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Licensing News

Frida Kahlo renew Sass & Belle partnership

The Frida Kahlo licensing program continues to grow and Art Ask Agency are pleased to announce the renewal of the partnership with Sass & Belle. With both continuity of products and new product additions, Sass & Belle are making a statement on the gift market in the UK and internationally with their officially licensed Frida Kahlo products.

The range now has 30 different SKUs in the categories of gifts, kitchen items, gardening, ceramics and accessories. A stylized range appealing to consumers of all ages, including the youngest segment.

‘Sass & Belle’s products are delightful. They have even launched a Frida Kahlo plant mister!’ says Beatriz Alvarado, Head of International Affairs, Frida Kahlo Corporation.

Floral Street partner with Van Gogh Museum

The independent, clean and sustainable, award winning brand is the first fragrance partner of the internationally renowned Van Gogh Museum, Amsterdam. In a four-year deal brokered by Licensing Link Europe, across fragrance and scented home products, it will celebrate the works of Vincent van Gogh, and excite audiences globally in appreciation of fine art and fine fragrance. This first-of-itskind collaboration will explore how his passion for the natural world has inspired sustainable scent creations.

‘I’m honoured that Floral Street has been chosen as the first fragrance brand to partner with the Van Gogh Museum. Drawing inspiration from Vincent van Gogh’s timeless masterpieces, we discovered a shared love of nature and finding beauty in the everyday. Through this collaboration, we are able to tell our story in a new way, in which the beauty of art and fragrance meet.’ says Michelle Feeney, Founder, Floral Street

This special partnership will see the first global launch in August 2021, and it will bring to life the beauty and optimism of one of Vincent van Gogh’s most famous masterworks.

Uncanny deal

In addition to its growing distribution brands portfolio DKB Toys & Distribution confirms the signing of Uncanny Brands alongside existing partners including Hasbro, Alex Global Brands, Crazy Forts and its recent acquisition of MightyMast.

The premium homewares brand with established success in the US and Canada has appointed DKB as its exclusive UK distributor across all key lines. Best known for pop culture small appliances, Uncanny Brands is dedicated to creating licensed products that are cool and quirky, but useful, too. Ideal as gifts, the Uncanny Brands product lines include themed kitchen accessories ranging from popcorn makers to toasters and hand blenders all designed around iconic licensed characters from Star Wars, Marvel and Pokemon among others.

RHS x Moorcroft

Royal Horticultural Society and Moorcroft celebrate the opening of RHS Garden Bridgewater with new designs. There are two new collections of limited edition art pottery from valued RHS licensing partner Moorcroft, a renowned producer of heritage art pottery and a leading name in the world of ceramic design.

One collection is inspired by the new garden itself. The second collection – the RHS Fiori Bottan Collection – is inspired by 45 extraordinary 17th century Italian watercolours that are part of the 25,000 superb images in the RHS Lindley Collections of botanical art.

Two vases have been specially made to mark the opening of RHS Garden Bridgewater. The first, called Bridgewater’s Bounty, celebrates the strong link that the newest RHS garden has with the former residence on the site, Worsley New Hall, which had a rich history of growing fruit, in particular pears, and a wide variety of flowers. Fittingly, the vase depicts pears in varying shades of green and yellow, ripe for the picking, surrounded by delicate white pear blossom, with soft golden centres.

Pets Rock

Market leader in Home Décor, Kare Design GmbH have launched their Pets Rock wall art collection and have reported excellent sales results worldwide.

Pets Rock quirky artistic characters, from the worlds of music, film, history and fashion, lend themselves perfectly to home decor and appeal to consumers in a wide age group and range of territories.

The Kare collection includes glass framed wall art, acrylic wall art and canvas prints.

Kare Design GmbH is a leader in its segment of the market and counts more than 200 shops in 50 countries and sales of licensed Pets Rock wall art products are proving successful across the world.

In addition, Pets Rock have recently launched a new style guide, “The Love Book”, with themes of positivity, love, hope and happiness because “life is better together”.

The new guide is full of rainbow-coloured assets and is available to licensees in addition to “The London Book” style guide. Both style guides complement the quirky Pets Rock characters from the worlds of film, fashion and music.

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