the FIT
MOVE MENT FEBRUARY 2015
LETTER FROM
LORNA 2015 is the year for change...
Late last year when I was setting my personal goals for 2015 (and of course goals for Lorna Jane), I had this overwhelming urge to implement CHANGE – to do something different this year that would set a new benchmark in the active lifestyle category. I wanted to create a new energy around Active Living. Get more personal, reconnect with my team and my customers and address the day-to-day challenges we all face around finding the time and motivation to be fit and healthy.
2 THE FIT MOVEMENT
In a world that has become increasingly disconnected, I wanted to reconnect! So I sat down with my team and created a revolutionary program that would not only transform you physically, but nourish your body and motivate you every step of the way. It had to be time effective (because we’re all busy right?). It had to cater to all fitness levels, it had to give you that lean, healthy look without calorie counting and it had to be enjoyable enough to do every day. I mean, who doesn’t want to start
their day feeling fitter and stronger, invigorated, full of energy and supported by a group of passionate and like-minded women. So we created the ultimate step-by-step guide to living an Active Life; The Lorna Jane Fit Challenge. If you’re looking for CHANGE – and you want to improve your fitness, gain strength and look and feel amazing – why don’t you join us? 2015 is the year for positive change and the best thing about the #LJFITCHALLENGE is that you can start at any time (in fact you can start right now). So grab a sporty sister, get a group of colleagues together, or go at it alone – we’ll be there with you – working out, eating well and sharing our motivation and inspiration every step of the way. Let’s do this!
TALK TO ME @LORNAJANEACTIVE
Lorna Jane Clarkson xx Founder & Active Living Advocate
FOLLOW ME @LJCLARKSON
COVER: SOLSTICE SPORTS BRA THIS PAGE: DECO BRA PIXIE EXCEL TANK DECO SPLICE 3/4 TIGHT
BELIEVE in your
ACTIVE FUTURE
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LIFT YOUR GAME! DOWNLOAD THE FREE LORNA JANE APP TO TRACK YOUR PROGRESS
OPPOSITE PAGE: DYNAMITE SPORTS BRA UNIQUELY LORNA JANE STYLIN’ 7/8 TIGHT SUPA-LITE TRAINING GLOVES THIS PAGE: FIT GIRL BRA EXISTENCE MAXUM JACKET CALLIE SHORT TIGHT
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Share your journey with us, inspire someone and you could be featured on our Instagram feed or in our March Lookbook!
ARE YOU CHASING THAT
FIT FEELING
12-WEEK MOVE GUIDE NOURISH COOKBOOK
IN 2015?
JOIN US ON THE
It’s time to MOVE like Lorna, NOURISH from the inside out with delicious meal plans and recipes, plan for success and BELIEVE that 2015 is your year to live active! WHAT ARE YOU WAITING FOR?
JOIN US FOR
$100 * MNB ULTIMATE FIT
*FIT MOVEMENT CHALLENGE INCLUDES THE MNB ULTIMATE FIT GIRL PLANNER, NOURISH COOKBOOK, 12-WEEK MOVE GUIDE, INSPIRATIONAL TANK. WHILE STOCKS LAST. 12 WEEK MOVE GUIDE IS ONLY AVAILABLE AS PART OF THE FIT MOVEMENT CHALLENGE. FOR FULL TERMS & CONDITIONS PLEASE VISIT LORNAJANE.COM OR CALL 13 89 90.
GIRL PLANNER
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SIGN UP TODAY INSTORE & ONLINE AT LORNAJANE.COM
INSPIRATIONAL TANK
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8 THE FIT MOVEMENT
COMFORT SPORTS BRA MIRROR EXCEL MESH TANK BREEZE L/SLV SWEAT ENERGISE EXCEL SHORT
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WE LIKED IT, SO WE PUT A PIN ON IT. YOU SHOULD TOO! FIND US AT PINTEREST.COM/LORNAJANEACTIVE
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THINK FIT TANK CHILL TIME HOODED VEST ICONIC GLASS WATER BOTTLE CATALINA HOODED EXCEL L/SLV TOP FORGET THE RULES BACKPACK CAITLYN HAREM PANT FIGHTING FEAR T-SHIRT SLIMLINE HEADBAND HARMONY RUN SHORT
ZOE SPORTS BRA STRIPED DECOY HOODED SWEAT LJ LUX LOUNGE SHORT
TURN YOUR
INTENTIONS INTO
ACTIONS LORNAJANE.COM 11
LJ EXCEL
™
We’re serious about our performance fabrics... At Lorna Jane every design and fabric is extensively tested (think squats, downward dogs and HIIT) to ensure you won’t ever be over-dressed or over-exposed. With our fabrics there is no compromise. Our trademarked technology LJ EXCEL™ is exclusive to Lorna Jane and represents an entire range of intelligent, hi-tech fabrics developed over 26 years of research. LJ EXCEL™ IS:
ULTIMATE SUPPORT
SHRINK & FADE RESISTANT
MOISTURE WICKING & BREATHABLE
QUICK DRY
ANTI-PILL
ANTI-STINK
LJ EXCEL™ CLASSIC Our LJ EXCEL™ Classic is used for the majority of our performance pieces (think tights and other styles that offer maximum support) and uses microfibre technology to create the ultimate supportive and flattering fit. It has a matte finish to minimise ‘shine’ and is so tightly knitted that it will feel firm and secure through the toughest of workouts. LJ EXCEL™ MESH LJ EXCEL™ Mesh Fabrics are designed to keep you cool and dry whilst being super lightweight, moisture wicking and comfortable. LJ EXCEL™ CORE STABILITY LJ EXCEL™ Core Stability is the ‘shape-wear’ of activewear and combines our LJ EXCEL™ Classic fabric with strategic paneling of LJ EXCEL™ Power Mesh to smooth trouble areas (think tummy, hips and thighs) to streamline your silhouette and improve your posture. This fabric is commonly referred to as “The Fit Woman’s Secret”.
TESTIMONIALS FROM OUR CUSTOMERS Felt amazing from the moment I put them on. Good support, flattering cut & excellent fabric. High recommended! – Tennille So comfy & so flattering, definitely a must have! – Breeanna Bought these tights & they are the best tights you could own. So comfy, soft & flattering. The tights for all occasions not just for running. – Catherine Like every LJ Tank, the mesh is exactly the cooling piece you want in summer without feeling like you are walking around baring everything. I am always asked where I got this top. – Tam
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14 THE FIT MOVEMENT
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YO U A R E A VERY IMPORTANT WOMAN AS A LORNA JANE V.I.W. YOU WILL RECEIVE: • 10% OFF all full priced styles instore and online. • Exclusive access to V.I.W. ONLINE SHOPPING EVENTS. • PRIORITY ACCESS to exclusive promotions & sales. • Notifications and priority WAITLISTING on new active arrivals.
16 THE FIT MOVEMENT
• Exclusive instore & personal styling sessions.
ASK INSTORE OR VISIT LORNAJANE.COM TO BECOME A V.I.W.
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FORGET 18 THE FIT MOVEMENT
THE
RULES HOLIDAY BRA DANIELLA EXCEL TANK BARCELONA SUPPORT SHORT TIGHT COMFORT SPORTS BRA FIT GIRL SUPPORT 7/8 TIGHT
A ground breaking retail concept that brings Lorna Jane’s Active Living philosophy to life. Experience Active Living for yourself at this unique shopping destination that allows you to workout in a designated Move Studio, and shop the latest activewear and inspiration all in the one location.
YOUR ACTIVE LIFE STARTS NOW! CA | DEL MAR
| LA JOLLA | HUNTINGTON BEACH AZ | BILTMORE | GILBERT OR | BRIDGEPORT WA | DOWNTOWN SEATTLE
VISIT LORNAJANE.COM/ACTIVELIVINGROOM TO VIEW A SCHEDULE AND SIGN UP FOR A CLASS NEAR YOU!
20 THE FIT MOVEMENT
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THUMBS UP FOR LJ! LIKE US ON FACEBOOK FOR THE LATEST IN ACTIVE LIVING FACEBOOK.COM/LORNAJANE.ACTIVE
1. SOUTH BEACH L/SLV TOP 2. ZOE SPORTS BRA 3. LJ TECH VISOR 4. GRACEFUL L/SLV EXCEL TOP 5. KELLY F/L TIGHT 6. SHAPE UP ICONIC SOCK 3 PK 7. CAREY TEE 8. LJ CHAMBRAY HAREM PANT 9. HOLIDAY BRA 10. LJ LASER MP3/PHONE HOLDER 11. 12 WEEK MOVE GUIDE – EXCLUSIVE TO THE FIT CHALLENGE 12. ELSA SEAMLESS ZIP THROUGH 13. DION EXCEL TANK $62.99 (LAYERED OVER CLEO BRA) 14. ULTIMATE SUPPORT 7/8 TIGHT
YOU ARE
SO MUCH
STRONGER 22 THE FIT MOVEMENT
THAN YOU THINK
GET YOUR DAILY DOSE OF MOTIVATION & INSPIRATION AT MOVENOURISHBELIEVE.COM
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ACTIVE LIVING Getting more out of life by giving more of yourself every day.
@LORNAJANEACTIVE // LORNAJANE.COM
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