Greetings Today September 2018 Issue

● Savile Row

EXCLU OFFESRIVE An e

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Loyal customers can express themselves in understated and fashionable way

xclus Greet ings T ive offer fo r oda 10 per cent o y readers ff y get order.

Just u our 2019 di ar se the code discou y GREE T n I t N GS10 check at the out on the Co llins websi te.

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Suits you sir! ● Vanguard

Collins are staying on track for 2019 with their big birthday celebrations and fabulous new products bringing their diaries and notebooks right into the 21st century alongside the traditional and classic items that have kept them at the forefront of the industry for 200 years.

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ITH the new year fast approaching, it’s time to start planning for 2019 and how to make it the best one yet! And that’s where Collins, leading providers of diaries and notebooks, come in.

Not only will they be celebrating 200 years since William Collins set up his first printing press in Glasgow, but Collins are welcoming 2019 with exciting new ranges of notebooks and diaries suitable for all your stationery needs.

“We want to make 2019 the best one yet for Collins,” explained managing director Shahrazz Hayat.

“Not only are we celebrating the heritage of the brand for this important milestone, but we are also looking to the future by continuing to innovate and create exciting, high-quality new products for today’s world.”

In exciting news for both loyal Collins customers and those who are new to the brand, these latest products include the Savile Row range, made from a stylish combination of Italian leather and Harris Tweed fabrics, linking Collins’ Scottish roots with London’s Savile Row, famous for its exquisite suits.

And there’s Framework – a highly functional notebook with resealable bag cover to store all those essentials when on the move.

Shahrazz added: “Rest assured we will still be producing those much loved, high-quality black leather diaries that have made the Collins brand such an essential name in most offices.

“But these new products present an opportunity for loyal customers to express themselves in an understated and fashionable way in 2019.”

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the possibilities are endless with this service! For a gift shop on Edinburgh’s Royal Mile – how about a Legacy notebook featuring Edinburgh Castle? Or a newsagents on the Thames, a Legacy with London’s famous city skyline would be a perfect extra pick-up item.

POINT OF SALE MATERIALS

For retailers, Collins continue to offer fantastic in-store display opportunities. These include counter display units which can hold a variety of Collins notebooks, including the A5 Legacy and B6 Metropolitan notebooks, and are perfect for a stylish display where space is limited.

For a more eye-catching offer when shelf space is limited, rotating acrylic display stands are also available, which can hold a large number of A6, A5 and A4 notebooks ● Point and diaries, all branded with the of sale famous Collins logo.

To make Collins products stand out from the crowd, there is also a wide range of shelf display options, such as shelf strips, shelf wobblers, and end-of-aisle banners available on request.

To check out the new 2019 range and shop on the Collins website, go to www.collinsdebden.co.uk/2019design. And for more information on retail opportunities and to become an official stockist of Collins products, contact enquiries@collins-debden.co.uk.

And why not visit Collins at Top Drawer or Scotland’s Tradse Fair Autumn to see the new products in person? The Collins team will be on hand at both to talk about these stylish new products and POS items.

We’ll still be producing the much loved, high-quality black leather diaries

CREATE YOUR OWN LEGACY

Building on the runaway success of the Legacy Notebook and Diary ranges, Collins also offer a fantastic digital print service, where customers can have any image printed on the cover of a Legacy notebook.

Ideal for gift and greetings shops, corporate gifts and tourism outlets,

22 www.greetingstoday.co.uk

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Top Drawer A/W18 stand U19 Scotland’s Trade Fair Autumn stand H24 T: 0141 300 8500 – www.collinsdebden.co.uk

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COVERSTORY

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● Legacy ● Framework

● Brilliance

● New look – MD Shahrazz Hayat accepting an award at the London Stationery Show with marketing executive Richard Sloan ● Metropolitan

● Counter display unit

● Acrylic floor stand

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