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UNDERSTANDING GENERATION X
LUXURY BUSINESS INSTITUTE KOREA
THE UNTOLD STORY OF GENERATION X
INTRODUCTION A great number of recent reports and trainings that analyze the characteristics and trends of the digital natives show that it has become crucial to understand and communicate with the Millennials and Gen Z customers. The programs and information on ‘Understanding the Millennials and Gen Z’ in a workplace for both the older generation and young leaders can easily be found as well. Then, are the Millennials and Gen Zs, who are now responsible for a sustainable future, well-prepared to connect and coexist with different generations? LBI’s new ‘Understanding Generation X’ program delivers the basics of communication and lessons learned from the older generation for a brighter and better future based on the
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LUXURY BUSINESS INSTITUTE KOREA
work environment that members of Generation X have put together. And we should realize that Generation X is willing to help and support the Millennials and Gen Zs so that they can have a quick start and reduce trial and error. We believe that the guidelines to bridge the gap between different generations will strengthen the workforce as a team and bring together the digital natives, who are ahead of the previous generations in many ways. Thank you. Rachel Kwon President of LBI Korea
OVERVIEW 3 CHAPTERS IN THIS PROGRAM
COURSE OBJECTIVES Reestablish the common goal across different generations in a workplace and build a coexisting and harmonious work culture through the Millennials and Gen Zs’ better understanding of the older generations.
Form a bonding relationship with the older generation / senior team members by understanding and acknowledging them based on reliable data and statistics. Experience and acquire a new perspective on the older generation in a workplace through fun and meaningful activities.
CURRICULUM PART 1: WHY - PARADIGM CHANGE OF GENERATION GAP PART 2: WHAT - DEEP DIVE INTO GEN X PART 3: HOW - ACTION FOR WORKING TOGETHER
LUXURY BUSINESS INSTITUTE KOREA
OUTCOMES
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CONTENTS PART 1: WHY - PARADIGM CHANGE OF GENERATION GAP Acknowledge why the Millennials and Gen Z team members need to understand the older generations by focusing on the similarities between the generations instead of drawing the differences.
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LUXURY BUSINESS INSTITUTE KOREA
The Concept of ‘Generation’ and the Characteristics of Each Generation [Activity] Misunderstandings and Biased Opinions between the Older Generation and the Millennials & Gen Z Common Features of the Older Generation and the Millennials & Gen Z as Team Members
PART 2: WHAT - DEEP DIVE INTO GEN X Understand senior managers by examining the values of Gen X. Gen X Timeline: Main Issues on Politics / Economy / Society / Culture The Strengths of Gen X in Workplace and Keywords on the Millennials and Gen Zs’ Progress [Video] Story of a K-POP Star : My Source of Inspiration
PART 3: HOW - ACTION FOR WORKING TOGETHER Understand different perspectives on generations and develop the ways to work together in a workplace. Keywords for Coexistence: Generation Gap vs. Different Roles [Activity] Story Restructure : Understanding My Senior Managers Convergence & Collaboration Models Among Different Generations : How to R.E.S.P.E.C.T.
CRYSTAL CHOI LBI TRAINER PROFILE
Area of
Luxury Retail Coaching & Leadership
Expertise
Luxury Brand Service & Selling Skills Luxury Brand Service Design
Qualifications
Yonsei University, Master’s degree in Human Resource Management Busan National University, BA in Korean Language & Literature KAC (Korean Associate Coach)
Experience
Training Director at Luxury Business Institute Korea (LBI Korea) Former Training Manager at Samsung Electronics Management Support
Training Program Design and Delivery for Luxury Brands
Luxury Retail Leadership & Coaching: Cartier, Hermes, Fendi, Dior, Givenchy, and etc. Luxury Service & Selling Skills: Louis Vuitton, Dior, Hermes, Fendi, Celine, and etc. Self-Motivation Coaching Training Program Design and Delivery Find My Way: Celine, Fendi, Loewe, P.Givenchy, Givenchy, and etc. (Supervisor Training)
Service Manual Design and Training Delivery: Hyundai Motor Studio Project, Genesis Project, Genesis Space Opening Project, Samsung Electronics Premium Line - Chef Collection, JLRK 'Behavior Standard and Training Guide' Luxury Experience and Seminar: LG Household & Health Care 'Luxury Seminar’ designed for Marketing Division, Hyundai Motors 'Luxury Experience Seminar’ designed for Best Sales Persons
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Customer Experience Design and Training for Domestic Conglomerates
LUXURY BUSINESS INSTITUTE KOREA
Main Projects
MERCI BEAUCOUP
SHAPING THE FUTURE OF LUXURY TOGETHER LUXURY BUSINESS INSTITUTE KOREA
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CONTACT US ELAINE HONG BUSINESS DEVELOPMENT DIRECTOR
elainehong@lbi-korea.co.kr