Liam Moran - Portfolio 2022 by Liam Moran

MORAN

Graphic & Motion Designer

hello... ABOUT ME

MY EXPERIENCE

I consider myself a multidisciplinary designer with a keen interest in social media & motion design. Since graduating I have been working in a busy agency setting where I regularly engage with clients, internal account managers and third party suppliers. I am a self-driven designer and enjoy taking a project from brief to concept and completion. I am seeking a role in a creative environment where I can learn and grow with the team and vice versa with the passion and skills I have developed in the industry so far. Currently I’m based in Belfast, Northern Ireland but I am searching for an opportunity for immediate relocation.

Morrow Communications - Creative, Aug 2018 - Present

Click here to check out my showreel!

During my time at Morrow I have gained experience collaborating with an extensive list of public and private sector clients across UK and Ireland, working in an integrated agency developing a greater understanding of liaising with internal account managers, events and production teams. Producing editorial, digital event staging and collateral, advertising creative and roll-out across digital and print. More recently I have developed guides which detail brand consistency across social media platforms. Creating social campaigns with accompanying animation and motion graphics for clients such as Dale Farm, Translink, Moy Park, Safefood and AIB. Due to the collaborative nature of the business I have also gained exposure to regular quoting, billing and third party requests for clients. My time at Morrow, which included a promotion from junior designer after one year, has allowed me graphics, an area I want to develop further.

Minprint - Designer, Oct 2016 - June 2018 Joining Minprint as a placement student while at university gave me experience in a fast paced print-focused environment. After accepting a permanent role, I worked in direct liaison with client marketing teams to interpret briefs with appropriate print solutions, working to tight deadlines and coordinating with production schedules. In this position I expanded my knowledge in a variety of areas such as brand design, editorial, packaging and large format print.

NEXT - Retail Sales Assistant, Nov 2012 - Sept 2016 This role had many creative outlets such as visual merchandising and assisting window dressing. This role instilled a strong sense of time management, communication, people skills and how to work as a team.

MY SKILLS Adobe Illustrator Adobe InDesign Adobe Photoshop Adobe Media Encoder Adobe Premier Pro Client Liaison Microsoft PowerPoint Motion Graphics Content Creation Art Direction Typography Screen Printing

vimeo.com/554494037 in/liammoran95

Social Media

Dale Farm

dale farm

social rebrand Nation-leading dairy cooperative Dale Farm approached us with a brief to reshape the brand’s social media strategy and make their channels more cohesive. We began by creating a design style guide that would set out the look and tone of voice for all content across Instagram and Facebook. As the lead creative on the account, I created all social media design content including static posts, animated posts, banners, stories, templates, photography and video content.

POSTS ANIMATED POSTS BANNERS STORIES TEMPL ATES PHOTOGRAPHY VIDEO CONTENT

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Content

Dale Farm

Art Direction

Dale Farm

Social Media Motion Graphic

Translink

translink

urby mindfulness Public-sector transport company Translink approached us with a brief to make the average bus commuter take a moment of mindfulness while scrolling through social media. As part of Mental Health Awareness Week 2019 we used this opportunity to create a suite of social motion graphics with instructions for the commuter to pause, reflect and practice mindfulness in their everyday life. I was responsible for the creation of all original graphics, stories and post layouts, including animation and character design.

ANIMATED POSTS INSTAGRAM POST INSTAGRAM STORIES TWITTER POST CHARACTER DESIGN

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Social Media/Illustration

Mindful Listening #Urby mindfulnessMonday

Translink

Activation Piece

Translink

translink

pop up gym Translink, in partnership with Better Gym approached us with a brief to encourage more people in Northern Ireland to think about their daily commute as part of their fitness journey. I chose a bold and modern colour sceme for the project, intended to catch the eye of passers by and commuters at bus stops throughout Belfast. In the centre of the city a bus shelter was transformed into a pop-up gym. This project required a multiple-output approach, as the activation piece needed to translate across pre-promote of the event on social media.

ADSHEL WRAP INSTALL ATION PIECE INSTAGRAM POSTS INSTAGRAM STORIES TWITTER POST

Event Collateral

Northern Ireland Tourism Awards

NITA2020

awards show identity The brief was to create a refreshed identity for the Northern Ireland Tourisim Awards 2020. This project relied on the collaboration of elements for both the awards show night and online promotional content. It involved the roll out of multiple print assets including sponsor packs, roll up banners, and photo prop. Digital assets incorporated a moving logo intro and creation of a website concept for developers to create an entry submission site.

BRAND IDENTITY POP-UP BANNERS WEB DESIGN EVENT PROGRAMME LOGO REVEAL

Event Collateral

Northern Ireland Tourism Awards

Event Collateral

Northern Ireland Tourism Awards

Brand Identity

Quinn Nutrition

quinn nutrition brand identity

Promotional material for a nutritional consultant. Drawing inspiration from the colours and form of a beetroot to create a modern and elegant brand identity through print and digital elements.

BRAND IDENTITY BRAND STATIONERY FACEBOOK POSTS LOGO SUITE

Brand Identity

Quinn Nutrition

C:25 M:15 Y:30 K:0

R:203 G:205 B:185

HEX: #cbcdb9

C:65 M:100 Y:35 K:35

R:91 G:27 B:75

HEX: #5b1b4b

Editorial/Art Direction

Dale Farm

dale farm

annual report A 64-page perfect bound annual report for dale farm’s shareholders. Involved creative concepts, art direction for various images throughout the document. Roll out of copy throughout and figures for the financial year.

CONCEPT DESIGN ART DIRECTION ROLL OUT PRINT MANAGEMENT

thank you

get in touch

email - liammoran1@hotmail.com web - www.liammorandesign.com mob - 07955699844