Graphic Design Portfolio

Manasi Agarwal

Branding

Photography

Illustration

Exhibition Design

Publication

Branding : Shark Club About: A self-initiated project.The logo is designed for a luxury club and lounge with a high profile audience in mind.Hence the use of rich purples and fine, sharp lines.

Right:The basic stationery Bottom: Logo and menu card

Branding : Snug children's wear

About: The logotype has soft curves and pastel colors to symbolise comfort for children.The button in the counterform of 'g' is a visual clue for it being a clothes company.

Duration: 3 weeks Top: Logo & Devanagiri variation Right: Basic stationery Bottom: Cloth tags

Publication : Illustrating a poem

About: A book illustrating Edward Lear’s whimsical rhyme ‘The Owl and the Pussycat’.

Patterns and tesselations was my area of study for this explorative project.Each illustration is inspired from two lines of the poem.

Duration: 6 weeks The book: Size : 6.5 in*6.5in Print : 230 gsm matte paper

Event Promotion: Fundamental 2009

About: Fundamental is the annual inter-college festival of SID. All pomotion materials and branding were done as a part of a team of 4 Top: The logo for the fest; Sponsor proposal booklets ( front and back covers) Right: Main poster, Spread from the proposal

Event Promotion: Fundamental 2009 Above (L to R):Invites & passes, Fashion show Brochure Below (Lto R): T-shirts, Fashion show backdrop

Map Design: Restaurants of East Pune Mapping of the restaurants of East Pune according to the food they serve and the average price per meal.

4 such maps,one for each part of Pune could be made and sold as a pack or individually.

Below: Main key of the map, Print map with folds, Portion of map in detail. Right: The main map

CUISINE Multi-cuisine Speciality Fast food

PRICE RANGE Above Rs250 Rs 125-250 Below Rs 125

Campaign : Horn Not OK Please About: Campaign and strategy design for a movement called ‘Horn not OK Please’ ; aimed at the educated yet reckless citizens who are used to excessive honking of horns on the roads.

Right: The logo for the campaign; application of the billboard.

Below: Billboard ad; newspaper ad

Illustration: Tarot cards in mixed media About:To redesign and illustrate the 22 trumps of tarot cards.

The layers of information provided for reading the cards is according to the media used.Main figures are in clay, symbolic elements are in vectors and the background is in photoinks.

Duration: 8 weeks Example of a clay model is shown below.

Illustration: Tarot cards in mixed media Right: The deliverables, Portion of the backside of the tarot cards.

Bottom: The packaging, The card set Size of cards: 130mm by 95 mm Printed on : 300 gsm imperial ivory paper

Advertising : Radio station About: Ad Campaign design done as a part of the advertising module.

Radioactiv is a hypothetical radio station which is being launched with an idea of playing all genres of music.

Duration: 4 weeks Top: Logo, Phase 2 ad, CD launch ad Below: T-shirt,Phase 1 billboard and newspaper ad

Exhibition Design: Musicians of Pune

Brief: To design a moving exhibit within an area of 8 by 8 metres.The topic given was musicians of Pune.Done in a group of 4 Duration: 6 weeks Right:The floor plan and visitor flow; One of the panels in the exhibit.

Bottom: 3D renders of the proposed exhibit . entry

exit

Nokia USID Design Challenge (3rd Prize)

Account information : Farmer creates his account details

Brief: To design a mobile application that empowers the farming community of India, and uplifts them economically.

Account info: Farmer

Account info Name

Duration: 1 month

Phone Transporter

Farmer

Crop

Grains Oilseeds

Desi Naksha

Cash crops

Account Information

Status Adatya Back

Tilling

Select

User chooses his profession View Map

Sowing Harvest

Back

Selling

Select

Account details entered Shankhani

Interested parties can view the map and information 0

Hesar

Shankhani

6 7

1 2 4

3

Back

Hesar

Select

8

9

5

Name Suresh Yadav Phone 9958200127

Birboli

Concept : ‘Desi Naksha’ Farmer ( main producer ) being directly connected to the market (collection centres, super markets) maximises their profit and exposure to the global world.

Crop Wheat

Panchpakhadi Status

Hungni Khed Back

Khed

Harvest

Zoom in

“Naksha” appears showing the farmers in that area

Back

Call

Farmer can be spotted by his crop and its status

Traditional Media Illustrations

Information Graphics: History of a band, The Who

Their

The Who are an English rock band formed in 1964.From L to R. Lead Guitar : Pete Townshend (1964 - present) Drums : Keith Moon (1964 - 78) , Kenney Jones ( 1979 - 88 ) Vocals : Roger Daltrey (1964 - present) Bass : John Entwistle (1964 - 2002)

Years

Magic 1964 2006

L: The Who by numbers album art.

R:Who’s next album art which was listed as the 2nd best cover by vH1 of all time

Platinum 1 million (UK) 10 million (US)

60’s

Gold 100,000 (UK) 500,000 (US)

Silver 10,000 (UK & US)

Tommy was a rock opera about a deaf, dumb, blind boy.It was inducted into the Grammy Hall of Fame in 1998.

70’s

The Who rose to fame in the UK with pioneering instrument destruction stage shows and a series of top ten hit singles.The band crystallised around Townshend as primary songwriter and creative force.

’71: Who's Next reached #1 in the UK. Two tracks from it, "Baba O'Riley" & "Won't Get Fooled Again", are pioneering examples of synthesizer use in rock music. ’73 : Quadrophenia released , which is an autobiographical or social history piece about early 1960s adolescent life in London. ’75 : The Who by Numbers followed. ’76 : The Who played at Charlton Athletic football ground in what was for over a decade the world's loudest concert.(Guiness Book of World Records) ’78 : The band released Who Are You, a move from rock opera towards a radio-friendly sound. ’79 :

a

80’s

’81 : The band released Face Dances with Jones on drums ’82 : It's Hard released ’83 : Townshend declared himself unable to create music for The Who and announced the breakup of the band . ’89 : They embarked on a 25th anniversary "The Kids Are Alright" reunion tour

’62 : The Detours (with Sandom on the drums) was formed. ’64 : The Detours changed their name to the Who. Keith Moon joined ’65 : album My Generation was released. ’66 : A Quick One. ’67 : The Who Sell Out was released. ’69 : Tommy released.The teachings of

90’s

Face dances art, which was the 1st album with Kenney Jones on drums and Warner Bros. as producers

Townshend's music.

Baba is credited as "Avatar" on Tommy. ’70 : The Who recorded Live at Leeds, thought by many as the best live rock albumof all time

’90 : inducted into the Rock and Roll Hall of Fame. . ’93 : Townshend toured to promote his album. . ’98 : VH1 ranked The Who ninth in the 100 Greatest Artists of Rock 'n' Roll. ’99 : time in concert since 1985, with Rabbit on keyboards and Starkey on drums and performed seven shows.

’04 : The Encore series of CD’s of the live shows across the world , was released. ’06 : Mercury Life Lifetime Achievement Award ’06 : Endless Wire full album of new material since 1982 2008: The Who embarked on a tour of US and Japan.

00’s

1960’s

1970’s

1980’s

1990’s

2000’s

Source: www.thewho.com, wikipedia

Photography: Travel and street

Photography: People and conceptual