news RSG exits Polish market to focus on US growth
M
MCFIT
edicover, the private medical insurance provider, has acquired the Polish network of budget gym mega-brand McFit, owned by RSG Group. There are 14 McFit clubs in Poland across ten cities, including Warsaw, Wroclaw, Katowice and Szczecin. The deal brings the size of Medicover’s steadily growing gym network to 106. “This is a significant transaction and further drives our dynamic growth in this segment,” said Artur Białkowski, MD of business services at Medicover. RSG Group has sold its Polish network of 14 McFit budget gyms to Medicover LINKEDIN/VITO SCAVO
There are 268 McFit clubs in Europe and RSG will keep ownership of gyms in Germany, Spain, Italy and Austria. Vito Scavo, COO at RSG, said the transaction means the company can focus on expanding in the US market. “We believe the acquisition of the Gold’s Gym brand in July 2020 has made RSG Group the
The acquisition of the Gold’s Gym brand has changed our engagement in other markets Vito Scavo
world’s number one fitness brand, changing our engagement in other markets, with a growing focus on North America,” he said. RSG’s acquisition of Gold’s Gym gave it a network of 61 owned and 600 franchised clubs. More: http://lei.sr/r8q4x_H
US Congress challenge uses Myzone MZ-Switch
SHUTTERSTOCK/TUPUNGATO
Members of the Congress competed in the annual physical activity challenge
26
Issue 5 2022 ©Cybertrek 2022
LINKEDIN/MIKE LEVEQUE
M
embers of the United States Congress and Washington DC staff have competed against each other in this year’s Congressional Physical Activity Challenge. The annual event, hosted in collaboration with the Physical Activity Alliance and Myzone, ran throughout May – officially National Physical Fitness and Sports Month. Each participant aimed to earn as many Myzone Effort Points (or MEPs) as possible. The wearable MZ-Switch was launched last year and can be worn on the arm, on the wrist or chest. It’s inclusive of all kinds of physical activity and lights up to alert users when they’re working out in their optimal zone. Data is collected in
It’s good to see Congress leading from the front to ensure physical activity is a top priority Mike Leveque
real-time, which activates personalised recovery and progression information. “It’s good to see Congress leading from the front in policymaking and ensuring physical activity is a top priority in the years to come,” said Myzone’s Mike Leveque. More: http://lei.sr/4g8Q5_H
