M4D Winter Release 2016

Page 10

READING LIST 59 Seconds: Change your Life in Under a Minute Richard Wiseman A psychologist and best-selling author gives us a myth-busting response to the self-help movement, with tips and tricks to improve your life that come straight from the scientific community.

The A/E Business Development Bible. PSMJ E-Book A concise overview of the essential “must-knows” of business development, direct from PSMJ’s marketing and business development experts. This complimentary e-book gives you real, tangible tools and advice on all you need to know about business!

The Ten Commandments for Business Failure Don Keough This light-hearted “how-not-to” book includes anecdotes from Keough’s long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future.


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