QR Cargo - Press report -SEPTEMBER 2023

This shows the way people receive the information. News from Qatar Airways Cargo is well received and creates a positive feeling among readers. However, despite the regular communication, the proportion of neutral feeling is significant which could be explained by the multiplicity of the messages broadcast.

NEUTRAL: 48.6%

POSITIVE: 51.4%%

The most relevant words used in the articles published.

TOP LOCATIONS MEDIA EXPOSURE

The succession of 5 press releases during the period results in a rather irregular coverage. Each peak, generated by a press release is immediately followed by a sharp drop which demonstrates that this approach is not optimal. It is particularly counter-effective in the case of 2 PR released within a day of each other (SecureLift on 4/9 and Bahrain on 5/9), where the second PR actually gets less coverage that the first.

INTERVIEWS

Q&A with Liesbeth Oudkerk, senior vice president, cargo sales and network planning, Qatar Airways

PRESS RELEASE

Qatar Airways Cargo Launches SecureLift: a solution for Valuable and Vulnerable shipments

PRESS RELEASE

Qatar Airways Cargo Resumes Freighters to Bahrain

PRESS RELEASE

Qatar Airways Cargo Partners with DSV to launch new route from Huntsville

Qatar Airways Cargo and DSV launch strategic partnership

11 SEPTEMBER 2023

DSV

Qatar Airways Cargo partners with DSV to launch new route from …

11 SEPTEMBER 2023

DSV collaborates with Qatar Airways Cargo to enhance connectivity to the Middle East and beyond

08 SEPTEMBER 2023

Qatar Airways Cargo partners with DSV to launch new route from Huntsville

13 SEPTEMBER 2023

DSV

partners with Qatar Air Cargo

11 SEPTEMBER 2023

PRESS RELEASE

Qatar Airways Cargo Joins Forces with Animal Defenders International for the world’s loneliest lion’s remarkable journey and new beginning

Qatar Cargo steps in to fly lonely lion to sanctuary

13 SEPTEMBER 2023

Qatar Airways Cargo Joins Forces with Animal Defenders International for the World’s Loneliest Lion’s Remarkable Journey and New Beginning

14 SEPTEMBER 2023

Qatar Airways Cargo Joins Forces with Animal Defenders International for Lion’s Remarkable Journey

13 SEPTEMBER 2023

13 SEPTEMBER 2023

‘World’s loneliest lion’ begins new life in South Africa after five years of isolation

Qatar Airways Cargo Joins Forces with Animal Defenders International

13 SEPTEMBER 2023

Qatar Airways Cargo Announces New Partnership with Xiamen Airlines

20

OTHER PUBLICATIONS

19

Guillaume Halleux Appointed as Chief Commercial Officer of Swissport International AG

19 SEPTEMBER 2023

Guillaume Halleux moves to Swissport as Chief Commercial Officer

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