Serving Lake Erie’s North Shore Friday June 24, 2016
Print Renaissance
INSIDE Port Stanley Report There are many behind-the-scenes looks at the wacky goings-on, where pranksters such as Bill Brady and Pat Murray created havoc. STORY PAGE 2
Catfish Creek Conservation Authority rescinds implementation of shoreline management plan In December 2015, Elgin County landowners organized and formed the Lake Erie North Shore Landowners AsSTORY PAGE 3 sociation.
Port Burwell Report It has been a long struggle for the enterprising and energetic local theatre enthusiasts.. S TORY PAGE 4
From Editor And Publisher Magazine
Port Bruce Report Lately some local citizens have brought forth the issue of the access gate to the parking area accessing the boardwalk not having been opened STORY PAGE 6
Have Your Say: Help Make Canada’s Environment Stronger One way you can get involved is through the draft 2016-2019 Federal Sustainable Development Strategy. STORY PAGE 8
How to make your home energy sustainable Canada's most significant residential energy uses are transportation, followed by space heating, then electricity and hot water. STORY PAGE 11
LOOK AHEAD Community Events
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Classifieds & Service Directory Page 11 Business Roladex
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For years now, media analysts have said technology will save print and maybe it will, just not in the way they predicted. The news industry is going through an overload of information particularly in the digital sphere. We can point our fingers at the 24-hour news cycle. We can blame social media. But according to marketing expert Andrew Davis, 17 new Web pages are published every second. If you think about it, that's more than 1000 Web pages getting uploaded to the Internet every minute. "Just because there is more information available, it doesn't mean one can consume more," Davis suggested that print products shouldn't contribute to the surplus of information brought on by their digital counterparts. Instead, they should create
As digital fatigue sets in readers are waking up to newspapers!
ing software on Web sites has grown 41 percent year over year, and the estimated loss of global revenue due to blocked advertising during 2015 was almost $22 billion. According to an Adobe and Pagefair reports, findings showed that ad blocking users grew from 21 million in 2010 to 181 million in 2015.
content consumers want to consume, and that's where quality over quantity comes in.
As more people download ad block software, it should not only prompt Web publishers to create better Web experiences, but also remind readers the power of print. Audiences are getting tired of being bombarded on their social media streams and their mobile devices. What was once known as Big Brother is now called Big Data. Web Publishers have more access to information about their readers and advertisers and that can cause privacy and trust issues. Now that your devices can
With the recent rise of online adblockers, it shows audiences are unhappy with their online digital experiences, and as digital fatigue sets in among consumers, the newspaper industry, and print, is poised for a revival.
Tech Fighting Tech By now you may have seen the stats: the number of people using ad block-
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The Port Burwell Historical Society Susan Start Chuck Buchanan, treasurer of the Port Burwell Historical Society, presents flight certificates and Canadian Harvard Aircraft Association memberships to Judy Rice of Eden and Ralph Bradfield of Port Burwell. The two are winners in the society's recent draw for flights in the Canada Day Flypast over the Port Burwell lighthouse. The Historical Society organizes Canada Day celebrations for the Municipality of Bayham. Thanks to four local sponsors, this is the second year that the
LtoR: Judy Rice, Chuck Buchanan and Ralph Bradfield. Photo Supplied four-plane Harvard Flypast will be the climax of the parade. Elgin town crier David Phillips, Ingersoll piper Hamish Matthews and the unveiling of an historic plaque to founder Mahlon Burwell will also be highlights of the program. The Flypast will take place at approximately 11:45 on July 1st. The Historical Society's draw for seats in the Harvard Flypast raised over $2600 towards its project to restore the Fernglen laker's Continued On Page 7