Harvesting Community

Harvesting Community

Celebrating National Farmers Market Week August 4-10, 2024

Words by Visalia Farmers Market

The Visalia Farmers Market, established in 1979, remains one of California's oldest and most cherished markets in the Central Valley. Operating year-round, it offers a diverse variety of locally grown produce and artisanal goods from over 50 vendors which fosters connections between farmers, artisans, and consumers. Beyond shopping, it serves as a vibrant community space, hosting events like cooking demos and live music, promoting healthy eating habits and community cohesion. Sustainability is paramount, with vendors encouraged to adopt eco-friendly practices. SNAP benefits are accepted to ensure accessibility for all.

As the 25th anniversary of National Farmers Market Week approaches, the Visalia Farmers Market proudly joins the nationwide celebration, highlighting its role in bolstering local agriculture and fostering stronger, healthier communities. In light of the celebration, we aim to honor its legacy and renew our commitment to supporting local food systems and sustainable practices.

Did you know?

1.Produce at farmers markets is often harvested within a day or two of being sold, ensuring maximum freshness and flavor..

2.Local farmers often grow specialty varieties that may not be readily available in supermarkets, allowing for a more diverse and interesting selection.

3.Farmers markets support local producers by enabling fair prices and direct sales, sustaining their livelihoods while eliminating middlemen.

4.Farmers markets promote sustainability by reducing transport emissions and minimizing packaging and refrigeration needs for local produce.

5.Consumers have the opportunity to engage directly with farmers and learn about how their food is grown, harvested, and produced.

6. Supporting local farmers and artisans through farmers markets helps to strengthen the local economy by keeping money circulating within the community.

Fun Facts

On average, one U.S. farm feeds 166 people annually in the U.S. and abroad.

California produces about 13% of the U.S. agricultural output.

California agriculture supports over 1.5 million jobs across the state.

With about 76,000 farms, California is a leading agricultural state in the U.S.

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