S PE C I A L F E AT U R E
Leader-Post • leaderpost.com
Tu e s d ay, M ay 2 7 , 2 0 1 4
A SPECIAL LEADER-POST REPORT
Swift Current like a slice of paradise
Combining education and community
Celebrating 100 years
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The city is home to several strong sectors and offers something for everyone
Swift Current’s joint schools will be opening this fall
Swift Current is celebrating its centennial with plenty of entertainment for everyone
Swift Current — Where life makes sense For L-P Specialty Products For 100 years, Swift Current has been a cornerstone community in southwest Saskatchewan. In recent years, the city has become a growing centre for agriculture, oil, gas, manufacturing, retail and tourism. With the recent growth, Swift Current is known as a destination of choice for many to live, work and play. According to Mayor Jerrod Schafer, Swift Current is a community that strives to be the best it can be. He feels that Swift Current is a great place to raise a family because it is safe, affordable, clean and fun. “We offer amenities and services that one would normally expect in a city much larger than ours, and we still believe we can be better,” said Schafer. “We’ve found a perfect balance between affordability and the amenities and services that we provide.” The recent growth in Saskatchewan has had a positive population, economic and business impact in Swift Current. The city now has more residents, more businesses, more amenities and a stronger economy than they have ever experienced. Schafer and his city council are embracing the growth. “In the last nine years, the total value of our building permits was almost double the total value of the 26 previous years, and 2014 is shaping up to be our third best year ever,” he said. “Council has targeted a population of 25,000 residents by the year 2025.” While Schafer and city council are committed to growth in the region, they also recognize that a balance must be struck between their growth goals and the responsibilities to Swift Current residents. “Growth must be well-managed and carefully planned,” said Schafer. “We must have the infrastructure in place to support growth, and, most of all, we must maintain the affordability our residents enjoy, which makes Swift Current such a great place to call home.”
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New business is also capitalizing on the growth in the region. Schafer believes business owners are recognizing the potential Swift Current has to offer. “Whether a young entrepreneur or a long-time business owner, when you’re considering relocation, first and foremost you want to be somewhere that is growing, a city that is looking to the future,” he explained. “As a council, we consider our businesses as partners in our growth; their success is ours, and vice-versa.” Schafer understands people will invest where they can achieve a strong return, and he feels local businesses are doing exceptionally well. “We offer some of the lowest property taxes in the province, as well as incentives for both new investment and existing business expansion,” said Schafer. “We believe Swift Current is positioned well as a great partner for entrepreneurs and businesses to invest.” Tourism is also a key to any community growth, and Swift Current offers a variety of interests for both visitors to the city and residents. In addition to many attractions, the city has a thriving arts and culture scene. You will find there is almost always something happening in Swift Current, from live performances at the historic Lyric Theatre to music at the Blenders Concert Series or exhibitions at the art gallery. Sports fans can enjoy the WHL’s Swift Current Broncos, take in a WMBL baseball game with the Swift Current Indians or take a tour of the Saskatchewan Hockey Hall of Fame. “Nature lovers can enjoy our many parks and outdoor facilities and can easily travel around the city on foot through our expansive Chinook Pathway system,” said Schafer. “We also play host to major festivals such as the Windscape Kite Festival, Frontier Days and the Long Days’ Night Music Festival.” While growth has happened under his leadership, Schafer is quick to share the credit and success that Swift Current is enjoying. “Growth isn’t about one person,” he said. “The core of our belief in our growth strategy lies in the ‘we’ ideal; we can do this together.”
Centennial Homecoming 2014 Schedule of Events
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Swift Current is a community that strives to be the best it can be.”
— Jerrod Schafer
Mayor of Swift Current
Schafer is incredibly proud of the unity within the city council and equally proud to be a part of a team with what he believes is a great vision. “We work exceptionally well together and we all share a common goal because we can all see a bright future for this community that means so much to each of us,” said Schafer. With all that’s happening in Swift Current, you can see why it is a city “where life makes sense.”
Daily events
• Guided Downtown Walking Tours (11am & 2pm) • Quality Tire Centennial Driving Tours (self-guided) • Kal Tire Heritage Pavilion: Historic booths • MNP •
Events in GREEN take place downtown and Saturday, June 21 & Sunday, June 22: 10am to 5pm
SWIFT CURRENT, SASKATCHEWAN
Thursday, June 26
• WW Smith Ceremony and Pancake Breakfast with the Midnight Roses (7am) • 4-H Lighthorse Open Show (8am) • SaskTel Kiddies Day Parade (4pm) • Post-parade Hotdogs by the Shriners and ACT Club • Ice cream by Stark & Marsh • Heavy Horse Show (5pm) • SIGA Centennial Pavilion: Free stage concerts (4pm) • Robertson Family Group Grandstand: Hunter Brothers and Emerson Drive (8pm)
Friday, June 27
• Heavy Horse, Lighthorse & 4-H Livestock (8am) • Hanson Park: Free Family Entertainment • SIGA • SIGA Centennial Pavilion: Welcome Home Address and BBQ featuring The Dead South (4pm) • CCA Rodeo (7pm) • SIGA Centennial Pavilion: Evening Cabaret presented by Standard Motors (10pm)
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