Social Media Contest App Evaluation: PromoSimple There are many fantastic social networks contest app platforms that exist, including those that are represented by a few of our contributors (antavo and Binkd) in addition to among our past sponsors (easypromos). And there are countless others that exist. With the current publication of my brand-new social media method book Maximize Your Social, I wanted to create a social networks contest of my own. The problem, though, is that a lot of social networks contest applications seem to be Facebook-centric in their platform or a minimum of marketing, and I was searching for a platform that would allow me to be more holistic in engaging with audiences throughout social media. For that reason, I went on a hunt for social networks contest apps that were used by a great deal of bloggers, and discovered that there seem to be 3 significant platforms: Rafflecopter, Promosimple, and PunchTab. Although I delight in the gamification and rewards aspect of PunchTab as well as the fact that Rafflecopter is simple to utilize and is a well known brand name, I decided to utilize PromoSimple for the reality that their co-founder in fact connected to me after I had actually tried out there tool and asked if there was any method in which he could assist. I chose to take him up on his offer, and in turn offer you all of the guidance on running social media contests that he offered me in addition to reviewing PromoSimple. Note: I was provided a totally free 30-day trial to try out their platform, but that was not dependent on writing this review. I am writing this since I am impressed with their product and wished to share my experience with you. Keep in mind: PromoSimple provides totally free and paid strategies. Some of the features made use of below belong to the paid strategy. Please see the PromoSimple Plans and Pricing page for more information. Preparation Your Social Media Contest Once you understand that any social media contest app is only there to offer you a platform and a selecting system, the devil truly remains in the details of: What is the goal of your social networks contest Who is your target audience What do you want them to do in order to participate in your contest What will you supply them to incentivize them to participate How will your promote the contest More Details: https://www.socialleadfreak.com/promosimple-alternative-by-upviral If it sounds basic it is, but undoubtedly it needs a remarkable quantity of creativity in the preparation and energy and time in the promotion! One of the crucial things to note also is, you attract what you give out, so if you are trying to draw in a specific market, think hard regarding what reward would be thought about important to them. Architecting Your Social Network Contest in PromoSimple
Utilizing PromoSimple, once you have actually analyzed all of the above, it actually just takes a couple of minutes to create your project. A take a look at the listed below screenshot reveals you the real screen I utilized for my Maximize Your Social launch campaign. PromoSimple works you through a five-step process of social networks contest creationm which begins on the initial step where you enter the core info about your contest: Your contest heading The information of your contest Overall number of winners Contest start and deadline times PromoSimple Project Home builder social networks contest app review The PromoSimple Project Home builder guides you through the 5-step process to produce and release your social media contest. In the second action visualized below, you get in more specifics about the entry mechanism for your contest including: Required information for individuals Entries granted per entrant promosimple campaign contractor social media contest app evaluation Action 2 of the PromoSimple Project Contractor. Social Media Amplifications Options Up previously there has actually been no mention of the social media amplification choices that PromoSimple provides. But it is in Step 2 where we start to consist of all of those social networks calls-to-action as either required or optional parts to our social media contest. For my contest, as envisioned listed below, I just consisted of fundamental market info as well as newsletter subscription as the compulsory things needed for entry, however the perk options is where I added numerous social networks amplification alternatives into my contest. PromoSimple Social Media Amplification Options PromoSimple offers a huge selection of alternatives to help you supercharge your social networks contest. As you can see, there are a lot of call-to-actions that you can include outside of Facebook in your contest! A run down of the visualized features would look like this: Newsletter subscription (built in integration with Constant Contact, MailChimp, and Mad Mimi-for others include a link to a sign-up type). RSS Feed membership.
Refer a pal choice, to permit participants to assist spread the word about your contest! The feature works like this: Each entrant is given an unique URL that they can promote on their social sites and directly through email. The referrer gets an extra entry into the giveaway for each individual who comes through their URL and enters. The PromoSimple folks informed me that whenever this function is deployed they usually see a 5-10% lift in distinct entrants. Increase social media fans by acquiring Facebook Likes, Twitter Follows, Pinterest Follows, and Instagram Follows. Increase social networks engagement with particular contest-related material by requesting for Pinterest Pins, Instagram Likes, Twitter Tweets, and Blog Comments. Lead your participants to any social media channel or site you pick through the Custom-made Entry. I utilized this to lead individuals to the Maximize Your Social book trailer. There are likewise methods of engaging with your candidates by inquiring for their input in a variety of ways: Several Choice concerns, Checkbox studies, or asking through a Drop-Down concern. Every single among the above alternatives is customizable to a big degree, and each one can be personalized vis a vis the number of points you wish to give per entry. For instance, I place more value on the amplification through referring pals and actual sharing of my messages than a mere follow, so I made them higher in point value. Publishing Your Social Media Contest. While I wanted something reasonably simple, it needs to be kept in mind that prior to you release, PromoSimple provides you a variety of screen and customization alternatives so that you can offer your user interface a genuinely unique look-and-feel. I didn't invest much time on these alternatives, but if they are essential to you, they exist. When you have actually settled everything, publishing your contest is as simple as clicking one button! After that you are provided a range of publication choices as shown below, the most essential ones being:. Code to embed into your own website. Include an entry type to your Facebook Page. Which's it! This is what the result of my contest looks like (oh, and you can enter it yourself to get a much better feel for how PromoSimple works before Monday, October 14 at midnight Pacific Time):. But wait, there's more! In addition to the above publishing alternatives, PromoSimple gives you a variety of other choices to create widgets that can appear in your site sidebar (see the top of the sidebar on Maximize Your Social to see how mine looks), a Facebook Widget, or a "Site Layer," similar to a Hello Bar which appears at the top of all of your pages.
PromoSimple Promotional Widgets. PromoSimple offers you a range of ways of showing your social media contest on sites. Promoting Your Social Network Contest. Now the simple part is done and the hard work starts: Promoting your contest! It goes without saying that you want to use all of your marketing homes to push people to your contest. Paid Social, whether on Facebook, Twitter, or perhaps LinkedIn, is another great way to expose your contest to a really target market. PromoSimple also helps by including your contest in their own Giveaways Directory, which then guarantees that your contest heads out to the Giveaways Network, who's integrated widgets, directories, and emails have a combined audience of tens of thousands of users. Lastly, one of the paid choices is to get included placement in the Giveaways network, including in the email newsletter that is sent out to a large number of individuals. I was provided the chance to be featured, and I can tell you that appearing in the newsletter will significantly increase the variety of participants to your contest! It must be noted that promo in the above directory site in addition to widgets, which might be featured on 3rd party websites, is entirely optional as some of you might wish to target an extremely focused/niche audience by yourself. Examining Your Social Media Contest. What I truly like about PromoSimple is the reporting functionality that it provides so that you can dig into any among the following areas for analysis:. Entrants by area. Daily charts of entries. Entries by call-to-action, so you can see which entrants did which actions. You can drill down into the details, for example, to see which of my entrants actually repinned my book image, for instance, and confirm the outcomes. Additionally, all of the data from any among the call-to-action entries can be downloaded so that you can actually follow back or engage with those entrants that you feel may be influencers, for example. At the end of the day, the ROI of your social media contest will depend upon a great deal of different aspects. For me in achieving wider brand name awareness for my brand-new book, my contest has currently been a success for the percentage of time and money invested. Have you ever utilized PromoSimple as your social networks contest app? What have your experiences been running a holistic social media contest throughout a range of platforms? Exist any extra performances that you see missing in PromoSimple? Please share your experiences with us!