HCM Issue 6 2022

Page 97

P U L S E B E AT |

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FULL GYM BUNDLES TO BUY OR HIRE

A SIMPLE AFFORDABLE SOLUTION THAT WILL MEET YOUR BUDGET Pulse Resale customers can build their own customised bundle by mixing and matching equipment and choosing to rent or purchase for a time period that suits their needs. Alternatively, customers can select from a range of pre-determined kit bundles, perfect for supplying a new facility with all the essentials.

£10K BUNDLE This is the ideal starter kit for private training spaces or new fitness facilities and includes nine pieces of equipment from Pulse’s high-quality Cardiovascular range.

£25K BUNDLE An optimum mix of 21 pieces of Pulse equipment; including Cardiovascular and Strength equipment, free weights and functional accessories.

£50K BUNDLE 40 pieces of re-conditioned Grade A equipment from across the Pulse range – perfectly suited to kitting out or upgrading an entire fitness suite.

GET IN TOUCH Our team of experts are on hand to provide advice on how to select Resale equipment which complements your facility. Big or small, we have equipment to maximise any space. Get in touch or head to pulseresale.com to view the full range and find out more.

Pulse Fitness signs Contract with Teme Leisure Pulse is delighted to announce a new contract with Teme Leisure, Shropshire’s leading leisure provider. Pulse Fitness is set to complete works at both Cleobury Leisure Centre and South Shropshire Leisure Centre in Ludlow over the coming weeks. Teme Ludlow will receive a complete overhaul with new CV kit, strength equipment and flooring in the gym, as well as updated wall and window graphics to give the space a fresh and modern aesthetic.

The ambitious project will see a new gym developed over two floors with a portion of the existing sports hall redeveloped to become a much-anticipated strength, conditioning and functional zone. Working in partnership with Teme Leisure, Pulse will create a truly exciting workout space complete with a turf track, functional rigs and plate loaded strength equipment. Meanwhile, work at Teme Cleobury will see this important dual use site - shared with the school – receive new cardio equipment, dual use strength machines and a new free weights area.

EVERYONE’S TALKING ABOUT... GYM INDUSTRY RECOVERY This Spring, the UK government announced the end of all Covid-19 related restrictions in the UK. This meant the end of gyms and clubs having to enforce mandatory mask wearing in communal spaces and social distancing in and around the facilities, inviting a bigger sense of community back into fitness. As a result of gyms reverting back to pre-pandemic ways, those operators that have battled through the last 2 years of uncertainty are now looking towards the future with optimistic expansion plans. One example of this is Pure Gym, who recently announced its plans to open an additional 700-900 Gyms in the UK by 2028. Its exciting expansion plan announcement came on the back of its 160,000 member gain in the initial months of 2022. Meanwhile, Anytime Fitness, also announced they too would be expanding this year by adding a further 20 UK sites to its portfolio. The recently released European Health and Fitness Market Report form Deloitte further confirmed that those making optimistic plans to expand are right to do so; revealing that the number of gym members in Europe increased by 1 million during 2021. However, while the fitness industry is facing an expansion frenzy, the same can’t be said for UK retailers with many continuing to shut-up shop and move online. The Local Data Company predicted that 14 per cent of retail spaces will remain empty in the first half of the year. Yet the high street’s loss is the fitness industries gain as many operators look to capitalise on these prime locations and cheaper rents by moving into empty retail spaces. Pulse are grateful to be in the position to be able to respond to the expanding market by providing a range of products and services for expanding sites and new start-ups. You can read more about the newly launched Pulse Resale in this newsletter. To ensure Pulse is fully equipped to continue to respond to the growing industry demand, we are also expanding our team. The last few months have seen us welcome brand new faces to all areas of our team from sales to operations. Each new appointment brings new skills, expertise and industry knowledge, helping us to continue to provide a market leading offering.


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