Life Instyle Team Presentation - Training Wheels Melbourne 2016

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WELCOME KATHERINE SCHMITT EXHIBITION MANAGER



LIFE INSTYLE; THE NUTS & BOLTS KATH SCHMITT, FLYN ROBERTS, SINEAD KAVANAGH & ALICIA BOURKE


LIFE INSTYLE; THE NUTS & BOLTS THE LIFE INSTYLE TEAM


LIFE INSTYLE; THE NUTS & BOLTS THE LIFE INSTYLE TEAM











MELBOURNE 2015 VISITATION

7,613 SINGLE VISITS 1,085 RE-VISITS 8,698 TOTAL ATTENDANCE 94% BUYERS HAD PURCHASING AUTHORITY 95% WERE SATISFIED 97% ARE LIKELY TO ATTEND IN 2016 72% PLACED ORDERS AT THE SHOW 88% INTEND TO PLACE ORDERS POST SHOW


LIFE INSTYLE MELBOURNE 2016

345 EXHIBITORS 2 FLOORS & 1 MARQUEE 4,509m2 OF EXHIBITOR SPACE 4 STYLED FOOD & BEVERAGE OUTLETS 1 FEATURE AREA 1 SEMINAR SERIES


VISITOR OVERVIEW

72.7% RETAILERS 11.6% INTERIOR DESIGNER/STYLIST 2.3% ONLINE RETAILERS 12% IMP./WHOLESALER/MANUFACTURER 3.8% INDUSTRY PROFESSIONALS 1.8% AGENTS 1.7% MEDIA




WHERE WE ADVERTISE Real Living Magazine Fashion Journal Adore Home Magazine Tiny Tribe The Design Files The Junior Blog FANCY Design Blog Yellowtrace fete Magazine

est Magazine Little One Magazine Kids Style File Home Style File Frankie Habitus Furnishing International Australian Gift Guide


RECOMMENDED READING AUS & NZ The Design Files Yellowtrace Interiors Addict Adore Home Homes to Love Studio Home The Design Chaser FANCY! Design Blog est Magazine Mr Jason Grant Rebecca Judd Loves

Cush & Nooks Style Curator Winkelen We Are Scout The Life Creative OfKin

INTERNATIONAL designlovefest Design*Sponge Amber Interiors The Coolhunter Honestly WTF

Decor8 Domino Design Milk Trendland





OPTIONS FOR EXHIBITING

60 Places

250 Spots

80 Spots




APPLICATIONS HOW TO APPLY? ONLINE WHEN TO APPLY? GET IN EARLY!! WHAT ARE WE LOOKING FOR? • Unique & Innovative Product • Quality of Manufacturing • Branding & Marketing Support • Current Stockists


CURATION

“Life Instyle is committed to the continued quality and high standard of our events and its exhibitors�










WHAT DO I GET? The basic stand package includes the following; • • • • • •

White Art Panel Back Wall Wall Mounted Arm Lights 2 x A3 Signs Public Liability Insurance Bronze Advertising Package NO SIDE WALLS


STANDARD


SIDE WALLS


FIRST INSTYLE PLINTH




I’M IN! NOW WHAT? There are a number of optional extras you can add on to your stand package from stand hardware to promotional opportunities…

FOR YOUR STAND Additional Lights Power Side Walls Cleaning

PROMOTIONAL Print Digital Social


SINEAD’S TOP TIPS




















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