Fig 1. Double Page Spread of Photoshoot Illustrations, 2013. By Team HLL.
Fig 2. Photoshoot Image, 2013. By Mae Kenny.
Fig 3. Fabric Swatches in London store, 2013. By Team HLL.
Fig 4. Illustrations from Photoshoot, 2013. By Team HLL.
Fig 5. Photoshoot Image, 2013. By Mae Kenny.
Fig 6. Primary Research Table, 2013. By Lucy Whitehead.
Fig 7. Secondary Research Table, 2013. By Lucy Whitehead.
Fig 8. Photoshoot Image, 2013. By Mae Kenny.
Fig 9. Concept Breakdown Diagram, 2013. By Lucy Whitehead.
Fig 10. Food in Clear Bags, 2013. By Read Cereal
Fig 11. Santoku Knife and Sketch, 2013. By Mae Kenny and Team HLL.
Fig 12. Plate gets Along with Everyones, Unknown. By Flickr.
Fig 13. Goodhood Life Store, 2013. By Freshness Mag
Fig 14. Red Wine, 2012. By Brock David
Fig 15. Food Preperation, 2013. By Th
he Gather Journal.
Fig 16. Business Plan., 2013. By Lucy Whitehead.
Fig 17. Photoshoot Image, 2013. By Mae Kenny.
Fig 18. Santoku Knife Illustration, 2013. By Team HLL.
Fig 19. Three Virtues Tool Moodboard, 2013, By Team HLL.
Fig 20. Source Issue One, 2013. By Team HLL.
Fig 21. Source Overall Aesthetic Moodboard, 2013. By Team HLL.
Fig 22. Source Layout, 2013. By Team HLL.
Fig 23. Source Content, 2013. By Team HLL.
Fig 24. Source Tone of Voice, 2013. By Team HLL.
Fig 25. Behind the Scenes Universal Works Studio Moodboard, 2013. By Team HLL.
Fig 26. Behind the Scenes Photoshoot, 2013. By Team HLL.
Fig 27. Magazine Inspiration, 2013. By Lucy Whitehead.
Fig 28. COS 5 Shirts, 2010. By Fashion Racoon.
Fig 29. Source Up Close, 2013. By Team HLL.
Fig 30. Photoshoot Image, 2013. By Mae Kenny.
Fig 31. Over Aesthetic of LC:M Presentation Dinner Moodboard, 2013. By Lucy Whitehead.
Fig 32. The Dining Experience Moodboard, 2013. By Hannah Woodman.
Fig 33. Press Pack Sketch Up, 2013. By Team HLL.
Fig 34. Press Pack, 2013. By Lucy Whitehead.
Fig 35. Invitation, 2013. By Lucy Whitehead.
Fig 36. Press Release, 2013. By Lucy Whitehead.
Fig 37. Dinner Menu, 2013. By Lucy Whitehead.
Fig 38. Business Cards, 2013. By Lucy Whitehead.
Fig 39. Factory Floor Plan, 2013. By Hannah Woodman.
Fig 40. Factory Floor Plan with Coloured Sections, 2013. By Hannah Woodman.
Fig 41. Entrance Area And Drinks Reception, 2013. By Hannah Woodma
Fig 42. Lower Floor: Dining Area, 2013. By Hannah Woodman.
Fig 43. Place Settings, 2013. By Liberty Spinks.
Fig 44. Table Dressing Inspiration Moodboard, 2013. By Lucy Whitehead.
Fig 45. The Food Moardboard, 2013. By Lucy Whitehead.
Fig 46. Raised Presentation Area, 2013. By Hannah Woodman.
Fig 47. Sketched Knifes, 2013. By Liberty Spinks.
Fig 48. Knife Hooks, 2010. By Design Hey.
Fig 49. Sketch of Knife in Wall, 2013. By Liberty Spinks.
Fig 50. COS Concept Store Moodboard, 2013. By Lucy Whitehead.
Fig 51. Backstage Area, 2013. By Hannah Woodman.
Fig 52. Model Moodboards, 2013. By Lucy Whitehead.
Fig 53. Model Look 1, 2013. By Lucy Whitehead.
Fig 54. Model Look 2, 2013. By Lucy Whitehead.
Fig 55. Model Look 3, 2013. By Lucy Whitehead.
Fig 56. VM Mock up with Knife in Wall, 2013. By Liberty Spinks.
Fig 57. Website Mock up with Santoku Knife, 2013. By Lucy Whitehead.
Fig 58. Photoshoot Image, 2013. By Mae Kenny.
Fig 59. Crab Claws and Shirt from Photoshoot, 2013. By Mae Kenny.
Fig 60. Double Page Spread of Photoshoot Illustrations, 2013. By Team HLL.