NICE TO MEET YOU 3
3 I ‘m glad to introduce myself. I‘m Enrico, a 24-year-old Italian graduated in Industrial design at IUAV University of SanMarino. I am very fascinated by Simple design and Visual Communication. Actually, I’m really interested in Graphic design, specially Branding and Editorial, Typography and Packaging. I love paper.
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Basically, my whole life is about: Experimentation Music & Love
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INDEX
07 15 21 27 35 41 47 53 Gran Bazar
CORPORATE AND BRANDING DESIGN
Typography Sketchbook EDITORIAL AND TYPOGRAPHY DESIGN
Differenzia
BACHELOR DEGREE DISSERTATION
Evolve
BRANDING AND MAGAZINE DESIGN
Iconizer
ART DIRECTION AND BRANDING DESIGN
Ri-progettare la Sfera EDITORIAL DESIGN
CO20
RECYCLE DESIGN
Sketching
HANDLETTERING
GRAN
2013
BAZAR Gran Bazar, an Italian long-standing experienced shop, decide to renovate its identity. The purpose was to enhance its 50-plus-year-old outwark look mantaining its principal peculiarities. Tradition, professionalism and innovation are the basis of the new identity of the shop, which works with international clients. The staff takes good care of you during your holiday and there you can find everything you need for the beach and the camping. The corporate identity includes the design of different pictograms for the interior signage.
CORPORATE & BRANDING DESIGN Renovation with traditional roots Outline the identity of an over 50-year-old experienced commercial business of beach and camping Client: Gran Bazar s.n.c.
freelance MOOD BOARD
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SCKETCHES
LOGO
TYPOGRAPHY
9 C M Y K
4 100 97 0
C M Y K
0 1 20 0
PICTOGRAMS
Gran Bazar
C M Y K
95 59 40 20
freelance CORPORATE IDENTITY
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11
Gran Bazar
freelance
WEBSITE SLIDESHOW
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13
Gran Bazar
TYPOG SKETC
2013
GRAPHY CHBOOK Imagination can give to poor materials the extra value that takes to reborn as beautiful designed gadjets. The sketchbook itself is made of recyled carton, paper and hemp wire, but handlettering and quotes selection give to it the special touch which makes it unique. Life is too short to waste time thinking negative, following your dreams and loving your everyday life will eventually lead you to happiness.
EDITORIAL & TYPOGRAPHY DESIGN A special gift for a just graduated friend Create a moleskine using 100% recycled and poor materials, with an handlettering experience Personal project
personal
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17
Typography moleskine
personal
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19
Typography moleskine
DIFFER
2012
RENZIA Differenzia is a visual communication system for the separate waste collection, which applyes a standardization of colors and visual items. The purpose is to create specific instructions and ways of communication for all the citizens, divided in different subcategories of target. Talk clear, be easily understandable, give information and datas to stimulate curiosity in people, as basis of the visual communication.
BACHELOR DEGREE DISSERTATION Social design for wellfare Give clear information to the citizens through collective thinking and by using a standardization Related by Massimo Pitis, Gianni Sinni, Michele Zannoni, Massimo Brugiolo
university
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BOOKLET
VISUAL ELEMENTS
“Respect your mother Earth”
ORGANICO
PLASTICA / METALLO
VETRO
SI
SI
SI
scarti di cibo
bottiglie varie
scarti di cucina
bicchieri rotti
confezioni e
dimensioni moderate
vasetti e contenitori
sacchi e sacchetti, reti per frutta e verdura
NO
NO
Plastica, metallo, carta e prodotti chimici.
Oggetti in ceramica o terracotta, contenitori per farmaci o prodotti chimici, tappi e coperchi, grandi lastre di vetro.
COME?
COME?
Raccolta negli appositi sacchetti biodegradabili in mater-bi o sacchetti in carta per alimenti.
lattine di bibite
scatolette per alimenti
Raccolta negli appositi contenitori, dopo aver tolto le etichette ed averli sciaquati dal contenuto. bombolette spray
NO
CARTA / CARTONE
NON RICICLABILE
SI
SI
giornali e riviste
tutto ciò che non è riciclabile
giocattoli, elettrodomestici, oggetti elettronici, oggetti ingombranti, confezioni che contenevano prodotti chimici, piatti bicchieri e posate usa e getta.
COME?
Raccolta in sacchi di plastica o negli appositi contenitori dopo aver toltole etichette ed averli sciaquati, dove possibile schiacciarli a sottiletta.
NO
quaderni e carta stampata
Tutto ciò che può essere riciclato.
scatole e imballaggi, tetrapack e tetrabrick
COME? NO
Carta unta, bagnata, oleata, stagnola, da forno, autoricalcante,..
COME?
Raccolta in sacchi di carta o scatole di cartone in pacchi di max 20kg l’uno.
Differenzia
Raccolta negli appositi sacchetti.
STICKERS
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university
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A GAME IS THE WAY
The game is a different look at the separate waste collection. Throughout the elementary school system a game is the way to teach exiting and funny. The aim of the game is to teach children how to do the separate waste collection during their youth, so it will soon become an habit. Based on the “memory� card game the children divided in groups dedice their turn, once a time, throw the octahedron which indicate the color of the card to put in the respective bag.
POSTERS
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Differenzia
EVO
2011
OLVE The story we tell shows the face of the new talents’ generation. We believe in the values and strenght of communication, in particular as a way to unify people’s cultures, worlds and traditions. We believe that a cooperation between past and present is needed, in order to help everyone reaching a better quality of life. Evolve is a magazine thought for the best comfort of the reader, information are clearly shown and linked between the pages. Infographic explanations. The project takes its shape from the novel “The Caves of Steel” by Isaac Asimov.
BRANDING & MAGAZINE DESIGN A magazine for innovative and creative people Read information, create cooperation, support skilled creative talents, enhance users’ technology knowledge, link generations Commissioned by Massimo Pitis and Alessandro Tunno
university
PROCESS
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FROM NOVEL TO MAGAZINE CAMPI TRATTATI
COSA FA?
INNOVAZIONE
Rispetto dell’ambiente
RESPONSABILITÀ SOCIALE
Trasparenza di informazione (dr. Fastolfe)
COME LO FA?
Materiali a impatto zero
ATTRIBUTI PRINCIPALI
Uso materiali reciclabili
Interviste generiche Interviste fatte da esperti
Linguaggio eclettico
Difficoltà di interpretazione dei tempi moderni
COMUNICAZIONE / COMPRENSIONE
Avvicinare generazioni
RAPPORTO uomo - tecnologia
Familiarizzazione con dispositivi moderni (R. Daneel Olivaw)
+ Nuove generazioni Vecchie generazioni
utilizzo intelligente dei dispositivi
Forum nuove collaborazioni
Indagare nuovi orizzonti
supporto cartaceo, digital mobile e web
Importanza istituzionale
patrocini di enti/ istituzioni
SECTION
29
00
00
GRID
TYPOGRAPHY
C M Y K
62 19 47 8
C M Y K
Evolve
37 65 30 37
C M Y K
51 32 17 4
C M Y K
10 17 63 1
university
30
31
Evolve
32
33
ICONIZ
2011
ZER Iconizer was born to be an international contest made to enlight the lives of potential examples for new generations. The contest is open to young creatives from every nation, between the age of 15 and 26. Partecipation is free. The aim is to realize, individually or in group, a comic-poster/ videoclip/tale to celebrate people who today contribute to human progress and development of culture. The contest sourrounding take place through guerrilla marketing actions and bookmarkleting actions, respectively on the streets and on the net.
ART DIRECTION AND BRANDING DESIGN Design contest for creatives Show real inspiring people and fight against wrong models Commissioned by Omar Vulpinari and Michela Povoleri
university
LOGO
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TEAM
about
partecipate
poster
video
WEBSITE
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story
check me out!
ICONIZER PROMO VIDEO
Iconizer
university GUERRILLA MARKETING
POISON STICKER
Free downloading of the vector version from the contest website, print it on sticky paper, and then paste it wherever you find faces of bad society characters. STICKER
ICONIZE/DEICONIZE
Download the bookmarklet from your browser for free and install it. Now as simply as click the new button to “iconize” or “deiconize” characters present in webpages.
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BOOKMARKLET
INSTRUCTIONS
Download the sticker
Download the bookmarklet
Print it on sticky paper
Cut it out
Open your browser
Select it from the toolbar
Paste it on false icons
Iconize and deiconize people
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Iconizer
RI-PROGE LA SFERA
2011
ETTARE A
“Ri-progettare la Sfera� is a booklet, made during the last year of University, attending the course of history and criticism of design. The book is a collection of essays discussed and analysed during the year, which explains a personal point of view about life and design. The world change because of every small act and choice you make in everyday life.
EDITORIAL DESIGN History and Criticism of design A booklet explaining a collection of analysis and cases history regarding design and wellfare Commissioned by Alberto Bassi
university TYPOGRAPHY
Akzident Grotesk Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Akzident Grotesk Roma n ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Bembo Std Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqr stuvwxyz 1234567890 Bembo Std Regula r ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqr stuvwxyz 1234567890
BOOK
42
GRID
43
Ri-progettare la Sfera
university
44
45
Ri-progettare la Sfera
2011
CO20 After attending an exhibition design workshop, I came up with the idea of using the waste from other groups of work to create a special gift. The exhibition was about the good design in our University, so the idea was to give a gift with a soul to the visitors. “Contrada Omerelli 20 Positive Design Gallery� is an exhibition focused on good design for welfare. During the event visitors were offered this gift as a reminder of taking more care to Mother Earth.
RECYCLE DESIGN Make a real good present A special gift made by scraps Personal project
personal
48 NATURE
GREEN GIFT
.
..
49
...
....
.....
...... SOME STEPS
CO20
personal
50
51
CO20
SKET 52
ever
TCHING Drawing as a way of meditation, empty the mind and let your sensation guide the pen. Handlettering is a functional method to understand typography and to train the mind on thinking in term of full and empty space. Stay away from technology and give space to handworking is a perfect way to satisfy your imagination and find inspiration.
HANDLETTERING SKETCHING Type undestanding training Some typographic sketches made during spare time Personal project
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personal
54
55
Sketching
personal
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57
Sketching
PERSONAL DATA
EDUCATION
EXSPERIENCE
First name: Enrico Last name: Bozzato Hometown: Jesolo Nationality: Italian Birthday: 21/08/88 Address: via Baracca 54, 30013, Cavallino (VE) Italy Tel: +39 041 5370528 Mob: +39 320 2628344 Mail: boz.enrico@gmail.com Skype: enricoboz
IUAV University of San Marino Bachelor degree in Industrial design and Visual Communication (101/110) 2008 - 2012
Freelance Graphic Designer At: Whiteismycolor December 2012 – Now Shanghai, China
Werkplaats Typografie Workshop “Every year thousands of feelings disappear for lack of a concrete form” Theme: Book logistic Tutors: E. Preli, C. Nüssli, S. Faoro. 8 - 10 March 2013
Junior Designer At: GUMDESIGN October 2010 – December 2010 Viareggio, Italy
San Marino Design Workshop 2011 “Design del ben-essere. Confortevole, sicuro, usabile” Theme: University exhibition on design Designer: Ginette Caron 11 - 16 July 2011 San Marino Design Workshop 2010 “Design l’antico borgo di Montegiardino” Theme: The Itinerary Designer: Pedro García-Espinosa Carrasco 13 - 19 September 2010
Store clerk and cashier At: Gran Bazar Bozzato s.n.c. June 2005 – September 2012 Cavallino, Italy
SKILLS
Mac operating system Adobe Illustrator CS6 Adobe InDesign CS6 Adobe PhotoShop CS6 Adobe After Effects CS6 Adobe Premiere Pro CS6 Colorschemer Studio 2 Aperture 3.0 Rhinoceros V5 Photo shooting (Canon 550D)
I’d like to thank mother Earth for her perfection. I’d like to thank everyone in the world just to exist. I’d like to thank all my friends that day after day give sense of my life. I’d like to thank my family for supporting me and give me the chance on doing that. And finally I’d like to thank you for inspiring my work and increase my knowledge. Thank you for reading my portfolio.
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Enrico Bozzato
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