205 Worth Avenue Suite 124, Palm Beach, Fl. 33480 | 561.843.9554 | info@LuxuryPRGroup.com
ABOUT LUXURY PR & HOSPITALITY GROUP Luxury PR & Hospitality Group help individuals, corporations, community redevelopement groups, restaurant groups, medical & educational institutions, small businesses and nonprofits clarify & claim their brand identity via traditional media & digital presence by creating local, national, and even international status for their clients through our carefully placed connections, media, and promotions. Luxury PR empowers, educates, and enhances the lives and professions of our clients. Our core philosophy is empowering people through storytelling, education and media reinforcement. We enhance communities with pertinent information and influence key stakeholders through subtle, yet controlled messaging. We strive to become part of our client’s teams and work together to achieve ultimate objectives. Our aim is to become a part of your company, your off-site in-house PR team. We work together seamlessly to achieve your goals and meet your key objectives. We engage our trusted media contacts and present them information used to foster collaboration in tellin your stories and help develop a long-term connection with you. We do this all with style and class, while focusing on substantive content and contacts with purpose. Consider us as your personal PR concierges. We build and manage the relationships between you, the media, and your target demographic. Whether you have a product launch announcement, a health-related feature, an elaborate event to design and execute, a store or restaurant grand opening, or an exclusive business story to tell, we utilize our longstanding associations with top-tier media outlets to ensure you, your organization, institution, company or product become visible to key influencers.
Our agency successfully fosters top-of-mind awareness by strategically positioning client brands among target audiences.
SCOPE OF WORK Public Relations Social Media Events Brand Development Strategic Partnerships Community Relations Reputation Management Out-of-the-Box Strategies Media Placement ROI
PUBLIC RELATIONS Luxury PR & Hospitality Group will create a proactive media relations program designed to maximize opportunities in print, television and online outlets locally and regionally. We take a creative and thoughtful approach to media relations. We strategically match the message pitched to the media outlet by building upon established relationships, carefully crafted lists, and targeted as well as personalized pitches.
SOCIAL L MEDIA M Luxury PR manages a number of social media platforms on behalf of its clients, providing individualized graphics, content and imagery that reflect various brands. We provide video content, still images, captions, relevant hashtags and other related materials for your Instagram and Facebook accounts, as well as tag, share and re-post as needed.
EVENTS Luxury PR provides expertise and support when it comes to hosting a product launch, VIP opening, media event, tradeshow or gala dinner. Hosting an event can be a time consuming and expensive endeavor, the goal is for people to remember it. There are a few key factors we take into consideration when putting on the events. We pay close attention to detail, ensure the right people are on the guest list, and our digital, PR and advertisingteams partner with you to drive ticket sales and publicity. Our brand sponsorships, venue partners, influencer guests and more.
How people make buying decisions has changed. We’ve developed countless digital strategies across diverse audiences and industries. From smart speakers to insurance policies, leisure experiences to public figures; Luxury PR has the experience and horsepower to help you reach and engage your audience,
MARKET RESEARCH We make sure you are in the know by providing market research in the following areas:
Customer Surveys Online Communities Social Media Analytics Experiments & A/B Testing Deep-Dive Web Crawling Sentiment Analysis Virtual Focus Groups
REPORTING Luxury PR Hopitality & PR Group will keep your team updated with activity on a regular basis through phone calls, email, and strategy meetings, as appropriate. Clips will be sent as they appear, and a comprehensive monthly report will be compiled on media coverage generated and social media analytics achieved.
We customize all services and fees according to our clients needs. Third-party expenses will be billed to the client directly, based upon client review and approval. Expenses may include but are not limited to rentals, promotional items & press giveaways, signage, photography, videography, printing, postage, list procurement, travel, paid media, television media monitoring, media training, blogger & influencer fees.
RATES & FEES
CLIENTS & STRATEGIC PARTNERS
205 Worth Avenue Suite 124, Palm Beach, Fl. 33480 561.843.9554 | info@LuxuryPRGroup.com