2015 Locale Magazine DIGITAL
MEDIA KIT
LOS ANGELES | ORANGE COUNTY | SAN DIEGO
ABOUT US Locale is Southern California’s premier quarterly magazine, focusing on local lifestyle, local character, local people, local issues, and local hotspots. Locale is a premier magazine which ensures it is prominently displayed. Locale is produced by creative locals with a passion for Los Angeles, Orange County & San Diego’s hidden gems. Locale is locally owned and operated.
OUR DEMOGRAPHICS
64% 70% 40% 62% 43%
OUR AVERAGE FAN IS: 25-44 years old Graduated college Makes over $150k annually Logs onto our website from work & stays on for over 2 min. Has a house worth over $800k
MAGAZINE READERS 14%
14% 12%
25%
10%
40%
13%
15%
GENDER
2
23%
AGE
40%
22%
INCOME
Female (Age 25-34)
25-34
150,000+
Male (Age 25-34)
35-44
125,000-150,000
Female (Age 35-44)
18-24
100,000-125,000
Male (Age 35-44)
45-54
INFO@LOCALEMAGAZINE.COM | 949.436.8910
MAGAZINE IMPRESSIONS
5 300
Impressions per magazine or
1,200,000
LOS ANGELES
per year
ORANGE COUNTY
240,000 TOTAL MAGAZINES
Coastal Southern California Delivery Locations
SAN DIEGO
SOCIAL MEDIA OVER 30,000+ SOCIAL MEDIA FANS
50,000+ Digital Magazine Impressions
30,000+
Facebook Likes
11,000+
Instagram Followers
2,000+
Twitter Followers
50k
20k 2k 7k
WEB TRAFFIC
125,000+ 2M 47S
Visitors Per Month
180+
Editorial Stories Per Month
Average Stay
EMAIL BLAST We send out emails every week regarding events, our digital magazine and web stories.
15,000+ 4
Email Addresses
PHOTO BY: Adam Gentry
We employ a team of over 100 professional writers, photographers and stylists. We deploy our team to more than 60 sites each month to craft an issue that is essentially LOCALE.
INFO@LOCALEMAGAZINE.COM | 949.436.8910
DIGITAL AD PRICING
6
WEB
PRICE
FULL PAGE SKIN
$750 WEEK
LEADERBOARD (ros)
$1,000 MONTHLY
SKYSCRAPER
$1,000 MONTHLY
SQUARE AD (ros)
$750 MONTHLY
LOWER BANNER (ros)
$400 MONTHLY
IN STORY AD (top 10)
$1,000 MONTHLY
EDITORIAL
PRICE
250 WORDS (user photo)
$400
500 WORDS (user photo)
$500
IN PERSON INTERVIEW (user photo)
$650
IN PERSON INTERVIEW (photographer)
$750
PRICE
LEADERBOARD
$350
MEDIUM RECTANGLE
$350
EDITORIAL WITH LINK
$500
EVENT WITH LINK
$250
SOCIAL MEDIA
PRICE
POSTING ON ALL 3 NETWORKS
$150 (per post)
CONTEST
$500 (per post)
SOCIAL DAILY TAKEOVER
$500 (per day)
FB & IG HOME SCREEN TAKEOVER (daily)
$350
FB & IG HOME SCREEN TAKEOVER (weekly)
$1,000
Localemagazine.com
Social Media - Facebook
Email Blast
Social Media - Instagram
INFO@LOCALEMAGAZINE.COM | 949.436.8910
DIGITAL AD SPECS
DISPLAY AD MATERIAL REQUIREMENTS • • • •
RGB 72 - 92 dpi Extensions: .pdf, .indd, .psd, jpeg or .ai Copy must be spell-checked and proofed.
Please email the Digital AD to production@localemagazine.com. * Templates available upon request
WIDTH
HEIGHT
FULL PAGE SKIN (side)
352px
1030px
LEADERBOARD (ros)
1200px
100px
SQUARE (ros)
360px
360px
IN STORY AD/LOWER BANNER AD (ros)
750px
90px
EMAIL BLAST
600px
600px
PRODUCTION CHARGES Alterations, design, type color corrections and proof, if produced by Publisher, will be billed to the advertiser for $250.00.
8
INFO@LOCALEMAGAZINE.COM | 949.436.8910
CONTACT INFORMATION
10
ERIK HALE PUBLISHER/FOUNDER 949.400.7621 erik@localemagazine.com
ASHLEY HICKSON COO/CO-FOUNDER 949.689.4827 ashley@localemagazine.com
MIKE TODD SMITH MARKET MANAGER - SAN DIEGO 760.399.6244 mts@localemagazine.com
REILLY KAVANAUGH DESIGNER 909.553.0160 reilly@localemagazine.com
ERIN PRICE SALES & MARKETING COORDINATOR 562.787.1519 erin@localemagazine.com
ALEXA ERICKSON PRINT EDITOR 207.475.7828 alexa@localemagazine.com
JASON KOSKY MARKET MANAGER - ORANGE COUNTY 949.371.7503 jason@localemagazine.com
MICHELLE SLIEFF WEB EDITOR 714.726.0060 michelle@localemagazine.com
ANDRE MATAELE MARKET MANAGER - LOS ANGELES 808.228.8650 andre@localemagazine.com
RICK RAMIREZ DISTRIBUTION 949.702.9074
SEAN STANFIELD INTERACTIVE MANAGER 916.276.7563 sean@localemagazine.com
BRIANNA ROMANO EVENT COORDINATOR 949.613.3239 brianna@localemagazine.com
PHOTO BY: Anh Nguyen
INFO@LOCALEMAGAZINE.COM | 949.436.8910
PHOTO BY: Jeff Farsai
LOCALE is Southern California’s premier quarterly magazine, focusing on local lifestyle, local character, local people, local issues, and local hotspots.
LOS ANGELES | ORANGE COUNTY | SAN DIEGO
WWW.LOCALEMAGAZINE.COM
Locale Magazine
12
@localemagazine
@localemagazine