STORYOF OF FASHION FASHION 2016 AASTORY 2016 A STORY OF FASHION 2016
Over 10000 attendees, 200 VIPs, OVER 1500 ATTENDEES privateattendees, VIP reception, Over 10000 200 VIPs, 200 VIPS appetizer and stations, private VIPdessert reception, VIP Reception with wine, champagne, wine and appetizer and champagne, dessert stations, appetizers, desserts and amazing and amazing swag swag bags! bags! wine and champagne, and amazing swag bags!
A STORY OF FASHION 2017 ABOUT A STORY OF FASHION Celebrating our 10th Anniversary of A Story of Fashion in 2017, this industry-styled show spotlights innovative student fashion designs in a runway show attended by fashion industry leaders, critics, and cognoscenti. The event has created an exciting and fresh show and a demand for tickets by changing venues each year. Attendance at the shows have been as high as 1500 guests and have, over the years, showcased the work of over 110 young designers and have featured on the runway over 1000 models. Media attention ranges from television to local magazine stories. The production crew is comprised of special events pros with the reputation for turning unattractive and awkward sites into breathtaking event venues. They have turned otherwise bland or dilapidated locations and transformed them into hip, chic and interesting spaces – abandoned retail stores morphed into urban lounges and industrial tractor shops dressed to feel like a cool, urban space. Leading up to the show, the program produces a major fundraiser to help offset the cost of the production. However, due to the high cost of producing a spectacular event of this scale, sponsors and donors are necessary. All proceeds from this stylish evening benefits scholarships and educational costs of student in the Fashion Program at San Joaquin Delta College.
GUEST PROFILE A Story of Fashion attendees are into fashion, art and culture. The show attracts local business owners, officials and dignitaries, as well as friends and family members of those involved in the event, who are fashion conscious and affluent. The audience is primarily female and in the age range of 18 to 40. Over sixty percent of our guests are college educated and in career professions.
2017 SHOW This year’s show is expected to be sold out quickly with 800 tickets. The runway will feature the collections of 9 emerging designers and over 50 models who are styled by local professional stylists. The Shima Industrial Building will be turned into an incredible, high energy and intimate urban event space that will set the stage for this elegant event. DATE: Friday evening, May 5, 2017 VIP RECEPTION: 6:00-8:00 pm SHOW: 8:00 pm
A STORY OF FASHION 2017 OVERVIEW The tenth annual Story of Fashion is an exceptional event featuring the best fashion talent in San Joaquin County and is the leading fashion event in the region. Our mission is to expose the incredible talent in the Fashion Program at Delta College and to bridge our students with local fashion and leading professionals in our community. The event showcases spring and fall collections in a spectacular show in a live runway production, as well as a VIP reception for sponsors and friends of the program. DATE Friday Evening, May 5, 2017 LOCATION Shima Industrial Building WEBSITE: http://bit.ly/2l2PnyG SHOWCASING 9 emerging designers from the Fashion Program, showcasing their talent and creativity on over 50 models, professionally styled by local hair and makeup professionals EXPECTED ATTENDANCE
200 VIP and 600 general admission guests, including local and regional community leaders, business owners, dignitaries, young adults in the community and fashion industry leaders
2016 SPONSORS F & M Bank, Legend Cinematography, Dorfman Pacific, Port of Stockton, Weibel Wines, Nipote Wines, Three Little Birds Cookies and Cakes, Michael David Winery, SJDC Bookstore, SJDC Athletics, Gary Long Jewelers, Soyjoy, Sygma, PD Nail Supply, SJDC Culinary Arts & Baking and Pastry Programs, Charming Charlie’s, Green’s Nutrition, Ten Space, Goodstock Productions, Events by Lina, Good Day Sacramento, Chico’s, Lily Lou, Organicmuc, Lincoln Center, Planet Beach, Visit Stockton, Lodi Vintners, Exclusive DJ, The Market at Delta College. PHOTOGRAPHERS: Mike Byerly, Peter Cordero, Oscar Alarcon, Mike Chaves Jr., Brian Cowart, Trinette Denise, Jeffrey Ramiro, Steven Bender, Andrew Kinder, Dale Patterson, Roel Vista, Joseph Margolis, Becky Moore, Ceejay Willis, Larry McCutcheon, Kevin Teves. MEDIA & SPONSOR INFORMATION
Fashion@deltacollege.edu Leslie Asfour 209.954.5573 Visit the show website for more information
A STORY OF FASHION 2017
A STORY OF FASHION 2017
A STORY OF FASHION 2017 THE FASHION PROGRAM ABOUT THE FASHION PROGRAM The Fashion Program links both academics and professionals alike and is dedicated to fostering international cultural exchange through the creation of a variety of educational events meant to facilitate critical thinking among artists, designers, scholars, and students. The primary focus of the Fashion Program is the continuous support of creativity and design in fashion and the arts linked to it, support of the business and community network to bind education and industry, support of the highest quality academic and educational standards by providing real-world projects and experiences, and support of the future of the students and the industry. The Fashion Program offers students access to industry resources and opportunities for them to explore their potential futures by exposing them to the fashion industry, through a variety of activities including field experiences, and events that bring them in front of the industry. The Fashion Program provides hands-on training to students who do not normally have the connections to obtain the right internships within the industry and field trips and experiences that offer them amazing opportunities to network and meet with top fashion designers, producers, stylists, and publicists in New York and San Francisco. To date, the Program boasts some incredible success stories, from Stockton to San Francisco and from New York to Milan, working for companies like Marchesa, Hugoo Boss, Gucci, Burberry, Diesel, Le Tote, Macy’s, Guess, Neiman Marcus, Charming Charlie’s and many other companies as successful fashion designers, garment production managers, buyers, event producers, publicists, store owners, and educators. The Fashion Program also works with local charities, giving back to the community in a variety of meaningful ways. Philathropic events in which we are involved include The American Cancer Society, American Heart Association Go Red for Women, March of Dimes Chefs Auction, March for Babies and Cerebral Palsey Night of Giving. We partner with other non-profit organizations and support their efforts. Fashion Club members also provide care packages for the homeless in our community. Follow us on Facebook: Fashion - San Joaquin Delta College Twitter - Fashion SJDC Instagram - SJDC Fashion
A STORY OF FASHION 2017
A STORY OF FASHION 2014. Over 400 attendees, VIP reception, retail and food stations, wine and champagne and amazing swag bags!
A STORY OF FASHION 2017 A STORY OF FASHION 2017 MEDIA & MARKETING COVERAGE Our shows garner extensive media coverage with televisions segments on Fox 40 and Good Day Sacramento, magazine coverage in San Joaquin Magazine, full-page article with colored photos in The Record. The show received media sponsorship through advertisements in San Joaquin Magazine, Herlife and San Joaquin Lifestyles. Our 2016 show was hosted by Courtney Dempsey, of Good Day Sacramento. Courtney is a long-time supporter of the Fashion Program.
PRINT, ONLINE, RADIO & TELEVISION Television segments on Good Day Sacramento, Fox 40 Morning, Sac & Co Print media stories and advertising: San Joaquin Magazine, Herlife, San Joaquin Magazine, The Record, Lodi News Sentinal, Galt Herald PSA on KJOY, KWIN SOCIAL MEDIA Facebook, Instagram, Twitter, Pinterest Blogs: Ewwitsnikki (100,000 followers), Ladybrille, Uduak Law Coverage in Stockton to Los Angeles to New York and even Europe COMMUNITY & INDUSTRY OUTREACH Partner Organizations: American Cancer Society, American Heart Association, March of Dimes; Lincoln Center Shops events: Bridal Fair, fashion shows. Community ��ents: Stoc�ton is Magni�cent, College and Career e�ents
A STORY OF FASHION 2017 MEDIA COVERAGE
SAN JOAQUIN MAGAZINE JULY 2014
SAN JOAQUIN MAGAZINE - 2013
A STORY OF FASHION 2017 A STORY OF FASHION 2017
A STORY OF FASHION 2017
ALL SPONSORS RECEIVE PRESENCE ON EVENT MEDIA & WEB SITE Sponsor logos and links to sponsor websites are included from the show site. All sponsor names and logos are listed on all printed and digital media for the show.
A STORY OF FASHION 2017 BECOME A SPONSOR AND SUPPORT THIS EVENT
“A hundred years from now it will not matter what my bank account was, the sort of house I lived in, or the kind of car I drove... but the world may be different because I was important in the life of a child.” Forest E. Witcraft
Link your brand with educating students for successful careers in fashion. Strengthen and support the next generation of fashion designers, merchandisers, event planners, marketers and merchants. Gain front and center exposure for your brand in front of an cultures, affluent and fashionable audience. Be a part of a highly publicized community event. Benefit from press coverage, prominent name and product placement, and promotional efforts. Solicit opportunities to potential customers through vendor booths, swag bag participation and VIP events. Gain a tax deduction for your donation/sponsorship - the Fashion Foundation is a not-for-profit entity within San Joaquin Delta College’s Foundation. Take pride in supporting your community and education and promoting the arts in education. Enjoy a, amazing fashion experience you will remember complimentary tickets and VIP reception, as outlines in the sponsor kit.
A STORY OF FASHION 2017 SPONSOR LEVELS AND BENEFITS DIAMOND SPONSOR • Full-page ad in print event program •
•
$2000
Headlining Company name and logo: •
A Story of Fashion webage with links to company site
• •
In event program, with listing under sponsorship level In event mult-media presentation at event
•
•
In all show marketing material, including media kit and print ads
Opportunity to place promotional materials in attendee gift swag bags
8 tickets to show and exclusive VIP reception (provide names on sponsorship form)
PLATINUM SPONSOR $1500 • Half-page ad in print event program • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • 6 tickets to show and exclusive VIP reception (provide names on sponsorship form)
GOLD SPONSOR $1000 • Quarter-page ad in print event program • Company name and logo: • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • 4 tickets to show and exclusive VIP reception (provide names on sponsorship form)
SILVER SPONSOR $500 • Eighth-page ad in print event program • Company name and logo: • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • 2 tickets to show and exclusive VIP reception (provide names on sponsorship form)
A STORY OF FASHION 2017 SPONSOR LEVELS AND BENEFITS FOUNDATION SPONSOR • Company or personal name listing: •
On A Story of Fashion webage
•
In event mult-media presentation at event
• • •
$250
In event program, with listing under sponsorship level
Opportunity to place promotional materials in attendee gift swag bags 1 tickets to show and exclusive VIP reception (provide name on sponsorship form)
VIP WINE/FOOD SPONSOR Minimum for 100 people • Ad size dependent on value of donation • Company name and logo: • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • Number of tickets dependent on value of donation (1 ticket per $200 value of donation)
SWAG BAG SPONSOR Minimum for 100 people • Ad size dependent on value of donation • Company name and logo: • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • Number of tickets dependent on value of donation (1 ticket per $200 value of donation)
MEDIA SPONSOR • Ad size and benefits dependent on value of media exposure provided • Company name and logo: • A Story of Fashion webage with links to company site • In all show marketing material, including media kit and print ads • In event program, with listing under sponsorship level • In event mult-media presentation at event • Opportunity to place promotional materials in attendee gift swag bags • Number of tickets dependent on value of donation (1 ticket per $200 value of donation)
A STORY OF FASHION 2017 FASHION PROGRAM SUPPORTERS PAST AND PRESENT
4 Seasons Gifts A Soolip Wedding Abundance Vineyards Acapulco Gardens Restaurant AMC Theaters Andrew Kinder Photography Apex Investigations Apple Computers Apricot Lane Boutique Avenue Boutique Avenue Salon Avon Bank of Stockton Bella Luna Bellisima Boutique Berlin Photography Best Wishes Big Fellows Sandwich Parlor Big Monkey Group, Sean Crarey Bio Freeze BJ’ Restaurant Bon Appetite Brookside Dry Cleaners Brookside Nails Browtique Buffalo Wild Wings Burrley Baked Entertainment California Rock and Ready Mix California Skin & Laser Center Camera Science Casa Flores Mexican Restaurant Charming Charlie’s Chase Chevrolet City Girl Classic Party Rentals Cocoro Japanese Bistro Cortopassi Family Foundation Costco Country Catering Crocker Art Museum Crush Kitchen and Bar Cut Loose, San Francisco Dale Patterson Delk Pest Control Dillard’s Dorfman Pacific Eco Chic Salon Edible Arrangements Elephant Bar Restaurant Faceless Photography, Scott Lindeman F&M Bank Feed and Fuel Restaurant First Impression Flair Boutique Focus Francesca’s Boutique, Blackhawk Frankenmuffin Fudge It Confections
Gary Longs Jewelers Ghirardelli Chocolates Gluskins Gnekow Family Winery Gold Star Beauty Good Day Sacramento Goodstock Production Green’s Nutrition Gump’s, San Francisco Hair Discovery Salon Izze Drinks Jessie’s Grove Winery John & Muriel Scarlata, Tupperware K & T Lights Kara’s Cupcakes Karma Spa & Boutique Katie Lynn Caroll Murals & Artwork Kevin Teves Photography KJOY Klinker Brink Winery Kristen Kunckle Photography KWIN Ladybrille Media Ladybug Quilts Lainey Rays Tanning & Treasures Legend Cinematography Lily Lou Lincoln Center Shops Lincoln Center Chronicle Lodi News Sentinal Lodi Vintners Lylif Apparel, Toronto M.E. Decals Macaroni Grill Macshot20 Photography MagicSenses Soaps and Lotions Marc Weaver, In A Treetop Photography Marilyn Lounsbury Massage Mary Kay Cosmetics Merwin Salamenca Photography Michael David Winery Mike Byerly Photography Minnie & Myrna’s Pomegranate Delight Monster Drinks My Best Friends Closet Nero Drinks New York Diamonds, Modesto Nipote Wines Northwest AV Services Olive Garden Organicmuc Oscar Alarcon, Photographer Panera Bread Papapavlo’s Mediterranean Bistro Paul Mitchell School for Hair
PD Nail Supply Peet’s Coffee Perfect Balance Day Spa PGM Pro Dress Forms Pizza Plus Port of Stockton Pret, Two Plus Two Revo Denim RGR Garment Restoration Roel Vista Photography Rocky Mountain Chocolate Factory Rubio’s Fresh Mexican Grill Sacramento Fashion Week Sacramento Theatrical Lighting Sakhi Stylin Salon Avanti Salon Da-V, David Allejo Salon Envy Salon Texture San Joaquin Lifestyles Magazine San Joaquin Magazine San Joaquin Woman Magazine Sandra Hohman, Scented Soft & Sewn Scentsy Sierra Office Supply and Printing SJDC Bookstore SJDC Culinary Arts Program SoyJoy Speed Dry Carpet Cleaning Stage Two Starbucks Steven Bender Photography Stockton Ports Baseball Stockton Thunder Sygma Distributors, Northern Calif. Temple of Hope Ten Space The Ave on the Mile The Body Shop The Haggin Museum The Market at Delta College The Record Theadora Boutique Three Little Birds Cakes & Cupcakes Toot Sweets Cafe Two Star Dog, Berkeley U-BE-U Fashion Upstart Photography, Peter Cordero Village Barber Waste Management, Patterson Weibel Family Vineyards Wenda Wen, Soolip Paperie Westonwear With Garden Flair White Plum Wristy Business Jewelry Zoom Car Wash
A STORY OF FASHION 2017
A STORY OF FASHION 2017 Company name & logo in event media
X
SPONSORSHIP DIAMOND PLATINUM BENEFITS Company name
& logo in event multi-‐media $2,000 show $1,500
VALUE LEVEL
Company name & logo in event media
Ad Size in event printed X X program
Company name Company name & logo in event X & logo with X multi-‐media links on event show Ad Size in event printed program
GOLD
SILVER
X
FOUNDATION
X
$1,000
Full-‐Page
$250
Half-‐Page X
X
X
Full-‐Page
Half-‐Page
Quarter Page
Eight Page
8 Opportunity to 6 place promotional Opportunity to material in place promotional swag bags for X X material in VIPS
8
X
X
4
2
X
Name listed
X
6
Name listed
$600-‐1000 $300-‐500
DONATION AD SIZES: Orientation VALUE AD SIZES: FULL PAGE 5.5" x 8.5" Vertical HALF PAGE 5.5" x 4.25" $1600-‐2000 FULL Vertical PAGE QUARTER $1100-‐1500 PAGE 2.75" x 4HALF .25" Vertical PAGE BUSINESS QUARTER 2" x 2.27" CARD $600-‐1000 PAGEVertical BUSINESS CARD $300-‐500
Eight Page
X
X
X
X
Name listed
Dependent on Dependent on value of the value of the donation donation
Name listed
4
1
X
2
1 per $200 of 1 per $200 of product product
X X
X X
swag bags for VIPS
DONATION VALUE $1600-‐2000 $1100-‐1500
SWAG
X FOR PRODUCT WINE/FOOD SWAG BAG (100 PIECES FOR 100 MIN) VALUED PEOPLE AT $200 MIN
Quarter Page
X X
VIP
X
X
$500
X
X
X
web site
Number of Company name complementary & logo with event tickets X X links on event for preferred web site seating (1 per Number of $200) complementary event tickets for preferred seating (1 per $200)
X
5.5" x 8.5" 5.5" x 4.25"
Orientation Vertical Vertical
2.75" x 4.25"
Vertical
2" x 2.27"
Vertical
X
A STORY OF FASHION 2017 SPONSOR COMMITMENT LEVEL OF SUPPORT THANK YOU FOR SPONSORING A STORY OF FASHION 2017
SPONSORSHIP/DONATION RECEIPT Please keep this receipt of your donation to the Fashion Foundation for your records. The Fashion Foundation is a not-forprofit entity and is exempt under Section 501 (c)(3) of the Internal Revenue Code. Tax Record Form: Keep this signed form for your donation record. Your contribution is tax-deductible to the extent allowed by law. List the value of the merchandise or sponsorship donated: This receipt acknowledges the donation made on (DATE) of 2017 in the form of
Cash or
amount of $
DONOR NAME:
service or merchandise in the (Fair Market Value).
DONOR COMPANY (If applicable) Fashion Foundation San Joaquin Delta College 5151 Pacific Avenue, Box 142 Stockton, CA 95207 501 (c)(3) Tax ID #23-7367633
A STORY OF FASHION 2017 SPONSOR PLEDGE FORM SPONSOR PLEDGE FORM Your name: Company Name: Address:
City:
Business Phone (
Zip:
)
Email: Please check the sponsor level below and complete the required information: ❒
DIAMOND SPONSOR $2000 Full Page Ad due by April 14, 2017 to fashion@deltacollege.edu 8 Complementary show and VIP reception tickets. Provide names of attendees:
❒
PLATINUM SPONSOR Half Page Ad due by April 14, 2017 to fashion@deltacollege.edu 6 Complementary show and VIP reception tickets. Provide names of attendees:
$1500
❒
GOLD SPONSOR Quarter Page Ad due by April 14, 2017 to fashion@deltacollege.edu 4 Complementary show and VIP reception tickets. Provide names :
$1000
❒
SILVER SPONSOR Eigth Page Ad due by April 14, 2017 to fashion@deltacollege.edu 2 Complementary show and VIP reception tickets. Provide names
$500
❒
FOUNDATION SPONSOR Company or personal name for listing: 1 Complementary show and VIP reception tickets. Provide name of attendees:
$200
A STORY OF FASHION 2017 ❒
VIP FOOD/WINE SPONSOR Ad size dependent on value of donation. Due by April 14, 2017 to fashion@deltacollege.edu
Minimum for 100 people
Please indicate donation type: Wine for 100 people. Specify: Food for 100 people. Specify: Value of donation: $ Number of tickets dependent on value of donation (1 ticket per $200 value of donation). Please provide names of attendees:
❒
SWAG BAG SPONSOR Ad size dependent on value of donation. Due by April 14, 2017 to fashion@deltacollege.edu
Minimum for 100 people
Please indicate donation type: Value of donation: $ Number of tickets dependent on value of donation (1 ticket per $200 value of donation). Please provide names of attendees:
❒
MEDIA SPONSOR Ad size dependent on value of donation. Due by April 14, 2017 to fashion@deltacollege.edu Please indicate donation type: Value of donation: $ Number of tickets dependent on value of donation (1 ticket per $250 value of donation). Please provide names of attendees: PLEASE RETURN BY APRIL 14, 2017 TO:
Fashion Foundation, Attn: Leslie Asfour San Joaquin Delta College 5151 Pacific Avenue, Box 142 Stockton, CA 95207
A STORY OF FASHION 2017
Visit the FASHION PROGRAM website for more information about the program, our successful graduates, our events and more!