L E O PAT T E R S O N
PORTFOLIO
NATIONAL MEDIA MUSEUM PRINT / LAYOUT
Brief: Arrange and layout the content for the next issue of the museum cinema catalogue (2 weeks). Organised layout, balancing text and image, manipulating and editing images to work with the page. Complied with constant additions, subtractions, and alterations. 13,000 copies were printed.
DISTRICT FELLOWS
PRINT / LAYOUT
Brief: Create a postcard encouraging members to shape District Fellows (DFs) of Woodcraft, youth charity. A combination of photography, overlays, and typography, I developed a card aimed at the organisation’s members, with 500 copies printed.
Performing Arts Art & Design Fine Art Creative A r t s Creative Arts Music Performing Arts Mu s i c Performing Arts Art & Design Art & Design Music Creative Arts Drama Graphic Communication Drama Fine Art Creative A r t s Drama Art & Design Music Drama Fine A r t Creati v e A r t Fine Art Drama Creative Arts Art & D e s i g n Performing Arts Graphic Communication Art & D e s i g n Music Drama Art & Design Music F ine Art D r a m a D r a m Graphic Communication Drama Fine Art M u s i c Drama Fine Art Creative Arts Graphic C o m m u n i c a t i o n Music Creative Arts Graphic Communication F i n e A r t Creativ e A Fine Art Performing Arts Art & Design Art & D e s i g n Graphic Communication Fine Art Music Drama Fin e A r t Creative Arts Graphic Com munication Fine A r t M u s i Music Art & Design Drama Art & Design Art & Design Music Graphic Commu n i c a t i o n Graphic Comm u n i c a t i o Performing Arts Fine Art Art & Design Drama Fine Art Creative Arts Art & De s i g n Fine Art Graphic Communication D r a m a Art &De s i g n Music Performing Arts Drama Creative Arts Art & Design Music Art & Design Creative Arts Performing Arts
Creative Arts
n
c
r t s
a
s
BECKFOOT SCHOOL LOGO / TYPOGRAPHY Brief: Develop a new logo for the creative arts faculty, incorporating all the subject names.
Developed through typographic means, the logo forms the shape of a circle, made to look like a vinyl record, with the text floating upward. The logo’s application spans across stickers, book labels, posters, and signs.
TAXONOMY
POSTER
Brief: Create a body of design that explores a collection of 30 artifacts/images (of the same type of thing). From a range of bottle caps, I produced a series of posters which focused on the theme of consumerism as a religion, creating a kind of campaign. The objective was to enlighten people of the negative impacts consumerism has on the planet.
MODERNIST TYPE
TYPOGRAPHY
Brief: Develop a typeface inspired by modernist and post-modernist principles. I created a geometric typeface including numbers and symbols, inspired by Bauhaus designer Anni Albers.
NEW GRAPHIC DESIGN
LAYOUT
Brief: Create a magazine named ‘New Graphic Design’ inspired by modernist and/or post-modernist design styles, and grid use. The outcome was a magazine majorly inspired by Swiss style and Bauhaus design.
POWER OUR LIVES
TYPOGRAPHY
Brief: Use typographic means, create a piece that contains a message. The message looks upon our ever growing reliance on technology, portrayed through the illustrative combination of wires and human anatomy.
D&AD COMPETITION
POSTER
Brief: XL Recordings - Celebrate the artist and highlight their seminal moments in a way that engages the audience. Designing for the artist Tyler, The Creator, focusing on his MTV Moon man award, utilising some of his lyrics.
DISTRICT FELLOWS
POSTER
Personal: A poster I created to advertise DF camp 2014 to Woodcraft members of the District Fellows, the theme being ‘Dreams’.
DISTRICT FELLOWS
VIDEO
Brief: Create a short video promoting DF Camp 2014, revolving around the theme of ‘dreams’. Edited together using my own footage and from a selection of online videos that portrayed this theme. Click the image to view the video online.
LATERAL
BRAND IDENTITY
Brief: Develop a clothing brand identity. An identity that focuses around skate culture, aimed at a youthful audience, particularly skaters.
FLUX
DATA VISUALISATION
Brief: Research and collect a suitable data set, visualising the data from this. I collected a range of data based around my movement, visualising aspects via a spectrum of diagrams. A lifestyle app was created from the designs.
PHOTOGRAPHY
Personal: My photographic focus resides strongly in nature: flora, fauna, and landscapes; often using macro photography. I also hold a strong interest in structure and form, predominantly in urban design.
LEO PATTERSON
GRAPHIC DESIGN
LAP21@ HOTMAIL.CO.UK 07871574032 BEHANCE . NET / LEOPATTERSON