How to Increase your Hotel Revenue during off-season? Regardless of what size of hotel business you own, you are likely to face challenges during off-season months. You would know the issue if you have been in the hospitality business for a long time. And, you would probably have gauged by now about your low and peak seasons, so that you can prepare to deal with them in advance. All it requires is careful marketing and strategic ideas to prevent loss in revenue during non-seasonal months. Wondering how?
Working as a ​hotel revenue management consultant for years now, I have compiled a list that has helped many hotels in this regard and hope it does to you too. Have a look Know your guests This is a great way to begin with. Dig into your guest data and look for those visiting your hotel frequently. These guests could be valuable to your hotel business during the low. Also, pull out the data of guests who choose you more often compared to other hotels. After that, contact them via mail or social media and offer them special deals during the off-season. Also, ask them to refer someone who can benefit from the deal. Loyal guests are always a great source of additional sales. ​Read More