LEADING COMMUNICATION PLATFORM
FOR THE COMPLETE OPTICS INDUSTRY IN THE BENELUX
Welcome to Eyeline, the leading communication platform for the complete optics industry in the Benelux. With over 30 years of experience and a strong team that knows the market well, we support entrepreneurs in the industry with a lot of passion. Not just in the Netherlands, but within the entire Benelux. With 3 custom editions 6 times a year, Netherlands (NL), Flanders (FL) and Wallonia/ Luxembourg (WL), we are unique in the industry. With specifically Dutch, Flemish and Walloon/French content.
We like to inspire entrepreneurs with informative articles about entrepreneurship, trends, stories behind brands and we regularly organize Colleagues in Conversation and Coffee Table Conversations. Making original content is very important to us. Just like our Technology & Innovation section, with lots of articles on contact lenses, glass and instruments.
LT MEDIA INCLUDES EYELINE, EARLINE AND LT PRODUCTION MEDIA CHART EYELINE BENELUX 2024 UNIQUE IN THE INDUSTRY ALWAYS 3 EDITIONS NL|FL|WL
General NL|FL|WL
Advertisement design
Editorial work
Photography
Wrapper
Insert (A4 or
SUBMISSION
Certified PDF; CMYK, 300 DPI, embedded fonts. Allow for a 3 mm trim all around. Deviations from this standard create additional work, risks and costs at the client's expense. Materials can be sent to traffic@ltmedia.nl. Cancellation deadline: 4 weeks before the submission deadline.
Eyeline includes 2 inserts per editions at the most for maximum attention value. Check with Mandy which editions still have space for an insert!
THE POWER OF PAPER IN THE MAILBOX
EYELINE'S TIP: INSERT RATES Advertisement or infotorial Rate NL Rate FL|WL Size (net) 2/1 page € 3.250 € 2.950 420 x 297 mm 1/1 page € 2.150 € 1.650 210 x 297 mm 1/1 page FL and WL € 2.950 210 x 297 mm 1/2 page (portrait) € 1.350 € 1.150 88 x 272 mm 1/2 page (landscape) € 1.350 € 1.150 185 x 130 mm Cover 2 € 2.500 € 2.150 210 x 297 mm Cover 3 € 2.500 € 2.150 210 x 297 mm Cover 4 (back cover) € 2.750 € 2.450 210 x 297 mm
€
350
€ 95
hour
per
300
hour
€
per
incl. post processing
€ 3.750
€ 2.250 per edition
Ask Mandy for the volume discount for an insert with 2 or 3 editions
smaller)
*
EYELINE VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE, NEDERLAND 2023 WWW.EYELINE-MAGAZINE.NL 3D-OCT MAESTRO 2 CHRONOS HET SIMPEL! SLIMME REFRACTIE AUTOMATISCHE DIAGNOSE 6902 PC Zevenaar E: info@omax.nl eventueel ook indrukwekkende Customer winnen én beoordelen simpel voor u en op Bezoek ons op 10 en september11 stand X08 VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE – –FREYA Col. 2511 / FINN Col. 9035 93065 / williammorris.co.uk EYELINE WWW.EYELINE-MAGAZINE.BE KLEURRIJK NAJAAR OPTIEKER IN DE KIJKER MAGAZINE PROFESSIONEL POUR L’ENSEMBLE DU SECTEUR DE L’OPTIQUE UN AUTOMNE HAUT EN COULEUR OPTICIEN À L’HONNEUR MEDIA CHART EYELINE BENELUX 2024
EYEDIGITAL IS EYE@LINE'S NEW NAME
Making magazines energizes us, and we also simply have a lot to say. That's why, next to Eyeline Magazine print, we also publish digital browsing magazines. And yes, those are also customized for NL, FL and WL. Per January 1st 2024, the new name will be EyeDigital (formerly Eye@line) to emphasize the digital and seperate nature of this online publication even more. EyeDigital is a completely stand-alone magazine in which different content is shared, but there is also a connection to Eyeline Magazine print. Connection is one of our brand values; we believe in the complementary power of print and online.
RATES
Advertisement/editorial Rate Size (net)
2/1 page
1/1 page
€ 1.250 420 x 297 mm
€ 750 210 x 297 mm
Beside videos and webinars, it is also possible to make an advertisement interactive by placing an extra link on top of it. The ad will start moving when you flip through the EyeDigital.
EYELINE'S TIP: INTERACTIVE ADVERTISEMENT MEDIA CHART EYELINE BENELUX 2024 NL FL WL THE POWER OF ONLINE IN THE EMAIL BOX WALLONIE | LUXEMBOURG #1 2024 ’OPTIQU VLAANDEREN #1 2024 ONLINE VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE NEDERLAND 5 2023 ONLINE VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE BOLD & BEAUTIFUL CIRCUS COPINI KERST MET VONDELS OPTOMETRIST OP DE BUIS TIPS BIJ DOOFBLINDHEID #TEAMVISSER NEDERLAND #1 2024 ONLINE VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE
IDEAL TO COMBINE WITH A WEB SUBSCRIPTION
JOB LISTING
Post a job listing on www.eyeline-magazine.nl and/or www.eyeline-magazine.be for 8 weeks and in our (bi)weekly
Eyeline newsletter € 350
Job listing including 1/2 page advertisement in Eyeline Magazine € 995
PARTNER MAILING
An exclusive custom newsletter conforming to your corporate identity, sent to our directory € 1.495
BANNER
Post a banner on www.eyeline-magazine.nl and/or www.eyeline-magazine.be or in the newsletter.
Banner 2 weeks or 2x in newsletter € 500
Newsletter 750 x 90 pix
Website 750 x 350 pix (sidebanner)
450 x 354 pix (headbanner)
750 x 90 pix (banner small)
WEB SUBSCRIPTION
With a web subscription, you are the director where it concerns sharing your own online news. You decide what we post for you through the regular newsletter, website and our social media channels Facebook, Instagram and LinkedIn. Stand-alone news item € 350
€ 1.950 * € 2.950 * € 7.500 * banner nieuwsbrief
banner small
banner small
OUR 3 WEB SUBSCRIPTIONS MEDIA CHART EYELINE BENELUX 2024 *combined with Belgium 50% off on 2nd web subscription REGULARLY EXTENSIVELY UNLIMITEDLY IN FOCUS IN FOCUS IN FOCUS Item in regular newsletter 6 10 20 Website 6 10 20 Facebook 6 10 20 Instagram or LinkedIn 6 10 20 Banner in newsletter 2 6 Banner website 2 wk 2x2 wk 10x2 wk Layout √ √ √ POPULAR CHOICE
headbanner sidebanner
EyeDigital New name Eye@line per 01-01-2024 3x 5 editions a year 2.700 recipients NL 2.000 recipients FL 1.500 recipients WL EYELINE topkwaliteit instrumenten groeien. O’Max Instruments BV T: +31 (0)88 0888160 E: info@omax.nl PRAKTIJK EEN BOOST MET MANAGEMENT + DROGE OGEN ONDERZOEK & BEHANDELING Topcon MYAH ESW E-EYE IRPL hoogwaardige instrumenten voor de optiek. voor myopiemanagement en de diagnose en MYAH; een combinatie van as-lengte meting, compact en zeer veelzijdig. Maar ook het van droge ogen. Met behulp van korte in de ogen effectief worden gestimuleerd. van nieuwe services, nu consumenten Myopie of droge ogen. Instruments, voor uitgebr zorgeloos kunt ondernemen. Op afspraak kunt u in ons experience center. www.eyeline-magazine.nl 100.000 unique visitors More than half a million visitors a year Partner mailing 2.700 recipients NL 2.000 recipients FL 1.500 recipients WL NEDERLAND 2023 BOLD XXL NEXT LEVEL ARTIFICIAL INTELLIGENCE ANVC CONGRES EYELINE FELICITEERT TEMPEL FOLLOW THE SUN SLIMMERE SMARTPHONES Facebook Eyeline NL 2.800 followers Eyeline Belux 1.000 followers Instagram 3.000 followers (Two) weekly newsletter 2.700 recipients NL 1.950 recipients FL LinkedIn Eyeline Magazine 1.600 followers Mandy Mooren mandy.mooren@ltmedia.nl +31 (0)6 10439665 MORE INFO? CALL OR EMAIL! Visiting address Atoomweg 63, 3542 AA Utrecht, The Netherlands Mailing address Stieltjesweg 18, 6827 BV Arnhem, The Netherlands www.eyeline-magazine.be 26.500 unique visitors 127.500 visitors a year MEDIA CHART EYELINE BENELUX 2024 NEDERLAND #1 2024 ONLINE VAKBLAD VOOR DE TOTALE OPTIEKBRANCHE
The power of PAPER in your mailbox
The power of ONLINE in the email box
Mandy Mooren mandy.mooren@ltmedia.nl +31 (0)6 10439665 MORE INFO? CALL OR MAIL! Business Address Atoomweg 63, 3542 AA Utrecht, The Netherlands Postal Address Stieltjesweg 18, 6827 BV Arnhem, The Netherlands RELEASE DATES EYELINE BENELUX 2024 Eyeline Magazine NL PRINT ISSUE EDITION RELEASE ADVERTISEMENT EDIT ORIAL THEME Eyeline 1 30 Jan 11 Jan 4 Jan Review OPTI, preview MIDO, dry eyes spring Eyeline 2 5 Mar 15 Feb 8 Feb NCC Special and review MIDO Eyeline 3 30 Apr 11 Apr 4 Apr Review NCC, AI Eyeline 4 25 Jun 6 Jun 30 May From myopia to presbyopia Eyeline 5 3 Sep 15 Aug 8 Aug Preview BOLD and SILMO, dry eyes fall/winter Eyeline 6 12 Nov 24 Oct 17 Oct Review SILMO, design & interior, preview OPTI Eyeline Magazine FL ánd Eyeline Magazine WL PRINT ISSUE EDITION RELEASE ADVERTISEMENT EDIT ORIAL THEME Eyeline 1 12 Feb 18 Jan 11 Jan Review Opti short, dry eyes spring Eyeline 2 25 Mar 2 9 Feb 22 Feb Review MIDO Eyeline 3 21 May 25 Apr 18 Apr Review NCC (FL), AI Eyeline 4 8 Jul 13 Jun 6 Jun From myopia to presbyopia Eyeline 5 16 Sep 22 Aug 15 Aug Preview SILMO, dry eyes fall/winter Eyeline 6 2 Dec 7 Nov 31 Oct Review SILMO, design & interior, preview OPTI EyeDigital NL ONLINE ISSUE EDITION RELEASE THEME EyeDigital 1 1 Feb OPTI Special and latest news MIDO EyeDigital 2 2 1 Mar NCC shor t EyeDigital 3 16 May EyeDigital 4 19 Sep EyeDigital 5 28 Nov EyeDigital FL ánd EyeDigital WL ONLINE ISSUE EDITION RELEASE THEME EyeDigital 1 1 Feb OPTI Special and latest news MIDO EyeDigital 2 11 Apr EyeDigital 3 6 Jun EyeDigital 4 26 Sep EyeDigital 5 1 2 Dec
EYE@LINE IS NOW CALLED EyeDigital EVENTS planned OPTI 12 - 14 January MIDO 3 - 4 February NCC 10 - 11 March UNIQUE IN THE INDUSTRY ALWAYS 3 EDITIONS NL|FL|WL