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ERGONOMISK 3D PASSFORM Ger optimal rörelsefrihet AXELSKYDD Skyddar kropp och jacka när skidorna bärs på axeln GLASÖGONDUK I FICKAN För snabb rengöring av skidglasögonen TEJPADE SÖMMAR Ger fulländat skydd mot väta ZONANPASSAT FODER Ger optimal kroppstemperatur LIFTKORTSFICKA Förenklar liftkortshanteringen

ELASTISK ARMBÅGE För rörelsefrihet i kritiskt område

VENTILATION I SIDAN Ger optimalt mikroklimat

SNÖLÅS Stänger ute snön JUSTERBAR MIDJA För optimal komfort ELASTISKT KNÄ För rörelsefrihet i kritiskt område FÖRSTÄRKNING VID BENAVSLUT Ökar slitstyrkan

SNÖLÅS Stänger ute snön SKYDD MOT SKAV NÄR SKIDORNA BÄRS PÅ AXELN

JUSTERBAR VENTILATION FÖR OPTIMALT MIKROKLIMAT

PERFORMANCE ALPINE X-RACE Performance Alpine X-Race jacka och byxa är designade med fokus på fart. En tight, ergonomisk 3D-passform i kombination med elastiska paneler vid knä och armbåge ger optimal rörelsefrihet och aerodynamik.

Funktionella material och mekanisk ventilation skapar ett perfekt mikroklimat.

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LEDARE OMSL AG MAGNUS THÖREWIK ÅK ARE DANIEL JOMANSSON

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13

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Photo: Magnus Fond

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Bli emotionell.

Framtiden är redan här.

Väg samman miljöpåverkan, körglädje, säkerhet och komfort. Känn sedan efter.

Värden som tillförlitlighet, kvalitet, trygghet, hållbarhet, både tekniskt och miljömässig, kommer att göra sig gällande i dina överväganden.

Lägg sedan in Åre i ekvationen. Branta backar. Snöstormar som inte ens byns heroiskt kämpande snöröjare hinner hålla jämna steg med. Dessutom en stor

trendkänslighet. Din klädsel, utrustning, och inte minst din bil, synas och bedöms.

För många i Åre blir slutsatsen Audi. Det är inte konstigt att just Åre blivit något av Audi-land. Ännu tydligare blir det om du lägger till Audis sparprogram för miljön, där nya tekniska innovationerna gör hela modellprogrammet mindre miljöbelastande. I Audis fall går

dessutom högt ställda miljömål hand i hand med ökad körglädje, komfort och tillförlitlighet.

Största utbudet av godkända miljöbilar finns inom A3-programmet: 1.6e - CO2 99 g/km, 3,8 l/100 km. 1.6 TDI - CO2 109 g/km, 4,1 l/100 km. 2.0 TDI - CO2 115 g/km, 4,4 l/100 km samt 1.6e (E85) - 162 g/km, 6,8 l/100 km.

Läs mer på följande sidor.

Välkommen till Audi och Åre >

Provkör Audi på Åresjön i vinter.

Boka tid för testkörning av nya Audi A4 2.0 TDI Avant hos Hanson på Åre torg. Nycklarna hämtar du i butiken när det är dags. På Åresjöns is kommer en teknisk och rolig bana att finnas under testveckorna 7, 8, 9, och 10. Och du, boka i tid. Audis testkörningar har blivit en succé varje år.

quattro

Världsledande fyrhjulsdrift 1980 revolutionerade Audi bilvärlden med sin banbrytande quattroteknik. Sedan dess har Audi byggt över två miljoner quattrobilar. Åre har terrängen där quattro verkligen kommer till sin rätt. I byns många branta backar och när du ska vara först ut i backen när det fallit flera decimeter mjuksnö förstår du lätt varför. Hur känns en bil med quattro? I vinter kan du uppleva det på Åresjöns is.

Återtåget

Audi har länge stöttat alpin skidåkning.

Sedan 1998 kör det svenska landslaget Audi.

AUDI FIS World Cup startar Åres vintersäsong med damernas världscup, slalom och storslalom den 10-13 december. Sedan väntar OS i Vancouver där de svenska åkarna kommer med ett starkt och mycket revanschsuget lag.

Fjolårssäsongen var nämligen inte vad många väntade sig, trots 14 topp-treplaceringar, samt 61 topp-tio-placeringar. Dessutom kom Anja Pärson tre i den totala världscupen. Men laget har nu satt upp nya, höga mål. I OS kör man för medaljer. Vi håller naturligtvis tummarna extra hårt för att Åre Slalomklubbs Kajsa Kling ska bli uttagen i OS-truppen och äntligen få till det i riktigt stora sammanhang.

Carving på asfalt

Stjärnornas bästa carvingtips Anja Pärson: — Stå mer på hela foten och släpp fram knäna. Häng med i utvecklingen som går väldigt fort. Carving i dag jämfört med för bara fem år sedan är en helt annan sak. Ha därför ny och bra utrustning.

Markus Larsson: — Ha plattor under pjäxorna. De gör att du kommer upp lite och kan stå på mer i svängarna.

Man ska också ha lite mer bredd mellan fötterna och släppa på mer fart än tidigare.

Mattias Hargin: — Som nybörjare är det bättre att bygga upp känslan i en fl ackare backe och byta till en brantare när tekniken sitter där

Se filmen med de svenska alpinstjärnornas carvingtips på audi.se.

Idén till Audis carvingfilm kom från Audis egna ingenjörer. De menade att den nya quattrokänslan är som att åka carvingskidor. Idén förfinades och utmynnade i en spektakulär rysare med hopp som gjordes av en stuntman. Fartscenerna togs när världsrekordhållaren i speedski, John Hembel körde så det rök om rullskidorna utför San Fransiscos brantaste gator. Filmen visas på svensk TV i december till och med januari.

Du kan även se den på audi.se.

Smart teknologi

Q7 3.0 TDI CDT

Förenar körglädje, komfort och sjusitsig rymlighet med mindre miljöbelastning. Förklaringen är Audis Clean Diesel Technology.

Bl. förbr. 8,9 l/100 km, CO2 234 g/km.

Höpresterande dieselar Grunden till Audis effektiva och högpresterande dieselmotorer lades 1989 när Audi förenade direktinsprutning med turboladdning, TDI. Med dagens förfinade teknik står Audis dieselteknik för marknadens mest energieffektiva system, som i praktiken resulterat i att en av marknadens vassaste sportbilar Audi TT 2.0 TDI quattro förbrukar endast 0.53 l/mil.

A4 2.0 TDIe/TFSI (E85)

Miljöbil i två utföranden. Oavsett om du väljer diesel eller E85 blir miljöbelastningen låg. Bl. förbr. 2.0 TDIe 4,6 l/100 km, CO2 119 g/km 2.0 TFSI 6,4 l/100 km, CO2 149 g/km

TT 2.0 TDI quattro

Sportbil med fyrhjulsdrift och urstark dieselmotor. 0-100 km/h på 7,5 sekunder. Uppmätt på asfalt. Nästan lika snabb i snömodd.

Bl. förbr. 5,3 l/100 km, CO2 139 g/km.

Läs mer om Audis ”sparprogram” för miljön på audi.se

Clean Diesel Technology Clean Diesel Technology, där bland annat en AdBlue-lösning tillsätts till de heta avgaserna just innan de åker in i katalysatorn, gör att kväveoxiden splittras till vatten och kväve. Kväven minskas med 90 procent.

Start-stopp-system När drar motorn minst? Självfallet när den inte går. Med Audis start-stopsystem slås motorn av så snart bilen står stilla eller växeln är i friläge. När du trampar ner kopplingen startar den automatiskt. Du kan spara 0,2 l/100 km eller ca 5 CO2/km

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NYHET! VENTUS

Lätt och kompakt toppturssäck utvecklad av äventyraren Elin Engerström och topptursexperten Björn Alvtegen.

Förberedd för allt du behöver och lite till.

TEMPLET. För att bestiga någon av Sylarnas berömda toppar behövs egentligen inte mycket mer än ett par turskidor och en flaska vatten. Så länge solen skiner alltså. När vädret slår om uppe på Templet eller Slottet kan det gå väldigt fort. Är du oförberedd kan det rent av bli ödesdigert. Har du rätt säkerhetsutrustning och riktiga grejer på dig kan det däremot bli ditt livs största upplevelse.

Börja äventyret med att ladda ner vår nya vinterkatalog på lundhags.se

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www.sportmarket.se www.sportmarket.se www.sportmarket.se www.sportmarket.se

Photo Nicklas Blom

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e\jW [d WbblWhb_] ia d^[j l_Z dWcd ;ij[\Wd W CehWb[i$ Ä L_ h c[Z _ iWccW aedij# d hiaebb[aj_l" BekZcW`eh$ >ed Xeh dk _ Eibe$ @W] ]_bbWh ^[dd[i Wdi_aj[$ :[j h kjjhoYai\kbbj$ ?dif_hWj_ed[d aWd aeccW ][dec \b[hW eb_aW aWdWb[h$ Ä ?XbWdZ c bWh `W] [\j[h X_bZ[h iec `W] ^_jjWh _ Xbe]]Wh" _XbWdZ c bWh `W] Wl l[hab_]W ceZ[bb[h" _XbWdZ XWhW Z_h[aj kh ^klkZ[j$ :[j h _dj[ i de]W [][djb_][d" \ h c b[j `kij dk h Wjj \ c bW i coYa[j iec c `# b_]j eY^ akddW kjl[YabWi$ :[j h c_jj c b _ l_dj[h$ Å BEK:C7@EH$9EC

36

hkbbWh l_ZWh[ eY^ dk X h`Wh Z[j c haWi l[d f ojWd$ EY^ iec lWdb_]j h Z[j i` blabWhj \ h kjhkijd_d]ij_bbl[haWhdW Wjj if[Y_Wb_dh_ajW iehj_c[dj[d cej if[Y_\_aW c b]hkff[h$ < h :odW\_ji Z[b _dd[X h Z[j [d ^[b b_d`[ c[Z ^ hZlWhW kj\ehcWZ \ h Wjj j_bbjWbW j`[`[hi X[^el eY^ dia[c b$ I l b Z[ \kdaj_ed[bbW iec Z[ c[h [ij[j_iaW$ :OD7<?J >7KJ; HEKJ; FBKI MEC;D ;d bW]ec Xh[Z eY^ ]hocj b jj ia_ZW" f[h\[aj \ h dehZ_iaW jeffjkh[h$ Fh_i * /&& ah$ :OD7<?J =7?7 J<#N MEC;D If[Y_[bb b ij" WdfWiiWZ \ h ZWc\ jj[h$ <hWc\ h Wbbj Z[i_]dWZ \ h Z[ c[h kj\ hieh_[dj[hWZ[ ia_ZX[ij_]WhdW$ KjXojXWh ikbW ] h Wjj Z[d eYai \kdaWh \_dj _ lWdb_]W Wbf_dX_dZd_d]Wh$ Fh_i + .&& ah$ :OD7<?J JBJ L;HJ?97B IJ FHE M>?J; E^o]]b_]j coYa[h c[h ijWX_b d Z[d i[h kj$ B jj iec [d \` Z[h eY^ j_bbh Yab_]j ijWX_b \ h Z[ \b[ijW kj\ hiX[^el$ Fh_i ) ,&& ah$

www.hestragloves.se

”Skinn är ett oslagbart material” Jag åker skidor cirka 150 dagar om året. Min Hestra Pro Model måste klara allt från 30 minus i högalpina miljöer till skogsskidåkning i Japan. Jag gillar skinnhandskar med en ren, funktionell stil. Både på berget och om jag klär upp mig. Less is more, tycker jag. *GPTKM 9KPFUVGFV JCT WVXGEMNCV UKP 2TQ /QFGN VKNNUCOOCPU OGF *GUVTC QEJ XkNLGT *GUVTC %NCUUKEU %QTVKPC XKF UKFCP QO UMKFmMPKPIGP

Cortina (till vänster) Henrik Windstedt Pro Model (till höger)

`ekif

MAGASIN ÅRE

Mec[di 8bWYa B_]^j :emd @WYa[j" YW fh_i *&&& ah$

8 ; H = I = K ? : ; D

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E i G\Xb G\i]fidXeZ\ XiY\kX[\ ]iXd [\e jlg\ik\be`jbX c`ea\e 9cXZb C`^_k kf^ [fd j`eX Y\i^j^l`[\i k`cc _a cg% D cj kke`e^\e mXi c kkX fZ_ ]lebk`fe\ccX gcX^^ Xm _ ^jkX bmXc`k\k# lkXe fe [`^X [\kXca\i# jfd bcXiX[\ \e Y\i^j^l`[\j bi mXe[\ mXi[X^% I\jlckXk\k Yc\m ] ijk j lkd ibk% 9cXZb C`^_k# ` bcXiX ] i^\i kifkj eXde\k# Yc\m \e jlZZ i\[Xe ] ijkX j jfe^\e fZ_ ` m`ek\i i bfcc\bk`fe\e Y kki\ Ç fZ_ jep^^Xi\ Ç e e ^fej`e% Å F;7AF;H<EHC7D9;$9EC

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aboiY^W c[d _ Z[j ^ h \Wbb[j ij cc[h Z[j \Waj_iaj1 [d CWhcej :h_Yb_c[ M_dZi^_hj h Z[j [dZW fbW]] Zk X[^ l[h$ EY^ l_ c[dWh Z[j XeaijWlb_]j$ Ec Zk h h Z_] i Wjj Zk ^ bb[h l hc[d eY^ ec Z[j _dj[ h \ h aWbbj aWbbWh[ d #'& i \_ddi Z[j [][djb_][d _d][d Wdb[Zd_d] Wjj ^W d ]ej lWh[ i_] l[h [bb[h kdZ[h :h_Yb_c[`WYaWd$ C[Z [d \kajjhWdifehj[hWdZ[ eY^ b jj l hcWdZ[ _di_ZW eY^ [d kji_ZW iec h l_dZ# eY^ lWjj[dWll_iWdZ[ aWd Z[d Wdl dZWi l_Z i l b lWhcW Yoa[bjkh[h f ieccWh[d iec aobibW]dW jeffX[ij_]d_d]Wh f l_dj[hd$ :[j h _d][d j_bb\ bb_]^[j Wjj X[h]i]k_Z[h l hbZ[d l[h ^Wh Z[j ^ h iec i_jj \Wleh_jfbW]]$ < h i^eff_d]jkh[h f Xod [bb[h W\j[hia_ZWdi aWd Z[j [c[bb[hj_Z lWhW l[jj_]j Wjj aecfb[jj[hW c[Z d ]ej f kdZ[haheff[d$ Ec _dj[ WddWj \ h ec]_ld_d][di iakbb$$$ Å C7HCEJ$9EC

38

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ERG TIPS: BÅDE UPP OCH .

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`ekif

MAGASIN ÅRE

LuHC; Å :[d \hkid[ aWd Xo]]W _d l hc[ _ i_d \ehc]`kjdW ikbW$ L hc[d aedY[djh[hWi j_bb ikbWdi j Z[b eY^ [jj XWjj[h_ ced# j[hWi XWaj_bb" ^ ]ij kff f f` niaW\j[j$ L hc[d ] h Wjj ij bbW _ \ohW ij[]" \h d coifoi j_bb lkbaWd_ia ^[jjW" eY^ XWjj[h_[j h Ya[h kjWd fheXb[c [d ^[b ZW] kj[ _ aobWd$ Fh_i \h d YW (&&& ah

8EEIJ;H IJH7F Å ;njhW ahW\j_]j XWdZ iec ^ b# b[h _^ef iaW\j[ji l[hZ[b$ ?ij bb[j \ h [jj \[cj[ if d# d[ iakbb[ cWd akddW i ]W$ <_ddi _ eb_aW ^ hZ^[j$ Fh_i \h d YW +&& ah

EC8O==J IA7B Ec Zk ^Wh h[` bW fheXb[c c[Z \ jj[hdW" j lbWh [bb[h ^Wh i hia_bZW ahWl ] h f` nWd Wjj \ehcWi ec _ Z[j e dZ# b_]W$ ;d Zkaj_] f` nl[haijWZ ib_fWh Xehj fbWij" jhoYa[h kj iaWb[j c[Z ^` bf Wl l hc[ eY^ i hia_bZW jl_d]Wh" \bojjWh if dd[d eY^ dZhWh l_dabWh$ 7bbj \ h Wjj iaed iaW fWiiW Z_dW \ jj[h eY^ Z_d aij_b f[h\[aj$ Fh_i[j lWh_[# hWh c[Z j] hZ[d$

<EHCIFHKJ7: ?DD;HIAE Å ;da[bj kj# jhoYaj ] h Z[j j_bb fh[Y_i iec Z[j b j[h$ ;jj jl aecfe# d[djiiakc ifhkjWi _d _ _d# d[hiaed" i a[h kff Z_d \eji WbbW eh[][bXkdZ[d^[j[h eY^ ij[bdWh$ H[ikbjWj[j Xb_h [d f[h\[aj \ejWdfWiiWZ f` nW iec i_jj[h iec ]`kj[d$ ;jj c ij[ \ h Z[d iec ^Wh fheXb[c c[Z \ jj[hdW eY^ [d Zh c \ h Z[d iec a[h coYa[j ia_Zeh$ :[j \_ddi l[d _dd[hiaeh iec aWd l hcWi kff _ k]d eY^ iec ][h [d b_adWdZ[ [\\[aj" c[d ibkjh[ikbjWj[j ] h [][dj# b_][d _dj[ Wjj ` c\ hW$ Fh_i \h d YW )+&& ah$

<EHC=@KJ;D IKB7 ;d \ hijW j] hZ iec d ijWd WbbW kj\ hi aWh[ XehZ[ ] hW$ ;d ijeh Z[b Wl ahW\j[hdW iec kjl[YabWi l_Z ia_Z ad_d] ] h hWaj d[Z \ h Wjj jhoYaW \Wij ij baWdj[d _ kdZ[hbW][j$ ;d \ehc]`kj[d ikbW ^` bf[h \ejlWbl[j Wjj ^ bbW \ehc[d kdZ[h f \h[ijd_d] eY^ \ h^_dZhWh Wjj \ej[d fbWjjWi kj [bb[h h h i_] _ b d]Z# [bb[h i_Zb[Z$ :[iikjec ][h Z[d fbWji \ h j hdW Wjj h hW i_]$ >` hdWd \ h joZb_]Wh[ eY^ c[h [nWajW i_]dWb[h \h d \ej[d l_ba[j c `b_]jl_i aWd ][ aWZ Éia_Za dibWÉ" iec Z[ \bkcc_]W f` nc[aWhdW iakbb[ kjjhoYaW Z[j$ Fh_i \h d YW -+& ah$

L?DAB7: OJJ;HIKB7 Å ;d j] hZ iec j_Z_]Wh[ lWh_j \ hX[^ bb[j j lb_d]i# aWh[$ :[iiW \ h d cb_][d i_dW iaeh b[l[h[hWZ[ c[Z [d [njhW ^ ] ikbW iec i[ZWd ib_fWi d[Z j_bb h jj ^ `Z eY^ h jj l_da[b$ L_da[bd aec# f[di[hWh \ h Z[ dWjkhb_]W eb_a^[j[h _ kdZ[hX[d[d iec Z[ \b[ijW Wl eii ^Wh$ Ec Zk h ^`kb# [bb[h aeX[dj aWd Z[jjW lWhW d ]ej \ h Z_]$ Fh_i \h d YW .&& ah$

G<I=<BK G8JJ=FID ;\ ]c\jkX ` YiXejZ_\e ] ilkfd jb`[]XYi`bXek\ieX i m\i\ej fd Xkk [\e F7 I I < E H C

XYjfclk m`bk`^Xjk\ [\c\e ` [`e lkiljke`e^ i ga ofieX% J`kk\i [fd `ccX bXe jb`[[X^\e ] imXe[cXj k`cc \e df[\ie ]fid Xm d\[\ck`[X kfikpi% J`kk\i [fd YiX d ib\i [l `ek\ Xkk [fd ]`eej% J`kk\i [fd g\i]\bk ] imXe[cXj jb`[fieX gc kjc`^k k`cc \e ] ic e^e`e^ Xm [`^ ja cm% Fd [\k i g\i]\bk`fe [l m`cc lgge Y iaXi [l c dgc`^\e d\[ Xkk bfekXbkX e ^fe Xm wi\j XccX \i]XieX ga od\bXi% J\[Xe i [\k YXiX gc eYfb\e jfd j kk\i ^i ej\ieX j\ fmXe %

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40

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C7JJ?7I <H;:H?AIIED

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44

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MAGASIN ÅRE

DXo`dXc cl]kk`[ ;\k mXi bXejb\ `ek\ jk ijk# d\e ] idf[c`^\e >EFF

\kk Xm [\ jb eXjk\ _fgg jfd Yp^^kj% ;\k _Xe[cXi fd _fgg\k d\[ )+$d\k\ijgcXk ` Jk\e[Xc\e ` m iXj% Lijgile^\k Yp^^[\j Xm Afe Fcjjfe le[\i AFJJ# [\k _X[\ [lYY\cb`Zb ] i dXo`dXc kiXej`k`femXi`Xk`fe% J\[Xe kf^ wi\j _fggdX^`b\i CXij ÉCX]]XÉ DXkkjjfe m`[ fZ_ jbXgX[\ \e \e[X b`Zb d\[ c e^i\ _Xe^k`d\% I\j_Xge`e^\e Y\jbi`m\i CX]]X Ycp^jXdk jfd \kk `e^i\gg Xm dXi^`e\cc bXiXbk i# kifkj Xkk [\k kf^ \e [X^% = ijk jbXgX[\ g`jkdXjb`e\i \e ep ^ile[bXiXbk i ` b`Zb\e% J\[Xe ] ca[\ \e [X^j _Xe[jbfkke`e^ fZ_ glkje`e^ Xm d jkXi\e CX]]X% <k mf`c~# dX^` lggjkf[% Ä OEKJK8;$9EC%M7J9>5L3@=AL@FE)8LE

45

`ekif

MAGASIN ÅRE

ÆL_ddWh^ b[jÇ ^Wh _d][j c[Z _i\_ia[ Wjj ] hW kjWd Wli[h [jj b ][ Z h [d ^ ij[d b_]][h _ ho]] f b[ZWh[d$

@ m`eeXi_ c\k ?d][j Xod][b \ h vh[i _ijhWl$ BkYaW d ijW l_dj[h$ wi\j Y\i d[X `jkiXm _Xi \e c e^ _`jkfi`X% E i \c[ja c\e GfZb\ E`cjjfe( k\ilggc`mX[\ k mc`e^XieX ] i e ^iX i j\[Xe j ^ _Xe ]iXd] i j`^ _li k mc`e^XieX jblcc\ cfZbX c`bX jkfi glYc`b jfd le[\i (0+'$kXc\k% = im eke`e^XieX bfd Xkk m\iki ]]Xj% <kk gXi klj\e g\ijfe\i _Xi mXia\ i ] cak [iXdXk`b\e c`m\ g `j\e% ;\ j`jkX i\e _Xi k mc`e^XieX m\e bfdd`k lgg jfd kfkfjg\c g ]piX_le[iX jk cc\e ;\ j`jkX i\e _Xi k mc`e^XieX m\e bfdd`k lgg jfd kfkfjg\c g ]piX_le[iX jk cc\e lk\ ` cXe[\k% @jkiXm\k ` wi\ ` wi\ Ypk\i [fZb `ek\imXccd jj`^ ^ e^Xik fZ_ XiiXe^\iXj el mXikXeeXk i% E` jfd _fggX[\j g Xkk ] lggc\mX _ jk_fmXij d bk`^X [ e dfk ja ej `j ` m`ek\i ] i e aX \i d\[ _ jkgfcf)# \cc\i ^\ \i k`cc k cj k`cc e jkX m`ek\ij jfe^%

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46

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Du behöver inte bo på Holiday Club för att ha kul hos oss. Här plaskar du fritt i upplevelsebadet, eller varvar varma hällar med iskalla dopp i Saunaworld. Här hittar du rätta svingen på äventyrsgolfbanan och i golfsimulatorn – eller varför inte med bowlingklotet på rak kurs mot strike. Och vill du dra dig undan från omvärlden väntar våra spaterapeuter med mjuka handdukar och sköna behandlingar. Välkommen. Öppet för alla året om dygnet runt! www.holidayclub.se +46 (0)647 120 00

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www.voelkl.com Vรถlkl is a Registered Trademark. Distributor in Sweden, Sportmanship +46 31 93 94 00

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50

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`ekif

MAGASIN ÅRE

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52

www.timberland.no â&#x20AC;&#x201C; tel: 08 545 16 230

Timberland,

If You’re Not Fast, You’re Food, Mountain Athletics, Independent Suspension Network, and Take it All On are trademarks of The Timberland Company. Gore-Tex is a trademark of W.L. Gore & Associates, Inc. Green Rubber is a trademark of Elastomer Technologies, Inc.

p

New Route Racer Part of the new Timberland ® Mountain Athletics® series designed for speed.

Highly breathable, waterproof Gore-Tex ® technology. Independent Suspension Network™ technology adapts to varying terrain. Green Rubber™ soles made from 42% recycled tyres that taste disgusting. But bears don’t know that. mountainathletics.timberland.com

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MAGASIN ÅRE

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57

`ekif

MAGASIN ÅRE

Ab jj[hcki[d Deii" \ejWZ _ dWjkhb_]j b`ki f dWjkhb_] XWcXk" dWjkhb_]jl_i$

? D D EL7J z H ; D

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D 7J K H B ? = J Ab jj[hcki[d ][dWh _dj[ _ akhlehdW$ ? Wbbj \h d cWj[h_WblWb j_bb j[ad_iaW b id_d]Wh i a[h

Zec jejWb f[h\[aj_ed$ J_bb d ijWd l_ba[j fh_i iec ^[bij$ ;d Z[b aWbbWh Z[j l[hWhX[jWj" WdZhW aWbbWh Z[j ][d_Wb_iaj$ 7bbj l_ aWd i ]W h Wjj ]h[`[hdW a ddi ejheb_]j ][decj dajW eY^ l bj_bbl[haWZ[$ @WYaWd Deii h _d][j kdZWdjW]$ ;d abWii_ia fWhaW _ ceZ[hd jWffd_d] c[Z ojj[hjo] _ [aebe]_ia Xeckbb \h d iY^m[_p_iaW ;jW#fhee\$ :[j h [d if[Y_[bbj j jifkdd[d lWh_Wdj iec il bb[h d h Z[d Xb_h \kaj_] l_ba[j ] h Z[d elWdb_]j lWjj[dj b_] \ h Wjj lWhW [jj dWjkhcWj[h_Wb$ @WYaWd h _ieb[hWZ c[Z l_jj ] iZkd \h d ]bWZW ] ii \ hij i eY^ j_bb ibkj [jj _dd[h\eZ[h Wl h_fijef dobed$ :[d \kiaf bi\ hi[ZZW ^klWd ^ bb[h aobW eY^ l_dZ f Wlij dZ$ Ec Zk fh lWh Z[d aecc[h Zk ]WhWdj[hWj Wjj \WbbW \ h Z[d ecXedWZ[ a dibWd" c[d X h`W ifWhW h[ZWd dk" c[Z fh_i[j f '& &&' ahedeh ^Wh Z[d fWii[hWj Zh c]h di[d \ h c d]W$ Å AB7JJ;HCKI;D$I;

D 7J K H B ? = J

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58

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`ekif

MAGASIN ÅRE

Kffh jjij [dZ[" ijehW hed 7jj_bW I_X[h_Wd >kiao ( h" (. a]

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60

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B7HI#8zH@; Æ8KB7DÇ ;H?AIIED 8HEDI ? IKF;H#= EI ? 97B=7HO '/..

`ekif

MAGASIN ÅRE

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Affärshälsa för starka och smidiga företag

Hälsovinsterna med att hålla sig i form är många och kända av de flesta. Effekterna av att trimma ditt företag är minst lika goda. En viktig framgångsfaktor är tillgång till bra rådgivning. Konkreta, praktiska och realiserbara. Det är också ett av Deloittes fokusområden. Som företagare har du nytta av goda råd vid förändringar eller tillväxt. För att nå uppsatta verksamhetsmål, se kritiska komponenter och få utväxling av din affärsmodells fulla potential. Våra redskap hjälper företag att bli starkare och smidigare. De är skräddarsydda utifrån ditt företags behov och specifika situation och syftar till att bygga en god affärshälsa.

Kontakta Deloitte så lägger vi upp ett anpassat träningsprogram för dig och ditt företag.

Läs mer på www.affärshälsa.se

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76

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600

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1000 900 800 700 600 500 400 300 200 100

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78

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80

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81

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TREND & TRADITION

`ekif

MAGASIN ÅRE

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Hat from

150kr

Hoody from

400kr

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`ekif

MAGASIN ÅRE

Ikf[hb jjW f` neh" ikf[hb jjW ia_Zeh" ikf[hijehW bkd]eh eY^ [d \ h]Xb_dZ Z[i_]d[h h Wbbj iec X[^ li$ KhXWd 7n[biied ifh_djWh cej jeff[d$

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88

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:>,

Stockholm

Åre/Östersund 2 h. 55 min.

Inkl. kabinbana.

Stockholm

från

Åre/Östersund Kiruna Oslo Trondheim Genève Milano München Zürich

495:495:595:595:695:695:695:695:-

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Priset gäller vid bokning av enkel resa på sas.se. Begränsat antal platser.

`ekif

MAGASIN ÅRE

; N J H ; C <7 H I 7 D

9`\e j i

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90

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92

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93

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BELYSNING

KUDDAR

PORSLIN

VÄSKOR

MÖBLER

åre • torget • årevägen 101 • 0647-500 70 | stockholm • sankt eriksgatan 87 • 08-334830

www.norrmalmsel.se

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MAGASIN ÅRE

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98

HANDMADE IN AUSTRIA SINCE 1921

OM DU INTE KOMMER TILL ÅRE KAN DU GÖRA DINA STROLZ-PJÄXOR HOS: ALPINGARAGET, NK OCH LÄNNA SPORT STOCKHOLM. KAISER SPORT SÄLEN. TOP SPORT FUNÄSDALEN. VEMDALENS SKIDSHOP. SPORTSPEC GÖTEBORG. JOENS SNÖ&SJÖ LIMHAMN. JUL SPORT TRYSIL. MER INFO HITTAR DU PÅ WWW.SPORTS.SE

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100

Å ENA SIDAN DE FINASTE OLIVERNA FRÅN RIDDERHEIMS.

Å andra sidan den godaste osten från Falbygdens.

Oliver är inte bara små, svarta och rynkiga eller

Ost handlar om tålamod. För ska t ex en

gröna med en paprikastrimla i. Det finns nästan

Präst bli riktigt bra och smakrik, måste den lagras

lika många olika sorters oliver som det finns

länge och skötas med stor omsorg.

smaklökar och de växer på träd som kan bli uppe-

Men det är inget du behöver tänka på.

mot tusen år gamla. Så de är värda all respekt.

Omsorgen och tålamodet har vi redan lagt ner, det

Och de får de av oss. I vår olivbar hittar du ett

enda du behöver göra är att välja bland alla goda

lockande och brett olivsortiment. Välkommen.

sorter. Men det kan vara nog så svårt.

Öppettider: 8-21 Frukost varje dag: 8-10.30 WWW.RIDDERHEIMS.SE

www.falbygdens.se

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Om du tar fram foten, så tar vi fram pjäxan.

För oss är det naturligt att finnas där du är.

Att alltid kunna ge dig som kund bästa möjliga utbud, pris och service. Därför har vi specialiserade Stadium Ski-butiker på flera av landets stora skidorter. Här kan du justera, uppdatera eller komplettera din utrustning. Och förutom ett komplett sortiment av alpin-, längd- och snowboardutrustning har vi allt annat du behöver för ett aktivt liv, året om.

Varmt välkommen!

Åre Torg

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timmerhus

Vill du också bo i ett fantastiskt timmerhus i Åre? Øverbyggs projekt på Björnängehyllan är i full gång och alla tomter är slutsålda. Vi söker därför nya projekt och utmaningar tillsammans med kvalitetsmedvetna kunder som drömmer om sagolika timmerhus i Åredalen.

+46 (0)8-683 09 90, info@overbygg.se, www.overbygg.se

MAGASIN ÅRE PROMOTION

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AKTIVITETER

SNÖBOLLAR

SNÖGUBBAR

SNÖSTJÄRNOR

SNÖKANONER

RANDONÉETUREN

BAKSIDAN

RAVINERNA

KIDS OFFPIST

SMYGARE

GLIDARE

SVÄNGARE

FRÄSARE

NJUTARTUREN

BADTUNNETUREN

LÄNGD

UPPTÄCK ÅRE

UNGDOM LEVEL 1-4

VUXEN LEVEL 1-4

SNÖFLINGEKLUBBEN

SNOWBOARDSKOLA

HUSÅTUREN

AFTER SKIING

BRÄNNARPASSET

SKI RACING

PRIVAT ALPINT

PRIVAT SNOWBOARD

PRIVAT TELEMARK

PRIVAT PARK & PIPE

MANCHESTERMORGON

MOUNTAIN SAFETY

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d\i e m`cb\k \g`jbk gl[\i b jfd _\cjk%

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[pb\i ]iXdjklgX m\i ?ldd\ce Yc`i Y Zb$

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115

<EJE C7JJ?7I <H;:H?AIIED vA7H; :7L?: A7DJ;HCE FB7JI >;CB?=

MAGASIN ÅRE

BXejb\ i [\e cpee`^X m [\ic\b\e [\e jkXibXjk Y`[iX^Xe[\ fijXb\e k`cc wi\[Xc\ej jkfckX jbf^j bXikiX[`k`fe%

i i j`^ fd# d\e [\jjX i m c m i[X Xkk m e[Xj ] i% DX^Xj`e wi\j i\[Xbk`fe Xejclk\i j`^ d\i e ^ ieX k`cc fm [\ijbclYY\e% E i je bXjbX[\ieX jc i lgg ` Xej`bk\k fZ_ jbiXkk\e bc`e^Xi d\ccXe ki [\e b eej [\k \okiX Ôek Xkk mXiX \e Xm [\d jfd kifkjXi jkfi$ d\e% BXejb\ i [\e cpee`^X m [\ic\b\e [\e jkXibXjk Y`[iX^Xe[\ fijXb\e k`cc wi\[Xc\ej jkfckX jbf^j $ bXikiX[`k`fe% 8ccX jfd mXi`k lgg\ g JblkXe ` iljb$ m [\i m\k _li fY\Ôekc`^ j`bk\e bXe Yc` e i je [i\m fZ_ ÕXkcalj jl[[Xi lk XccX bfekli\i% Jbf^j be`e^\e i `ek\ Xccj c`bX m [\ib ejc`^% Ki [\e ]le^\iXi jfd eXklic`^X i\]\i\ejglebk\i ` k\ii e^\e fZ_ e i [\k `ek\ i epje ] ijk ibj bfekli\ieX pkk\ic`^Xi\ Xm e\[]XcceX bm`jkXi fZ_ ^iXeYXii% ;\ gfglc iX m`eb\ci eefieX i c e^k `]i e [\e \e[X m [\ijbp[[X[\ jbf^j be`e^\e ` [Xc\e% G jkj`$ [Xe Xm JljXY ZbjiXm`e\e c g\i fZbj \e d e^[ ÔeX i eefi% < (+ fZ_ Bfejldi eeXe i m cb e[X eXde YcXe[ Ypej jk`^ÔeeXi\% KiXm\ij\e ]i e Kfkkc`]k\ej kfggjkXk`fe i [fZb k dc`^\e k`[j [Xe[\% D\i c k$ k`cc^ e^c`^ jbf^j be`e^ Ôeej e\[Xe] i kiXejgfik\e jfd ^ i d\ccXe ?ldd\ce fZ_ > jkiXgg\k% 8e[iX bm ec`^X fdi [\e i 9i Zb\jbf^\e# bXek\ieX Xm Jk ikcfgg\k fZ_ [\e YiXekX# blg\iX[\ jbf^\e ilek JcXcfdYXZb\e% <^\ekc`^\e i Xcc jbf^ ` [Xc\e bYXi# d\e g d e^X jk cc\e i [\k j k kk fZ_ je i`^k Xkk dXe d jk\ mXiX lkiljkX[ d\[ \e e^\cj k cXdf[% = i [\e jfd m`cc ^ iX [\k \eb\ck ] i j`^ bXe [\k mXiX bcfbk Xkk Y iaX d\[ [\ lggi a[X jbf^j^X$ kfieX le[\i c`]kXieX% D<I 8M8E:<I8; JBF>JwBE@E>

Ôeej g ?ld$

d\cej ]iXdj`[X% ;\k jbf^jY\bc [[X _Xe^\k dfk jk\i i \ogfe\iXk# fcpZbj[iXYYXk fZ_ f]kX dpZb\k <EJE C7JJ?7I <H;:H?AIIED vA7H; >;DH?A >;:L7BB FB7JI >;CB?=

cXm`e]Xic`^k% ? i Y i dXe le[m`bX [\e YiXekXjk\ [\$ c\e% @ jclk\k Xm b\k d jk\ dXe [\jjlkfd kX j`^ Xe [\k be`o`^X bc`ggYXe[ jfd f]kX ^ i le[\i eXde\k É= i]\jkbc`ggXeÉ% <kk ]Xcc i `ek\ YXiX _ cjfm [c`^k# [\k i bXkXjkif]Xck ] i `dX^\e fZbj % 8ccX jfd j`k$ k\i ` MD-1Xe bXe e dc`^\e Y\m`kkeX jg\bkXbc\k ]i e ] ijkX gXib\kk% wbXi\ jfd m\ibc`^\e m`cc `dgfe\iX i`m\i Xm Ékil\ [l[\j$c`ea\eÉ# \e d bk`^ i\gX jfd c i

116

MAGASIN ÅRE

? i Y i `eÕ`bXj Xkk =XikiXe[\e _Xi ] kk j`kk eXde Xm \e Xec\[e`e^%

^ Xkk kX ` ki\ jm e^Xi ] i [\e jfd i Y\i\[[ Xkk j kkX Xcck g jg\c ] i \e jkle[ ` iXdgcalj\k% G [\e jp[m jkiX j`[Xe Xm ?ldd\ce# e idXi\ N:$c`]k\e# _Xi cXm`efcpZbfi d\[ [ [c`^ lk^ e^ `e$ ki ]]Xk% ;\k j\i `ek\ ]Xic`^k lk# d\e i \kk dpZb\k cXm`elkjXkk fdi [\ jfd Y i le[m`bXj% JXddX jXb ^ cc\i ÉI kk_ c\kÉ ` jbf^\e fmXe] i 9i Zb\% Kfkk_ldd\ce \iYal[\i fZbj \e _\c [\c YiX jbf^j be`e^# d\e _ i bXe [\k mXiX \oki\dk jm i$ eXm`^\iXk g j`eX jk cc\e% <kk \o\dg\c i `ejk\^\k k`cc i eeXe d\[ [\k `ef]ÔZ`\ccX eXde\k É=XikiXe$ [\eÉ% ;`k _`kkXi dXe ^\efd Xkk ] caX jp]ke`e^jc`e$ a\e d\ccXe Ém [\ijkfcg\eÉ g ?ldd\cgcXk e fZ_ \e Xm bXY`ejkfcgXieX% DX^Xj`e wi\j b ccX Xmi [[\ fjj Y\jk dk ]i e Xkk Xmjc aX m`cb\e bXY`ejkfcg\ [\k i i j`^ fd% 8m i\jg\bk ] i [\e cfbXcX jbf^j bXidX]ÔXe m ca\i m` Xkk cp[X [\k i [\k% ? i Y i `eÕ`bXj Xkk =XikiXe[\e _Xi ] kk j`kk eXde Xm \e Xec\[e`e^% @ [\k _ i ]Xcc\k Y\ifi _\dc`^$ _\kjdXb\i`\k jeXiXi\ g fdkXeb\ fd c jXi\e e g d`jjleejXd_\k% D<E M@JJK ={I<BFDD<I

i\m`ik ebXe[\ `efd

jb`[m ic[\e% JliÔejg`i\iX[\ lkkipZb jfd cfZXc`jd fZ_ j\Zi\k jgfkj i \e [\c Xm ]i` bXiblckli\e Ç _Xcmk g jb dk# _Xcmk g XccmXi% ;\k mXi `ek\ c e^\ j\[Xe jfd \e m cb e[ i\Yf _ i[\j jm iX _ ^calkk m\i Xkk Ékli`jka mcXieXÉ Y iaXk _`kkX k`cc bXc_p^^\eX g Xe[iX j`[Xe wi\ja e% ;\jjX _p^^\e _Xi c e^\ mX$ i`k \obclj`mk k\ii`kfi`ld ] i [\ cfbXcX gl[\i\eklj`$ <EJE @;IF;H CEB?D vA7H; AH?IJE<<;H <H;DA;BB FB7JI EAuD:

Xjk\ieX% El Yc`i [\ lggjg iX[\ c`bX ]fik jfd m`eb\c$ i eefieX \]k\i \kk je ]Xcc% ;\e `ee\ijkX bi\kj\e ] i kX j`e k`ccÕpbk k`cc eel d\i jm ik`cc^ e^c`^X gcXkj\i% ÉCalmX >c ekXeÉ i \e Xm wi\[Xc\ej mXZbiXjk\ fZ_ d\jk m cY\mXiX[\ _\d$ c`^_\k\i% ;\eeX _ ^jk fm ekX[\ ^c ekX c`^^\i `eY [$ [X[ ` [a mlcjb je ijbf^ e ^fejkXej d\ccXe ? ^ j$ c`]k\ej Xmjk`^e`e^ fZ_ JfcYi`e^\e% ?`kkXi [l [`k i [\k YXiX Xkk ^iXklc\iX% ;i C`m`e^jkfe\# @ gi\jld\6 Jbf^j be`e^ i jk`^ÔeeXi\ej _fYYp% MX[ jfd [i`m\i jb`[ bXi\ Xkk ]fiZ\iX j dpZb\k fc e[`^ k\ii e^ ] i e ^iX pebX jm e^Xi i _ cak ` [leb\c% BXejb\ c\m\i [i dd\e fd [\e g\i]\bkX ^c ekXe6

118

ÄNTLIGEN EN SKIDA FÖR ALLA SOM GILLAR COMVIQ SURF Okej, vi erkänner, det är kanske inte så många som vet vad Comviq Surf är, men vi vet att ni kommer gilla det. Comviq Surf är annorlunda.

Det är ett mobilt internet till datorn som bara kostar när du använder det. 29 kr/dag eller 89 kr/vecka. Perfekt för de där dagarna när flatljus och snöstormar tvingar dig in i stugvärmen.

Nu har vi tagit det här med att själv bestämma hur mycket man använder grejer Surfstickan kostar 399 kr. Då ett steg längre. Resultatet är ingår även en dags surfande Comviq-skidan, en enkel och (värde 29 kr).

rolig friåkningsskida helt utan bindning. Ja du läste rätt, vi tror inte på att binda upp folk så varför skulle vi börja nu? Istället för dyra bindningar ser kraftig grepptejp till att ta dig stadigt och tryggt genom svängarna.

Ramlar du av är det löjligt enkelt att komma igång igen. Precis som ett kontantkort!

Nej det är inget skämt. Nu i vinter vill vi lära alla att åka skidor utan att binda upp sig. Håll utkik i backarna (tolka det sista bokstavligt – vi jobbar fortfarande på en vettig skistopper).

Turbo-3G modem: hastighet upp till 3 Mbit/s, operatörslåst till Comviq och Tele2, rekommenderat pris 399 kr.

Comviq marknadsförs av Tele2. Mer info på comviq.se

HELT UTAN BINDNING

MAGASIN ÅRE

G DljY\i^\k Ôeej wi\j Y jkX jbf^j be`e^% >\efd [\e ^c\jX Ya ibjbf^\e c g\i Y caXe[\ jXi fZ_ j ebfi%

m oc`e^Xi% @ ^i\em\ib\ej jbl^^X _ cc\i je e j`^ bXcc fZ_ kfii% ; i] i ^ i [\k f]kX Xkk _`kkX gl[\i$ je ` ^c ekfi fZ_ jbf^jiXm`e\i m\e e i g`jk\ieX jcXjbXi ` \]k\id`[[X^jjfc\e% =\efd\e\k j kk\i Ôe^i\k g _li d e^]Xj\k$ k\iX[ jb`[ be`e^\e ` wi\ bXe mXiX% <e bcXi m`e$ k\i[X^ e i `em\ij`fe\e _Xi wi\[Xc\e ` j`kk ^i\gg bXe [\k mXiX gclj^iX[\i g kfgg\e jXdk`[`^k jfd [\k i $)' e\i\ ` je ijbf^XieX% veel jbXigXi\ i bfekiXjk\ieX ]iXd k m i$ bXek\e e i jbf^\e ` [Xc\e Y iaXk cal[X Xm ] ^\cbm`k$ k\i% <eX jkle[\e ^c`[\i dXe ]iXd m\i beXiiXe[\ m`ek\ije g JblkXe ] i Xkk e jkX jkle[ Y ebX j`^ g \e jklYY\ d`kk ` \e a dkc e[jb ] ijfddXi`[pcc%

Jbf^jjb`[ be`e^\ej m`kX mXc% <cc\i j b eej [\k

E\i\ ` JljXY Zb\e ]fijXi mXkke\k le[\i c mkleeX

YXiX m c[`^k YiX Xkk k`cc_ iX [\ `em`^[Xj jbXiX%

je Yip^^fi fZ_ jd ^i eX jbfkk k`kkXi ]iXd ^\$

Jb`[fik\i jfd wi\ ] [\i \e Y\jpee\ic`^ jk`^Ôe$

efd [\k ilkkeXe[\ ]afc ij^i j\k% Cl]k\e b eej

eXiblck% M`jjX b d jk\ dXe bX \kk gXi ^ e^\i

kle^ fZ_ ]lbk`^# d\e jfcjki`ddfieX jfd c\kXi j`^

mXia\ j jfe^ Æ d\jk YXiX ] i Xkk _X ^afik [\k%

e\i ` iXm`e\e ] i[i`m\i leb\e_\k\e% ;\k clbkXi

;\k Ôeej `e^X bXikfi jfd m`jXi mXi gcXkj\i

jbf^ fZ_ m i%

jfd CalmX >c ekXe fZ_ I kk_ c\k c`^^\i% 8kk ^\ \e lk] ic`^ m ^Y\jbi`me`e^ i e jk `ek`cc fd ac`^k%

;<E ;LEB8E;< 8=K<IJB@E

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j`^ ]iXd \cc\i bX d\[ e ^fe jfd _`kkXi% EXde\e

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g b\e ] ij m`[Xi\ ^\efd dlekc`^ kiX[`k`fe% M`j$

e Zb\e# dpc`e^\e fZ_ d ibjl^^Xe% ? i bm`kkiXi

jX i m\[\ikX^eX Y\^i\gg ` Ype# d\[Xe Xe[iX i

iXlkafbjXe# cXmjbi`bXe# ` YljbX^\e% <ec`^k a dk$

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c e[jb ]fcbkif bXe [\k mXiX [\e c djbX jbf^j$

cXj ] i e ^fk# m\e fd [\k f]kX i i j`^ fd Y\jbi`m$

ba´i`e^X jfd le[\i [X^XieX kXi jb\geX[\e Xm

e`e^Xi jeXiXi\ e fd i\^\ci kkX eXde% Éwb\k$

\e i [jmXejX[ c`k\e ] ^\c% ?fe m`cc c`^^X d\[ XccX

d\[$i`[^XieX$fmXe] i$<(+$i eeXeÉ fZ_ É=Xic`^X

d e jfd b\i ` jbf^\e# d\e [\k ^ cc\i Xkk gXjjX

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j`^ j Xkk _fe `ek\ cliXi \e m`cj\%

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i YXiX e ^iX

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j`^ j`kk jclk% Lgg\ ` jbf^\e g Y ZbiXm`e\ej m jk$

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g`k lgg k% wb# jfd k`[`^Xi\ mXi`k bXcX# Y iaXi el

e Ôeej [\k cfZbXe[\ m`kX Õ ZbXi ` e jkXe mXia\

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jbf^j gge`e^%

bc e^k j`^ _Xcm ^j lgg k`cc JmXikY\i^\k fZ_ c e^jk e\i ` [Xc\e Y iaXi YljbXieX ] imXe[cXj k`cc ki [% G DljY\i^\k# Y\i^jbeXcc\e d\ccXe {jkiX fZ_ M jkiX IXm`e\e# _Xi [\ befk`^X jd ]a ccYa ibXieX jdl^`k j`^ e jkXe _\cX m ^\e lgg g ]a ccbXdd\e% Ki [^i ej\ej ] ijbalke`e^ _fkXi Xkk ilYYX ]a c$ c\kj \bfjpjk\d# d\e li jb`[ bXijpem`eb\c m ccXi [\e ]Xbk`jbk `e^X jk ii\ Yip[jXd_\k\i% G Dlj$ Y\i^\k Ôeej wi\j Y jkX jbf^j be`e^% >\efd [\e ^c\jX Ya ibjbf^\e c g\i Y caXe[\ jXi fZ_ j ebfi% C e^i\ e\i m\i^ i [\e ggeX k\ii e^\e ` k kXi\ jbf^ fZ_ cX^fd Yi\[X i eefi% Ki [\e ^\i c ] i m`e[\e# m`cb\k ^ i Xkk je e _ cc\i j`^ ]i jZ_ c e^\ \]k\i \kk je ]Xcc% D8E JBLCC< BLEE8 Jv>8 Xkk jbf^\e _a cg\i k`cc

Xkk bfej\im\iX je e% Ki [\e jbp[[Xi `ek\ YXiX ]i e m`e[g m\ibXe# lkXe m\e dfk k\dg\iXkli$

120

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Alkohol Alkohol kan kan skada din din hälsa. hälsa.

MAGASIN ÅRE PROMOTION

>` bc eY^ ho]]iaoZZ >` bc h jWYa eY^ bel [d i` blabWh^[j \ h cW`eh_j[j[d Wl kj\ hi aWh[$ ;d ^` bc iaW i_jjW X[al cj Ä _dj[ \ h b ij" _dj[ \ h ^ hj$ I[ j_bb Wjj ^Wah[cc[d h ehZ[djb_]j if dZ eY^ Wjj if dd[j h ad ffj$ >` bc[d X h lWhW 9;#c haj eY^ j YaW fWddW" XWa^klkZ eY^ ^` iiW$ ?d][d ]b_fW c[bbWd ia_Z]bWi ]ed eY^ ^` bc$

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Xkk i\ek _Xe[^i`gc`^k _a cgX ] i c[iXi fZ_ YXie d\[ jbX[\] i\Yp^^Xe[\ i [ fZ_ bfekifcc\i% ÇJfd j b\i_\kjgXike\i k`cc Jb`jkXi ` wi\ fZ_ J c\e i d c\k Xkk d`ejbX XekXc\k fcpZbfi% ;\k ^ i m` ^\efd Xkk d kX jb`[ bXieX ` m iX j b\i_\kjjkXk`fe\i% ; i j\i m` k`cc Xkk jb`[ bXieX _Xi i kk `ejk cce`e^% I kk `ejk cce`e^ Xm Y`e[e`e^Xi# ip^^jbp[[ fZ_ _a cd fZ_ ja cmbcXik fZbj i kk `ejk cce`e^\e k`cc ja cmX jb`[ be`e^\e# j ^\i <mX$CfkkX%

` wi\ le[\i ki\ m\Zbfi% {m\i ]\dkfe_le[iX

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MAGASIN ÅRE PROMOTION

EboYai\Wbbi\ hi ah_d]

C d]W ]b cc[h Wjj eboYai\Wbbi\ hi ah_d][d" iec _d] h _ [d Wdij bbd_d]" _dj[ Wbbj_Z ] bb[h f \h_j_Z[d$ I[ j_bb Wjj Zk h h jj \ hi ahWZ _ l_dj[h eY^ Wjj Zk ^Wh [d _dZ_l_Zk[bb eboYai\Wbbi\ hi ah_d]$ :[d ][h Z_] iaoZZ Zo]d[j hkdj" kjWd Wjj X[^ lW X[jWbW d ]ed i` blh_ia l_Z iaWZW$ Jho]]#>WdiW \ hi ahWh XWhd[j kdZ[h i_d j_Z _ Ia_ijWhi ia_ZiaebW$ L b` Z[ i ahW if h[d _ \` bb[d Ä ] _ ia_ZiaebW eY^ X[i a i a[h^[jij[ij[d C[h _d\ehcWj_ed \_dd[h Zk f ÅJHO==>7DI7$I;%H7JJ?DIJ7BBD?D=$

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123

MAGASIN ÅRE

124

MAGASIN ÅRE

BIFE GI@EJ<E T E X T S I M O N TJ E R N S T R Ö M F O T O J O H A N S T Å H L B E R G

Gc kjc`^k ]c`diX[\ \kk Y\bXek eXde ] iY` ` i\jlckXkc`jkfieX% C e^k lgg k`cc fZ_ d\[% ;\k mXi I\`e\ 9Xib\i\[% ;lm\[jjfe\e jfd ` kpjk_\k jcl^^Xk j`^ lgg k`cc ]i` be`e^jkfgg\e% @ M@EKI8J BC<M I<@E< 9Xib\i\[ li jbl^^fieX ]i e dXZb\e ` ;lm\[# ] i Xkk gi\j\ek\iX j`^ jfd m ic[\ej e jkX ]i` $ bXible^% Jb ^^gip[[X _Xbfi [lejX[\ dfk jbXi\e ilekfd A dkcXe[ e i [\e jk j bi\ 9Xib\i\[ bk\ _\d Xe[iXgcXk$ j\e g =i\\i`[\ Nfic[ Kfli% FZ_ [\k g [\e d`ejk jX^k ]Xic`^X Y\i^j`[Xe 9\Z [\ Ifjj\j ` M\iY`\i% E i wi\j kifm i[`^_\k jfd bfdg\$ k\ek ]fjkiXi\ Xm jkfiX jb`[ bXi\ ]lccbfd$ c`^k jgi e^k XccX ^i ej\i# [ b I\`e\ lgg ]i e `e^\ejkXej% <cc\i `ek\ ]i e `e^\e$ jkXej \^\ekc`^\e# lkXe ]i e ;lm\[% Bfcc\^Xe ?\ei`b N`e[jk\[k _X[\ i\k `eeXe f]ÔZ`\cck Y\m`jXk [\k XccX ` Ype i\$ [Xe m`jjk\# Xkk _Xe i m ic[\ej Y jk\ jb`[$ bXi\% E i _Xe jblcc\ ] caX lgg j\^\ie ` Nfic[ =i\\i`[\ Kfli ^Xm j`^ \e ep jg\cX$ i\ lkXe ] imXie`e^ `e ` c\b\e fZ_ jkfi bk\ j`^ ^\efd _\cX k mc`e^\e% J mXi [\ gc kj$

c`^k km i\ bXi\ jfd ÔZb ] ijmXiX cXe$ [\kj# c e\kj fZ_ Ypej ] i^\i% C@BK :CL99<I C8E> ` IfZbp @@@ XiY\kX[\

j`^ I\`e\ ]iXd dfk Y\i dd\cj\ g ]i`$ be`e^\ej YXb^Xkfi fZ_ ^i e[\i% D\[Xe ]fkfYc`okXieX mXi m e[X k Xe[iX _ cc fZ_ [\ \e[X jgfejfi\iYal[Xe[\e _Xe ÔZb mXi dX`c d\[ \iYal[Xe[\e fd [`m\ij\ ] i$ c e^e`e^Xi \cc\i gfk\ejd\[\c# j kl^^X[\ _Xe g % JXbkX d\e j b\ik% ;\k e ^iX ] i ^iXk`j _Xi I\`e\ ] kk jc`kX j`^ k`cc fZ_ _ ccX _ ik ` ] i Xkk `ek\ ] icfiX% ?\ei`b N`e[jk\[kj kXcXe^ jbpdd\i c kk jfc\e ] i [\ jfd jk i g kli# jXdk`[`^k jfd _Xe ^\efd j`e ]iXd^ e^ `ejg`i\iXk Xe[iX fZ_ jbXgXk d ac`^_\$ k\i ] i j`eX \]k\i] caXi\% I\`e\j d c Yc\m [fZb c`bX \eb\ck jfd ja cmbcXik# Xkk bel]$ ]X e\i bfdg`j\e ?\eb\ ]i e gXcc\e%

125

MAGASIN ÅRE

J8DD8 FIK JFD LGGC<M;<

(0-' ij Fcpdg`jbX m`ek\ijg\c Y\m`kkeX[\ fZbj I\`e\j `ek ^ g [\e `ek\ieXk`fe\ccX ]i`$ be`e^jjZ\e\e2 JhlXn MXcc\p% <kk ] i_ c$ cXe[\m`j bfik fZ_ \eb\ck b ] i Xkk mXiX g ]i` be`e^\ej m ic[jkfli% E i [\k mXi I\`e\j kli Xkk jkXbX li jkXik^i`e[\e mXi `e^\e ] iY\i\[[ g mX[ jfd jblcc\ _ e[X# `ek\ \ej _Xe ja cm% ?Xe b i jfd mXec`^k jkXY`ck# d\e fmXe] i [\e j`jkX bc`ggXe m`$ b\i _Xe Xm dfk m ejk\i fZ_ m ca\i \e m ^ `e^\e kif[[\ mXi d ac`^% Bc`ggYXe[\k i ^fkk fZ_ m c ,' d\k\i Yi\kk fZ_ I\`e\j m ^mXc ] i ]fcb ` glYc`b\e Xkk [iX \kk _ i$ [Xi\ Ycfjj g Z`^Xi`cc\e Xm _ geX[% Iff$ b`\e i ` ]lcc ]Xik g m ^ dfk \kk jdXck lk_fgg [ i cXe[e`e^\e g \eX j`[Xe Yipkj Xm \e jkfi jk\e fZ_ g Xe[iX j`[Xe# beXggk

126

km d\k\i Yfik# \kk bc`ggYcfZb% 8kk b iX `e ` e ^fk c`beXe[\ \]k\i \kk j [Xek [ifg jblcc\ `ee\Y iX Xkk j jfe^\e mXi m\i% @ Y jkX ]Xcc% I\`e\ b\i jeXYYk# i`bk`^k jeXYYk e\i dfk i eeXe jfd dpeeXi lk ` XmjXkj\e% @e^\e km\bXe# _Xe m\k mXik _Xe i g m ^ fZ_ mX[ _Xe jbX ^ iX% LkXe Xkk jXbkX e\i gi\jjXi _Xe `_fg g [\k [ip^k j\ok`f ^iX$ [\i YiXekX lk_fgg\k fZ_ `ej\i Xkk _Xe _Xi d\i ]Xik e k ebk% K`f d\k\i cl]k Xmm\i$ bXj% E i _Xe cXe[Xi jbalkj _Xe jfd \e gifa\bk`c ^\efd [\e jdXcX gXjjX^\e% ?Xe jk i g Y\e\e fZ_ m\k Xkk [\k _Xe ^afik i i`bk`^k YiX% =i e glYc`b\e _ ij \kk le`$ jfek Én_Xk k_\ ]!!b6É fZ_ wi\j bifegi`ej bi ej j\eXi\ k`cc d jkXi\ ] i [X^\e% E ^fe k`dd\ \]k\i gi`jlk[\ce`e^\e#

MAGASIN ÅRE

Bc`ggYXe[\k i ^fkk fZ_ m c ,' d\k\i Yi\kk fZ_ I\`e\j m ^mXc ] i ]fcb ` glYc`b\e Xkk [iX \kk _ i[Xi\ Ycfjj g Z`^Xi`cc\e Xm _ geX[%

@ wI G8:B8I MvIC;JKMw8E jb`[]f[iXc\k

b\i bfcc\^Xe fZ_ [X^\ej km X# N`e[$ jk\[k# ] i Xkk j\ g jg i\e \]k\i [\k jm\k$ k`^X c`ea\mXc jfd jblcc\ bfddX Xkk Yc` j\^iXe[\% ?Xe Y\^ile[Xi [\ fi i[X jg $ i\e fZ_ b\i j\[Xe e\i ] i Xkk Y\j`bk`^X XimkX^Xi\ej jb`[fi% = iYipccXk ]i ^Xi _Xe _li ` _\cX ]i`[\e jb`[fieX ble[\ mXiX fjbX[[X# ] i \]k\i mX[ _Xe j\kk Yfi[\ I\`e\ b ik `e ` bc`ggXe% I\`e\ bXccXi b\k [ldk g ^ile[ Xm [\ jd dXi^`eXc\ieX# d\e \]k\i j\^\ie m\ibXi [\k jfd fd _Xe `ej ^ Xkk [\k `ek\ mXi fd ac`^k Xkk lkdXeX m ic[j\c`k\e% D\[ ep]lee\k ja cm] ikif\e[\ fZ_ Õ\i kfkXcgf$ e^ Yc\m _Xe jeXYYk \e bXe[`[Xk Xkk i b$ eX d\[ ] i k`k\ce%

e \e ^ e^# d\e el d\[ ] im eke`e^Xi fZ_ gi\jj jfd _Xe[YX^X^\% = ilkfd m ic[jkfli\e jfd Y iaXi ` IpjjcXe[# ]fik$ j kk\i ` LJ8 fZ_ jclkXi ` JZ_n\`q# jk i m\e Ôcde`e^ g jZ_\dXk% ;\ afi[e iX \^\ejbXg\i jfd i j b ee\k\ZbeXe[\ ] i a dkc e[jbX jka iefi i kp[c`^X e i m` giXkXi fd ki e`e^\e jfd bi mj ] i Xkk _ ccX j`^ g kfgg\e% = ilkfd \e jli]i\jX k`cc 9Xc` Y\jk i ] ij jfe^jki e`e^ Xm `ee\YXe[p mXia\ j e[X^# e ^fk _Xe \ec`^k \^\e lkjX^f i i`bk`^k lj\c g % ?Xe j ^\i j`^ j\ lk jfd \e b\epXejb c e^[`jkXej$ c gXi\ d\[ Y\e jfd jkfibg`eeXi# d\e jXdk`[`^k ]le^\iX jfd \e kpjb Y`c1 @ek\ j jkfi dfkfi# d\e YiX [iX^% = ijkX jb`[[X^\e ] i i\k XmbcXiX[\j g _\ddXgcXe d\[ bfdg`j\e J`n_\# [\e ((1\ fbkfY\i% M`[ [\ Xei`bX Éa`YYbc`ggfieXÉ lggc\m[\ I\`e\# jXddX [X^# i\kj ] ijkX cXm`e% @e^\e YX[[Xi\# d\e k`cci Zbc`^k ] i Xkk jm\gX le[Xe Y\e\e g \e# j ^\i _Xe lkXe Xkk j\ e ^fk d ibm i[`^k ` [\k _\cX% wi\ c`^^\i _fefd mXidk fd _a ikXk fZ_ _Xe Y\i kkXi Xkk ÉD ik\ej${jkiXÉ# Xcckj D ik\ej YiXek ] cak Xm {jkiX IXm`$ e\e# \ec`^k _fefd i wi\j Y jkX b% ;\e i\jg\bk fZ_ [\k e jkXe _\c`^X XejcX^ i j$ k\e ] i e i m` giXkXi fd [\ jclkke`e^XieX i kp[c`^% AX^ m ekXi d`^ e jkXe Xkk ] j\ \e k i g I\`e\j b`e[ e i _Xe Y\i kkXi Xkk D ik\ej YiXek i Jm\i`^\j# bXejb\ <lifgXj# Y jkX [ifg% 8kk {jkiX IXm`e\ej mXi`Xk`feji`b\[fd i jk ii\ e mX[ jfd d k\i ^Xk# kifkj Xkk _Xe b ik XccX k eb$ YXiX c`ea\i% 8ccX lkfd _ ^jkX$_ ^jkX¿ ?8;< D8E :8JK8K \e jb [`j ] i Xkk jg\cX I\`e\ 9Xib\i\[ _X[\ [\k `ek\ Yc`m`k M`e ;`\j\c \cc\i e ^fe XeeXe \oki\d b`c$ c\# lkXe jeXiXi\ G\k\i ;Xcc\ \cc\i Ç I\`e\ 9ipefc]jjfe6 D\[ \kk bfejkXek c\\e[\ g c ggXieX fZ_ \e [dalbk jb dkjXd Xk$ k`kp[ i I\`e\ \e gfglc i d\[k mcXe[\ `

127

MAGASIN ÅRE

@ {jkiX Ç wi\j Xd]`k\Xk\i [ i epX Xbk i\i jk e[`^k gi mXi j`e cpZbX Ç _Xi I\`e\ 9Xib\i\[ _`kkXk ]c\i c`ea\i e e ^fe XeeXe%

L dd[d eY^ aebb[]Wd M_bb[ B_dZX[h] ec H[_d[0 Æ@W] iakbb[ l_b`W aWbbW ^edec [d ia_Z ad_d]icWia_d iec Wbbj_Z b[l[h[hWh$ >Wd aWd Z[\_d_j_lj aWd jW \hWc lWZ iec X[^ li d h Z[j ] bb[h$ ?d\ h [jj a jWh ^Wd ] hdW kff \WhehdW iec h _dlebl[hWZ[" c[d i[d ] h ^Wd Z[j _WbbW\Wbb$ È> h \ h cWd _dj[ hWcbW \ h Z aecc[h cWd Wjj Z É i ][h ^Wd" c[d i[ZWd a h ^Wd _ WbbW \Wbb$ >Wdi WXdehcW _djh[ii[ \ h ZWjeh[h ][h ^edec [jj ehZ\ hh Z _dec ^[bW ÈZ[dÉ il d][d iec l_ WdZhW XWhW aWd iahWjjW j$ L_iij aWd cWd joYaW Wjj ^Wd h b_j[ d hZ_] _XbWdZ" c[d Z[j h ]hocj Wjj ^W d ]ed c[Z i_] iec aWd \ _] d] Iaof[ eY^ \ehcWj[hW ^ hZ_ia[d d h cWd h kj[ eY^ h[i[h j_bbiWccWdi$ >Wd ^Wh ]b_cj[d _ ]Wj eY^ ]_bbWh Wjj bkhW \eba$ > b\j[d Wl Z[j iec aecc[h kj kh H[_d[i ckd h h[d _hed_" l_ba[j `W] ]_bbWh$Ç

[\e `ek\ieXk`fe\ccX ]i` be`e^jZ`iblj\e% =fjkiX[ ` wi\ m\k _Xe gi\Z`j jfd d e^X Xe[iX jbXe[`eXm\i Xkk [\k `ek\ Y\_ m\i mXiX g\i]\bkX ] i_ ccXe[\e ] i Xkk b iX% K\id\e jZXe[`eXm`Xe ZfeZi\k\ b eej _ i d\i i\c\mXek e e ^fej`e% 8kk ]fjkiXj ` mXi`\iXe[\ ] i\e fZ_ g _ ik le[\icX^ _Xi# \ec`^k I\`e\# _a cgk _fefd% E i [\k j\[Xe m c Yc`i dalbk bXe dXe _ ajkX mX[ dXe m`cc% ;\k b eej jfd fd dXe `ek\ bXe jc j`^% ;\e ^XdcX jbfcXej c\[fi[ ^f Y`^ fi ^f _fd\# m`cb\k d\[ Xe[iX fi[ i i\e fZ_ jb i _ ajk# i `e^\k I\`e\ c\m\i \]k\i% 8kk bXjkX j`^ _Xe[c jk lk] i bc`ggfi fZ_ jklg jpjjcXi _Xe `ek\ d\[# [\k i [\e j biX fZ_ bmXc`kXk`mX be`e^\e jfd _Xi Yc`m`k I\`e\j b ee\k\Zb\e% D\[ [\kkX `ek\ jX^k Xkk _Xe b i f]Xic`^k# [\k Yc`i dpZb\k j c$ cXe i`jb]i`kk ` [\e _ i jgfik\e% Bc`ggfieX _Xe _Xi _fggXk i jk ii\ e mX[ [\ Õ\jkX Xm fjj e ^fej`e bfdd\i Xkk j\% wb\e _Xe _Xi bk i j YiXekX Xkk 9ileÕfj fca`^Xjk\ iX^^Xi\ jblcc\ Y iaX jbXcciX ` be eX Xm YcfkkX jpe\e% @ {JKI8 Ç wi\j XdÔk\Xk\i [ i epX Xbk $

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128

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*

MAGASIN ÅRE PROMOTION C`kaj jkddXh Z h l hbZ[di X ijW \ hfWYad_d]$ <obb Z[j c[Z Z_dW \Wleh_j[h eY^ fWYaW d[h _ ho]]i Ya[d$ KffiaWjjWi Wl ijehW eY^ ic ia_Z aWh[$ H[Y[fj b d]ij j_bb ^ ][h$

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131

MAGASIN ÅRE

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132

:;DDO 97BLE

MAGASIN ÅRE

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133

MAGASIN ÅRE

134

D?9AB7I 8BEC

MAGASIN ÅRE

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135

MAGASIN ÅRE

; [\e cliXi fY\_X^c`^k e iX%

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136

D?9AB7I 8BEC

MAGASIN ÅRE

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137

:;DDO 97BLE

MAGASIN ÅRE

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138

MAGASIN ÅRE

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MAGASIN ÅRE

Y\_X^XiÉ# jbi\m Kfijk\e 9fY\i^# jfd ] i ] i mi`^k

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MAGASIN ÅRE

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141

MAGASIN ÅRE

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142

STRIX REKLAMBYRÅ

”AND THE WINNER IS: KLÄTTERMUSEN, SWEDEN.” FRODE JACKET

SOA Sustainability Award 2010

GNÅ BACKPACK

SOA Sustainability Award 2009/2010

MISTY PANTS

OutDoor Industry Award 2009

TJATSE JACKET

OutDoor Industry Award 2009

GNÅ BACKPACK

ISPO Eco Responsibility Award 2009

MJÖLNER BACKPACK

OutDoor Industry Award 2008

EINRIDE JACKET

Volvo Eco Sports Design Award by ISPO 2008

DEVELOPMENT OF FLUOROCARBON-FREE PRODUCTS Nordens Gröna bälte 2007

NOATUN JACKET

OutDoor Industry Award 2007

LIV SWEATER

OutDoor Industry Award 2006 Silver

EINRIDE JACKET

OutDoor Industry Award 2006

Klättermusen föddes på en brant sluttning i dåligt väder, svärandes över kardborrstängningar som slutat fungera, problem med förfrysning och undermåliga dragkedjor. De drygt 25 åren sedan dess har vi ägnat åt att göra utrustning som är hållbar och säker också under hårda förhållanden och görs med stor respekt för naturen.

Det har visat sig vara en vinnande filosofi, både bland internationella outdoor-juryer och krävande konsumenter över hela världen.

MAGASIN ÅRE

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MAGASIN ÅRE

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150

MAGASIN ÅRE

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MAGASIN ÅRE

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152

MAGASIN ÅRE

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”Messmör är det perfekta pålägget, både fantastiskt gott och fullt med energi.

Det vill jag inte vara utan!”

Helena Jonsson, skidskytt

Naturlig energi sedan 1939.

backmacka på ett ögonblick

www.fjallbrynt.se

MAGASIN ÅRE PROMOTION

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MAGASIN ÅRE PROMOTION

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MAGASIN ÅRE

B_j[ l b ij[d_]j _ XWYa[d" l[d \ h H[X[YaW" iec ^Wh ia_Zifedi$

158

MAGASIN ÅRE

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MAGASIN ÅRE

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ALLT DU BEHÖVER UNDER ETT TAK

d minitomattvätt, en välsortera Här finns Åres enda au här du n tillbehör. Dessutom ka market och massor av få gad husmanslunch eller hyra en bil, äta en välla rfekt pe ål. Som du ser ligger vi dig ett klassiskt skrovm ill E14. banan och alldeles int alldeles bredvid kabin Välkommen!

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MAGASIN ÅRE

H;8;9A7 ;H?AIIED <z:: '/.-$ Kfflkn[d _ Kbb d" Xeh dkc[hW f L ijWd$ =_Ya ia_Z]ocdWi_kc _ @ hf[d$

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162

*

www.syre.se

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MAGASIN ÅRE

@kX_bWh[d _ i_d kd]Zeci ]bWdi" f l ] kff cej zijhW FbWj d eY^ <` bb] hZ[d$

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MAGASIN ÅRE

wi\ jblcc\ Yc` \kk Z\ekild ] i jm\ejb kli`jd# d\e [\k bi m[\j \e Y\i^YXeX# jfd jblcc\ ÉYc`]mX \e dX^e\kÉ% JX^k fZ_ ^afik% @ dXij ]pcc\i wi\ 9\i^YXeX ('' i fZ_ m` m\k _li i kk g`fea i\ieX _X[\% TE X T JÖRGEN VIKSTRÖM

FOTO NILS THOMASSON

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MAGASIN ÅRE

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Tillhör DU vår nya nikotinfria generation?

Choice nikotinfria alternativ till snus finns i sex olika smaker. Fyra i vanlig portionsprilla, två i miniportion och en lite större portion som dessutom är KRAV-märkt.

Livet är med andra ord fullt av valmöjligheter.

It´s your Choice!

Webbshop: www.nicofree.eu

D u h i t t a r C h o i c e n i k o t i n f r i a p r i l l o r p å I C A , S t a t o i l , O K Q 8 , W i l ly s, t o b a k s a f f ä re n r u n t h ö r n e t m f l .

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9a iecle[ fZ_ G\i Jg\kk% 9 [X _Xi m`jXk Xkk [\

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] i km$XggXiXk\ieX fZ_ j\ m iX jm\ejbX FJ$_fgg

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`]i ^XjXkk% A\jg\i 9a iecle[ _Xi [\k jfd bXiXb$

j`^ k\i d\[`\jbl^^Xe jfd \kk d ibk dfce m\i

k i`j\iXi d e^X Xm [\ jk ijkX jka iefieX `efd

jgfik\e ]iXd k`cc )'(+ e i JfZ_`$FJ [iXi ` ^ e^%

Xik`jk`jbX jgfik\i% ?Xe ] i [\k jm iX Xkk j\ c kk

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lk fZ_ [\k c kkX Xkk j\ jm ik lk% @ _Xej m ic[ bXccXj

175

MAGASIN ÅRE

m`[ [\e \m`^k k\ibfddXe[\ ]i ^Xe ]i e fifX[\ d\[d ee`jbfi1 ÉD\e i [\k `ek\ m c[`^k ]Xic`^k ] i be eX6É =i ^Xe i \^\ekc`^\e i\kfi`jb# d\e [\k Ôeej e[ c`bX d e^X jmXi jfd [\k Ôeej fg\i\iX[\ bfijYXe[ ` jkXik] ccXe m`[ \e ^\efdje`kkc`^ glZb$ \ck mc`e^% K`cc ]Xmfi`kjmXi\e _ i [\e ] i\ [\kkX cXe[jcX^j bXi\e AXbfY N`ejkiXe[j ] iki ]Õ`^X

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Yc c ^e% Ç E\a# mX[ _Xi [l ] kk [\k `]i e6 AX^ _Xi Xc[i`^ _ ik kXcXj fd e ^iX be jbX[fi ` glZb\cg`jk% JXee`e^\e i Xkk jbX[fi i mXec`^X% 9 kki\ gi\gXi\iX[\ cXe[e`e^Xi _Xi m`jj\ic`^\e ^afik Xkk jbX[\gifYc\d\e d`ejbXk e ^fk# d\e glZb\cg`jk i ]fik]XiXe[\ c`bX fd`ck dfk bifgg\e jfd [\k j\i lk%

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c`^k jfd A\jg\i bi mj e ^fk d\i# e dc`^\e ^\el`e

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j`e Y\jb i[X [\c Xm jbXmXeb\i% DXe Y\_ m\i [fZb

i\e# Yfi[\ mXiX \e e [ Xkk jk`ccX Y\[aX fd% Kifkj

`ek\ mXiX \c`k bXi\ ] i Xkk ] ijk Xkk glZb\cg`jk i

[\k m\ibXi [\e be c`^X jgfik\e _X \e ] id ^X Xkk

\e g ]i\jkXe[\ jgfik% Jfd Xbk`m ] i dXe m eaX j`^

jbXgX b ic\bjYXe[ jfd i jm iX Xkk be`gjX Xm%

176

Martina Schriwer Per Spett Jesper Bjรถrnlund For dealer locations see web page www.sportswearofsweden.com

www.planetcreative.com

INTRODUCING OUR HEROES

MAGASIN ÅRE

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178

k`e^ ` ja cmX m\ib\k YXiX i Zffck6

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MAGASIN ÅRE

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G\i]fidXeZ\$^ile[Xi\e Jk\]Xe <e^jki d \e Xm Jm\i`^\j d\jk ]iXd^ e^i`bX glZb\c bXi\% Le[\i j`eX ]piX i ` cXe[jcX^\k mXee _Xe km m ic[jZlg$ k mc`e^Xi fZ_ (0/* jclkX[\ _Xe km X ` [\e kfkXcX m ic[jZlg\e% Jk\]Xe <e^jki d i eld\iX M; ] i df[\] i\kX^\k A% C`e[\Y\i^% B7II; <7>BxD %%% i Jm\i`^\j ËDi GlZb\cg`jkË% <]$

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bXii` i\e Y iaX[\ ? bXe afYYX g bfdg`j\e

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180

MAGASIN ÅRE

FkYa[b][d[hWj_ed[h aecc[h eY^ ] h" c[d Z[ \ h]]bWZW ab Z[hdW X[ij h$ &&#jWb0 EI#^eff[d &&#jWb0 EI#^eff[d @[if[h 8` hdbkdZ eY^ F[h If[jj ZkdaWh l hfkYa[b$ Ia_Z]b Z`[ _ F[h If[jj [d b_j[d Wia$ .&#jWb0 :[j [dZW iec lWh ij hh[ d .&#jWb0 :[j [dZW iec lWh ij hh[ d @e^Wd ÆHWijWÇ <ehi]h[di b[[dZ[ _ ibkj[j f ÆHWijWÇ <ehi]h[di jj_ejWb[j lWh ^Wdi \h_ioh$ :[ikjec c[Z ZkXXbW 8kbW#fWddXWdZ$ ;f_iaj$

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m ic[jd jkXi\e k`ccjXddXej d\[ j`e Yifi

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181

MAGASIN ÅRE

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186

MAGASIN ÅRE

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MAGASIN ÅRE

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Din alpina butik i Åre.

MODE FÖR BACKE OCH BY ÅRES MEST PRISVÄRDA SKIDHYRA TOPPMODERN SKIDVERKSTAD SHOP-IN-SHOP

Stationsvägen 16 | 0647-52040 | info@aremountainstore.se | www.aremountainstore.se

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LO W E B R I N D F O R S

på onsdag är det ljust till åtta.

Varje onsdag, under vecka 51–10, mellan kl 18.00 och 20.00 tänder Vattenfall ljuset i VM-området och sätter igång VM 8:an. Välkommen till Vattenfalls Energitimme, kvällsskidåkning för alla som inte får nog.

Vattenfall är huvudsponsor till:

energi för passionerade

200

MAGASIN ÅRE

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McBride / Foto Jørgen Reimer

Pistarbete i Stendalsliften, Åreskutan.

Det är någonting med öglorna.

Yrkesfolk som jobbar ute kan det här med att klä sig för att inte frysa. Därför väljer

många Woolpower närmast kroppen. Plaggen tillverkas i merinoull från Argentina, en ytterst fin och krusig ull som ger unika fördelar.

Materialet, Ullfrotté Original, stickas i Östersund och består av en mängd små öglor där kroppsvärmen isoleras.

Merinoullens egenskaper tillsammans med öglorna gör plaggen behagligt varma, stickfria och fukttransporterande.

Du håller dig varm och torr oavsett om du står stilla eller rör dig. Det känns viktigt att påpeka att du inte behöver vara pistör för att ha Woolpower under. Det räcker med att du inte vill frysa.

Underställ i frottéstickad merinoull.

Våra öglor är hemligheten.

www.woolpower.se

Vi kaklar, målar, renoverar och inspirerar!

I butiken hittar du badrumsinredning, kakel, klinker, skiffer, färg, tapeter, golv, handdukar, badrumsmattor, duschdraperier, krokar och mycket mer.

Åre Kakelbutik • Butik och showroom i Handelshuset i Såå • 0647-66 50 30 • www.arekakel.se

magasin åre

kade åket. Det sker flera gång-

Trots nyfallen lössnö i resten av skidsystemet är det knökfullt av unga åkare i Bräckes hårt pistade park.

Magasin Åres Mattis Karlsson wallraffade sig in i parkens innersta krets.

er varje dag. Och faktiskt kan sponsorerna mycket väl vara på plats; Bräcke är en av världens viktigaste scener för jibbkulturen. Här ser morgondagens superstjärnor dagens ljus.

foto robert henriksson

BräckeparkeN är eN

egen

värld på Åreskutan. Den lever sitt eget lilla liv vid sidan av världscuper och baksidanhysteri. Hit kommer man för att ta del av subkulturen, som för den till Bräck-

nämligen bortglömd här. Med-

oinvigde kan verka obegriplig

eliften slås man av hur mycket

elåldern

uppskattningsvis

på många sätt. Svajande hjäl-

folk som tåligt står och väntar

runt 17, 18 år. Men så klart finns

mar, goggles över näsan, kläder

i liftkön. Just den här lörda-

också här undantag som be-

stora nog för två, XXXXL-lin-

gen i början av april var vädret

kräftar regeln. Det händer att

nen som dinglar i byxlinningen

visserligen idealiskt för en dag

någon ”pensionär” på trettiofem

och uttryck som skulle få vilken

i både kön och parken — sol,

år droppar in på gammal rutin,

svenskalärare som helst att ald-

några plusgrader och vindstilla.

men det sker inte särskilt ofta,

rig återvända till Åre. Men det

Men vädret spelar sällan någon

och om det sker så är tricken

ska vara så. Det hör till. Och

roll i Bräcke. Storm, regn eller

allt som oftast hellre än bra.

alla svenskalärare bör fascine-

När maN kommer

är

märgkyla biter nämligen inte

Det är däremot väldigt van-

på Bräckefolket. De kommer

ligt att någon som man trodde

De hip-hop influerade klä-

ändå.

knappt hade slutat dagis drop-

derna anser många borde vara i

ras precis som vi gör.

Och alla stormtrivs, stora

par in och hoppar dödsförak-

vägen när man åker, men mode

som små, skidåkare som brädå-

tande i det största hoppet, upp-

är en viktig del i jibbing-kulturen

kare, unga som gaml.... Nej, inte

och-ner och baklänges som om

idag, så det bryr ingen sig om.

det. Den äldre generationen är

världens alla sponsorer överva-

Här går utseende före funktion.

212

magasin åre

christine gjertsen 20, trondheim

Det er gøy å ha noen å leke med i bakken. Da kan man gire opp hverandre, pushe hverandre og gi positiv respons. Det blir det toppstemning av. Det er også trygt å kjøre med noen i tilfelle noe skulle skje.

Det er best når det har snødd masse natta før og parken er nypreppa. Da er kickerene bra og landingene myke, og da trenger man ikke være redd for å falle og slå seg. Da er det bare å gutse på! Når man ikke trenger å tenke på føret, men bare kan konsentrere seg om å prøve nye ting og ha det gøy, da er det herlig å kjøre park.

Det er lek og moro, man er i aktivitet og ute i frisk 213

fjellluft. Dessuten er det veldig spennende å prøve nye ting, og det gir en mestringsfølelse å få til noe nytt. Man har veldig stor frihet, for så lenge du følger parkreglene, så kan du gjøre som du vil. Det er også et veldig godt miljø med masse bra mennesker.

Klesstilen betyr ikke så mye. I parken kan man komme som man er, og ha det gøy uansett klesstil! Det er mange som har den samme klesstilen, og det tror jeg har noe med å bygge et fellesskap å gjøre. Når man har på seg jibbeklærne sender man ut signaler til andre om at man er en jibber og driver med ski eller snowboard. Men det kuleste jeg vet er når det kommer folk i parken som ikke har ”jibbestilen”, men som trøkker til med de beste triksene.

Det kommer så overraskende og det er kult å se på!

magasin ĂĽre

henrik harlaut 17, Ă&#x2026;re niklas eriksson 19, Ă&#x2026;re 214

MAGASIN ÅRE

LEE MYHR 16, ÅRE

Jag åker helst med mina kompisar från olika ställen i Sverige, mestadels från Östersund.

Vi har alltid hur kul som helst tillsammans och hittar alltid på galna grejer. Jag längtar alltid till helgerna och loven.

Skidåkningen är en mycket stor del av mitt liv och jag kommer att fortsätta åka så länge jag kan, så länge jag tycker det är kul. Det skapar så många minnen och man träffar så mycket roligt folk. Jag skulle lätt kunna säga att jag inte skulle överleva utan skidåkningen.

Jag gillar speciellt raillinjen i Bräcke, den byggs om lite då och då. Resultatet brukar alltid vara bra. Bräcke ligger centralt så man lätt kan ta sig till andra ställen.

Rödkullen ligger nära och det brukar vara hyfsat bra puder i Rödkulleskogarna efter ett snödump. Jag gillar även Bräckes svarta linje när den är i toppskick.

Jibbing är en livsstil under utveckling. Det är så fritt om man jämför med andra sporter, alla försöker bygga upp sin egen stil. Nytänkande är grunden i jibbing och kreativiteten är en viktig del. Dessutom är denna newschoolsport en “crowd pleaser”, det är roligt att titta på även om man inte är så insatt.

Vi tänker ju ofta på hur vi ser ut. Jag tycker att det är roligt att ha en annorlunda men clean klädstil. Det är ju inte roligt att se ut som alla andra. Hate it or love it.

Men alla måste ju få ha sin egen stil.

215

MAGASIN ÅRE

BJÖRN NORDSTRÖM

20, STOCKHOLM

ADAM MÜLLER 17, DUVED

Jag har faktiskt B-kurs i jibbing i skolan där vi får åka i Bräcke tisdag- och torsdag eftermiddag. Så jag är här ganska ofta om man räknar med helger och lov.

Med kompisar kan man dela alla upplevelser, ha kul tillsammans och alltid ha någon att åka med i liften. Fast den allra bästa biten är nog när man känner suget efter en knäckebrödsmacka men glömt att ta med sig matsäck, och kompisen säger “här har du en, ta även burk läsk och lite godis också”. Det är som grädden på moset.

Bräckeparken är bra för alla.

Den har allt ifrån rails till hopp i alla storlekar och svårighetsgrader.

Det är helt klart bäst när första vårvärmen kommer, då blir det mjukt i landningarna men kickarna har inte hunnit töa allt för mycket. Det blir så mycket skönare att landa i slask.

Mycket roligare att åka i också, och om det skulle hända att man skulle crasha så slår man sig inte så mycket.

216

Rödvinet togs fram till Alpina VM 2007 av Åres lokala vinhus E. Harlaut et Fils och familjens vinproducerande släktingar. Årgång 2004 är vinmakaren Gaston på gården St: Blaise i Languedoc i södra Frankrike särskilt nöjd med. Vinet passar utmärkt till en köttbit, vilt, fågel och traktens ostar.

Finns på Systembolaget i Åre. SB-nummer 7491901. Pris 120 kr. Även på utvalda restauranger som Fjällpuben, Villa Tottebo, Åregården mfl.

Alkohol kan skada din hälsa.

MAGASIN ÅRE

ERIK KEIFE 23, DUVED

Det känns tryggast att åka med vänner ifall något skulle hända, men det är ju även extra roligt när man är fler.

När det är lite folk i parken är det roligast, men det är sällan det är det. Och när det är varken för hårt, isigt eller slaskigt. Då är det mindre farligt och man kan pröva nya trick.

218

på Kall Auto Lodge

Upplev:

Klimatsmart fjällhus Unika hus med platsanpassad design utifrån ett byggsystem.

Väggar, tak och golv förtillverkas av korslimmat massivträ. Ett välisolerat klimatskal förberett för miljömässig uppvärmning.

Fundament och förtillverkad kärna helt gjuten i betong utrustad med kök, wc, dusch, bastu och kamin. All teknik och installationer lätt åtkomlig i kärnan. Betong som färdigt ytskikt i kombination med massivträ ger genuin materialkvalitet och en ombonad innemiljö.

Många sovplatser, stor social yta och gott om förvaring inne samt skidförråd på liten byggyta. Trapphus med hallfunktion fungerar som klimatsluss.

Potential för utbyggnad.

Prisexempel 3-timkurs:

- Adrenalinfyllda körupplevelser och förarutbildningar på våra isbanor, i Porsche- och/eller Audi Quattro-bilar.

per person inkl moms

Läs mer om våra Xperience-event på www.kallautolodge.com.

3.745:-

Lördagar hela vintern. Två körpass per lördag. ***

Boka din nästa konferens på vårt Eventhotell

- 42 gästrum med utsikt mot Åreskutan och Kallsjön

- Restaurang/gourmetkök där lokala specialiteter serveras

- Relaxavdelning med jacuzzi på badveranda och utsiktsbastu

- Fullutrustade konferensrum och Show Rooms

Krydda konferensen med en dos adrenalin – välj till något av våra motorevents

• Ice Driving

• Rally Codrive

• Eco Driving

• Off-Road

• Snow Mobile

• High-Speed

Xperience

Xperience

Xperience

Xperience

Xperience Xperience

Boka på: Tel 0647-411 00, booking@kallautolodge.com

Välkommen till Kall Auto Lodge Upplevelsearenan på norra sidan av Åreskutan

KALL AUTO LODGE

ÅRE

how+kawa arkitekter info@howkawa.se www.howkawa.se

ÖSTERSUND

www.kallautolodge.com

Driving Arena

Event Hotel

Adventure Conference

MAGASIN ÅRE

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223

MAGASIN ÅRE

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224

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MAGASIN ÅRE

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*

Det enda som gör Max bra är våra goda hamburgare ...

Ja och att: Vi har bara garanterat svenskt nötkött och svensk kyckling.

Och när vi ändå är inne på klimat att: Vi klimatmärker alla hamburgare.

Och att: Vi har Sveriges godaste hamburgare (enligt en massa undersökningar).

Och en annan uppskattad sak är att: Vi har gratis internet i våra restauranger!*

Och dessutom att: Vi klimatkompenserar för alla våra koldioxidutsläpp till 100 %, från jord till bord genom trädplantering i Afrika.

Och på tal om det så: Har vi sex tillbehör som alternativ till pommes frites.

Sen är vi ju också: Ett svenskt familjeägt företag med 41 års erfarenhet.

Och en sista sak bara att: Vi tillagar din hamburgare på beställning för bästa kvalitet.

Ja just det ja: Vår frityrolja är fri från transfetter.

Och för hälsofreak att: Vi har Nyckelhålsmärkta måltider som heter Delifresh.

Öppet året runt – högsäsong alla dagar 10-03

Och när vi ändå är inne på viktiga saker så måste vi nämna att: Vi har gratis dagstidningar i våra restauranger! Lokala avvikelser kan förekomma.

Och en annan bra sak är ju faktiskt att: Du kan välja mellan fyra olika sorters hamburgerbröd; nyckelhålsmärkt bröd, GI-bröd, Friscobröd och sesambröd.

Och ja just det att: Kaffe på maten ingår.* Och en till bra sak med Max är...

Nej det här är nog det enda som är bra med Max. *Gäller ej Max Arlanda.

Ja och inte nog med det så: Har vi hela 17 dipsåser!

Och en till sak bara, att: Vi har haft Sveriges mest nöjda kunder sju år i rad.

(26/12-09 - 30/4-10)

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MAGASIN ÅRE

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D<E ;L B8E 9P>>8 _li dpZb\k [l m`cc% D cX#

cfle^\i d\[ Õlddlj`b _Xi jcX^`k lgg j`eX =\e^

Y aX fZ_ YfZbX% ;l bXe gcXe\iX fZ_ Xec ^^X# i`kX

J_l`$Z\ik`Ô\iX[\ mXce kj[ iiXi% ;\k Ôeej k`cc fZ_

fZ_ gifa\bk\iX% KiX[`k`fe\i e[iXi dXe `ek\ g

d\[ [\ jfd g jk i Xkk \e [\c Xm wi\[Xc\ej bm`e$

d\[ mXib\e jlj_`i\jkXliXe^\i \cc\i YXiemX^ej$

efi ]le[\iXi g Xkk jclkX jeljX# \cc\i ` XccX ]Xcc ^

Ylk`b\i% = i _li dpZb\k [\k e je`ZbiXj ` wi\ i

m\i k`cc gfik`fe%

[\k `ek\ ] i ]XZ`c`k\k\ieX dXe b\i _`k% ;\k i ] i jb`[ be`e^\e% <cc\i ] i Xkk mXiX _\ck ic`^1 jb`[ b$

;vI KFDD8 >ILJGC8E<I ] ilk Yi\[[\ lk j`^

e`e^\e fZ_ Xcck jfd _ i [ ik`cc% DXe m`cc bfddX

jc`e^iXi el mXkk\eilkjZ_bXefi% >c\jX _ljmX^e$

Yfik% JcXggeX Xm% MXiX lkfd_lj% B bX ^fkk% EalkX%

gXib\i`e^Xi i \ijXkkX Xm Ékfggdf[\ieX i\jfik$

BXejb\ kX \kk a ie% BXejb\ kX km %

bfeZ\gkÉ fZ_ Écpo`^k c`mjjk`cjYf\e[\É% E i dXe Y\j bk\ Ype le[\i [\Z\ee`\kj ] ijkX

JG89<J{B F:?

XmjdXbe`e^jd\ep\i ` Xcc iX%

i mXi [\k g kX^c`^k% E ^fk c ^ ` cl]k\e# fZ_ [\k

8]k\i$jb`e i jb`[ be`e^\ej dXij`gXeifj% ;\k

mXi mXib\e jb idÕp^Xi\ \cc\i m`cjeX kilkXi ]i e

i jclk\k g [X^\e fZ_ Y iaXe g bm cc\e% ;\k jbX

Kife[_\`d%

jldd\iXj% ;\k jbX jXddXe]XkkXj%

;\k mXi EpYp^^XiXe[X% El$a mcXi$Xe[X% ;\e

8cbf_fc g \]k\id`[[X^\e i `ek\ _\ck fbfd$

jc`e^iXe[\ j`^ ^\efd kifjjYfkkeXi# [ifggX[\ ]i e

gc`Z\iXk ] i fjj jm\ejbXi% M i i\cXk`fe k`cc jkXib$

kXbjgi e^% K`cc fZ_ d\[ [\ ] ijbX _ ^XieX Xm

mXifi i k`cc jkfi [\c k`[jjkpi[% {c fZ_ m`e [i`Zbj

a dk_le[jjb`k fjX[\ ] i\kX^jXd_\k%

\]k\i jfc\ej e\[^ e^# `ek\ ] ii% Fd dXe el `ek\

230

MAGASIN ÅRE

;d ] d] j_bb" [d ] d] j_bb¾ [d ] d] j_bb¾ [d j_bb¾

231

MAGASIN ÅRE

8]k\i$jb`ej jdlkj`^X c`cc\Yifi i X]k\i$Y\XZ_\e% EXde\e Xekp[\i jc bkjbXg# [\k d j mXiX d\e [\k i \e Xmc ^j\e jc bk`e^%

8=K<I$JB@EJ ?@JKFI@8

g d`ee\i

fd \e d\ccXejm\ejb _ jk# \m`^_\kj$ c e^ fZ_ `ek\ m`[Xi\ mXZb\i% @ Y\^pe$ e\cj\e mXi [\k XekX^c`^\e d\i m\ic\m$ eX[jjb c e Xmbfggc`e^% E i je jkfid kifkjXkj d\[ ki jb`[fi fZ_ e m\ibfek _Xe[cX[\ \]k\ijeXZb\k `ek\ fd jb $ iXe[\ jm e^Xi% BliXe[\j m`[ e ^fe \c[ c i [\k c k`k d\i ` jk`c d\[ É? ii CXij$> jkX# ]p ]Xe mXË ^ kk Xkk m` m\i$ c\m[\% J ^ [l e i Ya ieXa mlc\e bc m ?X^YXi[j jbXcc\6 Jb c ] ii\jk\e%É >Wd Z h XehjW i`kd][h _dj[ c[Z Ea[`" `W] jWh Z[j FWhjoZ_iY_fb_d[d h ij[d^ hZ f :_ffWd$

El i [\k Xeeficle[X% Pkk\ijk j ccXe [ i e ^fe g ]a cc\k% @ [X^ Y\$ _Xe[cXj `jk cc\k de\e jfd [X^\ej flkÔk XeeXk fi[ ] i bc [j\c `eeXe df[\Ycf^^XieX ^afi[\ \eki g X]k\i$ jb`e% M\d mXi jep^^6 M\d mXi ]lc6 M\d bk\ jep^^k6 M\d bk\ ]lck6 FZ_ j giXkXi dXe fd j`^ ja cm% MX[ dXe ^afik fZ_ _li dXe ^afik [\k fZ_ mX[ Xe[iX ^afi[\ e i [\ j ^ mX[ dXe ^afik% ;\e _ i kpg\e Xm de\e bi m\i Xcbf$ _fc% ;\k i ] ijk \]k\i km gifd`cc\ jfd dXe g XccmXi kpZb\i Xkk ]fcb Yfi[\ m\kX Xkk dXe ÔZb k`cc \e _\ck jlm\i e jkfggjcX[[ g Fcpdg`XgcXk e% 8CC 8=K<I$JB@ vI ={IJKwJ `ek\ Xc$

I`kaj eceZ[hdW j#i^_hji l_dj[hd (&'&

bf_fcY\if\e[\% 8]k\i$jb`e [\cXj \eb$ cXjk `e ` ki\ ^\ei\i% ;\e \c\^XekXjk\ i i [m`ejYXj\iX[ \ec`^k bfek`e\ekXck

i bXi Y\ÔeeX j`^ lkfdcXe[j% ; ]le^\iXi [\k d\j$

dXe i% ? i m i[\j kkj jk`c% ;\k jbX mXiX k`ccYXbX$

kX# `ebclj`m\ \kk gXi jkX[`^X [`i\bk \]k\i cleZ_%

clkXk fZ_ Ôejk dk%

;\e ] i_Xkc`^X X]k\i$Y\XZ_\e ] ij b\i f]kX g $

;\e Z_fbcX[YXj\iX[\ mXi`Xek\e cjbXj Xm jd $

m`jX jc bkjbXg\k d\[ X]k\i$jb`e% @e^\k ble[\ mXiX

YXie fZ_ mloeX jfd ejbXi Xkk [\ mfi\ jd YXie%

d\i ]\c% @ ]a cc\e Yc`i c\e \e jblddXe[\ Y\c e`e^

?li cpZbX[ X]k\i$jb`e i d kj ` d e^[\e ^i [[\

] i \kk ^fkk [X^jm\ib\% DXe _Xi jc`k`k fZ_ ]ilj`k% El

jfd gip[\i Z_fbcX[bfggXieX% M`cc dXe dXoX dpj$

jk i dXe [ i d\[ ] kk\i jfd bpcbcXYYXi fZ_ ]le[\$

]Xbkfie ^ ij [\kkX \ebcXjk d\[ m ]Õfi fZ_ _afik$

iXi m\i _li \kk c`m g bipZbfi jblcc\ k\ j`^%

ifejpck%

8]k\i$Y\XZ_ i e ^fk XeeXk% ; i i \e Y ^Xi\ JXe^i`X Ycfkk \e ÕpkXe[\ _lml[m ibjd\[`Z`e dfk

K`cc j`jk _Xi m` X]k\i$jb`e `ee\_ ccXe[\j cYi c# ga o[Xej fZ_ ^iXmjk\ejm cke`e^%

^ i[X^\ej YXbjd ccX% 8kk c`^^X fZ_ [i\^cX le[\i \kk

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gXiXjfcc c\^`k`d\iXi `e^\ek`e^# XcciX d`ejk e ^fe

JbXe[\ieX% E i c ^kipZb\e c`^^\i g _\Xmp ifkXk`fe

]fid Xm Xcbf_fc%

fZ_ je cYc jk\e kfggXi XccX c`jkfi Y\_ mj [\k e ^fk jkXibk \]k\i \e [X^ g ]a cc\k%

232

Probably irresistible

MAGASIN ÅRE

:[d ^ h jof[d Wl eia hfW aWbbWi W\j[hia_eia hfW$

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dXe[\ c% <e [\c _X[\ fe\bc`^\e jm ik Xkk ] g j`^

^l[jb\cfm lkifke`e^j_fkX[% 8eeXk mXi [\k ] i kal^f

jb`[fieX \]k\i \kk gXi k`ddXi Xm fdgX$YfdgX% D\e

i j\[Xe% ; bi m[\ jk\ii`jb`jbX Yfi^d jkXi\ Xkk

le^\] i [ i ile[Xe[\ [\k Xm# gi\Z`j `eeXe d jjXe

[\ efi[`jbX YljjcXjk\ieX d\[ jb`[le^[fdXi jblcc\

bk\ Xm fZ_ m`b`e^X_a cd\e g %

jkfggXj m`[ ^i ej\e% @ek\ j\[Xe 0''$kXc\kj m`b`e^$ Xi [\i _X[\ d\ccXe\lfg\`jbX b gd e e dek Jm\$

?<DD8 @ wI< C<M<I 8=K<I$JB@E ` _ ^jkX m c$

i`^\ d\[ j [Xe jbi Zb% FZ_ [\ _X[\ j`eX ^f[X jb c%

d ^X% ;\k _Xi mXi`k e ^iX c`bi`bkX[\ i# d\e el

Jm\ejbXi j g j`^ _XcmYc`e[X# jgp[[\ e\i jflm\e`i$

i lkYl[\k d\i mXi`\iXk e e ^fej`e% ? i Ôeej

Ylk`b\i fZ_ ^ bX[\ ` _fk\ccbfii`[fi\i d\[ j ccjpek

df[\iek fZ_ bcXjj`jbk# d`kk ` Ype# m`[ YXZb\e# d\[

]i\e\j`% DXe bXe ]i ^X j`^ mX[ jfd e[X `e ` jbXg\c$

c`mXe[ \cc\i [a% M`cc [l jbi cX ^ i [l [\k d\jk lgg\

j\e jkf[ g % Jki ifd mXi jmXi\k% JkXib jkXibjgi`k j

g =a cc^ i[\e% >c _n\`e cjbXi\e _Xi gi\Z`j jfd

jkXib Xkk jm\ejbX klccXi\ ]XdcX[\ \]k\i eXibfk`bX$

Z_fbcX[XÔZ`Xe[fe \kk Õ\ikXc jk cc\e Xkk m caX d\c$

jk dg\ce fZ_ jm\ejbX le^[fdXi ]pcc[\ Y [\ ga oYX$

cXe# Y [\ ` Ype fZ_ g ]a cc\k% <e g\ijfec`^ ]Xmfi`k

^Xi fZ_ dX^Xi% Ja cmXjk\ Jki ifdj\g`Z\ekild mXi

i bcXjj`jbX 9lljkXdfe d\[ j`kk Xmjb`c[X c ^\ ` \e

Jk 8ekfe fZ_ m\ZbX e`f%

i`bc`^ il^^\ Xm ]a ccYa ibXi%

@ ;8> vI ;<K CL>E8I<% >l[jb\cfm# `^\e% AX^ _Xi

d\[ ga o[Xej \cc\i Z`^Xii j _`kkXi [l [`kk jk cc\

ja cm Y\j bk Jk 8ekfe le[\i [\e j bXccX[\ JkfZb$

e ^iX jkXmkX^ Yfik% Jb c

;\k ÔeX i Xkk mXi\ j`^ [l ÔiXi [`e X]k\i$jb`

_fcdjm\ZbXe% Af[ # [\k mXi YXiile[fi fZ_ jbld$

234

*

D

VI

N

I

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LTAG DE

N E N AU

SKUTSKJUTET - världens största störtloppstävling för hela familjen.

Vinn en ny Audi på ditt startnummer FREERIDE 2010 - Sveriges största park - hopp, rails och tävlingar för alla.

Stor afterski med prisutdelning på Åre torg.

Läs mer och boka på skistar.com

MAGASIN ÅRE

236

JeXik%%%

>i j\k i Xcck`[ ^i eXi\ fd jfddXi\e% JeXik# dpZb\k jeXik# fd]XdeXi [\e fjj% 9Xi]fkXÔ cfjf]\e A i^\e M`bjki d kXi [`^ d\[ k`cc wi\j jlYk`cXjk\ ijk`[%

237

C7JJ?7I <H;:H?AIIED

MAGASIN ÅRE

MAGASIN ÅRE

JFC<E wE>I8I J@> GI<:@J när dess sista skymningsstrålar faller till marken och slukas av dimman som växer till i granskogens dunkel. Solen tar sikte mot en ny dag. Tiden vänder blad i gryningen.

Jag drar ner absidens dragkedja och öppnar ett hål i det tunna, starka flor som skyddat mig ännu en natt. Dagg rinner ner på min hand och gryningsljuset leker i dropparna. Medan jag tänker att jag kan sova minst tre, fyra timmar till, lägger jag liggunderlaget i öppningen och dåsar i solen.

Jag kan sova längre. Men jag vill inte.

D<;8E M8KKE<K BFB8I LGG över bensinkökets vinande låga stiger solen över skogen och

238

lyser upp det enorma flak av kalt fjäll som breder ut sig mellan skogen och mitt tält. Jag slår av kökets brännare. Andra ljud befrias ur den plötsliga tystnaden. Bäcken som porlade mig till sömns vid åttatiden i går kväll skvalar och skvätter mycket tydligt nu. En grå liten fågel av okänd art flyger ryckigt över riset. Kanske har han eller hon glömt var redet och äggen ligger.

Solens strålar är redan heta och får slöjorna som stiger ur bäcken att skina som glittrande älvor i en gammal sägen. mot intet. Jag är en fri man utan skor. Jag har det jag bär. Inget mer. Inte just nu. Och jag far vart jag vill.

Här på sommarfjället kan en medelålders man som jag gå med bar överkropp utan att skämmas. Endast fjällpiparen ser att ynglingamusklernas skarpa konturer har slätats ut.

Bara renen där borta ser att jag går i kortkalsongerna här i hettan under klipporna där korparna hukar likt gamar.

A8> >wI M@;8I< Gw D@E =vI;

C7JJ?7I <H;:H?AIIED

Jfc\ej jki cXi i i\[Xe _\kX fZ_ ] i jc afieX jfd jk`^\i li Y Zb\e Xkk jb`eX jfd ^c`kkiXe[\ cmfi ` \e ^XddXc j ^\e

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G O U l Y U D E U H G Q X

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MAGASIN ÅRE

här individ, när den till och med griper tillfället att skamlöst sprida vetskapen om åkomman till en tusenhövdad läsekrets?

Jag tror inte det. Men det struntar jag i.

Jag går ut på myren och känner myrslammets ljumhet under fotsulorna. Myren mjuknar och jag spretar med tårna för att få större bärighet. I den stekande solen frigörs myrens vittomfamnade sommardofter. De stiger kvalmigt mäktiga upp genom hjortronplantorna.

Det är sommar och jag går bortom alla stigar medan ljungen och gräset kittlar under mina bara fötter. Jag känner mig renad från konceptualiseringens ständiga gissel, alltså att vi alltid skall definiera, inordna och tematisera vårt leverne. Möjligen är vi i Åre extra bra på det. Jag tror det. att jag just i denna stund av avskalad renhet utför den yppersta av konceptualiseringar gnager medan jag kliver över en ångande myr. Koncept: Barfota halvnakenvandrare. Utan tvekan väl utfört.

I min ensamhet betraktar jag mig utifrån för ett ögonblick och tänker: Finns det egentligen något mer patetiskt och sorgligt än en sån

;<E FIF8E;< K8EB<E

240

så till den milda grad att jag är beredd att kontra med att kalla vår vinter osommar.

Självklart är det här sommar, tänker jag och sträcker ut i den varma sanden efter att ha badat. Den är stor, vild och ständigt föränderlig.

Vid närmare eftertanke är det sommar när sommaren är som bäst.

A8> vCJB8I MwI JFDD8I

*

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AX^ cjbXi jfddXi\e j k`cc [\e d`c[X ^iX[ Xkk aX^ i Y\i\[[ Xkk bfekiX d\[ Xkk bXccX m`ek\ie fjfddXi

@ =AvII8E 8E8I A8> wI<JBLK8E. Jag vet att snart kommer ljudet av råmande bromsklotsar mot fälgar att eka över fjällets branter. Leriga varelser med integralhjälmar kommer att inta lederna. Vandrare kommer att söka sig upp till toppstugan på 1420 meter över havet och njuta av det de ser. De kommer att kunna se bort till min myr, men de kommer inte att förstå vad de ser där. Avståndet är för långt. På Åresjön och andra vattendrag kommer kajaker och kanadensare att läggas ut.

Och på tal om att konceptualisera; medan jag slår mig ner i den varma sanden intill en ljummen tjärn funderar jag över varför en del i vår trakt envisas med att nedvärdera sommaren genom att kalla den barmarksperiod. Det är som om vi skämdes för vår sommar och betraktar den som ofullgången, medan vår vinter ses som ett fullt utvecklat praktexemplar som skall hyllas, till och med på bekostnad av sommaren.

Den här typen av galenskaper kan nog bara uppstå på platser där snötäcket ses som en Guds gåva till människorna.

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242

MAGASIN ÅRE

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STENSTRÖM RED CELL. FOTO: DANIEL SAHLBERG.

Fem carvingexperter.

Carvingtekniken har revolutionerat den alpina skidåkningen. Precis på samma sätt som quattrotekniken har revolutionerat både motorsporten och vanlig bilkörning. Gemensamt för de både teknikerna är att de ger varje sväng en underhållande känsla av kontroll och trygghet. På audi.se/carving kan du läsa mer om bland annat quattro-tekniken och få flera carvingtips av det alpina landslaget. Välkommen.