16:13 Uhr
Seite 2
150
This year sees the internationally renowned Swiss mountain sports company celebrate its 150th anniversary, which makes it one of the most tradition-rich companies in its field. The 150 contributions in this anniversary
publication highlight the history of mountain sports with illuminating
150
9.9.2011
YEARS STORIES
AS_Mammut_Umschlag:Jubi-Buch
behind-the-scenes look at the Mammut brand. The 150 stories are written by and about Mammut athletes like Stephan Siegrist and Josh Wharton, mountaineering legends like Reinhold Messner and Oswald Oelz, alpinists like Adolf Ogi and Bernhard Russi, journalists like Karin Steinbach Tarnutzer and Caroline Fink, and mountain photographers like Robert Bรถsch and Thomas Ulrich. Spanning all the disciplines and epochs of mountaineering, the 150 contributions all express a single, simple philosophy: Mammut do not only sell jackets, ropes and carabiners; they sell dreams, too.
www.mammut.ch
ISBN: 978-3-909111-88-6
Mammut Sports Group AG
portraits of some of the most important key players, and an exclusive,
150
YEARS STORIES