINKS EASE 1218 610 ND FINKS EASE 610 1861 GG BW

1.8

$Feeder $180 42%

Lot 653

F1273536 100CH

9/23/18 WHT

A H

Scores

P Pen: 18b HEN

CE 6.4 Growth Maternal Feed/Carc

VPI Free Lunch 708T LCoC LEILANI AP062 FINKS LEILANI 1200 4942 GM WW

$Feeder $158 29%

IMF

0.31

$PTerm

REA

MWT

Act BW

Leachman White Gold P002X Leachman MSF 49er P013B MSF IMPRESS ZP050

Phenotype

F1278111 100CH

PAP F/G

0.60 1235 -0.06 $10226

Intake

YHT

SCR

6.19 36.31

$Profit $16,660 26%

2/22/19 WHT

A H

$Feeder $197 4%

F/G

Intake

YHT

3.8 -1.81

SCR

6.00 36.37

$Profit $17,946 18%

CE 13.5 Growth Feed/Carc

IMF

0.26

$PTerm

REA

MWT

Phenotype PAP F/G

0.62 1227 0.23 $10651

-4.8

$Feeder $137 9%

Intake

YHT

2.0 -1.67 SCR

6.08 36.35

$Profit $21,990 4%

Milk, big spread Icon. 2% BW and 215 TSI. Back to donor UP045!

A H

Scores

P Pen: 18b HEN

Act BW CE 12.8 Growth Maternal Feed/Carc

IMF

0.13

REA

MWT

Phenotype Disposition PAP F/G

0.39 1225 0.18

$PTerm $6590 52%

Intake

YHT

Lot 655

eeaaa eeeaa eeeaa eeeea 3.0 -2.24 SCR

5.84 36.32

$Profit $16,204 30%

Super low birth. Deep and moderate. Sharp made. A brood cow!

eeeaa eeeaa eeeea eeeaa

Disposition

9/18/18 WHT

Raile Sovereign J827 Y064 LCoC DANTE AP059 FINK DANTE 1177 7746 BG

Act BW

Maternal

BJR Leachman PhD 738 P092T LCoC Ms America CP045 LCoC Ms America UP045 24

MWT

BJR Leachman PhD 738 P092T Leachman HF Scholar P042C LCoC Ms America UP045

Scores

P Pen: 17b HEN

PZC BOTTOMS UP 5011 ET WCR ICON 756 P WCR MS COUNTYLINE 5251 P

REA

PAP

0.56 1235 0.07

$PTerm $11075 17%

F1273534 100CH

5.0 -1.78

Disposition

657 LCOC MS AMERICA GP008

IMF

0.35

655 LCOC DANTE FP049

eeeea eeeaa eeeaa eeeaa

AICA: 2% IMF, 15% YW, 219 TSI. #14 REA heifer selling. Very quiet!

-4.4

Disposition

eeeea eeaaa eeeea eeeea

Dam has produced 3 range bulls to gross $13,000. AICA: 1% IMF. 214 TSI.

654 LCOC LEILANI FP051

1.0

Phenotype

Elite Charolais Heifers offered via SmartAuctions closing Sunday, March 22nd at 8 PM. For more information contact us at (970) 568-3983 or go you our website at www.leachman.com 702 LCOC VANITY FP052 F1273537 100CH

10/3/18 WHT

N H

Scores

P Pen: 16a HEN

CE 10.1

Leachman White Gold P002X Leachman MSF 49er P013B MSF IMPRESS ZP050

Growth Maternal Feed/Carc

LT BLUEGRASS 4017 P FINK VANITY 1149 7767 BG FINK VANITY 7767 4888 GM BW

-1.3

$Feeder $121 20%

IMF

0.29

REA

MWT

Phenotype

Intake

F1273542 100CH

YHT

SCR

5.92 36.40

$Profit $13,979 47%

F1283402 100CH

3/16/19 WHT

N H

Leachman White Gold P002X Leachman MSF 49er P013B MSF IMPRESS ZP050

Growth Maternal Feed/Carc

Leachman White Gold P002X LCoC MONTANA BP038 LCoC MONTANA SP036 BW

-4.2

$Feeder $193 13%

IMF

0.37

$PTerm

REA

MWT

Phenotype

-3.1

Intake

F1283400 100CH

3/26/19 WHT

N H

YHT

SCR

6.13 36.28

$Profit $20,640 7%

VPI Free Lunch 708T Leachman Free Ticket P047C HB PLAT Y4132 660 TW

Growth Maternal Feed/Carc

NWMSU DOC SILVER 362 PLD LCoC Nancy TP060 M6 MS 0201 NANCY 4174PET BW

-4.2

$Feeder $144 4%

IMF

0.23

REA

MWT

F/G

0.37 1239 0.07

$PTerm $8950 49%

Act BW CE 13.7

Phenotype Disposition PAP Intake

CE 10.9 Growth Maternal Feed/Carc

IMF

0.25

REA

MWT

F/G

0.41 1225 0.04

$PTerm $8935 68%

Phenotype Disposition PAP Intake

eeeaa eeeaa eeaaa eeeaa 3.5 -1.68

YHT

SCR

5.45 36.36

$Profit $13,799 49%

5/3/19 WHT

N H

Scores

P Pen: 15 HEN

CE 11

VPI Free Lunch 708T Leachman Free Ticket P047C HB PLAT Y4132 660 TW

Growth Maternal Feed/Carc

Leachman White Gold P002X LCoC PERFORM CP034 LCoC PERFORM AP061 BW

-3.1

$Feeder $167 2%

IMF

0.32

$PTerm

REA

MWT

Phenotype Disposition PAP F/G

0.71 1236 0.07 $10283

Act BW

Intake

eeeea eeeea eeeaa eeeaa 2.5 -1.82

YHT

SCR

6.07 36.19

$Profit $20,052 9%

AICA: 2% BW, 1% Marb, 220 TSI. Elite $Profit for a Charolais.

Scores

P Pen: 15 HEN

F1283398 100CH

AICA: 2% BW, 2% Marb, & 216 TSI. 1.3 REA/cwt. Very gentle.

742 LCOC NANCY GP021

Act BW

734 LCOC PERFORM GP025

4.0 -1.96

PAP F/G

$Feeder $116 17%

eeeea eeeaa eeeea eeeaa

Disposition

0.66 1241 0.08 $12102

Act BW CE 13.1

Scores

P Pen: 16a HEN

AICA: 6% BW, 3% Marb. Scanned a 4.5% IMF for a 119 ratio.

Scores

P Pen: 15 HEN

N H

EC NO DOUBT 2022 P FINK HERA 1214 5814 ND FINK HERA 5814 7085 PRED ET

AICA: 5% BW and 3% Marb. 49er sires the soft, easy keeping kind.

731 LCOC MONTANA GP018

11/15/18 WHT

Leachman White Gold P002X Leachman MSF 49er P013B MSF IMPRESS ZP050

3.2 -1.55

PAP F/G

703 LCOC HERA FP057

eeaaa eeeaa eeeaa eeeaa

Disposition

0.39 1232 0.01

$PTerm $8111 64%

Act BW

743 LCOC AMY GP003 F1278107 100CH

eeeaa eeeaa eeeaa eaaaa

YHT

SCR

$Profit $17,382 22%

AICA: 2% BW, 6% Marb, & 204 TSI. Nancy line was my pick at M6.

A H

Scores

P Pen: 15 HEN

CE 13.7 Growth Maternal Feed/Carc

Leachman MSF 49er P013B LCoC AMY EP024 FINKS AMY 1198 4926 GM BW

-5.5

$Feeder $155 13%

IMF

0.25

REA

MWT

Phenotype Disposition PAP F/G

0.44 1231 0.13

$PTerm $8718 38%

Act BW

BJR Leachman PhD 738 P092T Leachman HF Scholar P042C LCoC Ms America UP045

3.0 -2.06

5.92 36.21

2/13/19 WHT

Intake

eeeaa eeeaa eeeaa eeeaa 4.0 -2.15

YHT

SCR

5.62 36.32

$Profit $17,330 22%

Lowest 1% BW! Very quiet. Stacks soft, low BW, Leachman Charolais.