Folio 2013

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NICE TO MEET YOU 3

3 I ‘m glad to introduce myself. I‘m Enrico, a 24-year-old Italian graduated in Industrial design at IUAV University of SanMarino. I am very fascinated by Simple design and Visual Communication. Actually, I’m really interested in Graphic design, specially Branding and Editorial, Typography and Packaging. I love paper.

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Basically, my whole life is about: Experimentation Music & Love

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INDEX

07 15 21 27 35 41 47 53 Gran Bazar

CORPORATE AND BRANDING DESIGN

Typography Sketchbook EDITORIAL AND TYPOGRAPHY DESIGN

Differenzia

BACHELOR DEGREE DISSERTATION

Evolve

BRANDING AND MAGAZINE DESIGN

Iconizer

ART DIRECTION AND BRANDING DESIGN

Ri-progettare la Sfera EDITORIAL DESIGN

CO20

RECYCLE DESIGN

Sketching

HANDLETTERING


GRAN

2013


BAZAR Gran Bazar, an Italian long-standing experienced shop, decide to renovate its identity. The purpose was to enhance its 50-plus-year-old outwark look mantaining its principal peculiarities. Tradition, professionalism and innovation are the basis of the new identity of the shop, which works with international clients. The staff takes good care of you during your holiday and there you can find everything you need for the beach and the camping. The corporate identity includes the design of different pictograms for the interior signage.

CORPORATE & BRANDING DESIGN Renovation with traditional roots Outline the identity of an over 50-year-old experienced commercial business of beach and camping Client: Gran Bazar s.n.c.


freelance MOOD BOARD

8

SCKETCHES


LOGO

TYPOGRAPHY

9 C M Y K

4 100 97 0

C M Y K

0 1 20 0

PICTOGRAMS

Gran Bazar

C M Y K

95 59 40 20


freelance CORPORATE IDENTITY

10


11

Gran Bazar


freelance

WEBSITE SLIDESHOW

12


13

Gran Bazar


TYPOG SKETC

2013


GRAPHY CHBOOK Imagination can give to poor materials the extra value that takes to reborn as beautiful designed gadjets. The sketchbook itself is made of recyled carton, paper and hemp wire, but handlettering and quotes selection give to it the special touch which makes it unique. Life is too short to waste time thinking negative, following your dreams and loving your everyday life will eventually lead you to happiness.

EDITORIAL & TYPOGRAPHY DESIGN A special gift for a just graduated friend Create a moleskine using 100% recycled and poor materials, with an handlettering experience Personal project


personal

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17

Typography moleskine


personal

18


19

Typography moleskine


DIFFER

2012


RENZIA Differenzia is a visual communication system for the separate waste collection, which applyes a standardization of colors and visual items. The purpose is to create specific instructions and ways of communication for all the citizens, divided in different subcategories of target. Talk clear, be easily understandable, give information and datas to stimulate curiosity in people, as basis of the visual communication.

BACHELOR DEGREE DISSERTATION Social design for wellfare Give clear information to the citizens through collective thinking and by using a standardization Related by Massimo Pitis, Gianni Sinni, Michele Zannoni, Massimo Brugiolo


university

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BOOKLET

VISUAL ELEMENTS

“Respect your mother Earth”


ORGANICO

PLASTICA / METALLO

VETRO

SI

SI

SI

scarti di cibo

bottiglie varie

scarti di cucina

bicchieri rotti

confezioni e

dimensioni moderate

vasetti e contenitori

sacchi e sacchetti, reti per frutta e verdura

NO

NO

Plastica, metallo, carta e prodotti chimici.

Oggetti in ceramica o terracotta, contenitori per farmaci o prodotti chimici, tappi e coperchi, grandi lastre di vetro.

COME?

COME?

Raccolta negli appositi sacchetti biodegradabili in mater-bi o sacchetti in carta per alimenti.

lattine di bibite

scatolette per alimenti

Raccolta negli appositi contenitori, dopo aver tolto le etichette ed averli sciaquati dal contenuto. bombolette spray

NO

CARTA / CARTONE

NON RICICLABILE

SI

SI

giornali e riviste

tutto ciò che non è riciclabile

giocattoli, elettrodomestici, oggetti elettronici, oggetti ingombranti, confezioni che contenevano prodotti chimici, piatti bicchieri e posate usa e getta.

COME?

Raccolta in sacchi di plastica o negli appositi contenitori dopo aver toltole etichette ed averli sciaquati, dove possibile schiacciarli a sottiletta.

NO

quaderni e carta stampata

Tutto ciò che può essere riciclato.

scatole e imballaggi, tetrapack e tetrabrick

COME? NO

Carta unta, bagnata, oleata, stagnola, da forno, autoricalcante,..

COME?

Raccolta in sacchi di carta o scatole di cartone in pacchi di max 20kg l’uno.

Differenzia

Raccolta negli appositi sacchetti.

STICKERS

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university

24

A GAME IS THE WAY

The game is a different look at the separate waste collection. Throughout the elementary school system a game is the way to teach exiting and funny. The aim of the game is to teach children how to do the separate waste collection during their youth, so it will soon become an habit. Based on the “memory� card game the children divided in groups dedice their turn, once a time, throw the octahedron which indicate the color of the card to put in the respective bag.


POSTERS

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Differenzia


EVO

2011


OLVE The story we tell shows the face of the new talents’ generation. We believe in the values and strenght of communication, in particular as a way to unify people’s cultures, worlds and traditions. We believe that a cooperation between past and present is needed, in order to help everyone reaching a better quality of life. Evolve is a magazine thought for the best comfort of the reader, information are clearly shown and linked between the pages. Infographic explanations. The project takes its shape from the novel “The Caves of Steel” by Isaac Asimov.

BRANDING & MAGAZINE DESIGN A magazine for innovative and creative people Read information, create cooperation, support skilled creative talents, enhance users’ technology knowledge, link generations Commissioned by Massimo Pitis and Alessandro Tunno


university

PROCESS

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FROM NOVEL TO MAGAZINE CAMPI TRATTATI

COSA FA?

INNOVAZIONE

Rispetto dell’ambiente

RESPONSABILITÀ SOCIALE

Trasparenza di informazione (dr. Fastolfe)

COME LO FA?

Materiali a impatto zero

ATTRIBUTI PRINCIPALI

Uso materiali reciclabili

Interviste generiche Interviste fatte da esperti

Linguaggio eclettico

Difficoltà di interpretazione dei tempi moderni

COMUNICAZIONE / COMPRENSIONE

Avvicinare generazioni

RAPPORTO uomo - tecnologia

Familiarizzazione con dispositivi moderni (R. Daneel Olivaw)

+ Nuove generazioni Vecchie generazioni

utilizzo intelligente dei dispositivi

Forum nuove collaborazioni

Indagare nuovi orizzonti

supporto cartaceo, digital mobile e web

Importanza istituzionale

patrocini di enti/ istituzioni


SECTION

29

00

00

GRID

TYPOGRAPHY

C M Y K

62 19 47 8

C M Y K

Evolve

37 65 30 37

C M Y K

51 32 17 4

C M Y K

10 17 63 1


university

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31

Evolve


32


33


ICONIZ

2011


ZER Iconizer was born to be an international contest made to enlight the lives of potential examples for new generations. The contest is open to young creatives from every nation, between the age of 15 and 26. Partecipation is free. The aim is to realize, individually or in group, a comic-poster/ videoclip/tale to celebrate people who today contribute to human progress and development of culture. The contest sourrounding take place through guerrilla marketing actions and bookmarkleting actions, respectively on the streets and on the net.

ART DIRECTION AND BRANDING DESIGN Design contest for creatives Show real inspiring people and fight against wrong models Commissioned by Omar Vulpinari and Michela Povoleri


university

LOGO

36

TEAM


about

partecipate

poster

video

WEBSITE

37

story

check me out!

ICONIZER PROMO VIDEO

Iconizer


university GUERRILLA MARKETING

POISON STICKER

Free downloading of the vector version from the contest website, print it on sticky paper, and then paste it wherever you find faces of bad society characters. STICKER

ICONIZE/DEICONIZE

Download the bookmarklet from your browser for free and install it. Now as simply as click the new button to “iconize” or “deiconize” characters present in webpages.

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BOOKMARKLET

INSTRUCTIONS

Download the sticker

Download the bookmarklet

Print it on sticky paper

Cut it out

Open your browser

Select it from the toolbar

Paste it on false icons

Iconize and deiconize people


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Iconizer


RI-PROGE LA SFERA

2011


ETTARE A

“Ri-progettare la Sfera� is a booklet, made during the last year of University, attending the course of history and criticism of design. The book is a collection of essays discussed and analysed during the year, which explains a personal point of view about life and design. The world change because of every small act and choice you make in everyday life.

EDITORIAL DESIGN History and Criticism of design A booklet explaining a collection of analysis and cases history regarding design and wellfare Commissioned by Alberto Bassi


university TYPOGRAPHY

Akzident Grotesk Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Akzident Grotesk Roma n ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 Bembo Std Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqr stuvwxyz 1234567890 Bembo Std Regula r ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqr stuvwxyz 1234567890

BOOK

42

GRID


43

Ri-progettare la Sfera


university

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45

Ri-progettare la Sfera


2011


CO20 After attending an exhibition design workshop, I came up with the idea of using the waste from other groups of work to create a special gift. The exhibition was about the good design in our University, so the idea was to give a gift with a soul to the visitors. “Contrada Omerelli 20 Positive Design Gallery� is an exhibition focused on good design for welfare. During the event visitors were offered this gift as a reminder of taking more care to Mother Earth.

RECYCLE DESIGN Make a real good present A special gift made by scraps Personal project


personal

48 NATURE

GREEN GIFT


.

..

49

...

....

.....

...... SOME STEPS

CO20


personal

50


51

CO20


SKET 52

ever


TCHING Drawing as a way of meditation, empty the mind and let your sensation guide the pen. Handlettering is a functional method to understand typography and to train the mind on thinking in term of full and empty space. Stay away from technology and give space to handworking is a perfect way to satisfy your imagination and find inspiration.

HANDLETTERING SKETCHING Type undestanding training Some typographic sketches made during spare time Personal project

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personal

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55

Sketching


personal

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57

Sketching




PERSONAL DATA

EDUCATION

EXSPERIENCE

First name: Enrico Last name: Bozzato Hometown: Jesolo Nationality: Italian Birthday: 21/08/88 Address: via Baracca 54, 30013, Cavallino (VE) Italy Tel: +39 041 5370528 Mob: +39 320 2628344 Mail: boz.enrico@gmail.com Skype: enricoboz

IUAV University of San Marino Bachelor degree in Industrial design and Visual Communication (101/110) 2008 - 2012

Freelance Graphic Designer At: Whiteismycolor December 2012 – Now Shanghai, China

Werkplaats Typografie Workshop “Every year thousands of feelings disappear for lack of a concrete form” Theme: Book logistic Tutors: E. Preli, C. Nüssli, S. Faoro. 8 - 10 March 2013

Junior Designer At: GUMDESIGN October 2010 – December 2010 Viareggio, Italy

San Marino Design Workshop 2011 “Design del ben-essere. Confortevole, sicuro, usabile” Theme: University exhibition on design Designer: Ginette Caron 11 - 16 July 2011 San Marino Design Workshop 2010 “Design l’antico borgo di Montegiardino” Theme: The Itinerary Designer: Pedro García-Espinosa Carrasco 13 - 19 September 2010

Store clerk and cashier At: Gran Bazar Bozzato s.n.c. June 2005 – September 2012 Cavallino, Italy

SKILLS

Mac operating system Adobe Illustrator CS6 Adobe InDesign CS6 Adobe PhotoShop CS6 Adobe After Effects CS6 Adobe Premiere Pro CS6 Colorschemer Studio 2 Aperture 3.0 Rhinoceros V5 Photo shooting (Canon 550D)




I’d like to thank mother Earth for her perfection. I’d like to thank everyone in the world just to exist. I’d like to thank all my friends that day after day give sense of my life. I’d like to thank my family for supporting me and give me the chance on doing that. And finally I’d like to thank you for inspiring my work and increase my knowledge. Thank you for reading my portfolio.


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Enrico Bozzato

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