PUBLISHER’S LETTER

Jazzed about the New Year

Last year was our tenth anniversary and was a terrific year. You would think that after such a great year, I would experience a letdown. Not so. I’m really looking forward to 2012 just as much.

Maybe it’s the good sales season retail experienced. It’s great to see consumer confidence getting somewhat back to normal.

Maybe it’s the word on the street that I hear both retailers and solutions providers talking about capital spending and purchasing rebounding.

Maybe it’s our association partners talking about all the positive developments on the legislative and conference front, not to mention two trips to New Orleans this year. Maybe it’s our foundation partners excited about the momentum There’s a lot to be building as more and more gained by foregoing email professionals earn certification. Maybe it’s the fact that one of my and even telephone and sitting sons is out of college and working in a terrific job, and the second is only a semester away. face-to-face with the people who are living loss prevention Whatever the combination of reasons, I’m kind of giddy about day-to-day and hearing this year. their problems, successes, I know one reason is that I have committed to getting out from behind and aspirations. my computer and visiting more of our retail sponsors on their home turf. It’s always good to see friends and business partners at conferences, but there’s something special about walking into their home office. Over the past several years I’ve visited Sears, OfficeMax, Belk, GameStop, and a number of other retail headquarters where I met with the LP executives and their staff. It’s a great experience to listen to these LP professionals talk about their organizations and offer their suggestions for articles and other magazine-related ideas.

Last year I visited Atlanta, Dallas, and Boston where I moderated a series of “lunch-and-learns” sponsored by two solutions providers that brought together local LP professionals to discuss their experiences in implementing new technologies in their organizations. I’m working to do something similar again this year with tentative commitments in Toronto, Los Angeles, and Minneapolis.

There’s a lot to be gained by foregoing email and even telephone and sitting face-to-face with the people who are living loss prevention day-to-day and hearing their problems, successes, and aspirations. It’s a lesson I’ve learned by observing my friend and business partner, Jim Lee, who practices this as well as anybody.

So, don’t be surprised if Jim or I knock on your door sometime in the near future to say “Hello” and invite ourselves to share some time with you over a conference table, over a knife and fork, or over a golf ball. We’ll do our best to give you something positive in return, but, frankly, it’s what you give us that, in turn, benefits us and the magazine.

Thanks to all of you who helped make 2011 a terrific year for the magazine. We’ll do our best to make 2012 a great year for our readers, sponsors, and advertisers. I’m excited. Hope you are, too.

Jack Trlica

Editor and Publisher

LossPrevention and LP Magazine are service marks owned by the publishers and their use is restricted. All editorial content is copyrighted. No article may be reproduced by any means without expressed, written permission from the publisher. Reprints or PDF versions of articles are available by contacting the publisher. Statements of fact or opinion are the responsibility of the authors and do not necessarily represent the opinion of the publishers. Advertising in the publication does not imply endorsement by the publishers. The editor reserves the right to accept or reject any article or advertisement.

MAGAZINE

700 Matthews Mint Hill Rd, Ste C Matthews, NC 28105 704-365-5226 office, 704-365-1026 fax EDITOR AND PUBLISHER Jack Trlica JackT@LPportal.com EXECUTIVE EDITOR James Lee JimL@LPportal.com CONTRIBUTING EDITORS Robert L. DiLonardo Walter E. Palmer, CFI, CPP, CFE John Selevitch Amber Virgillo CONTRIBUTORS William A. Alford, CFE Read Hayes, Ph.D., CPP Richard C. Hollinger, Ph.D. Mike Marquis, CFI Gene Smith Shane G. Sturman, CFI, CPP Kelby Woodard David E. Zulawski, CFI, CFE ONLINE EDITOR Matt Richardson MattR@LPportal.com CREATIVE DIRECTOR Larry Preslar PROOFREADER Amy Trainor DESIGN & PRODUCTION SPARK Publications info@SPARKpublications.com 704-844-6080

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SUBSCRIPTION SERVICES

CIRCULATION MANAGER Matt Richardson MattR@LPportal.com NEW OR CHANGE OF ADDRESS www.myLPmag.com POSTMASTER Send change of address forms to Loss Prevention Magazine P.O. Box 1088 Lowell, MA 01853

LossPrevention aka LP Magazine (USPS 000-710) is published bimonthly by Loss Prevention Magazine, Inc., 700 Matthews Mint Hill Rd, Ste C, Matthews, NC 28105. Print subscriptions are available free to qualified loss prevention and associated professionals in the U.S. and Canada at www.myLPmag.com. The publisher reserves the right to determine qualification standards. International print subscriptions are available for $99 per year payable in U.S. funds at www.LPportal.com. For questions about subscriptions, contact circulation@LPportal.com. Periodicals postage paid at Matthews, NC, and additional mailing offices.

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