Redditch United Official Events Brochure 2023

NO MATTER YOUR BUSINESS OR PERSONAL NEEDS, WE’RE HERE TO HELP

We offer a tailored range of accountancy and business advisory services to private individuals and companies across many industries and sectors, catering for businesses of all sizes.

We provide a personal and professional approach ensuring attention to detail is at the core of everything we do.

If you are looking for a team of reliable, professional, approachable accountants who will do more than just respond to your needs, then get in touch today.

T: 07969 474677

E: OFFICE@OJWASSOCIATES.CO.UK

WWW.OJWASSOCIATES.CO.UK

For more information please visit www.ludisgroup.co.uk.

Redditch United Football Club & Ludis would like to thank all of the businesses that appear in this publication for their support and wish them continued commercial success. The content of this brochure is believed to be correct at the time of printing but we cannot endorse individual statements and readers should not rely solely upon the continued accuracy of any individual claims contained herein without consultation with the service provider. Designed and Printed by Ludis 2023.

hiSTOrY

1891

The Reds are one of the longest established football clubs in the Midlands, starting out as Redditch Town in the Birmingham Combination League in 1891 and being crowned the first ever winners of the Worcestershire Senior Cup in 1894.

1896

Redditch Town not only dropped its suffix at the end of the 1896/97 season, but also dropped down to compete in local league football, not stepping back up until joining the Birmingham Combination for the 1908/09 season. This was followed two years later by a return to the FA Cup, but Redditch were well beaten 6-0 by league rivals Willenhall Pickwick in the 1910/11 Extra Preliminary Round. The final few years before the outbreak of World War I would witness just one FA Cup win for Redditch, a 1-0 at Willenhall Swifts in the 1914/15 Preliminary Round, but this would lead to the club’s heaviest FA Cup defeat of all time, 8-0 at the hands of Cradley Heath St Luke’s.

n A ge R Rod own

At the end of the 2003/04 son, t he Reds clinched n histo R ic double R omotion unde R the guidA nce of

1930

The club prospered in the 1930s and again 20 years later when they were Birmingham Combination champions in 1952 and 1955.

1971

In 1971, United was added to the name and in November of that year, the club reached the first round of the FA Cup for the first time in their history. A record crowd of 4,500 rammed into the Valley Stadium to see The Reds draw 1-1 with Division Four side Peterborough United before losing 6-0 in the replay.

1975

The following season saw them join the Southern League and they were promoted to the Premier Division at the end of the 1975-76 campaign having scored more than 100 goals in the process.

1979

They were founder members of the Alliance Premier League at the start of the 1979/80 campaign but struggled against the likes of Barnet and Yeovil Town in what would eventually evolve into the Football Conference.

1989

The club then plied its trade in the Southern League for more than 20 years, the highlight of which was another run to the first round of the FA Cup in 1989 before losing 3-1 to Conference side Merthyr Tydfil in front of another sell-out crowd.

1997

The club made the headlines at the end of the 1997-98 season, playing nine games in nine days due to a backlog of fixtures brought about by the poor weather and the then grass Valley Stadium Pitch.

2003

At the end of the 2003/04 season, The Reds clinched an historic double promotion under the guidance of manager Rod Brown. Having secured the Southern League Western Division, the club then won two play-off matches to secure a place in the newly formed Conference North where they stayed for seven seasons. The club entered financial troubles and dropped from the National League North in 2011.

hiSTOrY

2011

The Reds won the Worcestershire Senior Cup, and a number of players made the move into full-time football including Jermaine Hylton who joined Swindon Town and Omari Sterling-James who went to Cheltenham Town.

2014

Having just missed out on the play-offs during the 2014/15 season, the club finished runners-up the following year only to lose out to Leamington in the play-offs.

2016

In 2016, the club worked with Redditch Borough Council, the FA and the Football Foundation to carry out a £900,000 investment programme which saw a state-of-the-art 3G playing surface installed as well as substantial upgrades to changing facilities. The new-look facilities were officially opened by Sports Minister Tracey Crouch.

w e h Ave te A ms

RA nging f R om youth

sides A ll the w Ay to ou R fi R st te A m

“Have been coming to this

for approximately 45 years - That speaks for itself.”

hiSTOrY

A full-time academy was developed which enables scholars to take part in college and university level education alongside an elite football programme. Since its formation a number of players have developed through the pathway to senior football at Redditch United and other local clubs.

2018

Redditch United Women’s Team does the double, as they are crowned league and cup winners.

2020

Covid-19 pandemic rages across the globe meaning that the 2019/20 season is cut short due to national lockdown and Redditch are saved from near certain relegation. A new season starts later than normal in September 2020 with a new chairman and manger. United start strong under Matt Clarke only for the campaign to be delayed in November and eventually curtailed in February after just eight games had been played.

2021

The future for The Reds has never looked brighter – with over 1,000 people playing on the 3G pitch each week thanks to developing a junior, education and community programme. United sell over 120 season tickets for the campaign thanks in part to the continuation of the £99 season ticket offer.

hOW rEDDiTch caN SuPPOrT YOur BuSiNESS

01 brand v isibility

Sponsorships put your brand visuals in front of large audiences who may not have heard of your business. More press and social media mentions boost brand recognition. Redditch United can support your business to share promotional offers and can provide exclusive discounts fro you to our members.

02 consumer perception

Customers will view your business is reliable and reputable if you can sponsor. A 2016 survey, found that 74 percent of consumers are more likely to buy products after exposure to a branded marketing experience. Use the clout you earn as a sponsor to grow your reputation in your community.

03 Efficient Lead Generation

Think about the amount of time you normally spend hunting for 10 qualified leads. How about 20, 50, or 100? Not only does football bring you a host of compatible customers, but it also shows the human side of your business.

04 community goodwill

Strengthening your business image is one of the most valuable benefits of club sponsorship. Customers love brands that care about spreading positive messages and helping the community. Linking your business to a worthy cause can draw lasting support and media attention.

05 business Relationships

Are you in the market for new partnerships or supplier relationships? Football clubs are great places to find non-competing businesses you can collaborate with in the future. Small business owners are busy folks, so most are happy to share leads and cut their legwork in half. Network with other business partners.

Redditch United is a fantastic place to entertain clients or host your next business function or training day.

Forming an emotional connection is half the battle of building brand loyalty.

Your new favourite in the heart of Redditch

Thefully refurbished Queens Head Bar & Grill is the new go-to place for a refreshing pint and authentic Indian cuisine in Redditch.

We are a family pub house who bring you a unique dining experience using only the finest fresh produce and ingredients. Whether it`s barbeques, mixed grills, chicken tikkas or lamb curries, all our food is made fresh

on site by our professional chefs. Along with traditional Indian food we offer a great range of beers and wines, and a selection of gins.

We are the place to bring your family and friends for a great day out and some fantastic food!

11.5 MILLION

5,000 weekly footfall to the stadium

1,000 weekly users of the 3G pitch

1930

The club prospered in the 1930s and again 20 years later when they were Birmingham Combination champions in 1952 and 1955.

1891

Reds are formed as Redditch Town and crowned first winners of the Worcestershire Senior Cup in 1894.

7,900 followers 190,000 unique pages views each year 121,000 unique visitors each year

1975

Joined the Southern League and were promoted to the Premier Division at the end of the 1975-76 campaign.

1971

United was added to the name and in November of that year the club reached the first round of the FA Cup for the first time in their history

17% growth in the last year

3,600 followers 92,000 annual reach 28% growth in the last year

955 followers

54% growth in the last year

IMPRESSIONS IN THE LAST YEAR

+50% FOOTFALL UP FROM 2020/21

+11% 3G USERS UP FROM 2020/21

+17% FOLLOWERS UP FROM 2021/22

+28% FOLLOWERS UP FROM 2021/22

1989

Reached the first round of the FA Cup before losing 3-1 to Conference side Merthyr Tydfil in front of a sell-out crowd.

1979

Founder members of the Alliance Premier League at the start of the 1979/80

2003

In the 2003/04 season, the Reds clinched an historic double promotion under Rod Brown. Having secured the Southern League Western Division, the club then won two playformed Conference North.

1997

The club made the headlines at the end of the 1997-98 season, playing nine games in nine days due to a backlog of fixtures brought about by the poor weather

2014

Having just missed out on the club finished runnersup the following year only to lose out to Leamington

2018

Redditch United Women’s Team does the double, as they are crowned League and Cup winners.

2011 Reds win Worcestershire FA Senior Cup

2016

A state-of-the-art 3G playing surface installed as well as substantial upgrades to changing facilities opened by Sports Minister Tracey Crouch. A full time Academy was developed which enables scholars to take part in College and University level education alongside an elite football programme

2021

rEDDiTch uNiTED iN NuMBErS r EDD i T ch i N N u MBE r S

The future for The Reds has never looked brighter – over 1,000 people playing on the and excellent community links. Further development of the infrastructurE is planned to ensure Redditch United are able to continue to provide excellent opportunities for the local community

Be who you’ve always been... a social butterfly

At Chandler Court care home being a social butterfly doesn’t stop when you make the journey into care. Our dementia specialists support each resident to live life as independently as possible. Bring your life with you to a place you can call home. Award winning, person-centred care for over 40 years.

If you’re considering care for yourself or a loved one call 01527 958387.

Trusted to care.

Chandler Court care home

Bromsgrove careuk.com/chandler-court

STaDiuM aDVErTiSiNG

“Be seen by over 250,000 visitors each season”

For local companies, Redditch United presents a fantastic opportunity to increase brand recognition within the local community. Around 150,000 visitors pass through the stadium every season and our advertising boards are on view from our hospitality lounges when we host corporate events, charity dinners, sporting dinners, private parties etc. This illustrates that your company name will be seen by local people you are aiming to reach, over and over again. Businesses looking to reach the widest possible audience would benefit from a camera facing board. As well as increasing brand awareness locally, online content is distributed via the club’s YouTube and Digital platforms. Alongside photographs in local and national newspapers, this can potentially put a company’s name in front of an audience of millions! Our advertising boards offer one of the most cost effective branding opportunities at the football club, whilst still reaching a large captive audience.

01 pitch side boards

Pitch side advertising boards are the best value package for your company to be visible onsite. Redditch United has over 1000 people per week using the 3G pitch and a stadium footfall of over 3000 people.

02 stand sponsorship

Sponsoring one of the three stands at the Stadium forges a significant partnership and profile with Redditch United. Stand sponsorship focuses on corporate branding across the whole width of the stand, which offers huge visibility and great exposure for any business on match day with our supporters, as well as the media coverage the club enjoys from local press.

03 Room sponsorship

Your company can support one of our fantastic indoor spaces too.

• The Directors Lounge

• Hospitality Suites

• Function Room

04 programme Advertising

FROM £500 +VAT

FROM £5000 +VAT

FROM £1000 +VAT

Our superb matchday programme remains a cost-effective way for you to promote your business for the 2021/22 season. Our programmes are now created digitally and distributed for free online via our social media channels and to download through the website. This means that our programmes will be seen by thousands more readers. Your advert can also be hyperlinked to a company website or email address.

Our programmes are flexible, so you can change your adverts throughout the season to suit your own campaign. You can take a full, half or quarter page adverts, or maybe sponsor one of our regular features in the programme.

Your business name, logo, website and/ or contact details will appear on your chosen page for every game of the season.

MEN’S 1ST TEaM

t he men’s 1st team are competing in the southern league premier central division (step t hree of non- league). our matchday photographers capture some stunning photos as our team travel throughout the uK and images are used in local and national press plus on multiple online sites too.

• First team home shirt

• First team away shirt

• Back of first team home shirt

• Back of first team away shirt

• Shirt sleeves

• Shorts

• Tracksuits

• Warm up jackets

• Away Transport Sponsor

• Medical Sponsor

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

WOMEN’S 1ST TEaM

the development of our women’s and girls teams has been one of the biggest successes for Redditch united. before the covid-19 outbreak that abruptly ended the 2019/20 season our women’s team were top of the table and on track to gain their place in the national league to challenge teams including wolverhampton wanderers and burton Albion. our women’s team are in need of sponsorship to assist with team costs including training, equipment, registration fees and referees costs.

We are seeking commercial support to help our Women’s team gain their National League status in the 2022/23 season and you can help our Women in the following ways.

• Shirt Sponsorship (shirt, shorts, sleeves)

• Match Day Hospitality

• Season Long Match Ball Sponsor

• Women’s Player Sponsorship

• Bench Coats

• Training Wear

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

SPONSOr YOur faVOuriTE PlaYErS frOM ThE MEN’S aND WOMEN’S TEaMS

• Recognition in the matchday programme

• Stadium announcements

• Company logo displayed on player profile photo

• Recognition on club social media

• Free invitation to player event

• Exclusive offers on hospitality and club merchandise

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk FROM £200 +VAT

BuSiNESS cluB MEMBErShiP

be part of an exclusive group of businesses to support Redditch united.

We have created a superb package that combines various facets of individual sponsorship. It’s a great value for money option and in return your business will receive maximum exposure for supporting your community club. The club is always willing to be flexible and adjust a package to be suitable for the specific needs of the member.

• Redditch United framed shirt

• Press release through club’s website and social media to announce partnership

• A half page colour advert in our match day programme all season

• 2x Redditch United Season Tickets with season ticket member benefits

• Crowd facing Advertising board*

• 1 free room hire of the Club’s function room – perfect for a company party or fundraising event

• Business details on the United Business Club Members section of club website with company Logo on the carousel on the front page of website

• Enhanced social media and web support throughout the season

* Client will pay for production of advertising board through the clubs nominated supplier.

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

• Redditch United framed shirt

• Press release through club’s website and social media to announce partnership

• A half page colour advert in our match day programme all season

• 2x Redditch United Season Tickets with season ticket member benefits

• Pitch side advertising board*

• 1 free room hire of the Club’s function room – perfect for a company party or fundraising event

• Business details on the United Business Club Members section of club website with company Logo on the carousel on the front page of website

• Enhanced social media and web support throughout the season

• 1 solus email to the clubs database

• 1 Player Sponsorship

• opportunity for a 5 minute presentation at a business club meeting

* Client will pay for production of advertising board through the clubs nominated supplier

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

ParTNErShiPS

Redditch United generate significant exposure through a range of different mediums.

The Club can provide bespoke partnerships that are tailored to each individual organisation’s needs and objectives. Whether you are a business seeking brand visibility or a company looking to engage with a local audience there is a partnership opportunity to suit you.

To explore what partnership opportunities are available please contact our Commercial Manager by calling 01527 222 158 or email commercial@redditchunited.co.uk

All of our sponsors benefit from social media support and a Press release through the Clubs website and media channels. The Clubs website has:

• Over 190,000 unique page views each year

• Over 121,000 unique visitors each year

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

cOMMuNiTY & acaDEMY

• Over 40 registered sides from U7s > U23s across Boys and Girls/ Male and Female.

• Our U23s compete in Senior Football to aid their development and bridge the gap between our first team and youth Football.

• Every half term we host Holiday Camps and council run initiatives to tackle local poverty (Hide the Hunger being our current one).

• We have a mainstream Football & Education programme with Virtual Learning UK, one of the longest running programmes around the local area. This has seen huge growth in the past 2 years especially.

• Our ‘Foundation’ sessions are open to all abilities twice weekly, usually see’s between 40-60 kids attend each week. Serves as an introduction to Football.

• We are partnering with local Grassroots Clubs to help develop their coaches and players, using our standing as a Step 3 NonLeague side. No other Club does this with other Grassroots clubs.

• Every Wednesday we host ‘Wildcats’ sessions which are free introductory sessions for Girls only sessions.

• We have an Academy Grassroots Agreement with the Birmingham City Academy whereby they provide CPD events to our staff and we get invites into the Academy to play against their sides.

• As a Club we host many local school cup finals which a number of our own players tend to compete in.

Over 40 registered sides from U7s > U23s across Boys and Girls/Male and Female

We run a unique SEND Sports & Education programme with Heart of Birmingham Vocational College, the only registered one in the Midlands. This has been a huge success in it’s first year with the size of it set to double next academic year. We have just set up a Degree programme so those on our mainstream Football & Education can progress onto that after they turn 18-19 years old.

our aims

• Increase our prescence in Schools

• Our U23s mirroring the first team set up

• Larger students numbers on our Degree programme

• Securing another 3G/ Grass pitch venue for our U7 - U16 Junior sides

Not your typical Accountants

Since we became waste partners with Redditch United, we have seen our service expand and this relationship has raised our profile in and around Redditch. We have a fantastic relationship with the club, and they have consistently gone above and beyond in helping us promote our brand. Redditch United, like us, are committed to working within the local community and this is an area they have really helped us grow.

The introduction of the Reds Network has been a fantastic addition this season and David, Craig and the rest of the team have really showed their passion for growing the club and making sure their partners are along for the journey.

Nothing is ever to much trouble for them, and we hope to continue this partnership for years to come.”

In Partnership with Protex Fasteners and The West Mercia Police, Redditch United help in the delivery of a project at Arrow Vale Leisure Youth Centre to provide opportunities to young people. These sessions have engaged a very vulnerable section of society and helped to reduce crime in the area too.”

TESTiMONialS TEST

Martin Roche - Executive Manager Bromsgrove Council Commercial Waste Services

iNTrODucTiON TO cONfErENcE & EVENTS

welcome to the trico stadium, home of Redditch united football club. the trico stadium has a range of function rooms designed with comfort and versatility in mind to ensure maximum client satisfaction.

The Trico Stadium can also be easily accessed by road and rail, the stadium is just a few miles from M42 J 2 and is walking distance from the cross city rail line that runs from Lichfield to Birmingham terminating at Redditch train station.

In recent times, refurbishment works have been carried out at the ground and within the corporate areas to enhance the experience for users on matchday and non matchday alike with our 1891 lounge the largest area we offer for Conferencing and Hospitality.

Whether hosting your event for business or personal use, our attention to detail, good facilities and in house chef make the Trico the perfect venue whatever the occasion.

We look forward to welcoming you to the Trico and to ensuring your events are enjoyable, memorable and successful.

ThE 1891 lOuNGE

Situated on the first floor, the 1891 has recently undergone refurbishment to offer clients extensive conference facilities. The 1891 Lounge is the largest of our function rooms and provides a great setting for any event. The suite is ideal for conferences, exhibitions and trade events whilst still offering a relaxed and ambient environment for parties and dinners.

Additional Benefits

• Lift access

• Natural daylight

• Wheelchair user access and toilet facilities

• Modern design - Large Screen TV’s

• Air Conditioning - Projector

• Guest WIFI - PA System

• Pitchside view

• Complimentary car parking

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

ThE BOarDrOOM

The boardroom is located on the first floor of the main stand and offers a great venue for stylish receptions, dinners and company meetings. t he boardroom has seen extensive improvements in recent years and it’s walls are adorned with memorabilia from the clubs history.

Additional Benefits

• Lift access

•

Natural daylight

• Wheelchair user access and toilet facilities

• Modern design

•

Air conditioning

• Guest WIFI Large Screen TV

• Private kitchen area

• Complimentary car parking

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

SPONSOrS SuiTE

Situated on the first floor in the main stand, adjoining the 1891 suite, the sponsor suite is an ideal breakout room. the room can be utilised for interviews or small meetings overlooking the pitch it provides a private area offering convenience and comfort.

Additional Benefits

• Lift access

•

Natural daylight

•

Wheelchair user access and toilet facilities

•

Modern design

•

Air Conditioning

• Guest WIFI Large Screen TV

• Pitchside view

• Complimentary car parking

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

EVENTS

we have an exciting programme of events throughout the year at t he trico stadium, from christmas parties, to stadium tours and mother’s day lunches, we have something to suit all tastes and budgets. events include:

• Mother’s Day

• Father’s Day

• Christmas Parties

• Tribute Acts

• Comedy Nights

• Sporting Events

• Pitch Hire

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

PriVaTE ParTiES

no matter what the occassion, here at the trico stadium we will ensure that you have a wonderful time celebrating. we are the perfect venue for your event, with award winning catering, exquisitely decorated suites, private bar facilities and ample free parking.

Celebrations we can cater for include: Birthdays, Christenings, Engagemnets, Retirements, Anniversaries and many more.

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

rOOM laYOuTS

MaTchDaY hOSPiTaliTY

Redditch united football club offers a unique way to spend your day whilst catering for a variety of needs. you may be a business professional seeking a distinctive method of entertaining and impressing prospective clients or a manager offering incentives to employees and rewarding performance or maybe looking to improve morale and team bonding. get yourselves noticed with one of our exclusive matchday packages, which include match, match ball and programme sponsorships.

Matchday sponsorship offers companies the perfect environment to entertain their colleagues and clients in one of our exclusive lounges. It also enables you to advertise and promote your brand to our corporate guests and supporter base.

Matchday experiences are available for both our Men’s and Women’s Senior Teams.

For more details call us on 01527 222 158 or email commercial@redditchunited.co.uk

hOSPiTaliTY PackaGES

• VIP matchday tickets

• Meet in the Boardroom

• Pre match meal

• Complimentary drink.

• Name Man of the Match

• Director’s box seating

FROM £200 +VAT hospitAlity

• Recognition of sponsorship over the PA system

• Company logo on front page of the matchday programme

• Complimentary team sheets

• Enjoy a warm and friendly atmosphere in which you can entertain your clients, guests and friends

• Links through social media accounts

| 01527 222 158

• 2 VIP match-day tickets

• Meet in the Boardroom

• Pre match meal

• Complimentary drink

• Directors box seating

• Recognition of sponsorship over the PA System

• Recognition of sponsorship in the match-day programme

• Enjoy a warm and friendly atmosphere in which you can entertain your friends, guests or clients • Links through social media accounts

• 6 VIP matchday tickets

• Meet in the Boardroom

• Pre match meal

• Complimentary drink.

• Name Man of the Match

• Director’s box seating

FROM £300 +VAT

diRectoRs pAcKAge

• Recognition of sponsorship over the PA system

• Company logo on front page of the matchday programme

• Complimentary team sheets

• Enjoy a warm and friendly atmosphere in which you can entertain your clients, guests and friends

• Links through social media accounts commercial@redditchunited.co.uk | 01527 222 158

• 6 VIP matchday tickets

• Meet in the Boardroom

• Pre match meal

• Complimentary drink.

• Name Man of the Match

• Director’s box seating

• Recognition of sponsorship over the PA system

• Company logo on front page of the matchday programme

• Complimentary team sheets

• Enjoy a warm and friendly atmosphere in which you can entertain your clients, guests and friends

• Links through social media accounts