HCM Issue 9 2021

Page 38

news Pullman and Citroën create mobile fitness pod

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PHOTO: ACCOR/CITROEN

rench car manufacturer Citroën and hotel brand Pullman Hotels & Resorts have partnered to create an autonomous “urban mobile platform” concept, designed to allow people to explore cities while working out. The Pullman Power Fitness Pod would act as a miniature gym, mounted on The Citroën Skate, a self-driving electric vehicle. Designed for a single exerciser at a time, the pod features a rower on one side and a static bike on the The pod is mounted on The Citroën Skate, a self-driving electric vehicle PHOTO: ACCOR

Our group is active in the local ecosystem and committed to offering exclusive experiences Sébastien Bazin

other, enabling the user to work out while travelling through a city. A holographic coach encourages and guides the user through their workout, while also providing route information and entertainment during a “next-level cardio session”. The pod has a glass bubble incorporating dichroic patterns

in the form of blinds, protecting the occupant’s privacy while maintaining a view of the outside. Sébastien Bazin, chair and CEO, Accor, said: “Our group is active in the local ecosystem and committed to offering exclusive experiences.” More: http://lei.sr/8N5Y5_H

Life Time goes public – valued at US$3.6bn

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Issue 9 2021 ©Cybertrek 2021

PHOTO: LIFE TIME

ealth club operator Life Time Group, led by Bahram Akradi, has become a publicly traded company again, after it was listed on the New York Stock Exchange (NYSE). An initial public offering (IPO) completed on 7 October saw the company sell around 39 million shares at US$18, raising US$702m and valuing the company at around US$3.6bn. Goldman Sachs, Morgan Stanley and BofA Securities acted as joint lead book-running managers for the offering. The group, which operates 150 Life Time athletic resort destinations in the US and Canada, previously traded on the NYSE from 2004 until 2015, when it was taken over by a group of investors. Life Time

Life Time operates 150 large fitness resorts across the US and Canada

becomes the latest fitness group to go public this year, following the listings of Xponential Fitness, F45 Training and Beachbody – since its listing, shares in Life Time

have dipped slightly and were valued at US$17.20 at the close of trading on 12 October. More: http://lei.sr/v2p7K_H


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