Client Brief - Madhusudan Rayons is a textile based group and for the launch of their new fabric styles and patterns in the markets, they needed a new style of presentation - in form of moodboards, stories, illustrations, graphics and elements that make it stand out from the competition at major international fabric exhibits. Produced at total of 6 such stories namingly - ‘Storm’, ‘Wilderness’, ‘Starry Night’, ‘The Urban Chaos’, ‘Trails’ and ‘Drizzle’.