Portfolio 2015

Page 1

MY

WORKS


DESIGN

DESIGN JurongHealth Services Double gate-fold corporate brochure Commissioned to design a corporate brochure for JurongHealth in 2013


DESIGN

DESIGN Straits Times Advert

DF Pte Ltd Trading Seminar Workshop, Newspaper Straits Times Advert, 12xm x13cm Commissioned to design two newspaper advertisements for two Trading Seminar workshop organised by ST Traders Hub.

Straits Times Advert


Carlson Rezidor Hotel Group Created HTML edm and web banners for Club Carlson members reward points promotion.

DESIGN

DESIGN

Club Carlson Triple Points For Planner, 2012

E-banner, English version

E-banner, Chinese version

HTML EDM


DESIGN

DESIGN

Zuji Skyscraper e-banner

A5 Flyer


DESIGN

DESIGN A5 Call Center Flyer

E-signature

Park Inn by Radisson Hot Deals. See It. Believe it. Book It. Marketing collaterals for Park Inn. To reach out to new and existing Club Members on the 120,000 bonus Gold Points offers.

A4 Advert


DESIGN

DESIGN

Zuji Skyscraper e-banner

A5 Flyer


DESIGN

DESIGN A5 Call Center Flyer

E-signature

Country Inns & Suites by Carlson Hot Deals. See It. Believe it. Book It. Marketing collaterals for Asia Pacific Hotels. To reach out to new and existing Club Members on the Triple Club Carlson points offers.

A4 Advert


DESIGN

DESIGN A5 Flyer

E-signature

Country Inns & Suites by Carlson 25,000 Reasons to Stay Promotion Set of collaterals done up for Country Inns & Suites, celebrating their 25th Anniversary.

A4 Advert


DESIGN

DESIGN Carlson Rezidor Hotel Group Carlson 12 Benefits Microsite, 2011 The site focuses on the hotel 12 Benefits campaign. It provides detailed information about Carlson Hotels in Asia Pacific 12 benefits of bookings, hotel offers and Meetings directory.


DESIGN


DESIGN Swissotel The Stamford, Singapore New Asia, Singapore F1 DJ Party Invitation, 2011 This CD Album was designed as a mailed invitation for New Asia DJ Party.

The invite was done in the form of a CD Album with 3 “CD-Roms” slotted inside the album. Each “CD-Rom” served as an invite to the Formula 1 Party. For a final touch, UV spot varnish and rainbow silver foil were applied to the header and specific areas to add texture and interest.


DESIGN

DESIGN Swissotel The Stamford, Singapore Great Singapore Sale, 2011 Accordion flyer designed to feature food and beverage promotion for all the hotel restaurants.


DESIGN

DESIGN Swissotel The Stamford, Singapore Singapore National Day, 2011 Bi-fold flyer designed to feature food and beverage promotion for all the hotel restaurants.


EDITORIAL


EDITORIAL


EDITORIAL


EDITORIAL Swissotel The Stamford, Singapore New Asia, Singapore F1 VIP Guests Brochure, 2011 Hard-cover brochure, with a 3-fold Menu designed and inserted at the back of the brochure.

The design brief was to design a brochure to promote Singapore Formula 1 package for the Hotel VIP guests. Black colour was used to align with their corporate branding. A 3-fold Menu was designed and inserted at the back of the brochure. Brochure included dining, entertainment promotions as well as exhilarating F1 packages for the 3 days event from 25-27 September 2011. For a final touch, UV spot varnish and rainbow silver foil were applied to the header and specific areas to add texture and interest.


EDITORIAL


EDITORIAL


EDITORIAL


EDITORIAL


DESIGN

DESIGN Swissotel The Stamford & Fairmont Singapore Wedding Show, 2011 Tri-fold brochure exclusively designed for distribution during the hotel wedding show. Printed in full colour with gold hot stamping on the cover text.


ILLUSTRATIONS Science Centre Singapore Dinosaur Explorer, Activity worksheet, 2005 An activity worksheet printed in two colour.


ILLUSTRATIONS

ILLUSTRATIONS Science Centre Singapore Iron Science Poster Design, 2006 Promotional poster calling for entries to take part in Iron Science Teacher Competition.


ILLUSTRATIONS Science Centre Singapore Iron Science Poster Design, 2007 Promotional poster calling for entries to take part in Iron Science Teacher Competition.


ILLUSTRATIONS

ILLUSTRATIONS Science Centre Singapore Amazing Machine Competition Collaterals, 2008 Marketing collaterals - Flyer, Posters, Invite Card, Brochure to promote the event.


ILLUSTRATIONS Science Centre Singapore Science on the GO Poster Designs, 2008



PERSONAL

PERSONAL E-Greeting Card Happy New Year, 2012 Typographic experimental.


PERSONAL

PERSONAL E-Greeting Card Lunar Dragon Year, 2012 Digital art remixed with splashes of colourful paints, 3D geometric shapes, textured background and hand drawn dragon illustration. Artwork finished with Chinese calligraphy“龍”


PERSONAL

PERSONAL Blinded by Wealth Illustrative Expression Artwork created with atmospheric, digital collages, combining with textures, photos and hand-drawn elements.


PERSONAL

PERSONAL


PERSONAL

PERSONAL I’m Not A Coward Illustrative Book An illustrative biography book of myself titled “I’m Not A Coward“. It narrates about me being small and helpless, managed to overcome fears and accept being different.



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