Photography

ENVIRONMENT

Always shoot in a place that glorifies the jar in a homely environment, whilst complimenting the brand’s colour palettes. Do not be afraid to make the setting imperfect, i.e., have a few crumbs on the table and/or use a dirty knife. Always use minimal props when photographing simple serves.

JAR

Ensure every effort is made that the colour of the product is as close to real life, bright and vivid with no reflection or bubbles in the label. The shot should be vibrant with plenty of colour, which results in a cheerful and charming image.

SOCIAL MEDIA IMAGE SPECIFICATION Size: <8MB | Aspect ratio: 2:3 and 1:1 Specs: 736x1104px and 1080x1080px

photography

All proposed uses of Mackays branding must be authorised by MACKAYS in advance.

For Artwork File Supply & Approvals please contact:

marketing@mackays.com