The Distillery Channel Media
MEDIA KIT SPRING 2021
table of
CONTENTS
About the Company............
03
G et to K now............
04
Steps of I mplementation............
05
Case Study............
06
D emographics............
07
Third Par t y Affir mation............
08
O ur M edia Team............
09
Company I nfor mation............
10-11
Ter ms & Conditions............
12
about the
COMPANY
“OVER 450”- FACEBOOK GROUPS,INSTAGRAM, BLOGGERS, PODCASTERS. “THE NEXT TASTE” DELIVERS YOUR CHOICE OF DEMOGRAPHIC. “THE DISTILLERY CHANNEL MEDIA PLATFORM.”
Facebook and ISSUU independently called us to express they like the unique methods we were using on Facebook and our Electronic Magazine Platforms. Honestly, we
T T
didn’t beleive it.....but it was true. They not only he Distillery Channel Media, LLC has
gave us great assistance, but also their decks for
been cultivated over the past five years
“Facebook & Issuu” our use.
growing, showing and demonstrating
multiple platforms of media.
hrough thousands of interviews, miles of travel and investigation, we have created one of the Nation’s richest demographics,
which we now are opening up for our Launch Pad Marketing. We found its not about the likes and the follows one has, its about the “Cost per Play
“THEY CALLED US TO EXPRESS THEY LIKED WHAT WE HAD UNIQUELY CREATED...AND THEN THEY GAVE US SOMETHING SPECIAL!”
Thrus” of your message that counts; delivered to the heart of your selected demo. We create, test
The marketing results we now can deliver to our
and excute using our seasoned Facebook Launch
clients are the understandable: It’s the “PlayThrus”-
Pad.
It’s the “Target Marketing”- It’s the Third Party Affirmation- It’s the Ease of Implemenation and then Finally the End Results!
The Distillery Channel Media, LLC
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MEDIA KIT 2021
get to know
THE DISTILLERY CHANNEL MEDIA TEAM
We produce Podcasts- “The Next Taste” and “The Next Taste Show: Craft Beverage & Culinary Tour Lovers”.
“The Next Taste”.... one of the Nations most important and fastest growing private groups. “The Next Taste” and ”The Next Taste Show: Craft Beverage & Culinary Tour Lovers” featuring nationally renown team delivered on Pandora-iHeart-iTunes-Spotify-TuneIn-Alexa and other National Podcast Platforms.
“The
Next Taste
Journal” e-Magazine
featured
our
credentialed media team.
Our 15 Facebook Launch Pads become “your chosen launch pad, you can have your choice based on your demographic.” PRESS PLAY Watch One of Facebook Videos. They are authentically created.
Miss Kira and Ole Uncle Randy have created thousands of videos, Facebook Splitscreens and Third Party Affirmation for hundreds of Regional and National stories , which we help develop with our multi member media team.
“The Next Taste: Craft Beverage and Culinary Tour Lovers” and Now Podcasts supporting the Craft Beverage Industry, Restaurants, Dining, Travel and Destination. Join today and become apart of the story during the post pandemic economic recovery, while supporting these vital American industries. The Distillery Channel Media, LLC
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Steps of
IMPLEMENTATION
Steps of Implementation FINALIZE PRODUCT REVIEW
CREATE A VIDEO CREATE AN EVENT SELECT YOUR DEMO
SELECT SOCIAL MEDIA PROMO SELECT BUDGET AND TIMING BEGIN PLACEMENT
SELECT YOUR MARKET
MONITOR POSTS
TEST YOUR MARKET
MEASURE RESULTS
The Distillery Channel Media, LLC
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our look a like “FACEBOOK”
AUDIENCE IS NOW AVAILABLE
DEMOGRAPHIC FOR CASE STUDY 48%
WOMEN
MEN
52%
AGES 35-65
75%
2020 CASE STUDY FOR $5,000 BUDGET Generated Play Thrus
People - 3 Second View
9.8K
145,241K
69K
26 Day Run
Facebook I mpressions
Reach
Facebook Videos Shot
Events Published
To t a l I m p r e s s i o n s
33
5
5-12 Minutes Long
O n T h e N e x t Ta s t e
273 K connections
Notes’ •
Cost per Play Thru varied from .03 to .07 cent/per view. •
•
“The Next Taste Journal” cover featured.
ISSUU Boosted into the nearest Major Metropolitan selected area. • •
Event was a major sponsor on both Podcasts.
Shared on All Facebook Platforms and Instagram Pages.
The Distillery Channel Media, LLC
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MEDIA KIT 2021
DEMOGRAPHICS $155,530
Serving Millenials to Baby Boomers in a Rich
MEDIUM HHI
Travel Savvy Market who Travel in Groups and Become Loyal Patrons.
Average Household Income is 260% Greater the the National Average.
Education & Career Over 50% have some level of College Degree.
60/40 Male/Female
Over 40% are Managers, Professional and Executive Level.
43 Median Age
AD SPECIFICATIONS PAGES SIZES
LIVE
TRIM
BLEED
PAGE
8.25” X 10.75”
8.75” X 10.875”
9” X 11.125”
SPREAD
16.5” X 10.75”
17.5” X 10.875”
17.75” X 11.125”
1/2 ISLAND
5.25” X 7.125”
5.5” X 7.375”
5.75” X 7.625”
1/2 HORIZONTAL
8.25” X 5.25”
8.75” X 5.25”
9” X 5.5”
1/4 PAGE
4” X 5.25”
4.125” X 5.375”
4.25” X 5.5”
PROOFS:
AUDIO OR VIDEO ENHANCED ADS:
One SWOP-Certified Proof & one ruled proof as a
+15% to Listed Rates
positioning guide. SAFETY:
Discounts Available for Multiple Issue Contracts.
Keep all LIVE matter, not intended to trim, 1/4” from TRIM edges. Offset for registration marks
Ad Production Services Available at $50 USD per
should be set at .1875”.
hour.
FORMAT: PDF format files required for submission.
Alternative Advertising Available to target
Files should conform to SWOP guidelines.
industry partners- B2B.
View specifications at www.swop.org. SEND ALL ARTWORK TO: kira.thedistillerychannel@gmail.com Subject: Artwork (Company Name) The Distillery Channel Media, LLC
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MEDIA KIT 2021
THIRD
PARTY AFFIRMATION ENHANCED ADS Embed a video link in your ad to compliment and reinforce your message! Audio, Video and Website Links open up without leaving the magazine application.
Drive customers directly to your landing page, online store, social media pages or a video clip.
Check out the ads from our past “The Next Taste Journal” and see how it works.
FACEBOOK- THIRD PARTY AFFIMATION Multiple Facebook Launch Platforms by Demographics. The Distillery Channel- The Next Taste- Foy Estate Coffee-Miss Kira- Craft Beverage and Culinary Tour Lovers- The Distillery Brewery Winery Channel- Live Eco Style- The Dina Garcia Show- Excited Minds Media- BBQ It- Chef David- Crazy Chef Special- Grampy Donuts- Lick One’s Chops- Global Eco
You Pick Your Launch Platform
Traveling Example: “The Next Taste” https://facebook.com/thenexttaste
WE’RE OPENING UP ....co-ordinating chosen delivery to and working with over 200 “Golden Demo” Facebook Groups, Podcasts and Bloggers.
The Distillery Channel Media, LLC
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MEDIA KIT 2021
THE
MEDIA TEAM
ON-AIR
SPECIAL CAMPAIGNS: “MISS KIRA STEPS” “MASTER CHEF DAVID TREVELINO- ANNUAL COOKING FOR NUCLEAR SUBMARINERS” “BANANA PHONE INTERVIEWS”
WE’RE NOT VIRAL- WE’RE METHODIC
COMMON SENSE The Distillery Channel Media, LLC
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MEDIA KIT 2021
FROM
HERE TO THERE
FACEBOOK -INSTAGRAM - MAGAZINE
OUR MAGAZINE FEATURES OUR LINKS
EMAIL: kira.thedistillerychannel@gmail.com Website: www.thedistillerychannel.com Address: 6N745 Homeward Hill Dr. Saint Charles, IL 60175 The Distillery Channel Media, LLC
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The
DISTILLERY CHANNEL MEDIA, LLC INFORMATION "The Next Taste" is produced by
The Distillery Channel Media, LLC . www.thedistillerychannel.com Publisher
Randy Weckerly President of The Distillery Channel Media, LLC. Kira Peterson Vice President of The Distillery Channel Media, LLC.
Editor
Andrea Peterson Kira Peterson The Distillery Channel Media, LLC.
Design & Layout Kira Peterson
National Sales Rob Ladd
All Editorial Inquiries:
Kira Peterson kira.thedistillerychannel@gmail.com
Home Office Address:
The Distillery Channel Media, LLC. Attention: Randy Weckerly 6N745 Homeward Hill Dr. Saint Charles, IL 60175
The Distillery Channel Media, LLC
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MEDIA KIT 2021
Terms
AND CONDITIONS
The following are certain terms and conditions governing advertising published in "The Next Taste Journal", distributed online, owned by The Distillery Channel Media, LLC. Submission of insertion order for placement of advertising in the Journal constitutes acceptance of the following terms and conditions. No terms or conditions in any insertion orders, instructions, or documents other than this Rate Card will be binding. 1. AGENCY COMMISSION AND PAYMENT Submission of insertion order by advertising agency on behalf of advertiser constitutes agency's agreement to pay allinvoices for placement in the Journal pursuant to such insertion order. Notwithstanding the foregoing, submission of insertion order constitutes agreement that advertiser guarantees prompt and full payment for advertising in the event of material default by agency. Agency and advertiser are jointly and severally liable for the payment for all invoices arising from placement of advertising in the Journal. Agency commission (or equivalent); fifteen percent (15%) of gross advertising space charges, payable only to recognized agents. Invoices are rendered on or about the on-sale date of the Journal. Payments due: 50% upon order and 50% final payment one week prior to publication. No agency commission is payable, and Publisher will not grant any discounts, on production charges. Any discounts received by advertiser on advertising space changes may not be applied to production charges. 2. CANCELLATION AND CHARGES Publisher expressly reserves the right to reject or cancel for any reason at any time any insertion order or advertisement without liability, even if previously acknowledged or accepted. Advertisers may not cancel orders for, or make changes in, advertising after the closing dates of the Journal. The rates and conditions of advertising in the Journal are subject to change without notice. 3. PUBLISHER'S LIABILITY Publisher is not liable for any failure or delay in printing, publishing, or circulating any copies of the issue of the Journal in which advertising in placed of pursuant to an insertion order that is caused by, or arising from, an act of God, accident, fire, strike, terrorism, or other occurrence beyond Publisher's control. Publisher is not liable for any failure or delay in the Journal any advertisement submitted to it. Publisher does not guarantee positioning of advertisements in the Journal, is not liable for failure to meet positioning requirements and is not liable for any error in key numbers. The liability of Publisher for any act, error, or omission for which is may be held legally responsible shall not exceed the cost of the advertising space by the error. In no event shall Publisher be liable for any indirect, consequential, special, or incidental damages, including, but not limited income or profits. 4. DIGITAL REPLICANT APP All full-page national print advertising will receive static placement. On select platforms, visible URL's in the ad will be hyperlinked in appropriate replicant app at no additional cost. Unless otherwise specified by the advertiser, we will pick-up print creative and run it exactly as it appears in the Journal. Advertisers also have the option to opt out or provide alternative tablet creative to run in lieu of print creative. See tablet specs for details on how print creative is displayed in the app, opting out, and supplying alternative tablet creative. If Journal does not receive a request to opt-out or alternative creative by issue close date, the ad will run exactly as it appears in the Journal. 5. MISCELLANEOUS Advertising agency and advertiser each represents and warrants that each advertisement submitted by it for publication in the Journal contains no copy, illustrations, photographs, text or other content that may result in any claim against Publisher. Advertising agency and advertiser each shall indemnify and hold harmless Publisher from and against any damages and related expenses (including attorney's fees) arising from the content of the advertisements, including, but not limited to claims of invasion of privacy, unauthorized use of names or pictures of living persons,trademark infringement, copyright infringement, libel and misrepresentation. Publisher's acceptance of an advertisement of publication in the Journal does not constitute an endorsement of the product or service advertised. No advertiser or agency may use the Journal's name or logo without Publisher's prior written permission for each such use. The word "advertisement" will be placed above all advertisements that in Publisher's opinion, resemble editorial matter. This agreement shall be governed by and constructed with laws of the State of Illinois without regard to its conflicts of law's provisions. Any civil action or proceeding arising out of or related to this agreement shall be brought in the courts of record of the State of Illinois in Kane County. Advertiser and agency consents to the jurisdiction of such.
The Distillery Channel Media, LLC
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