ALBS Strategic Plan January 2019 Vision
To be recognised leaders in the delivery of innovative services that advance and promote the value of Limousin/Limousin influenced cattle.
Mission
To increase the profitability and productivity of Limousin members through the delivery of a broad range of innovative programs and services.
Core Values
Customer centricity Accountability and integrity through transparency Collaboration and connection in the Limousin community
Objectives
Increase our members ability to develop, produce and market industry leading Limousin products Increase the rate of genetic advancement in Limousin cattle by maintaining and improving Society services and resources Increase market awareness of the competitive advantages of Limousin cattle
Goals & Strategies Target Area
Member Services
Breed Development & Extension
Goals
Strategies
Provide a broad range of efficient and educational services for members and their clients
Maintain and improve current recording services Increase online services and resources Conduct education programs including annual conference and workshops Provide recording services for commercial Limousin/Limousin influenced cattle Connect with a broad range of industry partners and service providers to allow members greater access to industry resources
Equip members and their customers with industry relevant genetic technologies to improve the rate of genetic gain in Limousin and Limousin influenced cattle
Provide enhanced genetic evaluation services for registered and commercial Limousin/Limousin influenced cattle Increase member awareness and understanding of modern breeding principles through a broad range of resources and genetic tools Conduct relevant research and development programs Collaborate with industry partners and service providers to enable effective utilisation of genetic technologies
Communicate and promote the competitive Marketing & advantages of Limousin/Limousin influenced Communications products
Measure and promote the production value of Limousin via a broad range of print and electronic media Provide breed representation at relevant industry events