» THE RIGHT SKILLSETS

Nagham Halaby, Senior Marketing Manager, Veeam Software discusses how she has been able to excel in her journey with the ability to be creative and analytical at the same time

What made you choose this career path? How would you summarize your professional journey so far in terms of meeting expectations, both yours and the organization’s ?

I always knew that I want to work in Marketing and I am glad that the IT industry picked me. The Journey so far has been very fulfilling for me. The ability to be creative, think outside the box but at the same time keep an analytical approach every step of the way has helped on this journey.

From your experience, is gender a differentiator in Marketing at all or are men and women similar in these roles in terms of the strengths they bring to these roles in conceptualizing and executing? Are women sufficiently recognized for their contributions?

Unfortunately, I can see lots of gender-based differentiations in many careers, but luckily not in Marketing because women all over the world has proven themselves in these roles and somehow dominated the market. When it comes to creativity, events planning, multi-tasking, organizational and negotiation skills we all know that women are the best.

How has Hybrid work and accelerated digitalization challenged, changed and enabled your role in Marketing?

Hybrid work in the past 2 years had taught me the importance of agility and that there are many paths other than the one you plan to reach your goals.

Briefly highlight some of the standout milestones from your current role and over the past?

Overachieving my targets and being able to create successful and new programs and projects every year are my biggest achievements. Without this success it wouldn’t be possible for me to get 2 promotions in the last 4 years.

What would be some of the goals that you have set for yourself in the years ahead in your professional journey?

My goal for the coming years is to give more time for my individual development by learning and completing more certifications. I will also will be working toward reconnecting with people to not lose the personal touch that we kind of missed in the past 2 years. Nagham Halaby

Senior Marketing Manager, Veeam Software

"Unfortunately, I can see lots of gender-based differentiations in many careers, but luckily not in Marketing because women all over the world has proven themselves in these roles and somehow dominated the market."