Portfolio magazine 2014 by Lindner College of Business

v o lu m e 29, FA LL 2014

Erin Hunter Sills FACEBOOK EXECUTIVE APPLIES SCIENCE AND MATH TO THE ART OF MARKETING

MBA Awesome Lindner earns nationâ&#x20AC;&#x2122;s biggest rankings jump in U.S. News & World report

The Business of Health Care Lindner leads the way in groundbreaking research, collaborations and program offerings

business.uc.edu

Message from the Dean A hidden gem. That’s how people had often described the University of Cincinnati’s Carl H. Lindner College of Business. After all, many of the nation’s top researchers teach at Lindner, the city of Cincinnati is home to the global headquarters of several Fortune 500 firms, including Procter & Gamble, Kroger and Macy’s, and Lindner alumni hold executive-level positions at firms ranging from Unilever and American Financial Group to Facebook and Google. Given what’s happened this year, I think it’s safe to say that the term “hidden gem” is no longer applicable to Lindner. The Lindner MBA earned the highest rankings jump of any school in the nation on both the U.S. News & World Report full-time and part-time MBA ranking charts. Especially noteworthy in the rankings are the facts that the nation’s top recruiters ranked the Lindner MBA as one of the Top 15 public programs in the country and that business schools across the nation ranked Lindner as the country’s most improved program. Those accolades are on top of Bloomberg Businessweek and The Princeton Review again ranking Lindner as one of the country’s Best Business Schools. Being recognized by national media outlets, the nation’s leading recruiters and other business schools is certainly rewarding, but I’m most excited by the way current and prospective students are reacting to Lindner’s recent achievements. At the graduate level, this will be the fifth year in a row that we’ll be setting all-time highs in terms of both applications and enrollments. At the undergraduate level, we eclipsed our previous application record by over 20% this year and this year’s incoming freshman class will set a new record in terms of average ACT score, up one full point over the previous record (which was set just last year). In fact, applications from top-tier students increased so much this year that we’re instituting our third business honors program to meet the increased demand from honors-caliber students. To meet the demands brought about by this huge influx of students at both the graduate and undergraduate levels, we hired 16 new faculty members for the 2014-15 academic year. So, the face of our faculty is also changing as we attract the best and brightest new talent to Lindner. I’d be remiss if I neglected to state how I’m constantly humbled by the work and accomplishments of our current students. This summer alone, one of our sophomores won a national stock picking contest and, as a result, was featured nationally on both MSNBC and Fox Business while one of our MBA students undertook an 11,500 mile solo motorcycle ride across all 48 contiguous states in just 23 days in order to raise $15,000 for the Save Our Children organization. Some days it’s hard to believe that our future triumphs could make me even prouder of Lindner than I am today, but I’m confident that they will. After all, the Lindner mantra is to always do better today than we did yesterday, knowing that tomorrow will be even greater than today. Please join me in celebrating our students, faculty and alumni as we continue to always move forward with respect, integrity and a strong commitment to excellence and preeminence. Thank you,

Dean David M. Szymanski, PhD

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C O N T E N T S

COVER INSIDE

v o lu m e 29, Fa l l 2014

14 | Erin Hunter Sills Alumni spotlight Race to the Top: Facebook executive moves the world’s largest companies to leverage the world’s largest media platform.

20 | Health Care and Business: Better Together Groundbreaking faculty research, cross-campus collaborations and two new degrees put Lindner at the cutting edge.

IN every issue 2 | Message from the Dean 6 | Lindner Look Back

22 | Boyd Boot Camp Faculty spotlight

Assistant Professor Drew Boyd is out to ruin students’ lives—and enjoying every minute of it.

32 | Catalyst for Diversity Adison Nelson bolsters diversity and inclusion at Lindner.

40 | When Generosity Meets Need MBA spotlight MBA student Gowtham Ramamurthy rode his motorcycle through 48 states in 23 days to raise $15,000 for charity.

45 | Career Services

UC Carl H. Lindner College of Business | business.uc.edu Follow us online: Editors: Judy Ashton | Trent Hershenson

Design: Judy Ashton

Contributors: Vivek Choudhury, Dona Clary, Deborah K. Dietsch, Dawn Fuller, Scott Gregory, Kevin Hardy, Marianne Lewis, Julie Menchen, Katie Pence, Allison Perkins, Jenny S. Reising, MB Reilly, Steve Rosfeld, Monica Vesperani, BJ Zirger, UC Photographic Services Portfolio magazine is published annually for Carl H. Lindner College of Business alumni, donors, faculty and staff, as well as other college supporters and AACSB deans. No part of this magazine may be reproduced without prior permission of the editor. Copyright ©2014 University of Cincinnati, Cincinnati, OH 45221-0020. All rights reserved.

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MBA

The Nation’s Biggest Rankings Jump

he social media hashtag #LindnerPride represents many amazing accomplishments at the Lindner College of Business. But in this particular instance, the term stands for Lindner Pride in our graduate program rankings. In March 2014, the Lindner College of Business earned the largest leap in the nation in both the U.S. News & World Report full-time and part-time MBA program rankings. So huge, in fact, were our rankings leaps that they were prominently touted by national media outlets such as Yahoo! and MSN Money. Among the nation’s Top 100 graduate business schools, U.S. News & World Report named the Lindner MBA:

• The most improved MBA program in the nation as ranked by the country’s best business schools

• One of the nation’s Top 15 public programs as ranked by the country’s top recruiters

• One of the nation’s Top 35 full-time public MBA programs • One of the nation’s Top 50 part-time public MBA programs • The Best MBA program in Ohio in terms of students employed at graduation from 2012-14

These new rankings are on top of the fact that U.S. News & World Report previously ranked the Lindner MBA as one of the nation’s Top 10 MBA Programs For Highest Financial Value Upon Graduation in 2012. Our rise of 39 spots in this year’s rankings to No. 60 overall on the full-time chart and our rise of a whopping 69 spots to No. 81 overall on this year’s part-time chart are simply signs of what’s to come. “These improved rankings speak to the quality of our graduate programs in delivering a top-tier business education,” says Lindner College of Business Dean David M. Szymanski. “The recent revamp of our MBA programs has led to better student placement and higher starting salaries upon graduation.” Lindner’s vast rankings increases are due to significant improvement in several key metrics such as average GMAT scores, starting salaries, job placement figures and evaluations from both peer business schools and the nation’s top recruiters. We shared the rankings message and our #LindnerPride with the Cincinnati community by touting the news in an MBA Awesome media campaign that featured outdoor, print, radio and digital elements. #LindnerPride indeed. 4

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Lindner Rankings • Bloomberg Businessweek, U.S. News & World Report and The Princeton Review all ranked Lindner as a Best Business School (again). • The Lindner Master of Science in Finance program was ranked No. 7 in the country by the Master of Finance Degrees website. • Bloomberg Businessweek ranked Lindner one of the Top 100 undergraduate business programs in the country (again). • Informationweek named the Lindner Master of Science in Business Analytics among the Top 20 data analytics programs in North America. The Lindner degree was one of only eight U.S. business school programs to earn that honor.

MBAGrads Today they are in leading roles at diverse businesses throughout the country.

Mike Paxton Chairman Transport America

Kathy Selker President and CEO northlich

Jon Pittman Vice President Corporate Strategy Autodesk

“

I have drawn on my UC MBA experience throughout my career and it has prepared me to be successful in both life and in the business world.

Daryl Bible Chief Financial Officer BB&T

“

Learning how to lead and work with others was an invaluable experience. Lindner was a real-life environment that helped me prepare for life’s opportunities.

I had a number of classmates from big local firms like General Electric and Procter & Gamble. Being able to interact with them was invaluable.

“

Mike Czinege Senior Vice President Chief Information Officer AMC Entertainment

The Lindner College of Business provided me with a solid foundation from which I built an amazing business career.

“

The MBA case study curriculum of actual business situations helped me bridge the undergraduate theoretical learning to real-world applications experienced by corporate leaders. I graduated with the clear goal of being a CEO of a corporation, and I have been fortunate to achieve it.

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LINDNER Look Back Lindner Look Back is a recap of news and events during the 2013-2014 academic school year.

Insuring Ohio Futures event highlights new degree at lindner Ohio’s Lt. Gov. Mary Taylor brought the Insuring Ohio Futures awareness campaign to the Carl Ohio Lt. Gov. Mary Taylor H. Lindner College of Business in November 2013 to highlight the upcoming insurance industry job shortage and to forge a partnership with the new Carl H. Lindner III Center for Insurance and Risk Management. A work force-development study predicts an aging, retiring work force will create 17,000 job openings over the next five years. The study notes that Ohio’s insurance industry ranks seventh in the nation with more than 100,000 employees and an annual statewide economic impact of nearly $6 billion.

To fill the talent gap, Taylor highlighted the importance of industry and educational partnerships like the one between the newly-created Carl H. Lindner III Center for Insurance and Risk Management at Lindner and Great American Insurance Group. The Center for Insurance & Risk Management, launched as the first of its kind in Ohio, combines academic

programs, research and industry. The Center offers undergraduate major and minor degrees and will play a critical role in work force development by equipping students with skills in managing risk within corporations, insurance or financial service firms. The Center will soon add a graduatelevel certificate and graduate-level degree.

American Financial Group Co-CEO Carl H. Lindner III, left, attended the event, along with Professor Steve Slezak, director of the recently-launched Carl H. Lindner III Center for Insurance & Risk Management. Lindner and his family provided a $5 million endowment to launch the center.

Data-Driven Marketing unites top corporations, universities

The Direct Marketing Policy Center (DMPC) at the Lindner College of Business hosted The Marketing EDGE, a national nonprofit organization that educates professors and college students through its Professor’s Institute about best practices and research in marketing. Top corporations such as Procter & Gamble, Kroger, dunnhumbyUSA, General Mills, and Nielsen gave presentations on direct/interactive marketing challenges and opportunities to professors from more than 25 top universities, such as Wharton School of Business, 6

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Duke University, UCLA, University of Pennsylvania, DePaul and more. The group also took a tour of P&G’s corporate archives downtown. The take away for attendees: “The field of data-driven marketing is taking on increasing importance at top marketing firms, and they need talent from our universities and relevant research,” says Bob Dwyer, marketing professor and DMPC director at Lindner. “The Marketing EDGE and our own DMPC can help with both the teaching and researching challenges.”

2013-2014

business ACHIEVEMENT and service recognition The Carl H. Lindner College of Business Alumni Board of Governors once again bestowed honors to local business leaders for their achievements and contributions to community service. Cincinnati’s longest-running event recognizing business success, the 29th annual Cincinnati Business Achievement Awards took place March 5, 2014, in the Presidential Ballroom at The Westin Cincinnati in downtown Cincinnati. The event emphasized the accomplishments and support of alumni and business partners who make an impact in the University of Cincinnati’s Lindner College of Business, the Cincinnati community and the global business world. Local 12 news anchor Rob Braun emceed the event. Lindner’s Board of Governors presented the following honors:

Allison Stepaniak, BBA ’15, received the Carl H. Lindner Scholarship for her academic success. Stepaniak, a marketing and international business major, is a Marvin P. Kolodzik Scholar and a member of the University Honors program. She completed an internship at the White House, assisting Cincinnati-based Courtenay Lambert Florals with Wounded Warrior and First Family events in Washington, D.C.

Kathleen B. Selker, BA ’77, MBA ’78, president and CEO of northlich, received the Carl H. Lindner Award for Outstanding Business Achievement. Louis H. Lauch Jr., BBA ’68, and David B. Dillon received Distinguished Service Awards. Lauch is president of KBM, and Dillon is chairman of the board at The Kroger Company. Western & Southern Financial Group received the Business Partnership Award for its support of the Lindner College of Business.

#CBAA30 CBAA 30th Anniversary is coming

For information on the upcoming 30th annual Cincinnati Business Achievement Awards, visit business.uc.edu/ businessachievement.

Kathleen Selker, BA ‘77, MBA ‘78, received the Carl H. Lindner Award for Outstanding Business Achievement. Selker, president and CEO of northlich, is pictured, left to right, with Lindner Dean David Szymanski, UC President Santa J. Ono and Donna Jones Baker, president and CEO of the Urban League of Greater Cincinnati.

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LINDNER Look Back From competitions and Awards To fundraisers and schol arships, Lindner STUDENTS shine Presidential leadership Medal of Excellence

Kyle Quinn, BBA13, received UC’s 2014 Presidential Leadership Medal of Excellence, the university’s most prestigious honor for undergraduates. The award recognizes students for their commitment to co-curricular activities, their citizenship in support of the university’s goals and values, their dedication to diversity and their potential for future success and achievement. Fulbright Schol ar studies abroad in c anada

Paul DeMott, BBA ’15, won a Killam Fellowship to study entrepreneurship at the University of Victoria in Vancouver for the fall 2013 term. The Fulbright scholarship program is sponsored by the Foundation for Educational Exchange between Canada and the U.S., an opportunity DeMott learned about through UC’s International Programs newsletter. To earn the scholarship, DeMott submitted an essay about how his own life’s challenges in overcoming shyness helped him relate to others and their struggles.

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Left to right: Management Professor Sid Barton, Jacob Williams, Goering Center founder John Goering and Drew Harmon.

Drew Harmon, Jacob Williams and Ryan Brooks, all BBA14, became the first Lindner students to receive a Family Business Certificate through the Goering Center for Family & Private Business. The milestone earned each student $500 from the Center’s founder, John Goering, BBA56, MBA60, Hon Doc05. UC is one of only two universities in the country that offers a certificate program specifically related to family business and entrepreneurship. z PhD14 student Parastu Kasaie won the ACM-SIGSIM Student Paper Award at the Winter Simulation Meeting in Washington, D.C. She also earned entry into the national CGS/ProQuest Distinguished Dissertation contest. z Avis Devine, PhD ’13, won the 2014 Aareal Award of Excellence in Real Estate Research from the Real Estate Management Institute (REMI) of the EBS Business School and Aareal Bank AG. Devine, now assistant professor at University of Guelph, Ontario, Canada, was given the award based on “academically-outstanding” research work in real estate economics entitled: “Three Essays in Residential Real Estate Topics: An Examination of Rental Tenure, Green Residential Construction Policy and Green Residential Rental Rates.” z Zachery Morris, BA ’16, won the Kautz-Uible Scholarship for economics.

z Assietou Ly, BA ‘16, and Nene Ly, BBA ‘16, each earned a $5,000 Gilman Award to study fall 2014 at the Université Catholique de Louvain in Belgium. The Gilman Scholarship Program offers study abroad awards to undergraduates receiving Federal Pell Grant funding. The sisters are members of Lindner’s Business Fellows program. z Lindner MBA students Meghan Moore, John Jameson, Dean Patzer and Mufaddal Mustafa beat crosstown rivals Miami and Xavier to win the ACG Cup. This is the second year in a row and fifth time in seven years Lindner has won the mergers and acquisitions competiton. z Craig Helton, Prashant Srivastava and Ravisankar Sriram won silver in the sixth annual International ERPsim Competition hosted by HEC Montreal business school. The Master of Science in Information Systems students managed a real-life ERP system using SAP software.

2013-2014

Bearcat clean energy startup wins national award

UC students from Lindner and the College of Engineering and Applied Science (CEAS) took first place to earn the 2013 Odebrecht Award for Sustainable Development. Ronald Gillespie, BSIM ’14, Ethan Jacobs, CEAS ’13, MBA ’14, and Qingshi Tu, CEAS ’15, presented their Bearcat Clean Energy startup business idea Effuelent in Miami on Sept. 9 to win $40,000, topping teams from University of California-Berkeley and Florida International University. Effuelent, a Waste to Energy company, extracts fat, oil and grease from wastewater to produce a low-cost biodiesel feedstock. The group also presented their idea in San Diego at the 2014 National Biodiesel Conference & Expo and were semifinalists at the 2014 Ohio Clean Energy Challenge at Cleveland State University.

Left to right: Ethan Jacobs, Qingshi Tu and Ronald Gillespie

lindner team outpaces 900 others in national contest

A team of Lindner accounting students outpaced 925 teams from 85 schools across the country (including 13 other UC teams) to emerge as one of three national semi-finalists in the PricewaterhouseCoopers National Challenge Accounting Case Competition. Team members Nate Bennett, BBA ’15, Clark Henson, BBA ’16, Tommy Kreyenhagen, BBA ’16, Neil Mullen, BBA ’16, and Jack Wells, BBA ’15, were then tasked with creating and uploading a short video that was part of a national vote on PwC’s Facebook page. Unfortunately, the Lindner team fell just shy of advancing to the finals in New York City. Left to right: Accounting team members Neil Mullen, Jack Wells, Tommy Kreyenhagen, Clark Henson and Nate Bennett. lindner hosts 90-second pitch competition

UC undergraduate and graduate teams pitched their best ideas in 90 seconds at the second annual Innovation Quest Elevator Pitch Competition sponsored by the UC Center for Entrepreneurship Education & Research at Lindner. Graduate winners included Barbara Alison Watson, PharmD ’15, Caroline Barone, PharmD ’15, Jessica Hatton, PharmD ’15, Emily Kolb, PharmD ’15, and Danielle Soriano, PharmD ’15, for their virtual My Home Pharmacist concept. Undergraduate winners included Andrew Kordahi, BS ’14, Cristyn Scarbrough, BS ’14, Kerry O’Connell, BS ’14, and Andy Robinson, BS ’14, for their medical device concept Speculum 2.

Left to right: Assistant Professor-Educator Catalin Macarie, Danielle Soriano, Barbara Alison Watson, Jessica Hatton, Caroline Barone, Emily Kolb FA LL 2 014 |

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LINDNER Look Back STUDENTS CREATE AND FUND NEW PROGR AM

Drew Harmon, left, with Marvin P. Kolodzik

Lindner students Drew Harmon and Tori Roser, both BBA ’14, hatched a first-of-its-kind studentled fundraising initiative with a goal of securing 100% participation from 183 current Marvin P. Kolodzik Business Scholars (KBS). They came close, attaining a 97% participation rate to raise money to help future KBS students enjoy Lindner’s study abroad opportunities. As part of the KBS experience, students participate in domestic and international study abroad opportunities in Chicago, Montreal, Belgium, France, London and recently-added Costa Rica. Marvin P. Kolodzik, BBA ‘59, namesake of the KBS group, provided a 10-to-one match of the student donated funds. As he handed over a check for $17,500, he spoke about his desire to help highly qualified business students pay for their college education, which includes study abroad experiences. UC President Santa J. Ono thanked Kolodzik for his donation by offering his own, as well as a #hottestcollegeinamerica T-shirt. KBS students, in turn, made President Ono an honorary KBS member. 10

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z Joel Cohen, BBA ’17, finished No. 1 and senior Colin Fogel, BBA ’14, finished No. 2 in the nation in the undergraduate category of Institutional Investor’s 2013-2014 All-America Student Analyst Competition. Cohen’s financial insight in the competition earned him interviews on CNBC’s Halftime Report on May 6 and Fox Business News show Making Money on June 10. Michael Green, BBA ’17, finished 41st overall. Kameron E. Meeting, BBA ‘17, finished 68th overall.

z Undergrad winners Matthew Highly, BBA ’15, James Schwyn, BBA ’14, Allyssa Price, BS ’14, Katie Dolan, BBA ’14, Jarred Campbell, BBA ’14 and Caitlyn Gillespie, BBA ’14, created a 360 marketing campaign that took first prize in a TruMoo advertising contest. The team used “A Truly Ghoul Thing” as the tagline to promote the orange “screamsickle” popsicle geared around Halloween. z Graduate student Joel Weaver won the first-ever UC Center for Business Analytics project competition on March 4, 2014, earning the top prize of $2,500. Weaver’s project, “Determining Optimal Student Groups Based on Varying Classroom Constraints and Weighted Student Scores,” excelled in terms of its real-world application.

top Students honored by lindner awards

z The Lindner College of Business recognized several students and organizations for excellence at its annual awards ceremony in April 2014. Honorees included: Sarah Chant, Outstanding Undergraduate Student; Michelle Selnik, Outstanding Non-Traditional Student; Delta Sigma Pi, Student Organization of the Year; Brendan O’Brien, Student Leader of the Year. Outstanding undergraduate students by discipline: James Klaserner, Accounting; Ryan Azbell, Business Economics; Matthew Bova, Economics; David Schuler, Entrepreneurship; Alexander Mergard, Finance; Elizabeth Delozier, Industrial Management; Marissa Woodrick, Information Systems; Kyle Quinn, International Business; Jillian Mackzum, Marketing; Stephanie Kenning, Operations Management; and Emily van Treeck, Real Estate. Outstanding Graduate Students: Robert Braun, Accounting; Mark Nichols, Business Analytics; Manish Sapkota, Economics; Vaishali Barad, Finance; Siddharth Mahajan, Information Systems; Sam Walston, Marketing; Meghan Moore, MBA Student of the Year; Gowtham Ramamurthy, MBA for Others Service; Jolynn DeMello and Minh Le, MBA Global Citizenship; and Thomas E. Witte, MBA Community Builder; Nathan Tong, Outstanding Graduate Teaching Assistant Award; and Parastu Kasaie and Xin Wang, Outstanding Graduate Research Awards.

2013-2014

Kroger CEO receives uc economics center empowerment award

The Kroger Company CEO Rodney McMullen received the Economic Empowerment Award at the UC Economics Center’s seventh annual awards luncheon on March 27, 2014. Keynote speaker Mark Zandi, chief economist at Moody’s Analytics, spoke to a crowd of more than 600 Mark Zandi business and community leaders regarding a breakout year for the U.S. economy. Highlighting community leader successes in economic and financial education, the Economics Center also bestowed the following awards: • Vera Brooks, principal of Roberts Academy, Valentine Leadership Award • Chuck Warden, Loveland High School teacher, Northwestern Mutual Teacher of the Year • Donna Quatromani, Hays-Porter teacher, Sycamore High School, Northwestern Mutual Teacher of the Year REAL ESTATE BANQUET & AWARDS CEREMONY hits 25-year milestone

Kroger CEO Rodney McMullen, right, receives the Economic Empowerment Award at the UC Economics Center awards luncheon from center Director Julie Heath. GOERING center Celebrates 25 years

Goering Center Founding Board of Advisors

The UC Real Estate Center, along with its premier partner PNC, celebrated 25 years of recognizing those in the industry at its annual Banquet and Awards Ceremony in June. Kay Geiger (top left), PNC Bank president of Greater Cincinnati/Northern Kentucky, received the 2014 Distinguished Real Estate Service Award. Emily van Treeck (top right), BBA ‘14, received the Real Estate Student of the Year award from UC President Santa J. Ono. Past Distinguished Service Award recipients were recognized on stage for a photo, including Norm Miller, retired professor who founded Lindner’s real estate program and center in1981.

The Goering Center for Family & Private Business celebrated its 25th anniversary by honoring its founding board members with its Hall of Fame Award in August 2014. Honorees included: Elroy Bourgraf, Otto Budig Jr., Dave Freytag, James Funch, Dean Gaudin, Charles Goering, Robert Hoeweler, Thomas Humes, David Lance, C. Oscar Schmidt Jr., Melvin Schulman, Herbert Seilkop, Jack Steinman, Carson Whiting, PhD, Steven Wilson, Jeffrey Wyler, and Executive Director Sidney Barton, PhD. Business honorees included: • 0–15 years in private and family business: Curiosity Advertising, BM2 Freight Services, Inc. • 16–50 years in private and family business: Dean Houston, Inc., Hydrotech, Inc. • 51-plus years in private and family business: Pilot Chemical Company, Modern Office Methods FA LL 2 014 |

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LINDNER Look Back Diane Adamec, Global HR, Vietnam and Malaysia (Retired), Procter & Gamble

Nancy Burse, Health Administration Instructor, Cincinnati Children’s Hospital

Elvia Alaniz, Regional Vice President, American Modern Insurance Group

Kim Busdieker, MBA ‘00, Solutions Director, dunnhumbyUSA

Brandon Allen, Consultant, Smart People, Inc.

Sharon Callen, Lead Business Analyst, Great American Insurance Group

Dwayne Allen, Executive Director, Global IT, Cummins Inc. Rick Alley, BBA ‘05, Director of Global Supply Chain, Devicor Medical Products Paul Amato, Retired President, Columbus Life Insurance James Anderson, Former President and CEO, Cincinnati Children’s Hospital Jay Andress, Managing Director, Liberator Car, LLC Arthur Arand, BA ‘11, Senior Assistant Brand Manager, Procter & Gamble Ray Attiyah, Founder and CIO, Definity Partners Todd Bailey, Attorney at Law, Intellectual Property Law and Litigation, Frost Brown Todd, LLC

Betsy Chisholm, Global Program Manager, Procter & Gamble Sohini Chowdury, Assistant Director-Economist, Moody’s Analytics Dustin Class, Manager, PwC Jan Cobb, Vice President/Asset Management & Customer Service, Duke Realty Bob Coy, President, CincyTech Teresa Cracas, Senior Vice President and Chief Risk Officer, The Cincinnati Insurance Companies Brian Cundiff, Vice President of Operations, LaRosa’s

Jacquelyn Baker, BBA ’02, Director, Business Innovations, Rockfish Interactive

Michael Czinege, BS ‘75, MBA ‘76, Senior Vice President, CIO, AMC Entertainment

Bill Banks, MA’ 02, Vice President, Managed Care/Rev Cycle, St. Elizabeth Medical Center

Jim Daffin, Financial Advisor/Field Director, Northwestern Mutual

Karen D. Bankston, PhD ‘05, MSN, FACHE, Associate Dean, Clinical Practice, Partnership and Community Engagement, University of Cincinnati

Troy Davis, BA ‘96, CTO, Coupsmart Scott DeAngelo, Senior Vice President of Strategic Pricing, Vantiv

David Barach, Director of Solutions, Market6

Evelyn DeKoninck, Executive Team Leader HR, Target

Tim Basadur, Primary Researcher & Facilitator, Basadur Applied Creativity

Jake Doll, Principal, Sandol & Associates

Rajiv Bawa, Talent Acquisition & Employment Brand, Luxottica Dena Benesh, Director of Talent Management & Acquisition, Macy’s Jason Berling, Executive Team Leader- Assets Protection, Target

Jeff Wyler

Paul Bessire, BBA ‘04, MS ‘05, Founder and President, Prediction Machine Alan Blake, Executive Director, PAC NEXT Justin Blanford, BS ‘12, Industrial Engineer, Milacron Lauren Boerger, Marketing Operations Manager, Skyline Chili Carl Bosse, ESS Manager, Kroger John Bostick, Chairman and Founder, Clear Measures Mike Bott, General Manager, The Brandery Rani Boukerrou, Vice President of Product Management and Segment Management, Fifth Third Bank Lisa Braun, Marketing Director, Cincinnati Reds Daniel Brockdorf, Vice President of Marketing, Caesars Entertainment Corporation Stephen Marik Brockman, Vice President of Strategy, CSAA Insurance Group Richard Brown, Co-founder and CTO, 3/Share Steve Browne, Executive Director of Human Resources, LaRosa’s Steve Broxterman, Materials Manager, GE Aviation Rachel Bucalo, Project Manager, dunnhumbyUSA Jeff Bunger, BBA ‘84, Vice President of Sales, LOTH

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Terry Donovan, Executive Vice President, Skyline Chili Jack Dupps, Vice President of Human Resources, Formica Matt Durham, BS ‘02, Manager, Global Industrial Engineering, Meritor

Bob McDonald

CEO, Jeff Wyler Family Automotive

Vidya Charan Tatineni, Senior Analytics Manager, Microsoft

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The Lindner College of Business welcomed more than 300 speakers into its classrooms during the 2013-2014 academic school year. Some of these visitors were Lindner alumni who went on to successful careers and returned to share their field experiences. Some came from Fortune 500 companies such as Procter & Gamble and General Electric. Others were small business owners or new entrepreneurs. Some carried CEO titles, others musical conductor, government official, journalist or professor from other universities. They spoke on a variety of disciplines but all left a mark and offered students a window to the real world. U.S. Rep. Brad Wenstrup (pictured above at right, second row), was among the many speakers. As a proud Bearcat from Ohio’s 2nd Congressional District, he visited with students in the Lindner Honors-PLUS program to share his leadership experiences as an active officer in the Army Reserve, Iraqi War Veteran, podiatrist and former small business owner. Joe Lunardi

John Morris Russell

ESPN Bracketologist

Conductor, Cincinnati Pops

Leif Edgar, BBA ‘11, Associate Manager, Consumer & Market Knowledge, Procter & Gamble

Mufaddal Frosh, Data Warehouse Manager, TriHealth

Heather Gunder, MS ‘13, Consultant, Centric

Sean Fullen, BBA ‘96, Director, Deloitte

Justin Hall, Senior Information Security Architect, CBTS

Adam Eling, BBA’ 06, Financial Strategy & Analysis, Apollo Global Management LLC

Alison Gathof, Marketing Assistant, KAO

Greg Hardman, CEO, Christian Moerlein Brewing

Jeffery Gayonski, Managing Director, Wealth Management Advisor, Northwestern Mutual

Joe Harrell, Assistant Vice President, Utilities, University of Cincinnati

Kenneth Elzinga, Professor, University of Virginia

Amy Gellen, Corporate Recruiter, Western & Southern Financial Group

Kim Harris, Project Manager, dunnhumbyUSA

Mike Eshoo, FP&A Leader, GE Aviation

Tammy Gibson, Business Analyst II, Cintas

Chris Eversole, Recruitment and Talent Development Coordinator, Ohio National Financial Services

Bruce Giffin, PhD’ 85, Professor, College of Medicine, University of Cincinnati

Laura Harris, BBA ‘11, Vice President Business Intelligence & Analytics, American Modern Insurance Group

Nick Goepper, Olympic Bronze Medalist

Duke Haugh, Patent Attorney, Ulmer & Berne LLP

Frank Goldberg, Executive, Smart-TV

Jennifer Hausfield, Store Team Leader, Target

Jon Goldman, BBA ‘08, Master Underwriter, Strategic Comp

Rich Heidrich, Owner and Partner, Design Direct

Retired CEO, Procter & Gamble

Brandon Elliot, Campus Recruiting Specialist, Total Quality Logistics

Rad Ewing, Consultant, Cincinnati Consulting Consortium Kim Fehring, Manager, Paycor Mo Fini, Managing Director, Tumi Music Limited Julia Fite, BBA ‘85, Vice President for Collegiate Programs, Fifth Third Bank Leigh Fox, CFO, Cincinnati Bell Patrick Frambes, CPA, Manager, Barnes Denning & Co., Ltd Carla Frank, Vice President, Controller and Information Systems, Truett Hurst Benjamin M. Friedman, William Joseph Maier Professor of Political Economy, Former Chairman, Department of Economics, Harvard University

Sierra Gooch, Brand Marketing Extern- John Frieda, KAO Chip Graeter, President, Graeter’s Kathy Graeter, Founder, Graeter’s Steve Grimes, Customer Policy and Legal Consultant, Barbara M. Stern Consulting Jennifer Gross, Communications Manager, Kroger Sam Grossman, Director of Baseball Research, Cincinnati Reds

Shana Harris, HR Generalist, LPK

Jason Heikenfeld, Assistant Professor of Engineering, University of Cincinnati Todd Henderson, Vice President and Chief Risk Officer, Western & Southern Financial Group Lisa Hillenbrand, Director, Global Marketing, Procter & Gamble Gary Hodge, Senior Marketing Research Manager, American Modern Insurance Group David Hodory, BBA ‘93, Vice President of Marketing and Communications, David J. Joseph Company

Speakers & Visitors

2013-2014

The Carl H. Lindner College of Business was honored to host the following speakers Stu Hoffman, Chief Economist, PNC Tom Hortel, BSIM ‘74, Founding Partner, High 5 Innovation Matthew Hug, Senior Project Manager, Citi Todd Immell, BA ‘94, JD ‘97, Partner/Principal, Ernst & Young Molly Inderhees, Client Services, LPK Omie Ismail, CEO, PulseCaster Inc.

Chuck Stahl, COO, GyanSys

Michael McClary, Vice President and Chief Investment Officer, ValMark Advisers, Inc.

Raymond Pruett, Manager, Consumer Analytics, Luxottica

Bob McDonald, retired Procter & Gamble CEO, Secretary, Department of Veteran Affairs

Manuela Pucci, European Sales Manager, Quercetti

Sarah Stenger, Client Leader, dunnhumbyUSA

Srikanth Rajamani, MS ‘10, IT Global Account Manager, SAP America Inc.

Barbara Stern, Owner and Consultant, Barbara M. Stern Consulting

Dileep Ramachandran, MBA ‘05, IT Build Partner Engagement Manager, SAP America Inc

Ron Stibich, Group President, ITW Global Auto Aftermarket

David Raney, Principal, The David Raney Group, LLC

Theresa Stover, Senior Continuous Improvement Manager, Kellogg Company

John T. Rasp, Manager, PwC

Claire Sweigart, UC Sustainability Officer, University of Cincinnati

Kevin McDonnell, President and CEO, Skyline Chili Mary Beth McGrew, Associate Vice President of Planning, Design, and Construction, University Architect, University of Cincinnati

Ronak Jain, MS ‘11, Consultant, Sogeti

Brian McMahon, BFA ‘06, Returned Peace Corps Volunteer/Advertising Copywriter

Erik Johnson, Senior Principal, Borshoff Johnson

Tiffanye Medley, Benefits Analyst, Frisch’s

Timothy Johnson, Chairman of the Board, Founder, Johnson Investment Counsel

Adam Mendler, CEO & Co-Founder, The Veloz Group

Rebecca Jones, Manager, Recruiting & Workforce Planning, Pomeroy

Brian Merrick, CRPC®, APMA® Financial Advisor, Ameriprise Financial

Erika Judd, BS ‘86, MA ‘94, Director, dunnhumbyUSA

Tim Metzner, Founder, Differential

Elizabeth Rector, Senior Vice President and General Manager Mobile and Ecommerce, Vantiv Kurt Reiber, President/CEO, Freestore Foodbank Ted Renneker, Senior Vice President of Professional Services, itelligence John Reynolds, Senior Account Manager, CBTS

Karen Tate, Owner, Tate-Griffin Group Chris Taylor, Senior Finance Manager, Fifth Third Bank Heather Thibodeau, Digital Solutions Director, dunnhumbyUSA Laura Thomas, Retired Executive, American Electric Power

Mickey Kamfjord, Director of Restaurant Marketing, Gold Star Chili

Meredith Meyer, Vice President of Strategic Planning and Chief of Staff, KnowledgeWorks Foundation

Naren Kanteti, Director, American Modern Insurance Group

Ronald Meyers, MBA ‘10, MS ‘14, President, Ridge Group

Kevin Kast, MSAE ‘86, General Manager, GE Aviation

Fred Miller, MBA ‘90, Vice President of Operations Improvement and Quality, Intelligrated

Jerry Kathman, CEO, LPK

Jess Moore, Co-founder and CEO, 3/Share

Mike Rohrkemper, CEO, Gold Star Chili

Nate Turner, Statistician, Brokerage Division, David J. Joseph Company

Bill Keating Jr., BBA’ 76, MBA ‘76, JD ‘79, Partner, Keating Muethiing & Klekamp PLL

Jonathan Murdoch, Professor of Economics and Public Policy, New York University

Dan Romer, Director, Product Management, dunnhumbyUSA

Rachel Van Horn, Corporate Recruiter, Vantiv

Jim Kelly Jr., CEO, Market6

Anderson Muse, Director, Business Intelligence & Chief Data Architect, David J. Joseph Company

Jeff Ruby, Owner and CEO, Jeff Ruby Entertainment

Chris Vaught, Director of Quality Programs and Project Management, KOST USA

Robert Kenny, CEO of Europe, Africa, General Cable Jerry Kilen, Manager, Inbound Operations, Cornerstone Amy Konow, Assistant Vice President of Operations, Financial Institutions Division, American Modern Insurance Group Jason Kraus, BBA ‘00, Senior Manager, Aftermarket Transformation, Meritor Sudhir Kshirsagar, President and CEO, Global Quality Corp

Buddy LaRosa

Founder, LaRosa’s

Rick Naber, President, LOTH Brian Necesario, BBA ‘08, Project Manager, APG Office Furnishings

Penny Richmond, COO, Graeter’s Tom Rockwood, North American Supply Chain Program/Policy Owner (retired), Procter & Gamble Kerry Roe, Shareholder, Clark Schaefer Hackett & Co. Bruce Rognlien, Owner, Rogmar Investments

John Morris Russell, Conductor, Cincinnati Pops Todd Ryden, Founder/Managing Director, The Applied Group

Robert W. Thomas, BBA ‘89, Senior Managing Consultant, IBM Corporation Douglas Torline, Director, PwC Cindy Tripp, President, Cindy Tripp & Company

Jordan Vogel, Director of Entrepreneurial Ecosystems, Cintrifuse

Andrew Salzbrun, BBA ‘08, Managing Partner, Agar

Sarah Weber, BBA ‘11, MS ‘12, US Service Desk Team Lead, itelligence

Darren Savino, Assistant Basketball Coach, University of Cincinnati

Lawrence Wein, Jeffrey S. Skoll Professor of Management Science, Stanford University

Karen Schenck, Consultant, Leadership Excelleration

Tracy Wells, Development Director, Talbert House

Jeff Ruby

PG Sittenfeld

John Pepper Jr.

Owner/CEO, Jeff Ruby Entertainment

Cincinnati City Councilman

Retired Chairman/CEO, Procter & Gamble

Mark Schlafman, Manager, Business Intelligence and Predictive Analytics, Great American Insurance Group

Kelsey Whittaker, Marketing Analyst, American Modern Insurance Group Dick Williams, Vice President, Baseball Operations, Cincinnati Reds

Steve Newland, Operations, Delta Air Lines Jason Nibauer, Vice President of Client Services, Quantifind Jeff Nicholas, BBA ‘12, Business Manager, Alliance Shippers

James Whalen, Lt. Colonel, Cincinnati Police

Dean Kuroff, BBA ‘87, MBA ‘94, Director and Sr. Client Solutions Executive, Global Process Services, IBM Corporation

Matt O’Cull, BBA ‘97, MBA ‘05, Director, Enterprise Applications & Data Management, David J. Joseph Company

Jessica Landretg, Corporate Recruiter, Axcess Financial

Bill Oeters, COO, KOST USA

Joe Scholtman, Vice President of Operations, Dewey’s Pizza

Buddy LaRosa, Founder, LaRosa’s

Andy Park, BSIE ‘93, MS ‘95, Founding Partner and Centric Executive Sponsor, Centric

Justin Shafer, BBA ‘05, Senior Manager, Ernst & Young

Nick LaRosa, Executive Director of Operations, LaRosa’s

Matt Parker, Recruiter Talent Acquisitions, College Program, Humana

Jeffrey Shaffer, BM ‘94, MM ‘98, Vice President of IT and Analytics, Unifund

Brian Wood, Vice President, Director of Human Resources and Community Relations, The Cincinnati Insurance Companies

Sean Lee, BBA ‘09, Brand Manager, Global Digital Innovation, Procter & Gamble

Sarang Patel, Operations, Delta Air Lines

Brent Shaw, Financial Representative, Northwestern Mutual

Jeff Wyler, BBA ‘65, HON ‘11, CEO, Jeff Wyler Family Automotive

Amin Shawki, BBA ‘12, Digital Marketing and Analytics Manager, InfoTrust, LLC

Alex Yastrebenetsky, BS ‘99, MBA ‘02, President and Principal Consultant, InfoTrust, LLC

Blake Shipley, Founder and CEO, Coupsmart

Liz Yauch, Analyst, Formica

Wayne Levy, Founder & Chief Science Officer, Market6 Jeff Lloyd, Vice President, Centric Michael Loban, Vice President, InfoTrust, LLC Aura Love, Business Analyst II, Cintas Becky Luchsinger, Stores Compensation Analyst, Macy’s Joe Lunardi, Bracketologist, ESPN Frank Macaulay, Industrial Designer, Procter & Gamble Dina Maqsud, MBA ‘96, Manager, Business Analytics, Cintas Antonio Martins, Assistant Professor, University of Coimbra, Portugal

Mark Pauly, Professor of Healthcare Management, Business Economics, and Public Policy, Wharton School of Business, University of Pennsylvania Hrishi Pawaskar, MS ‘09, Manager, Deloitte Gerald Peter, BBA ‘71, Owner, Gerald A. Peter & Associates, Inc. John Pepper Jr., retired Procter & Gamble Chairman and CEO Josh Pichler, Business Columnist, Leadership and Innovation, Cincinnati Enquirer Melissa Pohlman, BBA ‘12, Risk Assurance Associate, PwC Shala Poling, Senior Manager of eBusiness B2B Operations, Vantiv Tim Prince, Intern Program Manager, Kroger

Megan Wonderly, Store Team Leader, Target

Sarah Sicking, Director of Marketing, Skyline Chili

Viraj Yeleshwaram, Application Architect, 3/Share

Jeff Singler, Director of Systems, Formica

Camille Zahniser, Assistant Brand Manager, Procter & Gamble

PG Sittenfeld, Council Member, City of Cincinnati City Council

Mark Zandi, Chief Economist, Moody’s Analytics

Geoff Smith, Technical Advisor for Cincinnati Bengals, LP Enterprises

Amy Zhang, Director of Customers and Leadership Programs, GE Aviation

Kyle Snider, BBA ‘10, Associate Manager, Nielsen

Jin Zhang, Head, Predictive Modeling and Advanced Analytics, American Modern Insurance Group

David Spencer, BBA ‘87, BS ‘87, President and COO, Corbus Lance Sprague, BBA ‘11, Strategic Sourcing Representative, American Financial Group

Craig Zielazny, President, BlueNote Analytics, LLC

Kitalena Mason, Marketing Specialist, IKEA

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Racing Top to the

“I enjoy applying science and math to the art of marketing. That has been a theme throughout my career.” — Erin Hunter Sills

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Alumni spotlight - COVER STORY

Hunter Sills

peed may provide the ultimate competitive advantage in today’s business world. Lindner College of Business alumna Erin Hunter Sills, BBA ’88, understands that edge better than most.

As Facebook’s director of global strategy for consumer goods, Hunter Sills moves the world’s largest companies to leverage the world’s largest media platform. The San Francisco-based executive helps blue-chip companies like PepsiCo, Unilever and Kraft Foods reach more than a billion Facebook users within seconds and change perceptions about their brands.

By Deborah K. Dietsch

FACEBOOK EXECUTIVE Erin Hunter Sills moves the world’s largest companies to leverage the world’s largest media platform.

Hunter Sills is a seasoned industry analyst who has built a career in marketing research, statistical modeling and media consulting. Over the past 25 years, she has researched cleaning products at Procter & Gamble, helped introduce a new Coors beer and analyzed the marketing strategies of Fortune 500 companies. “I enjoy applying science and math to the art of marketing,” says Hunter Sills. “That has been a theme throughout my career.” The 49-year-old executive appreciates a swift competitive ride outside the office, too. On weekends, she races motorcycles with husband Andy Sills, 65, a retired California foundry owner. She has broken 11 world and national motorcycle records on Utah’s Bonneville Salt Flats and currently holds two Guinness World Records for her high-speed motorcycle racing accomplishments.

“My fastest record to date is 209.998 miles-per-hour, and I hope to go

faster this year,” Hunter Sills says.

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Erin Hunter Sills July 28

Tucked-in, eyes forward and wrist twisted at Hunter Sills Racing and Head of Global CPG Strategy at Facebook for Business Past: Facebook and BUB Motorcycle Trials

Congratulations Lindner College of Business on your recent MBA ranking — the biggest jump in the nation by U.S. News & World Report. #ProudAlum #LindnerPride

Studied at Carl H. Lindner College of Business, University of Cincinnati Past: Centerville High School Lives in San Francisco, California From Centerville, Ohio

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Her passions for motorcycle racing and digital marketing, she claims, have much in common. “They involve moving faster than anyone in history, building amazing technologies and surrounding myself with extremely talented teams.”

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Hunter Sills’ love of speed began during childhood. Growing up in Centerville, Ohio, a suburb of Dayton, she accompanied her father, Richard Hunter, a former marketing executive, on weekend trips in the family Oldsmobile. “We’d go out to the country under the guise of buying apple cider, but it was really to go as fast as we could (safely) on country roads,” she recalls. “My dad encouraged me to move ahead in life and pursue my passions to the fullest.”

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Her mother Judy, a real estate agent and yoga enthusiast, served as a role model for her daughter’s work ethic and fitness pursuits. “One of the most important things I learned from my parents was that there aren’t things that girls do and things that boys do,” says the Facebook executive, who played soccer as a child. “I didn’t grow up putting limits on myself because I am female.”

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Santa Ono 6,219 followers 28th President at the University of Cincinnati

Mark Zuckerberg 29,554,845 followers Founder and CEO at Facebook

University of Cincinnati 36,887 likes One of America’s top research institutions

After graduating from high school in 1983, Erin decided to follow her older brother Ted to the University of Cincinnati. “He is an accomplished architect who attended the College of Design, Architecture, Art and Planning, and the reason I chose the university.” As a business student, Erin took courses in marketing and quantitative analysis, but it was an introductory course, with its requirement to read the newspaper every day, that was the most memorable. “Keeping up with the news is probably the most important thing you do to stay on top of an industry,” says Hunter Sills, who reads print publications along with the Facebook news feed. During her college years, Erin joined the Chi Omega sorority and the UC student chapter of the American Marketing Association. “They helped me find a community of like-minded people who helped me succeed. My sorority sisters are still my best friends in life.” Another benefit of the university, she says, was the opportunity to gain real-world experience through the co-op program. Her stint with a Cincinnati marketing research company, Spar-Burgoyne, convinced her to pursue work in the field. “I saw the way the industry worked and knew it would be a good fit for me.” Hunter Sills says the value of the internship experience “is not about the specific information you learn but being in a real-world work environment.” She advises business graduates to “become a sponge” when starting out. “You are about to be surrounded by people with more experience than you. Ask them honest, open-ended questions and truly listen and learn.” FA LL 2 014 |

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Writing her own success Such absorption helped Hunter Sills in her first job at Procter & Gamble, where she researched soap and household cleaning brands during the late 1980s. “I feel like I got my MBA there,” she says. “The company was always trying to improve their processes in making consumers’ lives better. You can’t help but soak that up.” In 1991, the young marketer moved to Denver to work for Coors Brewing. “It was a family-run business that had challenges related to bigger competitors,” she recalls. “It wasn’t the number one brand and, at a time, beer had started losing share to wine coolers.” Nevertheless, she successfully positioned the company’s new Keystone brand, a light, lager-style beer, that is still sold today. Hunter left Coors in 1993 to join the fledgling firm Marketing Management Analytics in Norwalk, Connecticut. The company was pioneering methods for measuring the impact of media, promotions and key marketplace factors on sales and profits so businesses could determine what succeeded or failed and adjust their marketing strategies. “It gave me the opportunity to work with companies like Kraft Foods, Miller, Coca-Cola, Nestlé and General Mills and analyze their marketing efforts,” she says. “I grew a lot in that job.” One of her mentors at the company, former CEO Randy Stone, taught her the value of cultivating personal relationships. “He encouraged me to listen and learn from other people and know when to get on a plane and have a face-to-face meeting.” Hunter’s next job was at Reston, Virginia-based ComScore, a start-up focused on measuring what people do as they navigate the Internet. In 1999, she opened the company’s San Francisco office and over the next 13 years rose from one of its first employees to executive vice president with responsibility for generating about a third of its revenues.

Finding her passion at Facebook The desire to get back to her consumer packaged goods roots led Hunter Sills to secure a marketing leadership position at Facebook in 2012. “I wanted to join a place where I would be really passionate about doing something big for the world,” she says. “I believe in the mission of Facebook to make the world more open and connected. I saw how they were growing and thought it would be a great next step for me.”

Helping to build the company in running sales and client services, Hunter Sills says, led her “to hire and mentor great talent and lead a group of smart people. I learned how to manage a business; how to be nimble in defining the company and expanding the company.”

In her current job, Hunter Sills’ challenge is convincing return-on-investment-focused companies to adjust to the realities of the new digital world. “A lot of consumer product goods marketers have been looking for the next big idea or something innovative to do with social [media],” says the Facebook executive. “But at the end of the day, good social marketing is just good marketing.”

When ComScore went public in 2007, she stood next to co-founder Magid Abraham as he rang the opening bell on the NASDAQ trading floor. “That was an amazing moment of reflection for what our team had accomplished,” the marketer says.

Rather than focusing on e-commerce – about 95 percent of consumer good sales are made through physical stores – Facebook helps consumer goods companies reach the right people and build loyalty

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“I wanted to join a place where I would be really passionate about doing something big for the world. I believe in the mission of Facebook to make the world more open and connected. I saw how they were growing and thought it would be a great next step for me.” — Erin Hunter Sills

for their brands through advertising based on users’ shopping behaviors and preferences. “We have more than one billion people and with sophisticated targeting and data partnerships, you can reach exactly those people who matter to your business with the message that matters to them,” says Hunter Sills. And it works, she says, pointing to the success stories posted on Facebook from companies such as Budweiser, Hyundai, Toyota and Wendy’s. “Our priority is to help brands be what matters to their consumers,” says Hunter Sills.

Collaborative approach to work, marriage In collaborating with Facebook’s product, marketing and sales teams, the leader follows her instructions to business students: “Know what you do best and what you don’t do well. Seek out people who complement your skills, and use your listening skills to ensure you work with them as a highly functional team.” Her advice to female business students is to read the 2013 best-seller “Lean In: Women, Work, and the Will to Lead,” written by Facebook Chief Operating Officer Sheryl Sandberg. The book examines why few women reach the top of the business world and how that can change. Hunter Sills views her marriage as a collaborative partnership. “Andy and I approach everything in life as

a team.” The two wed in December 2013 and share six motorcycles, including several BMWs and a Ducati Diavel. But the Facebook marketer doesn’t ride them to work. “Motorcycling is an extreme sport, and to do it well you have to appreciate that fact every time you ride,” she says. “When commuting, a person’s mind often wanders and you just can’t afford to let that happen, so I save my riding time for the weekend.” The tall, slim blonde admits to being a fitness fanatic. Despite her busy travel schedule, she finds time to work out three days a week with a trainer and run about 10 miles every week. Her personal style varies according to the social or business situation. “There’s a time for leather, a time for Armani and a time for lululemon,” she says. “I’d like to think I understand the distinction and am good at picking the right tool for the occasion.” The Sillses live in San Francisco’s South Beach neighborhood, a former industrial area on the waterfront. Their minimally furnished loft represents the Facebook executive’s “travel light through life” philosophy. As Hunter Sills notes, “The only collections I want are pictures to remind me of great experiences—and motorcycle records, of course.” Deborah K. Dietsch is a freelance writer based in Washington, DC. She is a contributor to The Washington Post and Washington Business Journal. FA LL 2 014 |

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LINDNER Degrees

Health Care and Business: Better Together

Groundbreaking faculty research, cross-campus collaborations and two new online degrees put the Carl H. Lindner College of Business at the cutting edge of business and health care. By Jenny S. Reising Craig Froehle, professor of operations and business analytics at the Carl H. Lindner College of Business, began working with Cincinnati Children’s Hospital Medical Center (CCHMC) in 2002 to create a patented workflow management system to reduce patient wait times and improve efficiencies. He then realized health care was in dire straits and had not benefited from the operations and innovations that other industries had. “I had meetings with Columbus Children’s, the Mayfield Clinic, and UC Medical Center, and the conversations always centered on the high costs of health care,” Froehle recalls. “It was a perfect storm of need.” He began getting his colleagues to think about problems in health care and became instrumental in initiating communication and collaboration between Lindner and local health care organizations. Now, five faculty members in the department are involved in health care research and improvement projects on a part- or full-time basis. Those collaborations have not only benefited community health care organizations; they have also given Lindner students a leg up. “In 2008, I had a group of MBA students approach me because they couldn’t get a job Craig Froehle without experience but couldn’t get experience without a job,” says Rajan Kamath, associate professor of strategy and international business at Lindner. Recognizing that health care organizations were under pressure to become more efficient and effective, yet hard-pressed for time, Kamath developed a course, “Lean Strategies in Health Care Management,” that puts students to work on hospital projects. For four semesters, student teams spend 10 weeks using Lean principles to analyze problems for the UC Cancer Institute. During the spring 2013 semester, for example, some students focused on improving the use of electronic health record systems at a rapid pace to help with timely delivery of chemotherapeutic products to outpatient clinics. It’s a win-win for students and health care: the organizations get solutions to real problems at no cost, and the students get real-world experience that translates to 100% placement post-graduation. “In the UC Cancer Institute, 100% of our recommendations have been implemented, and that’s a testament not just to the students’ quality of work, but also to the Cancer Institute listening to us,” Kamath says. Likewise, Mike Magazine, professor of operations and business analytics at Lindner, has spent the past seven years working with colleagues and students to improve the environment inside hospitals using Lean Rajan Kamath 20

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Health Care

and flow strategies. He recently finished a project with CCHMC’s emergency room, where PhD students reviewed how to divide the ER’s capacity to reduce the wait time for non-urgent patients without adding costs or sacrificing time for those in the greatest need. The result is a lower-cost urgent care clinic within the emergency room staffed by nurse practitioners and physician assistants that improves patient flow across Mike Magazine the board.

Bringing Hospitals Back to Health

Recently retired Sinai Health Systems President and CEO Alan Channing (BSIM ’68) can thank a frustrated co-op advisor for helping lead him down the path of health care management. After co-op stints at an engineering firm, a truck manufacturer and a military clothing agency, Alan Channing Channing wanted a co-op that touched his soul. “I was looking for something that would really stimulate my interest, be socially conscious and take advantage of my education,” Channing says. The counselor handed Channing the co-op folder and told him to find something. And he did. At Middletown Health Care and Business Collaborations Hospital in Middletown, Ohio, Channing quickly put his statistics courses to good use—and had fun— Interdisciplinary cross-campus collaborations are not limited to research, however. Two new online master’s degrees streamlining its materials management process. through the College of Allied Health Sciences—the Master Channing later began a successful career working of Health Administration (MHA) and the Master of Science for primarily safety-net hospitals, fixing inefficiencies in Health Informatics (MHI)—incorporate business courses using the skills he learned at the Lindner College of taught through the Lindner College of Business. The MHA Business. program launched in June 2011 and has graduated 49 His specialty became bringing hospitals on the students so far. Nearly 50 students enrolled in the fall 2014 verge of bankruptcy back to life—something he semester. The MHI degree launched in August 2013 with 14 did from Maryland to New York to Cleveland and students and 20 more are expected to start this fall. Lindner ultimately in Chicago. At Chicago’s Sinai Health also launched four graduate certificates in health care Systems, Channing says, “I discovered an organization administration. that had a huge commitment to the community and “We saw a big demand for working professionals in health was very mission oriented—something that really care who were getting promoted to directorship-level positions resonated with who I am.” without having the knowledge, skills, and competencies to As an undergraduate at UC, Channing recalls a manage and lead a department,” says Joan Murdock, MHA guest lecturer who talked about the importance of Program Director. “In today’s challenging and dynamic having a clear mission statement and that notion has health care environment, it’s important to understand the resonated with him ever since. “Sinai was founded concepts and principles of business, such as finance, law, and under the concept of a Hebrew Old Testament saying, economics, as well as other aspects of health.” ‘tikkun olam,’ which is about doing good. My favorite Froehle is excited about the connectivity between business interpretation is ‘preparing the universe,’” Channing and health care. “One of the strengths of UC is that we are a says. “After 10 years, I still use that language and it comprehensive university with excellent resources, and our excites me.” challenge is connecting these sources of expertise,” Froehle Jenny S. Reising is a Cincinnati-based freelance writer and editor. says. “We’re standing on the precipice of great things to come.”

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LINDNER Faculty

oyd Boot Camp

Assistant Professor Drew Boyd is out to ruin students’ lives—and enjoying every minute of it.

By Jenny S. Reising

f you take a marketing strategy class with Assistant Professor Drew Boyd, take note: he may just ruin your life. “A typical class is surprising, provocative, no escape. I want to expose students to what they don’t know about a topic so they can build from there,” explains Boyd, who is also executive director of the Master of Science in Marketing program at the Carl H. Lindner College of Business. “When I start my strategy class, I tell the students I’m here to ruin their life. I want to get them so enthusiastic about marketing that they are unable to switch off the marketing gene. Students will email me years later and say, ‘You have truly ruined my life,’ and they appreciate it.”

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Innovation is not a gift that you’re born with; it’s a skill that can be taught and learned.” — Drew Boyd, Assistant Professor

A Place in UC History Drew Boyd, along with Jim Tappel, adjunct professor, College of Engineering & Applied Sciences (CEAS), launched the University of Cincinnati’s first-ever MOOC (Massive Open Online Course) in fall 2013. The course, Innovation and Design Thinking, focused on idea generation and turning concepts into viable new products and services. The free seven-week course made history as UC’s largest class ever with over 2,500 people from more than 100 countries participating. Participants who completed the MOOC and enrolled in the Lindner MBA or CEAS Master of Engineering degree earned two free credits. 2 2

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A 30-year marketing industry veteran, Boyd began his career as an officer and strategist for the U.S. Air Force. He also spent 10 years with United Airlines in sales, marketing and strategic planning before joining Johnson & Johnson (J&J) in 1994, where he worked for 17 years in marketing, mergers and acquisitions and international development. He began to nurture his “teaching gene” at J&J, developing its Marketing Mastery Program, an internal “marketing university” benchmarked by Fortune 500 companies such as General Electric and Procter & Gamble. The Mastery program focused on competencies in strategic marketing, market management and new product innovation. So, when Boyd joined the permanent faculty at the Lindner College of Business in 2009, “it was the culmination of a lifetime dream for me,” Boyd says.

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Innovation In his graduate-level marketing courses, Boyd teaches the cognitive tools that help boost performance, such as innovation, strategy, the art of persuasion, and how to use social media. With these tools, Boyd says, “We are producing students who can be effective in any company on the planet. When they graduate, they are day-one ready to produce results.” One of his goals is to get students to realize that their job, once they graduate, is not to be the smartest person in the room or to get to the best answer faster than anyone else. It’s to learn how to harness feedback from colleagues and integrate it with their own knowledge to achieve a group answer. “It’s important to value other people’s views even when you don’t agree with them,” he says. “And it works pretty well in a marriage, by the way.” Teaching Innovation Most recently, Boyd co-authored a book, Inside the Box: A Proven System of Creativity for Breakthrough Results, with Columbia University Professor Dr. Jacob Goldenberg. Published in 2013, the book describes Systematic Inventive Thinking (SIT), a method of inventing that relies on five techniques to create products, processes or services. Instead of working from problem to solution, the book explains how to work from solution to problem, which forces people to create concepts that they would not have normally created alone. The book was nominated for the Charter Management Institute’s Innovation and Entrepreneurship Book of the Year and has been published in 11 languages. “The book makes people realize that innovation is not something you’re born with; it’s a skill that can be taught and learned,” says Boyd. In fact, he has taught SIT to children in grade school as well as children with Down Syndrome, all of whom are able to learn the method and apply it. Now, he and Goldenberg are collaborating on an illustrated children’s book about five children—each with a gift of one of the five innovation techniques—who have to collaborate to thwart a mischievous school principal. “We get questions all the time from people who want to teach SIT to their children,” Boyd explains. “We hope this book will encourage dialogue between parents and kids. And we’re having a lot of fun with it.”

Maiden MOOC Success With nearly 2,500 students from more than 100 countries, enrollment in UC’s first MOOC exceeded Boyd’s expectations. “The most surprising part was the diversity,” says Boyd. “One student was a 65-year-old design innovation professional, another was a 16-year-old from a local high school, and both were among the most precocious students I’ve ever had.” Other signs of success? More than 75% of participants indicated they would recommend the course to others. Additionally, Boyd, Jim Tappel, adjunct professor, College of Engineering & Applied Sciences (CEAS), and the MOOC team (including BJ Zirger, associate dean of Online Education at Lindner, and Eugene Rutz, academic director at CEAS), received the UC 2014 Innovative Uses of Technology in Teaching award for taking a risk and being willing to share that learning with others. As a follow-up, Boyd and Tappel are offering the MOOC again, beginning in October 2014. The online course will be offered for free to anyone in the world who wants to take it and for credit (for a fee) to UC MBA students. Additionally, participants who complete the MOOC and subsequently enroll in UC’s MBA or engineering master’s program will receive two free credit hours toward their degree. The content will be similar to what was offered last fall with a few tweaks in delivery. Namely, Boyd says, they will create separate virtual discussion areas for students and practitioners so that students won’t be intimidated from asking questions. “The MOOC is intriguing. It’s about giving people great content in a provocative yet friendly way, so it’s enjoyable and people bond to it,” Boyd says. “It attracts people out of the woodwork to consume the best of UC, and it’s an innovative way to show that great things are going on here.” Learn more about the MOOC and register for the class at uc.edu/distance/mooc

Jenny S. Reising is a Cincinnati-based freelance writer and editor.

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LINDNER Faculty Research Lindner partners with UC Cancer Institute to improve patient satisfaction When UC Health wanted to monitor and correct certain operational aspects of clinical care to improve patient satisfaction, Vice President and Chief Operating Officer Nancy Barone suggested they turn to Rajan Kamath, associate professor of strategy and international business at the Lindner College of Business. Kamath, who published award-winning Lean research in the Harvard Business Review, created a class about the use of Lean practices in health care for graduate students at UC. Lean involves a set of practices that originated in the business world and are based on the assumption that customer satisfaction is achieved by identifying and eliminating or reducing all activities that do not create value for the end customer. These practices were first organized by Toyota into a management philosophy called the Toyota Production System, but they have been used successfully to drive customer satisfaction initiatives in financial services, banking and health care. “With the Lean model, the two main goals are customer satisfaction and process analysis to improve both efficiency and effectiveness,” Kamath says. Health care is the most recent context for the application with these cross-disciplinary needs, leading to the creation of a new strategy class for MBA students titled “Lean Strategies in Health Care Management.” “However, we needed to give them a final project and with this partnership, we could do that while providing real-life experience in a cancer-related health care setting,” he says. For four semesters, student teams spend 10 weeks immersed in the use of Lean to analyze a problem and then present UC Cancer Institute leadership with a recommended solution at the end of the semester. “This is fact-based, third-party analysis with focus placed on the root cause of the problems and applications needed to fix them,” says Kamath. Franklin Smith, MD, clinical director of the UC Cancer Institute, says projects completed during the course carry solutions that are being implemented. “We’re finding solutions to real clinical problems at no cost to our health care system, and these students are getting real-world experience that helps them gain jobs after graduation. Students from this program have a 100 percent placement rate following completion of the program,” he says.

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Franklin Smith, MD, (left) with Lindner management professors Ratee Apana and Rajan Kamath

Friend or foe? Technology can help and distract in managing boundaries between work and home When managing boundaries between work and home, technology is neither all good nor all bad. In research titled “Strategic Use of Mobile Technology to Manage the Work-Family Boundary,” researchers found that fulltime employees use several strategies when using technology to balance home and work life. The strategies— collaboration, distancing and crossing—help navigate boundaries that allow for greater perceived control between the two domains. The ongoing UC research by Elaine Hollensbe and Suzanne Masterson, both associate professors of management at Lindner, along with Stacie Furst-Holloway, UC associate professor of psychology, Sung Doo Kim, Lindner doctoral

student of management, Daniele Bologna, UC doctoral student of psychology, and Therese Sprinkle, assistant professor of management at the University of Dallas, was presented at the Work and Family Researchers Network Conference in New York City in June 2014. The findings, derived from in-depth interviews of 33 working professionals, noted that technology was also perceived as a hinderance to being fully present at home due to its addictive potential. The researchers are continuing to gather additional data from 500 full-time employees on the impact from strategies and how others, such as supervisors and coworkers, perceive employee use of mobile communications technology.

Faculty

Research

Marketing Research in national spotlight

The research of Mary Steffel, Lindner assistant marketing professor, garnered a lot of media attention. Her research, “OverIndividuation in Gift Giving: Shopping for Multiple Recipients Leads Givers to Choose Unique but Less Preferred Gifts,” was published in April in the Journal of Consumer Mary Steffel Research. Her research addressed questions of how to best tackle the challenge of gift giving when buying for a long list of people. “The trick to holiday gift giving,” she says, “is buying what people like best. Instead of buying a unique gift for everyone on your list, it’s better to buy what each recipient likes best.” The study with co-researcher Robyn LeBoeuf, associate professor of marketing at the University of Florida, was featured in national media outlets such as NBC’s Today Show, Time magazine, Yahoo! and Women’s Health magazine. Steffel also recently published “A Second Double Standard? The Use of Performance Enhancing Products by Self and Others” in the August issue of the Journal of Consumer Research. That research looks at how the trend toward the use of enhancement products as a lifestyle rather than as a lifesaver carries a double standard in how we judge ourselves versus others who use the same products. The study found that when people consider themselves or another person’s use of a variety of product enhancements, they are more likely to judge others more harshly. Steffel says the research revealed that people think they are more deserving of good outcomes, feel less obligated to disclose product usage, and consider policies prohibiting the use of enhancement products to be fair for others but not themselves. Through six experiments, researchers asked people to consider him or herself or another person using a variety of products: energy-boosting supplements, attentionenhancing drugs and anxiety-reducing interventions. In all cases, people were more likely to interpret the products as adding abilities that did not already exist when others used them as opposed to when they did. Steffel’s research with lead author Elanor Williams, a postdoctoral scholar of marketing at the University of California, San Diego, was featured in Time magazine.

Web surfing at work has benefits

A new e-memo for the boss: online breaks at work can refresh workers and boost productivity. A study led by Sung Doo Kim, a doctoral candidate in management at Lindner, opens a rare avenue of Sung Doo Kim research into coping with technology-induced distractions in our contemporary society. The early research findings were presented on Aug. 5, 2014, at the 74th annual meeting of the Academy of Management in Philadelphia. The UC study examined the prevalence of online work breaks by utilizing extensive one-on-one interviews about online breaks with 33 professionals from a variety of industries and occupations. The researchers examined several factors, including: triggers that prompt breaks, conditions that lead to breaks, online break activities and consequences of online breaks. Kim and contributing authors found that workers engaged in online work breaks when they reported a need for recovery or a break from boredom. Workers whose jobs required extensive computer usage were less likely to find online breaks rejuvenating than those whose jobs required a great deal of physical activity and needed “alone time.” Researchers also found that older workers frowned upon taking online breaks stating they were being “paid to work.” Online break activities included pleasure-seeking (music, entertainment reading) and non-work-related duties (paying bills, school work). The consequences of online breaks were positive. Workers felt more satisfied at work; however, too much freedom could result in cyberloafing and hurt productivity. Contributing co-authors include Daniele Bologna, a UC doctoral student in psychology; Stacie FurstHolloway, a UC associate professor of psychology; Elaine Hollensbe, a UC associate professor of management; Suzanne Masterson, a UC associate professor of management and doctoral program director; and Therese Sprinkle, assistant professor, Department of Health Care Management and Organizational Leadership at Quinnipiac University.

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LINDNER Faculty Highlights Marianne Lewis, associate dean of undergraduate education and director of the Marvin P. Kolodzik Business Scholars program at Lindner, won a Fulbright scholarship to further her research. Lewis, a professor of management, will spend the 2014 fall semester in Cambridge, England, conducting research at the Cardiff Business School and the London Business School. Lewis plans to write her first book and continue her extensive studies of organizational paradoxes that explore competing leadership and management opportunities and challenges. The late U.S. Senator J. William Fulbright established the highly competitive, merit-based grant in 1946 as a way to promote research collaboration and cultural exchange between the United States and other nations.

Charles Matthews, professor of entrepreneurship and strategy at Lindner, became one of the newest Wilford L. White Fellows of the International Council for Small Business (ICSB). The award, named after the founder of the ICSB, is the council’s highest recognition for outstanding contribution to the development, furtherance and benefit of small- and medium-sized businesses. Only 70 distinguished individuals have been selected as Wilford L. White Fellows since its founding in 1977. Matthews, who wore his finest kilt, received the honor during the Gala Dinner at the 59th Annual World Conference of the ICSB in Dublin, Ireland, on June 13, 2014. The Fellowship recognizes the accomplishments of the distinguished men and women whose passion and desire for small business and entrepreneurship is reflected in their writing, research, teaching, training and service to the public.

Chris Allen, Arthur Beerman Professor of Marketing at Lindner, teamed up with Jim Stengel, former global marketing officer at Procter & Gamble, to examine leadership at companies experiencing exceptional growth. From established giants such as Unilever and IBM to upstarts, technology and category leaders such as Intuit, Louisville Slugger and Method, Allen and Stengel traveled 40,000 miles to assess robust business cultures that rely on ideals or purpose. “The series of articles is about ideals in action,” Allen says of the 750 pages of transcripts gathered from the interviews with corporate leaders. He hopes the work will serve as a roadmap for businesses and a learning tool for students. “It’s all about how brand ideals involve specific leadership principles and practices that can be adopted and implemented to improve financial performance at any organization.” Allen and Stengel’s road trip learning was posted in six online installments on Fortune magazine’s website from March through April 2014.

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Highlights Cincinnati tax attorney Howard Richshafer was named The Best Lawyers’ 2014 Cincinnati Tax Law “Lawyer of the Year.” Richshafer is an adjunct instructor of federal tax courses for the graduate tax and undergraduate accounting programs at Lindner and is a partner in charge of the Tax Controversy Group at Wood & Lamping LLP. Richshafer was also listed in the 20th Edition of Best Lawyers in America in Litigation and Controversy—Tax and Tax Law. The second-year project of Ruth Pogacar, PhD candidate in marketing, won best working paper from the Association for Consumer Research’s Latin American Conference. The paper, “The Influence of Implicit Theories on Consumers’ Variety Seeking Behavior,” was co-authored with Joshua Clarkson, assistant marketing professor at Lindner, and Mary Murphy, assistant professor of psychology, Indiana University.

Suzanne Masterson, associate professor of management and doctoral program director at Lindner, was named Editor-in-Chief of the Journal of Organizational Behavior. She is the fourth editor-in-chief since the Journal began publishing in 1980. Masterson, internationally acclaimed for her research in organizational justice, employment relationships and quality of worklife, previously served as the publication’s associate and senior editor. Mike Magazine, professor of operations and business analytics at Lindner, was a panelist at the annual MIT Sloan Sports Conference presented by ESPN. Magazine, an Ohio Eminent Scholar, was among five professors from around the world, along with representatives from Yale University, University of Southern California, University of Iowa and INSEAD, asked to participate because of their sports analytics teaching background. Magazine served on the panel “From the Classroom to the Locker Room: Teaching the Next Generation of Sports Analysts.” At Lindner, Magazine teaches two popular sports analytics courses: Sports By the Numbers and Bracketology. The Lindner library was ranked No. 8 in the nation on the list of Most Impressive Business School Libraries by Business Research Guide. Lindner placed ahead of schools such as Booth, Wharton, Harvard, Stanford and MIT. Jeff Shaffer, adjunct business analytics professor, won the Tableau software “Qualified Self ” contest. Shaffer teaches data visualization at Lindner in the Master of Science in Business Analytics program. As one of three national winners, he’ll compete in the IronViz competition in Nevada, where winners are given a data set and 20 minutes to create a visualization. James Kellaris, the Womack/Gemini Chair of Signage and Visual Marketing known for his earworm research at Lindner, had another UC first. He became the first nonCollege-Conservatory of Music (CCM) faculty to perform at the annual UC faculty awards ceremony. Kellaris, a composer, played the mandolin and was accompanied by CCM performers.

Mary Steffel, assistant professor of marketing at Lindner, won two research competitions for her work. The first, “GiverRecipient Discrepancies Contribute to Gift Card Non-Redemption: Givers Choose Personalized but More-Restrictive and Less-Preferred Gift Cards,” was selected as one of six winners of the 2014 Georgetown Consumer Market Insights Challenge sponsored by KPMG. The trio of resarchers (Mary Steffel, Elanor F. Williams, and Robyn LeBoeuf) were awarded 500 responses to a 10-minute survey-based study from a nationally representative sample provided by NPD Group. Second, “Does Sharing Signal Caring? Asymmetric Interpretations of the Informativeness of Own and Others’ Social Media Communications,” was selected as a winner of the 2014 Marketing Science Institute Research Competition on “Social Interactions and Social Media Marketing.” Researchers Elanor F. Williams and Steffel will receive a $5,000 MSI research grant to support their proposal.

James Evans, professor of business analytics in the Operations, Business Analytics and Information Systems department, is overseeing a new Six Sigma Green Belt Certification program at Lindner. Students who pass a written proficiency test and display competency in a hands-on project environment that addresses a business improvement need can obtain the professional certification. The certification primarily focuses on Operations Management/ Industrial Management; however, any Lindner student can obtain the certification through required coursework. Evans is internationally known for his textbooks and research in quality and performance excellence and has recently published the second edition of “An Introduction to Six Sigma and Process Improvement.”

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LINDNER Faculty New Faculty

The Lindner College of Business is bursting at the seams. With growing enrollment in its undergraduate, graduate and online programs, Lindner welcomed 16 new faculty members to teach in a variety of disciplines. Joining the Lindner faculty are:

Accounting Natalia Mintchik Associate Professor

Mark Myring Professor

Rick Warne Assistant Professor

PhD, CPA, CISA: University of North Texas, accounting and information systems

PhD: Kent State University, accounting and statistics

PhD, CPA: University of Utah, accounting

Research: Christ, M.H., N. M. Mintchik, J. Bierstalker and L. Chen. 2014. “Outsourcing the Information System: Determinants, Risks, and Implications for Management Control Systems.” Journal of Management Accounting Research, forthcoming.

Research: Harp, N., M. Myring and R. Shortridge. 2014. “Do variations in the strength of corporate governance still matter? A comparison of the pre- and postregulation environment.” Journal of Business Ethics.

Research: Mock, T. J., Bedard, J., Coram, P. J., Davis, S. M., Espahbodi, R., and Warne, R. C. 2013. “The Audit Reporting Model: Current Research Synthesis and Implications.” Auditing: A Journal of Practice and Theory.

Economics

Management

Hernan Moscoso Boedo Assistant Professor

Joanna Campbell Assistant Professor

PhD: University of Wisconsin, Madison

PhD: Texas A&M University, strategic management and research methodology

Research: Hernan Moscoso Boedo, Pablo D’Erasmo and Asli Senkal. “Misallocation, Informality and Human Capital: Understanding the Role of Institutions.” Journal of Economic Dynamics and Control, forthcoming.

Research: Haynes, K.T., Campbell, J.T., & Hitt, M.A. “When more is not enough: executive greed and its influence on shareholder wealth.” Journal of Management, forthcoming.

Joel Koopman Assistant Professor PhD: Michigan State University, organizational behavior and human resources management Research: Howe, M., Hollenbeck, J. R., & Sin, H.P. “Small Sample Mediation Testing: Misplaced Confidence in Bootstrapped Confidence Intervals.” Journal of Applied Psychology.

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Operations, Business Analytics and Information Systems Andrew Harrison Associate Professor

Dungang Liu Assistant Professor

Peng Wang Assistant Professor

PhD: Iowa State University, information systems

PhD: Rutgers University, statistics

PhD: University of Illinois, UrbanaChampaign, statistics

Research: Christ, Dilla, W., A. Harrison, B. Mennecke and D. Janvrin. Fall 2013.“The Assets are Virtual but the Behavior is Real: An Analysis of Fraud in Virtual Worlds and its Implications for the Real World.” Journal of Information Systems.

Research: Liu, D., Liu, R. and Xie, M. 2013. “Exact meta-analysis approach for discrete data and its application to 2x2 tables with rare events.” Journal of the American Statistical Association.

Research: Peng Wang, Cindy Tsai and Annie Qu. 2012. “Conditional inference function for mixed-effects models with unspecified randomeffects distribution.” Journal of the American Statistical Association.

Economics Amanda Christensen Assistant Professor

Iryna Topolyan Assistant Professor

PhD: Arizona State University, management and organizational behavior

PhD: Purdue University, economics

Research: Walumbwa, F. O., Morrison, E. W., & Christensen, A. L. 2012. “The effect of ethical leadership on group performance: The mediating role of group conscientiousness and group voice.” The Leadership Quarterly.

Research: “Rent-seeking for a public good with additive contributions.” Social Choice and Welfare. 2014. Topolyan previously taught at Lindner as a visiting professor from 2010 to 2012.

Heather Vough Assistant Professor PhD: University of Illinois, Urbana Champaign, organizational behavior Research: Vough, H.C., Cardador, M. T., Bednar, J.S., Dane, E. & Pratt, M.G. 2013. “What clients don’t get about my profession: The costs and management of role-based image discrepancies.” Academy of Management Journal.

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LINDNER Faculty New Faculty

Marketing Joshua Beck Assistant Professor

Ryan Rahinel Assistant Professor

Anthony Salerno Assistant Professor

PhD: University of Washington, management and organizational behavior

PhD: University of Minnesota

PhD: University of Miami (FL)

Research: Henderson, Conor M., Joshua T. Beck, and Robert W. Palmatier. 2011. “Review of the Theoretical Underpinnings of Loyalty Programs.” Journal of Consumer Psychology.

Finance Sapnoti Eswar Assistant Professor, Thornburgh Professorship PhD: London Business School, finance. Research paper: “Does Hedging Reduce the Cost of Delegation?” 2013.

Research: Vohs, Kathleen, Joseph Redden and Ryan Rahinel. “Physical Order Produces Healthy Choices, Generosity, Conventionality, Whereas Disorder Produces Creativity,” Psychological Science. (forthcoming).

Research: Laran, Juliano and Anthony Salerno. 2013. “Life History Strategy, Food Choice, and Calorie Consumption.” Psychological Science.

Lindner Faculty Promotions Roger Chiang, professor, Operations, Business Analytics and Information Systems (OBAIS) Michael Cook, adjunct associate professor, marketing Erwin Erhardt associate professor-educator, economics Craig Froehle, professor, OBAIS Mike Fry, professor and chair, OBAIS Michael Jones, assistant professor-educator, economics Karen Manning, adjunct assistant professor, marketing Elliott Manzon, assistant professor-educator, marketing John Phelps, assistant professor-educator, finance Debbie Puckett, adjunct instructor, management Mari Robertson assistant professor, economics Ruth Seiple, professor-educator, OBAIS Jane Sojka, professor-educator, marketing

Mari Robertson Assistant Professor Economics (promoted to a tenured track) PhD: American University

In Memoriam: Professor Emeritus Samuel J. Mantel Jr. Professor Emeritus Samuel J. Mantel Jr., the first to be named the Joseph S. Stern Professor of Business Administration, died in April 2014 at age 92. A long-time member of our operations management faculty (1969-89), Mantel was well-known for his work in Project Management. He consulted and provided training for numerous corporations and was a co-author with Jack Meredith, Scott Shafer, and his daughter Margaret Sutton on the textbook, “Project Management in Practice.” Ruth Seiple, professor-educator of operations management, had Mantel when she was a Lindner student. “My favorite teaching technique was what he called ‘The Rule of Mantel,’ ” she recalled. “If you argued a point and felt you were losing, you could claim ‘The Rule of Mantel’ and switch positions, then resume the argument. Surprisingly enough, many who exercised said Rule, still ended up on the losing side.” 3 0

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Faculty and Staff Awards

Larry Gales

Erwin Erhardt

BJ Zirger, Eugene Rutz, Drew Boyd and Jim Tappel

Roger Chiang, Mary Steffel, Rowan Grayling and Debashis Pal

Many members of the Lindner College of Business faculty and staff were hailed for teaching and service excellence in April 2014: l Erwin Erhardt, adjunct assistant professor of economics, received UC’s Outstanding Adjunct Faculty Award. l Larry Gales, associate professor of management and director of Lindner’s International Programs, received UC’s Mrs. A.B. “Dolly” Cohen Award for Excellence in Teaching. Gales also received the Michael L. Dean Excellence in Classroom Education & Learning EXCEL Graduate Teaching Award. l B.J. Zirger, PhD, associate dean of online education, and Drew Boyd, assistant professor-educator of marketing, received the UC Innovative Uses of Technology in Teaching Award. They, along with Eugene Rutz and Jim Tappel from UC’s College of Engineering and Applied Science, designed UC’s first MOOC (Massive Open Online Course) “Innovation & Design Thinking.” The class earned a place in UC’s history as the university’s largest class ever. l Mary Steffel, assistant professor of marketing, received the Harold J. Grilliot Award for Exemplary Service to Undergraduate Organizations. l Roger Chiang, associate professor of operations, business analytics and information systems, received the Michael L. Dean Excellence in Classroom Education & Learning EXCEL Undergraduate Teaching Award. l Debashis Pal, David Sinton Professor of Economics, received the Ronald J. Dornoff Fellow of Teaching Excellence Award. l Drew Boyd received the Daniel J. Westerbeck Junior Faculty Graduate Teaching Award. l Rowan Grayling, adjunct marketing instructor, received the Outstanding Adjunct Teaching Award. l Scott Gregory, director of undergraduate programs, received the Phyllis Trosper Service Excellence Award. l Jason Dickman, associate director of graduate programs, received the inaugural Lindner Way award. The newly-established honor is awarded to the staff member who best exemplifies professionalism, collaboration and leadership. l Bob Dwyer, Joseph S. Stern Professor of Marketing, and Charles Winterhalter, accounting professor, were recognized for their many years of service.

Jason Dickman and Scott Gregory (left); Robert Dwyer and BJ Zirger (right)

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LINDNER Diversity

Diversity in the business world matters. Research shows that 85% of new workforce entrants in the next decade will be women, minorities and immigrants. The Lindner College of Business understands this trend and aims to attract a more diverse student population. Enter Adison Nelson in her new role as associate director for Lindner Diversity and Inclusion. Given her past experience with corporate diversity and inclusion at Cintas and

Catalyst for

Diversity

Nielsen, Nelson is ideally suited for her new role. “Her leadership will be vital as we build a strategy and culture for diversity and inclusion that foster a vibrant, supportive and inclusive community both within and beyond Lindner,” says David Szymanski, dean and professor of marketing at Lindner. Nelson sees her new role as touching a lot of lives. “I’m changing a culture,” she says. “I want to create a culture where everyone sees themselves as included and where everyone can see themselves as ‘We Are Lindner.’ ” Several of Lindner’s diversity initiatives have been in place over the last few years. The college hosts two leadership institutes aimed at enlightening women and underrepresented students about careers in business and inviting them to study at Lindner. The college’s Business Fellows program supports underrepresented

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Lindner focuses on bolstering diversity and inclusion BY Judy Ashton

“I want to create a culture where everyone sees themselves included and where everyone can see themselves as ‘We are Lindner.’ “ — Adison Nelson, associate director for Lindner Diversity and Inclusion students by building a sense of community through mentorships and special programming. The Lindner Women in Business organization connects women in top leadership with students, highlights career opportunities and offers advice on issues that impact women in the workplace. Reaching out to a variety of stakeholders will be a key piece of the diversity strategy, Szymanski says. “Our strategy will build upon the foundation of Business Fellows and Lindner Women in Business, which have made important strides in diversity and inclusion, but further includes efforts to expand student, faculty, staff and employer efforts more broadly.”

Diversity Role: z Create and implement a Lindner College of Business diversity and inclusion strategic plan that aligns and furthers the University of Cincinnati’s key diversity initiatives z Execute best practices and provide recommendations to senior leadership on how to deepen the diversity and inclusion successes of the college z Establish strategic partners within the UC and business communities to further Lindner education, development efforts, and talent management opportunities

Diversity

Lindner summer institutes

Lindner Diversity Camps Showcase Opportunity Cintas, EY, Cincinnati Reds and Fifth Third Bank give high school students a taste of the business world. BY Judy Ashton

They come from high schools across the nation. Impressionable juniors and seniors who are identified as leaders among their peers. High achievement is a common characteristic among the 50 students selected to participate in the 2014 Lindner Summer Institutes for Emerging Leaders of Color (ELOC) and Emerging Women Leaders. The enthusiastic high schoolers spent a week at UC, sleeping in Turner Hall and participating in activities that exposed them to the business world, including trips to the corporate headquarters of Cintas, EY, Cincinnati Reds and Fifth Third Bank. The end goal: to increase diversity among the Lindner student body by introducing high performing high school students to leaders at successful companies. During the corporate visits, students learned about a variety of topics such as professionalism, ethics, leadership and communication. They participated in projects and learned about teamwork and group dynamics. At the Cintas visit, students in the ELOC were introduced to minority business leaders, including

Cintas President and COO Phillip Holloman, a UC engineering graduate who held a variety of leadership positions at Cintas before being named to his current role in 2008. Holloman shared a few tips with the group about his keys to success: “Be assertive, deliver and understand the human dynamic,” he says of his leadership style that earned him the top position in an organization that operates more than 430 facilities across North America, Europe, Latin America and Asia, including six manufacturing plants and nine distribution centers and employs approximately 30,000 people. Cintas surprised the students at the end of their visit with free business attire. Staff took their measurements and provided each student with a suit to kick off their professional career. The students were grateful and quick to learn the importance of good leadership. “I think a good leader needs to learn to follow before they can lead,” says Malaika Greer, a senior at Kenwood High in Tennessee. Max Langenkamp, Cintas vice president of human resources, agreed. “That and get a good mentor,” he adds. FA LL 2 014 |

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LINDNER Executive Summary The inside perspective—both business and personal—from alumni, friends and supporters of the Carl H. Lindner College of Business and the University of Cincinnati.

Q&A

with Timothy J. Fogarty CEO of West Chester Holdings Inc. BY Jenny s. Reising

A Cincinnati native, Tim Fogarty (BBA-Accounting ’80) is CEO of West Chester Holdings, Inc., one of the world’s largest suppliers of personal protective equipment. He has been with the company since 2000. Prior to joining West Chester, Fogarty was executive vice president and member of the Managing Committee of Firstar Bancorp (now U.S. Bank). At Firstar, he held executive management positions in corporate operations, merger integrations and mortgage banking. Fogarty is a member of the Cincinnati Regional Business Committee and the Commonwealth Club. He has served on the boards of many nonprofit organizations, including the Cystic Fibrosis Foundation, Good Samaritan Hospital Foundation and Proseniors, Inc. At the moment, he is focusing most of his philanthropic efforts toward education, working with the Lindner College of Business Advisory Council, the UC Center for Entrepreneurship Education & Research, GRACE Foundation, Saint Ursula Academy and Cincinnati Learning Schools, Inc., where he serves as president of the board of Carpe Diem, a charter school for children in grades 6–12 that blends traditional classroom teaching with online learning. He and his wife, Sarah, have four grown children. Jenny S. Reising is a Cincinnati-based freelance writer and editor.

What impact has your Lindner education had on your career success? 3 4

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My co-op experience had a substantial impact on my career. I had the good fortune to work for what was a global leader at the time. Having been an Arthur Andersen co-op for six quarters provided me with a resume that gave me the opportunity to work at any firm in the industry upon graduation. The experience, training and professional development

made available to me by Arthur Andersen did far more to prepare me for a business career than anything I learned on campus. A taste of the real world while still on campus provides a far greater appreciation of the many positive aspects of college life. Plus, I came out of college with relevant business and supervisory experience.

What are your thoughts on Lindner’s transformation in terms of its growing enrollment and big jump in national rankings?

I am quite pleased to see the progress that the school has made, especially recently under the direction of Dean David Szymanski and his team. Programs such as Lindner Honors-PLUS and the Kolodzik Business Scholars have helped attract

Executive Summary

company. Lastly, ensure there’s balance in your life. Make sure there’s room for your profession, your community and your personal life.

students who in the past might have looked elsewhere to satisfy their educational needs.

How important do you feel international experience and knowledge is in today’s business world?

Any experience that broadens your outlook is beneficial from both a personal and a professional perspective. Years ago, the last place in the world I wanted to visit was China. Then I got involved in my current business, which led me to travel to Asia. I have been fortunate to visit many places in the world, but I’ve never experienced anything more intriguing than my first trip to China.

Why do you feel it is important to give back to Lindner.

The rewards are numerous: the people you meet that you never would have otherwise had the opportunity to meet, a greater appreciation for your place in life and the ability to favorably affect someone else’s situation.

What was the best business advice you ever received and from whom did you receive it?

“Do unto others as you would have others do unto you.” While I may have periodically deviated from that advice, especially when dealing with competitors, I have found that if you treat people fairly, you can achieve very positive results.

What did you learn from your previous jobs in accounting and banking that you have applied as CEO of West Chester Holdings?

West Chester Holdings was a company in trouble when you joined it in 2000. After working for larger, If you were able to more stable companies, provide one-on-one what attracted you to this mentoring to a current opportunity and what business student, what were the keys to getting advice would you give? the company back on its feet to the successful company it is today? First, find something that you want to do. Fundamentally, Most of our waking the business was very hours are spent at work, sound: great customers so you’d better enjoy it. and great people. The Second, once you decide problem was an excessive what you’re going to amount of debt from do, be passionate about a failed acquisition. it. Regardless of your The first step was to be position, approach your job as though you own the completely honest and

make sure all affected parties—employees, lenders, key vendors and shareholders—understood the situation. The problem was not going to be solved unless everyone worked together. The next step was to clearly articulate a plan to grow revenues and reduce costs. The final step was to execute and adjust where necessary along the way. If you’re honest and can develop an atmosphere of trust where people work together, almost anything can be accomplished.

The old saying of “plan your work and work your plan” holds true regardless of what business or industry you find yourself in. Set a direction, allocate appropriate resources and then hold yourself and others accountable for results. Those are the fundamentals we try to follow each and every day. Honesty, integrity and a willingness to work diligently for the greater good of the organization are important in all aspects of life. One other lesson I learned is to incent your team for performance. Everyone in our company is on some form of incentive plan. I believe that it’s important to share in success. If the shareholders win, then everyone should have the chance to win.

What has been your proudest career moment?

There are two points in my career that I have enjoyed the most. The first was being part of the team that formed the nucleus of what helped turn the old First National Bank of Cincinnati into what ultimately became today’s US Bank. After a hostile takeover attempt by Fifth Third, we reorganized, brought in greater talent and began a period of growth that turned out well for all employees, customers, shareholders and the communities that we served. Second, my involvement with the turnaround at West Chester Holdings. The entire organization did a remarkable job taking a company on the brink of liquidation to where we are today. FA LL 2 014 |

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LINDNER Business Advisory Council The Business Advisory Council provides advice, counsel and assistance to the leadership of the Carl H. Lindner College of Business. Composed of a cross-section of business leaders from the Cincinnati region and national business community, the Council helps the college leadership team implement its strategic plan.

Member Profiles: A Tale of Two Businessmen BY JENNY S. REISING

Bill Ogle, BBA ’89

ill Ogle isn’t afraid of a challenge. In fact, he relishes it. Case in point: as global chief marketing officer for Motorola, he turned the Motorola Mobility brand from having a $4.4 billion annual loss to a $250 million annual profit in just three short years. As chief concept development officer for Pizza Hut, he created and launched the concept Wing Street and grew it into a billion-dollar brand. Now, as chairman of the board and CEO of Blue Calypso, a social media marketing firm in Dallas, Texas, he is taking everything he has learned during his career at big companies and applying it to the small firm. “Each role has helped mold me into the position I’m in now,” Ogle says. Working at a nascent company—Blue Calypso launched in 2012—has also allowed Ogle to do something he has always wanted to do: be an entrepreneur. Ogle credits his education at the Carl H. Lindner College of Business with helping launch his career. “I got into Procter & Gamble and brand management thanks to the strength of my business undergraduate degree,” says Ogle. “Procter & Gamble gave me the ultimate brand learning experience that helped me move up through marketing.” By juggling varsity football, academics, and leadership positions during his time at UC, Ogle learned to maximize his time. “The leadership positions I held at UC helped me differentiate myself as I moved up the corporate ladder,” Ogle recalls. “Working with peers to build something helped define who I am, and I used those skills to become a better leader.” As a new Business Advisory Council (BAC) member—joining in 2013—Ogle is enjoying the opportunity to make the college better. “It’s been a very rewarding experience. I love coming back and seeing what’s going on,” Ogle says. “If it weren’t for the Lindner College of Business, I wouldn’t be in this position, and the BAC is a great way to leverage what I’ve learned and to give back.” 36

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Elroy Bourgraf, BBA ’54

lroy Bourgraf, co-founder and chairman of Wilmington, Ohio-based FernoWashington, had an entrepreneurial spirit from an early age. That spirit led him to launch Ferno Manufacturing in 1956 with former partner Dick Ferneau—two years after earning his BBA from the Carl H. Lindner College of Business. From then on, Bourgraf says, “It was just fun and games. I really never felt like I went to work one day.” Nearly 60 years later, Bourgraf shows no signs of slowing down. He still goes to the office several days a week, and the innovative spirit that helped build Ferno-Washington into the 700-employee, multimillion-dollar business it is today has not waned. Bourgraf and Ferneau invented the “one-man” mortuary cot in 1956 and the Model 30 multilevel lift-in cot in 1958. Both revolutionized body transport without assistance and paved the way for a new era of patient handling. Bourgraf takes pride in knowing that their groundbreaking inventions are still being used today. “Every single ambulance in the world has a stretcher that came from, or is a knock-off of, one of our expired patents,” he says. His Beta Theta Pi involvement shaped the kind of businessman he is today and gave him lifelong friends like John Goering. Bourgraf says, “Those extracurricular activities in college are vital because they carry over into your business career.” As a longtime Business Advisory Council (BAC) member, Bourgraf enjoys networking with alumni from the national business community. He is a big proponent of including not just the honors and scholarship students in BAC outreach efforts, but also the middle-of-the-class students with whom he identifies. “Several of us joke that we probably couldn’t get into Lindner today,” Bourgraf says with a laugh. “But it’s amazing the number of C students who now have A students working for them.”

Jenny S. Reising is a Cincinnati-based freelance writer and editor.

Business Advisory Council

BAC

Leadership achieve advice counsel assistance

Ne w Member Dean Kuroff, MBA ’94 Director IBM Global Process Services Dean Kuroff is a dynamic executive leader with 20+ years of proven business management results in Strategic Outsourcing, Shared IT Services, and Operations Management with experience in Sales Organization Leadership, P&L Ownership, General Management and Strategic Planning. Kuroff has worked with C-suite executives of Fortune 500 companies to identify and realize opportunities to transform their organizations and optimize global business outcomes. Kuroff ’s strong entrepreneurial background and approach, creativity, energy and keen business insights have helped clients across a variety of industries including Media/ Entertainment, Banking, Manufacturing, Telecommunications, Retail/Distribution and Energy/Utilities. Kuroff graduated with honors from the Lindner College of Business MBA program in 1994. He has been with IBM for eighteen years, and resides in Cincinnati, Ohio, with his wife and three children.

Business Advisory Council 2013-2014 Members Peter A. Alpaugh Chairman Cincinnati Equitable Life Insurance Co.

Steven P. Hube Managing Director Barnes, Dennig & Company, LTD

Edward J. Babbitt Vice President and Senior Counsel Western & Southern Financial Group

Thomas H. Humes Jr. President Great Traditions Land & Development Co.

Walter W. Becky II Chairman Emeritus (Retired) Morton Salt Group

Timothy E. Johnson PhD Chairman Johnson Investment Counsel, Inc.

John B. Berding President American Money Management Corporation

Bill Keating Jr., Chair Partner Keating Muething Klekamp PLL

Elroy E. Bourgraf Chairman Ferno Washington Inc.

Robert J. King Jr. Senior Advisor FNC Corporation

Robert R. Buck Chairman Beacon Roofing Supply, Inc.

Marvin P. Kolodzik Emerson Electric (Retired)

James E. Bushman Chairman, CEO and Director Cast-Fab Technologies, Inc.

Dean Kuroff Director, Global Process Services IBM

Kerry R. Byrne Executive Vice President Total Quality Logistics

David M. Lance Restaurant Management, Inc. (Retired)

Phil D. Collins Managing Director Orchard Holdings Group, LLC

Louis H. Lauch Jr. President KBM, Inc. and Moo Technologies LLC

Theodore H. Emmerich Ernst & Young (Retired) Robert L. Fealy President and Chief Operating Officer (Retired) The Duchossois Group Timothy J. Fogarty Chief Executive Officer West Chester Holdings, Inc. Michael L. Fordyce President and Chief Executive Officer Craig Hospital Jerry L. Fritz Co-Chairman Kent Precision Foods Group Gene A. Fugate Senior Lending Officer Wesbanco John B. Goering Retired Paul D. Green Partner, Tax Services Ernst & Young LLP Arnold C. Hanish Eli Lilly and Company (Retired) Richard D. Hannan Mercury Instruments, Inc. (Retired) J. Phillip Holloman President and Chief Operating Officer Cintas Corporation

Jerry P. Leamon Deloitte (Retired) Craig S. Lewis Former Senior Vice President, Global Insights and Commercial Operations Shire Pharmaceuticals Michael R. Light Fidelity Investments (Retired) Kevin R. McDonnell President and Chief Executive Officer Skyline Chili Thomas E. Mischell American Financial Group (Retired)

William C. Ogle Chairman and CEO Blue Calypso Michael J. Paxton Founder and CEO MJP Growth Partners David C. Phillips Co-Founder Cincinnati Works Douglas W. Roeder Managing Director and Leader Financial Services Regulatory Practice PricewaterhouseCoopers LLP Wilbert F. Schwartz, CFA Consultant Kathleen M. Selker President and Chief Executive Officer northlich Tony L. Shipley Chairman Queen City Angels Gary F. Simmons President and Chief Executive Officer Gerber Childrenswear LLC Kenneth W. Stecher Chairman of the Board Cincinnati Financial Corporation Richard E. Thornburgh Vice Chairman Corsair Capital Steven J. Valerius President, Individual Division Ameritas Life Insurance Corp. Ellen G. van der Horst Former President and Chief Executive Officer Cincinnati USA Regional Chamber Mark R. White Chief Operating Officer SAP AG Steven A. Wilson VNU Advisory Services (Retired)

Jerome P. Montopoli Andersen Worldwide (Retired) Rick Naber President LOTH, Inc. Troy Neat First Vice President Investments Merrill Lynch Jacqueline C. Neumann Director National Audit Market Development & Industry Deloitte & Touche LLP Terrance J. O’Hara Corporate Political Candidate Author, Speaker and Political Commentator

Ex Officio Members Vivek Choudhury, PhD Mike Fry, PhD Kevin Hardy Brian Hatch, PhD Trent Hershenson Ralph Katerberg, PhD Robert Larson, PhD Marianne Lewis, PhD Karen Machleit, PhD Adison Nelson Stephen Rosfeld Dean David Szymanski, PhD Jerry Von Deylen Nicholas Williams, PhD BJ Zirger, PhD

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LINDNER Undergraduate Programs

Undergraduate Spotlight

Elizabeth Delozier, BSIM ‘14 Age: 22 Hometown: Grove City, Ohio Undergraduate Degree: Bachelor of Science in Industrial Management

In the

Driver’s Seat

GPA: 3.7 UC Campus Involvement: UC Homecoming Queen in 2012, President of the University Funding Board, member of the Cincinnatus Honorary Society and Student Government, CFO of Lindner Women in Business

BY allison Perkins

ith a full-time job offer from Toyota Motor Engineering & Manufacturing and an acceptance into Harvard Business School before she even graduated from Lindner, it’s hard to deny that Elizabeth Delozier is an accomplished UC student. Delozier, who graduated from Lindner in 2014 with a Bachelor of Science in Industrial Management, will work at Toyota for two years before heading to Harvard’s MBA program. Her real-world experiences at Lindner —co-ops with General Electric and Toyota—paved the way for her admittance into Harvard. Starting at UC’s College of Engineering and Applied Science, Delozier quickly discovered her desire to study business and transferred into Lindner’s Industrial Management program to blend engineering with a business degree. During her sophomore year, she transitioned into Lindner’s Marvin P. Kolodzik Business Scholars program and has never looked back. She seized the opportunity to travel to Paris and Belgium with 38

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her classmates and discovered her passion for global travel. Delozier credits her first international experience as the reason she pursued a follow-up trip to China. Visiting Beijing, Chengdu and Guangzhou, Delozier loved the region’s strong business connections and cultural challenges. “I know China may not be the most glamorous destination, but it’s a trip that will push you and put you outside your comfort zone,” she says. “I cannot encourage this trip enough to young people.” While at Lindner, Delozier found a way to unite her love for travel with her passion for women’s rights. She traveled to India to help fight human trafficking last spring and served on the first executive team for the Lindner Women in Business organization. Delozier says her global and professional experiences as a project manager while on co-op helped her land the full-time position at Toyota. In her new role as a supplier engineering development specialist,

she travels to manufacturing suppliers throughout the U.S., Canada and Mexico. While at Toyota, she furthered her passion for women’s rights and worked extensively to diversify. She became involved with the annual Toyota Opportunity Exchange that establishes connections with minority- and women-owned businesses to integrate them into Toyota’s supply chain. Delozier oversaw the event’s social media marketing and attended the exchange. What matters to Delozier is seeing more women in manufacturing leadership roles. Building upon her Lindner foundation and current role at Toyota, Delozier dreams of taking the knowledge she will obtain from her Harvard MBA and applying it to manufacturing strategy and supply chain management. “My dream is to empower women in developing countries by creating manufacturing jobs and helping them get careers in that field,” she says.

Undergraduate Programs

At Lindner, the quality and diversity of our undergraduate program is enhanced through recruiting, student support and program innovation.

Quality Lindner’s undergraduate program has witnessed a dramatic increase in the academic achievement of this year’s incoming freshmen. Given the size of our freshman class, an average ACT score increase of 0.1 would be significant but during the past four years, we’ve seen our average freshman class ACT score increase by 2.5 points. Program innovations such as PACE (our focus on continually developing each individual student’s Professionalism, Academics, Character and Engagement) and the Lindner Fast Track (an intensive freshman experience featuring three significant real-world projects) fueled our largest number of applications ever, a 20% increase over the previous record set just last year. The bar continues to rise, thanks to the tremendous success of our business honors programs – Lindner Honors-PLUS and Marvin P. Kolodzik Business Scholars. Both honors programs set another record for applications. To meet the increasing demands of our high-achieving students, we launched the Circle of Excellence. With this new honors distinction, 20% of incoming Lindner freshmen will be members of a Business Honors program. Circle of Excellence students will receive priority registration, access to honors sections of core courses and are eligible for dedicated study abroad grants. Diversity We also are continuing to expand, diversify and strengthen our pipeline from high schools to college and beyond. Underrepresented students have the opportunity to participate in Business Fellows, an exceptional community of social, academic and professional support. This program fuels greater retention and job placement via peer and business mentorship, study abroad grants and professional development seminars. Such opportunities begin early as high school juniors and seniors can participate in the Lindner Summer Institute for Emerging Leaders of Color, allowing them to explore business while building their leadership skills, thanks to sponsors EY (Ernst & Young), Fifth Third Bank and Cintas. The Lindner Women in Business group launched last year to great success. This student-driven and executive-guided organization inspires, empowers and connects its members with the Cincinnati business community. Specialty seminars included “Lean In and Ask” to build negotiation skills, financial planning with Prudential and leadership development with 85 Broads. Members also attended women’s events at EY, Barnes Dennig, Luxottica, Toyota and Bad Girl Ventures. Likewise, the Lindner Summer Institute for Emerging Women Leaders enables high school students from across the country to experience the tremendous opportunities awaiting them. Many thanks to the support of Fifth Third Bank, Procter & Gamble and EY. Cultural diversity is also vital from the classroom to the boardroom as Lindner continues to expand its international reach. Last year, Lindner welcomed undergraduate students from 27 countries. Such efforts complement our extensive study abroad options as students learn to value and manage cultural differences in the classroom as well as overseas.

Key Statistics Majors (3,889)

Did you know? Marketing is the largest major at UC.

Marketing Accounting Finance Operations Management Undecided International Business Information Systems Entrepreneurship Business Economics Industrial Management Economics Real Estate Insurance & Risk Management*

27% 18% 17% 8% 7% 5% 5% 4% 4% 2% 2% 1% 0%

Minors (925)

Marketing Business Administration International Business Professional Sales Management Finance Business Analytics Information Systems Entrepreneurship Accounting Real Estate Economics Family Business* Insurance & Risk Management* *New programs FA LL 2 014 |

25% 21% 18% 7% 6% 5% 5% 5% 5% 4% 4% 4% 0% 0%

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LINDNER Graduate Programs

MBA Spotlight

Generosity Need When

Meets

MBA student travels 11,500 miles on a motorcycle through 48 states in 23 days, raising nearly $15,000 for children’s charity. BY Judy Ashton

“I feel good about the money raised. It’s definitely going to change a lot of young children’s lives. I hope to see a day where every child gets a good education.” — Gowtham Ramamurthy, MBA ‘15

e wanted to make a difference. That’s why Gowtham Ramamurthy, MBA ’15, secured a Kawasaki motorcycle, obtained sponsorships and took to the open road on a solo ride through 48 states in 23 days. Some thought he was crazy; others encouraged his fundraising ride for the Save the Children organization. He left the Lindner College of Business on April 27 with a crowd of well-wishers tracking his progress and viewing his photos via Facebook. The ride, he says, was his way of giving back. It’s easy to understand why Ramamurthy earned the 2014 MBA for Others Service Award, a recognition given to the Lindner MBA student who best exhibits

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leadership, integrity and compassion for others. He set a great example; his actions perfectly matched the criteria. He raised nearly $15,000, as every dollar donated to Save the Children was matched by $3 from the U.S. Agency for International Development (USAID). Proceeds benefited children both in the U.S. and in India, Ramamurthy’s native country and where he received a Bachelor of Engineering in Computer Science from Anna University and spent three years working at Cognizant Technology Solutions before coming to study at the Lindner College of Business. The experience, he says, was amazing, one that will stay with him for the rest of his life. He thoroughly enjoyed the sights, met wonderful people and kept in touch daily with his

worried mother back in India. “The United States is a beautiful country with even more beautiful people and one needs more than 23 days to see it,” he says. His favorite experience occurred in Minneapolis, where a group welcomed him with open arms and donated to his cause. “I got to talk to around 30 kids and their parents about the fundraiser, and the support I got was amazing,” he says. “It was also fun to answer all the questions the kids had for me.” Now Ramamurthy is once again focused on his MBA studies and perhaps his next adventure. To donate or view photos from his trip, please visit ride4children.org.

Graduate Programs

The Lindner College of Business celebrated the nation’s biggest MBA rankings jump in the most recent U.S. News & World Report rankings on Fountain Square in downtown Cincinnati.

Graduate Programs

At Lindner, our experiential graduate programs encourage students to execute projects for real corporate clients.

This has been a great year for graduate programs at Lindner. Our MBA rankings have soared, we’ve seen record applications and enrollments and our students are landing jobs more quickly and with higher starting salaries.

Did you know? Applications and enrollments increased more than 100% since 2009.

Rankings Our MBA programs, both full-time and part-time, earned the highest rankings jumps in the nation in the latest U.S. News and World Report MBA rankings. These ranking jumps are the result of ongoing efforts to improve all aspects of our MBA programs. Specifically, we’ve raised our admission standards, resulting in a 50-point increase in our average GMAT score for both the full- and part-time programs. We’ve also improved our career services, resulting in students who are better prepared as they begin their job searches and enter the workforce.

Key Statistics Graduate Enrollment

Record Applications and Enrollments For the fifth year in a row, Lindner graduate programs experienced record applications and enrollments, with enrollments increasing by more than 125% over the last five years. Our Master of Science programs in Business Analytics and Information Systems are leading the current upsurge.

1280

New Programs Last year, we also had a record number of graduate students participate in our study abroad programs. Each program focuses on a specific business theme. For example, our program in France focuses on corporate social responsibility and our program in China focuses on operations excellence. We are in the process of adding India to our program destinations and plan to offer a service industries theme there in spring 2015. We also added four new graduate certificates in health care (Health Care Administration, Health Care Finance, Health Care Operations and Health Care Policy and Regulation) as well as one in leadership and management. These fast and focused shorter programs can be used independently by working professionals to sharpen their skills or as a first step toward a future Lindner master’s degree.

625 414 180

Fall 2009

Fall 2013

Completed Applications Enrolled Students

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LINDNER Graduate Programs

Big Big Data

Growth

The Business Analytics and Information Systems programs at the Carl H. Lindner College of Business are experiencing record growth—and accolades—as big data is in big demand. By Jenny S. Reising

Big

data—volumes of structured and unstructured data so large that it is difficult to process—is one of the hottest business topics. It’s also the driving force behind explosive growth in the Master of Science in Business Analytics (MS-BANA) and the Master of Science in Information Systems (MS-IS) programs at the Lindner College of Business.

MS-BANA has also experienced a surge in growth. The number of applicants jumped from 70 in 2012 to 272 in 2014, with enrollment rising from 58 to 80 in just two years. “Demand has gone through the roof because of companies focusing on big data for decision making, creating higher demand for consultants who can analyze that data,” says Jeff Camm, OBAIS professor.

Lindner’s Master of Science in Business Analytics was recently named one of the Top 20 graduate big data programs in North America by Informationweek. Lindner was one of only eight business schools in the United States to earn that honor. “Businesses need more people who know how to solve problems using technology and they’re turning to master’s-level business professionals for help,” explains Robert Rokey, MS-IS academic director in the Department of Operations Management, Business Analytics and Information Systems (OBAIS) at the Lindner College of Business. The MS-IS program had a record 854 applicants for the 2014– 2015 academic year—the largest number of applicants across the University of Cincinnati by program. Despite the huge demand, enrollment was capped at 90 students with an average GMAT score of 677. 42

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The MS-BANA program was recently named one of the Top 20 big data master’s programs in North America by Informationweek, placing Lindner as one of only eight business schools in the United States to earn that honor. According to Camm, what sets the MS-BANA degree apart from other colleges’ offerings is its faculty, which includes leading researchers and textbook authors in the analytics field. Both programs include rigorous coursework to supplement students’ expertise and make them more marketable upon graduation. For example, students in the MS-IS program

take two semesters of full-time classes and a required six-month internship. Leading up to the internship, Rokey runs a weekly seminar in which students get “face time” with potential employers to start the networking process. It’s obviously quite effective: the MS-IS program has enjoyed 100% internship placement and 100% job placement within three months of graduation for the last three years. Employers include toptier companies such as SAP America, Deloitte, Wellpoint and PricewaterhouseCoopers. And students are doing interesting work: Several MS-IS students who recently interned at Wellpoint worked on the IBM Watson health care project and assisted in training the Watson computer for faster diagnoses. Similarly, the MS-BANA program has achieved 100% job placement, with students getting hired by IBM Global Services, Kroger, Sogeti and Morgan Stanley. Students in the program also benefit from the UC Center for Business Analytics, which was launched in 2011 to connect corporations with academia. As Camm puts it, “The corporations get work done at a reasonable price and get exposed to our best students.” A recent project for Cintas had students analyzing product lines in search of crossselling opportunities. Data analytics is a growing field, so it’s not surprising that students in the MS-IS and MS-BANA programs are in demand, but Rokey credits the Lindner College of Business for offering something extra that truly differentiates Lindner graduates. “Companies really like their professionalism,” he notes. “They are not afraid of putting our students in front of clients, and that speaks volumes to the quality of their education.” Jenny S. Reising is a Cincinnati-based freelance writer and editor.

Graduate and Online Programs

Lindner Online Programs

At Lindner, our flexible online programs provide the same high quality and deep faculty expertise of our campus-based classes.

Explosive Growth Lindner’s online program offerings continue to grow. During the 201314 academic year, Lindner launched two new online master’s programs and four new online graduate certificates. In January 2014, Lindner launched a 100% online MBA. This parttime MBA program is complementary to our residential MBA degree and adds more flexibility for both our full-time and part-time students. The online MBA curriculum mirrors our top-ranked MBA campus program that recently earned the highest jump in the nation in the most recent U.S. News & World Report rankings. The online version is taught by the same graduate faculty. Furthermore, our faculty are doctoral trained thought leaders in their fields and bring leading-edge research to our students.

Did you know? The Lindner MOOC made history as UC’s largest course ever.

Key Statistic Lindner Online Enrollment 2,700

Health Care Offerings This year Lindner partnered with UC’s College of Allied Health Sciences (CAHS) to offer a second online master’s program, the Master of Science in Health Informatics. This collaborative program develops health care professionals with functional and strategic expertise in utilizing and managing informatics, data analytics and business intelligence. As 25% of the curriculum is provided by Lindner, our faculty bring deep expertise in information systems, data analytics, supply chain and business intelligence to the program. Informationweek recently ranked Lindner’s graduate data analytics programs one of the Top 20 programs in North America. The Lindner and CAHS partnership also includes four new online graduate certificates in Health Care Administration, Health Care Finance, Health Care Operations and Health Care Policy and Regulation. Each certificate utilizes courses in the online Master of Health Administration program. These certificates can be used as specializations in the MBA program, giving our business students focused expertise in the growing health care sector. UC’s First MOOC UC’s first MOOC (Massive Open Online Course), co-led by the Lindner College of Business and the UC College of Engineering and Applied Science (CEAS), was launched in fall 2013. The “Innovation and Design Thinking” course garnered the largest enrollment of any campusbased or online class in UC’s history. More than 2,500 people from over 100 countries participated in the seven-week course that focused on ideation and innovation. Given its success, the MOOC will be integrated as a continuing elective in Lindner’s new online MBA and offered again in MOOC format in October 2014.

2,036 1,291

228 2011

2012

2013

2014

Lindner Online Programs Master’s Programs Master of Business Administration Master of Health Administration Master of Science in Health Informatics Master of Science in Taxation

Graduate Certificates Business Foundations Corporate Taxation Health Care Administration Health Care Finance

Quality Design and Instruction

Health Care Operations

Quality course development and instruction are hallmarks of the Lindner Online program. Faculty are given intensive instructional design support and students are provided training and online help tools to assist them in achieving success in the virtual classroom.

Health Care Policy and Regulation Individual Taxation

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LINDNER Development and Career Services

Philanthropy Advances UC’s Lindner College of Business As UC and the Lindner College of Business continue to grow and excel, the shared spirit of philanthropy of our incredible alumni, friends, faculty, staff, students and corporate partners remains incredibly strong. During the previous academic year, our many advocates continued to link arms with the Lindner College of Business to help us achieve new heights. With Lindner receiving $5.5M in support in 2014, philanthropic impact continues to shine. Philanthropic Investments Our donors make an impact in many forms and at many levels. We would like to share a few highlights of the transformative investments donors have made to the Lindner College of Business over the past year. Many of our alumni and friends invested in Lindner through planned gifts, providing a significant, lasting impact in a deferred manner. l Karen, BBA ’65, and William Hoeb, BSID ’64, leveraged a charitable remainder unitrust (CRUT) to benefit Lindner. l Brian Rapien, BBA ’10, designated Lindner and its Lindner HonorsPLUS Program as the beneficiary of a life insurance policy. l Mike Neugent, MBA ’09, director of the Master of Science in Finance program at Lindner, included UC in his estate plans.

Advancing a “Spirit of Philanthropy”   Along with the rise of our academic reputation (evidenced by our MBA program achieving the highest rankings jump in the nation in the most recent U.S. News & World Report rankings), a shared spirit of philanthropy has emerged and grown considerably over the last decade. We continue to be a university leader in alumni participation (percentage of alumni donors to UC). Lindner’s alumni participation is 15.6% which is nearly 20% higher than the university average. Annual donors to the Lindner College of Business have increased by more than one-third over the previous decade. 1906 Society Donors (individuals who give $1,000+) have increased by nearly 66% over the previous decade. This progress is exciting and inspiring! We thank our donors for their ongoing generosity as they have set the stage for our continued transformation into one of the nation’s best business schools. We are proud of our progress, but firmly believe that our brightest days are yet to come. Your continued investment will help us accelerate our momentum and enhance the educational opportunities we offer our students. Whether you choose to support scholarships, experiential learning, programs or faculty, your donation makes a difference. Please consider supporting the Lindner College of Business initiative of your choice by visiting uc.edu/give.

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TRANSFORMING

LIVES

Lindner is thrilled to welcome EY as a Premier Partner. Through its significant commitment to several initiatives, including the Lindner Honors-PLUS program, the UC Center for Business Analytics, the Lindner Summer Institutes and the Carl H. Lindner III Center for Insurance and Risk Management, EY has taken a leadership role in advancing UC’s business school to greater heights. l Mike, BS ’71, and Linda Light, ASC ’77, provided funding for a new Lindner Honors-PLUS scholarship for the next five years, further elevating HONORS-PLUS the renowned scholarship program. l Jerry, BBA ’73, and Connie Fritz created an endowed scholarship to benefit Kolodzik Business Scholars (KBS), a scholarship business scholars program that values empowerment, passion and community. l The Cincinnati Insurance Companies created a scholarship fund to support students enrolled in Lindner’s insurance program. Through their support and ongoing partnership, UC can recruit, retain and empower future insurance industry leaders. l

Kolodzik

M a ke a n I m p a c t For a complete listing of the Lindner College of Business Honor Roll of Donors, please visit business.uc.edu/alumni or uc.edu/give. To learn how you can make an impact at Lindner, please contact Stephen Rosfeld, senior director of development, 513-556-5605 or Stephen.Rosfeld@uc.edu

Development and Career Services

Lindner Career Services: Finding a job just got easier This fall, Lindner Career Services rolls out a new online portal designed to allow employers to better recruit Lindner students. The new web-based tool will feature individual student profiles showcasing the quality and diversity of our students. Employers will be able to filter student profiles based on specific search criteria. This process offers a seamless matching of student capabilities to employer needs. The system is being custom developed to provide an efficient and professional interface for employers wishing to learn about our students as a prelude to hiring. Students, too, will have a platform through which to plan and document their academic and professional development goals and accomplishments. The resulting output will be a major differentiator for Lindner. The cutting-edge technology, says Kevin Hardy, director of Lindner Career Services, will better connect students with the best companies in the world. “Only a few schools in the country have a search feature that showcases students in this manner,” Hardy says. “This improvement is one way Lindner Career Services, and all of Lindner, are leading the way in business schools across the country.” At the graduate level, Lindner Career Services is leveraging the good news that the Lindner MBA program earned the highest jump in the nation in the recent U.S. News & World Report rankings to attract new employers to campus. Having an online profile system will facilitate those efforts. The new platform will also be used to recruit prospective students as they will be able to see the quality of their future classmates. Prospective students will also be able to see how their resumes and personal brands can evolve during their time at Lindner. The initial rollout of the online portal will highlight students in the MBA, Master of Science in Information Systems and Master of Science in Business Analytics programs, enabling employers to strategically browse and connect with those students. The growth and success of those programs have prompted increased requests for information regarding those specific skill sets and experiences. Feedback from recruiters indicates that an online system that allows for more indepth searching will make hiring Lindner students easier. The online profiles will feature professional headshots, studentcreated profiles and advanced filtering to capture the intellectual nuances of each Lindner program. The detailed student profiles will ultimately help to brand, document, track and report required PACE (Professionalism, Academics, Character and Engagement) activities. This new system will empower students to better project their personal brand and help them better map out their academic and career goals and progressions.

Recruit a ‘Cat Gets Upgrade HireUC to Replace Recruit a ‘Cat UC’s on-campus recruiting database and job posting site, Recruit a ‘Cat, has helped numerous students find employment over the past years. Recruit a ‘Cat and the website RecruitaCat.com were recently relaunched as HireUC with the website www.HireUC.com. HireUC is a centralized on-campus recruiting database used by the Lindner College of Business Career Services office, the University of Cincinnati Career Development Center, UC Blue Ash and UC Clermont. To post internships, part-time jobs or full-time positions, please visit www.HireUC.com.

For more information about hiring Lindner students, please contact Lindner Career Services Director Kevin Hardy, 513-556-5557 or Kevin.Hardy@uc.edu

To view the new online search portal, please visit business.uc.edu/career

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LINDNER International Programs Professors Ratee Apana and Rajan Kamath led a UC Forward group to the Mysore Palace at Cincinnati’s Sister City, Mysore, India.

From China, Norway and India to London, Chile and Paris, Lindner Students Savor the International Experience BY JUDY ASHTON

h, the places they will go! And that’s before graduating from the Lindner College of Business. Since 1994, professors at Lindner have taken groups of students around the globe to learn about business abroad. Sure, students see the sights, but they also visit companies, complete projects and speak to corporate leaders who offer insight into their operations and cross-cultural management. Each year participation increases and so do the options. In fact, Lindner is among the leaders at UC in the number of study abroad programs, the number of students studying abroad and the number of international students who come to study at UC. “It (2013-14) was a record year,” says Larry Gales, academic director of International Programs at Lindner. Though the number of business students who participated in faculty-led study abroad programs rose to 298 this year, the number is actually much

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“

Going

Professors Shaun Bond and Steve Slezak led a group of finance students to London, the world’s largest financial center, to gain an understanding of the influence of history and culture on business practices in Europe. Students met in the boardroom with a top executive from Unilever and posed on the steps of University College London.

I believe in helping every student have a study abroad experience.

- Professor Larry Gales, Academic Director, Lindner International Programs

Lindner graduate students visited Tianyou Dairy Co. in Chongqing, China.

International Programs

higher, says Lee Armstrong, associate director of Lindner’s International Programs who leads a service-learning trip to Guatemala. “Our number does not account for students who travel on programs offered through other colleges or by outside providers,” she says. This year’s undergraduate offerings include programs to London, Paris, Belgium, Costa Rica, Guatemala, Mexico and India, bringing the total number of global offerings to 11 countries. Undergraduates in the Lindner HonorsPLUS program also visit China, Hong Kong and Thailand. At the graduate level, France, Czech Republic and Chile are among the possible destinations. While abroad, corporate visits are the norm. Undergraduates visit Unilever headquarters in London and the Hermes flagship store in Paris. As part of the program, they are asked to complete an outreach to encourage their peers to study abroad. Some students choose to blog as their outreach and their experiences can be read on the Lindner website at business.uc.edu/international.

Global Facts 1994: First international program to Audencia Nantes School of Management in France 298: Students participating in study abroad programs (2013-14) 100: International exchange students at Lindner (2013-14) 35: Countries represented by international students at Lindner (2013-14)

24: Countries visited by Lindner undergraduate and graduate students (2013-14) 21: Lindner international educational partnerships

Kenan Sayir, BBA ‘15, poses in front of the Great Wall of China. Lindner students also traveled to Norway and Paris (at left).

Graduate students must complete a corporate project. In the past, they’ve worked with Kroger, General Electric, Unilever, Armor and others. Gales would like to see a global experience for every Lindner student. “All business today is global and it is essential that every business student learn about the rest of the world,” he says. “Students who experience international travel will tell you that it is the best and most significant experience in their college education.” Kenan Sayir, BBA ’15, says he’ll carry the experience with him for a lifetime. “This trip was truly a hands-on experience,” says Sayir, who traveled with the Lindner Honors-PLUS proram. As an Operations Management and International Business major, “the trip allowed me to develop skills and enhance my understanding in both areas.” A record number of international students also came to Lindner this year to study business through exchange programs. Lindner recently partnered with the Chongqing University School of Management and Economics in China, raising its number of international partner schools to 21. In addition, 222 undergraduate and 206 graduate international students are enrolled in degree programs at Lindner. These students hail from as far away as Uzbekistan, Vietnam and Ghana. The hope, Gales says, is to expand the program, get more students involved and explore new places in Africa and Southeast Asia.

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Carl H. Lindner College of Business

“Thanks to the donors who help support my education, I am able to make the most of my time here at the Lindner College of Business.” Bhavik Modi, Class of 2015 Finance Major, Entrepreneurship/International Business minor • Carl H. Lindner Honors-PLUS Scholar • Founder and President, Lindner Student Action Team • Co-Founder, Bearcat Launchpad Undergraduate New Venture Accelerator • Lindner Student Leader of the Year, 2013 • Co-op/Intern at CincyTechUSA and Johnson Investment Counsel • Studied abroad in eight countries • Served others in El Salvador

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