Couchsurfing Brand Book

Page 1

COUCHSURFING




TO CHANG TO CHANGE THE T REPUTATIO REPUTATION oF R THE AMER T THE AMERICAN TOURIST TOURIST T


GE CHANGE THE THE TO UP NOT ON oF REPUTATION oF PISA RICANAMERICAN THE TOURIST your

POINTER FINGER

HOLDING

UP

THE LEANING TOWER

GO TO China

and

of

EAT PANDA EXPRESS

TRAV EL

Or ask for a FORK

LIKE

A LOCAL

TRAV EL

is

LIKE

A LOCAL


WHO WE ARE TEACHING IMAGINE EVADING BARRIERS

hospitality network We are a community of hospitality; a network of culture enthusiasts who challenge barriers and live to surpass the imagination of what could be.

Free-spirited and young, we are interested in the world outside our own. We want to touch and feel and discover new possibilities. Let the journey continue.



WHAT IS COUCHSURFING Couchsurfing is a network of international people who invite you to sleep on their couch for free while you are traveling.



POSITIVE COUCHSURFING EXPERIENCES

6,764,617


First-hand encounters shift boundaries and introduce us to unfamiliar ways of being. We have the opportunity to practice experiencing the world differently.


WITHOUT ITINERARIES OR EXPECTATION


TAKE OFF the

fanny pack AND

TRAV EL

live a little LIKE

A LOCAL


3,824,371 average surfer age is..

COUCHSURFERS WORLDWIDE

28


69%

between the ages of 18 & 29

4,129,034

FRIENDSHIPS CREATED


3. LONDON, ENGLAND

4. BERLIN, GERMANY

2. PARIS, FRANCE

1. NEW YORK, USA

TOP COUCHSURFING CITIES

5. Istanbul, turkey


HOW IT WORKS Start by searching for people who interest you.

Once you’ve found someone, send them a message, inviting them to your home or requesting to stay in theirs.

Then, meet up in person and share a unique experience.


BECOME A CITIZEN OF THE COUCHSURFER.ORG




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