Issue 1 • October 15, 2014
Available every week in Indian River County
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• e-mail: russ@lemmonlines.com
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REARVIEW MIRROR: A look at the history of Vero Beach’s Heritage Center We’ve all seen the pretty white building on 14th Avenue across from the old Indian River County Courthouse. But did you know who built it and when, and that it’s on the National Register of Historic Places? Architect William Garns moved in 1933 from Indianapolis to Vero Beach, where he had visited during the land boom of the 1920s. He built the courthouse, and completed the plans for the community building in 1935. It measured 90 x 42 feet, was made of wood and stucco and cost $3,650 to construct.
It became a popular location for social activities. During World War II, it was an entertainment center for servicemen. Many couples met there for the first time. Today, the historic building at 2140 14th Ave. serves the same purpose – a place for the community to gather for various types of classes and events. – Source: “A History of Indian River County” by Sidney Johnston and William Adams.
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JUST WONDERING: What are the all-time bestsellers at the Vero Beach Book Center? In no particular order: A Land Remembered / Patrick D. Smith (1984) Unbroken / Laura Hillenbrand (2014) Orchid Blues / Stuart Woods (2002) Three Cups of Tea / Greg Mortenson (2007) Gift from the Sea / Anne Morrow Lindbergh (1955) Simple Abundance: A Daybook of Comfort and Joy / Sarah Ban Breathnach (2008) The Da Vinci Code / Dan Brown (2003) The Help / Kathryn Stockett (2011) The Kite Runner / Khaled Hosseini (2011) Hoot / Carl Hiaasen (2005)
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LEMMON DROPS: Embarking on a new ‘ad’ venture Seven bite-size Lemmon Drops to nibble on while waiting for Charlie Crist and Rick Scott to hug it out: again. • Hello Glad we’ve reconnected after all these … well, I
guess it has been only a few weeks since my final column appeared in the Press Journal. (That’s not even enough time for your heart to grow fonder, is it?) Well, I missed you. In my farewell column back on Sept. 18, I said it was time to try something different. I had grown tired of the tumultuous changes in the newspaper industry, and didn’t feel comfortable about the final dozen years of my working life. So, I decided to leave a very secure job (it would have been smooth sailing for the foreseeable future), with good benefits, to start my own business. Ladies and gentlemen, welcome to Lemmon Lines! Let’s plan on getting together every week, shall we?
Dolly
I’ll be here 52 weeks a year. Even when you’re out of town, you’ll be just 15 keystrokes away – LemmonLines.com.
What is Lemmon Lines? It’s a •newsletter, not a newspaper.
I don’t have a staff of reporters covering the “news of the day.” I want Lemmon Lines to be a Russ Lemmon “fun” read. An extension of my column, if you will. The “Just Wondering” feature on Page 3 is a good example. I’ve always wondered about the top bestsellers of all-time at the Vero Beach Book Center, and now I know … and so do you. I hope you’ll enjoy the “Top 500 countdown” on Page 7. Yes, hope, because it’s going to be a weekly staple for the next three-plus years! Perhaps the songs listed each
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week will trigger a memory for you. If you liked my column in the Press Journal, you’ll like Lemmon Lines. If you didn’t like my column, you’re not going to like it. As AT&T says in its TV commercials, it’s not complicated.
In addition to being a place for my column to call •home, I want Lemmon Lines to be the best advertising
vehicle for local businesses. This is a fact: Without the support of the advertisers, there would be no Lemmon Lines. They made it happen. That’s the “business” side of what I’m doing. So, every so often I’ll ask you to support our advertisers, whenever possible. (I know it’s not going to be possible for some of you to support certain political candidates! But you know what I mean.) It’s important for these businesses to know their advertising dollars were spent wisely.
up with the sketch of yours truly, you ask? It’s •the What’s work of Julia Carter, one of the artists at Tiger Lily in downtown Vero Beach. (Thank you, Julia!)
Bet you’re wondering about the “Dolly” ad at the •bottom of page 4. Ask Jim DiMarzo.
The ad has special meaning and is fuel in my tank.
advertising sales trivia regarding the debut issue •of Some Lemmon Lines.
First “official” sales call: Binafif Aluminum. (See Josh Binafif’s ad at the top of page 4. The story of his business is fascinating.) First ad sold: Bob Evans. (I couldn’t ask for a better goodwill gesture by my favorite restaurant.)
Finally, thank you for reading this publication. Here’s •hoping you make it a weekly habit.
Kris E. Smith, O. D. Boar d Cer tif ied Independen t Op tome tr is t
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Simple recipes with Marlene Yes, we have it all in Indian River County. (or beef substitute crumbles), and/or veggies, it We enjoy near perfect weather and we have can either be served as an appetizer or a quick everything we could ever want within a short meal. It will please the carnivores out there drive. With our temperature beginning to along with the herbivores – it pleases all – and moderate, we are spending more time outdoors isn’t that what we want? and have less “spare” time for pulling together We love customization and uniqueness and a last-minute meal or an appetizer to share you can easily add or subtract ingredients to with friends. make it to your liking or to your children’s Marlene Ulisky Even though our restaurants are top of the liking. Make it a game with the little ones line in IRC, the snowbirds are beginning to and let them customize their plate! They will return and some evenings we just don’t want to wait in a scoop up those veggies faster than you can say “veggie.” line for dinner. For the adults out there, pair this with adult beverages, Football season is in full swing, and now would be and you will be the hit of any party. I am certain that a great time to enjoy this south-of-the-border QUESO it will become one of your most requested recipes – DIP, which can easily be transformed into a meal. An guaranteed! appetizer or a meal, you say? ... Yes! This quick ‘n easy dip goes well with football or a For the QUESO DIP recipe, variations and tips, visit friendly get-together. With the addition of ground beef www.lemmonlines.com.
Get into a new weekly habit! Look for your copy of Lemmon Lines at these fine Indian River County establishments:
• Brain Freeze, 2217 7th Ave., Vero Beach • Classic Car Wash, 852 21st St., Vero Beach • Einstein Bros Bagels, 1226 U.S. 1, Vero Beach • McDonald’s, 754 S. U.S. 1, Vero Beach • Pelican Diner, 13260 U.S. 1, Sebastian
Distributed every Wednesday. For a complete list of our locations, visit
www.LemmonLines.com
Top 500 countdown
Fun facts
Russ Lemmon, who loves music (and lists), spent a lot of time putting together his Top 500 favorite songs of all-time. For the next few years, Lemmon Lines will be counting ‘em down.
500. “One Tin Soldier”
(1971) Coven. Memory: “The Legend of Billy Jack”!
499. “Cat Scratch Fever”
(1977) Ted Nugent. Memory: Great one for the air guitar.
498. “Good Riddance (Time of Your Life)”
(1997) Green Day. Memory: “Seinfeld” finale.
Jack Shupe Nov. 4th Candidate for Vero Beach City Council H Respond to the Needs of Our Citizens H Protect the Lagoon H Stop All Aboard Florida H Lower Electric Utility Rates H Maintain a Sustainable Vero Beach H Keep Our City Safe and Prosperous H Promote the History of Vero Beach Pol.Ad. Paid for and approved by Jack Shupe for Vero Beach City Council
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The highest temperature ever recorded in Vero Beach: 102 degrees, on June 22, 2009. The lowest temperature ever recorded in Vero Beach: 21 degrees, on Jan. 22, 1985. Source: National Weather Service
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www.LemmonLines.com
• e-mail: russ@lemmonlines.com