City Pride City of Program Logan CHAMPIONING OUR CITY
The City of Logan is changing • Logan in 2015 is a dynamic, diverse and proud community. • The city is an ideal place for young families to grow, with some of the state’s best schools found in Logan. • The city’s population is growing at 2.2 per cent a year, with new town centres at Yarrabilba and Flagstone coming to life.
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The City of Logan is ideally located • The City of Logan is only 45 minutes from two international airports and 20 minutes to the Port of Brisbane, with access to major road infrastructure on our doorstep. • Logan is smack bang between Brisbane and the Gold Coast.
The City of Logan is not just one suburb • The City of Logan has 64 suburbs. • The community is young and vibrant, with more than 300,000 people calling Logan their home and enjoying a mix of urban and rural lifestyles. • You can live in a townhouse, a family home or on a farm in Logan and we are an affordable place to live. • Logan is the fifth largest local government area (population) in Australia. • The City of Logan covers 957 square kilometres.
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The City of Logan is a business hub • The City of Logan is home to more than 19,500 businesses and is fast becoming a prime destination for both local and international investors. • The City of Logan’s economy generates more than 72,745 jobs. Investment confidence is strong in Logan. • Logan’s Gross Regional Product is $9.8 billion. Visit www.loed.com.au for more details.
The City of Logan is green • The City of Logan is green with 80 per cent of our city being rural, semi-rural or conservation. • Logan has the lowest level of air pollution of any city in Australia (9 micrograms per cubic metre recorded at Springwood State High School; well below the Australian average of 13 micrograms per cubic metre). • The City of Logan is home to 924 parks, as well as world-renowned wetlands and bike trails.
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BBQ Statements The next time you’re at a barbecue and get asked where you come from, here are some great things you can tell people about Logan:
More than 300,000 people already call Logan home. The city is made up of 64 suburbs and covers 957 square kilometres.
Logan is only 45 minutes from two international airports and 20 minutes to the Port of Brisbane – smack bang between Brisbane and the Gold Coast.
There are more than 19,500 businesses in Logan from both local and international investors.
BBQ Statements
Logan is green and has the lowest level of air pollution in any Australian city.
There are more than 900 parks in the City of Logan.
Logan is a dynamic, diverse and proud community.
The City of Logan’s economy generates more than 72,745 jobs.
What is Social Media? Social media enables people to create and share information and ideas online using text, audio, video, images and other multimedia tools to communicate and connect.
Snapchat
YouTube
Wikipedia
A handle is a username preceded by the “@� symbol and is the identifier of individual profiles on social media platforms such as Twitter (e.g. @visitlogan). Handles can be used to either tag or directly message
Using Social Media is easy # A hashtag is a word or an unspaced phrase prefixed with the “#” symbol placed before it, used on social media platforms such as Twitter, Facebook and Instagram (e.g. #CityofLogan) so that conversations and topics can be grouped and searched more easily.
Today, we are more connected and engaged with each other than ever before. Social media has revolutionised the way the world communicates and generates ideas – but it’s nothing to be scared of. Social media enables us to share ideas and information in an online global community where we can listen and respond to what others are saying about people and organisations we care
about. Having a ‘voice’ on social media means that you can participate in conversations and get the word out about who you are and what you are passionate about – including the City of Logan!
Get social on Facebook Facebook allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues. Step 1. Create your account Step 2. Connect with friends and colleagues Step 3. Update your profile Step 4. Start posting about the City of Logan on Facebook! Visit www.facebook.com for detailed instructions on getting started with Facebook. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on Twitter Twitter is an online social networking and microblogging service that enables users to send and read short 140-character text messages, called “tweets”. Step 1. Set up a Twitter account Step 2. Find people to ‘follow’ e.g. your favourite city (Logan), sporting team or celebrity Step 3. Locate Twitter users by name or topic using handles (@) and hashtags (#) Step 4. Start tweeting about our city using the #CityofLogan Visit www.twitter.com for detailed instructions on getting started with Twitter. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on Instagram Instagram is an online mobile photo and video sharing platform enabling people to take pictures and videos, apply digital filters, and share them on social media. Step 1. Install the Instagram app on your phone or tablet Step 2. Complete your registration Step 3. Connect with friends and topics using handles (@) and hashtags (#) Step 4. Set your profile pic and start uploading your photos of our city on Instagram using #CityofLogan
Visit www.instagram.com for detailed instructions on getting started with Instagram. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on Pinterest Pinterest is a virtual inspiration board where people can “pin� things on their own pinboards, follow friends and repin the content of others. Step 1. Create your Pinterest account Step 2. Find interesting images and pinboards Step 3. Follow other people Step 4. Start pinning about the City of Logan Visit www.pinterest.com for detailed instructions on getting started with Pinterest. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on LinkedIn LinkedIn is a business social media platform which enables people to create professional profiles and join conversations with businesses, industries and people. Step 1. Set up your LinkedIn profile Step 2. Update your profile including qualifications Step 3. Add connections by name, job title or company Step 4. Link with others to share information and opportunities
Visit www.linkedin.com for detailed instructions on getting started with LinkedIn. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on Snapchat Snapchat is a photo messaging application that allows users to take photos, record videos, add text and send to others within a nominated time limit. Step 1 Install the Snapchat app on your phone or tablet Step 2. Complete your registration Step 3. Connect with friends
Step 4. Save your own photos or videos Step 5. Set a time limit Step 6. Send your snaps Step 7. View Snapchat messages from others
Visit www.snapchat.com for detailed instructions on getting started with Snapchat. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Get social on YouTube YouTube is a video sharing website where users can upload, view, and share videos such as TV clips, music videos and amateur content such as video blogs. Step 1. Create your YouTube account through Google (Gmail) Step 2. Start your channel Step 3. Customise your settings Step 4. Start uploading your own videos and watching others!
Visit www.youtube.com for detailed instructions on getting started with YouTube. FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Contribute on Wikipedia Wikipedia is a free online encyclopaedia, written collaboratively which allows people to directly update articles they are interested in or knowledgeable about. Step 1. Go to www.wikipedia. org/wiki/Logan_City Step 2. In the search box near the top right of a page, click on ‘Edit’ to add content to the City of Logan article on Wikipedia Step 3. Preview and save your edits Find out more www.wikipedia.org FOLLOW @VISITLOGAN | HASHTAG #VISITLOGAN & #CITYOFLOGAN
Social Media safety Social media is nothing to be scared of but it is important to follow a few simple tips when it comes to communicating on public platforms
• Get to know the platform – familiarise yourself with guidelines and privacy settings • Use common sense – communicate with appropriate tone, language and purpose • Listen and respond – social media is all about conversations • Be open but be mindful of “oversharing” – some things are better said in private than in public
For more information contact marketing@logan.qld.gov.au