TYPOGRAPY and LOGO
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MÃ NGỌC HÂN
01 CONCEPT TYPO
02
TYPO QUẢNG CÁO
03 POSTER
04 TYPO + SYMBOLS
05 COMBINATION TYPO
LOGO GUIDELINE
@2020 Tigre Noir. All rights reserved.
CONTENT
-INTRODUCTION
02
-COLORS
04
-TYPEFACES
06
-SHOW ON GRIDS
08
-SAFE SPACE
09
-MINIMUN SIZE
10
-RESPONSIVE LOGO
11-14
-COLOR VARIATION
15
-USAGE GUIDELINE
20
-BRANDING
27
@2020 Tigre Noir. All rights reserved.
INTRODUCTION
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02
A fashion brand that from France,the country it is so well-known for being a fashion captital . The king of global fashion industry has so much to offer the world. Born with the same passion under its claws,Tigre Noir is full of determination to achieve every goal on its way.
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03
@2020 Tigre Noir. All rights reserved.
COLORS
04 @2020 Tigre Noir. All rights reserved.
‚ƒ„… Â? † ‚ƒ„…‘‘‘ ‡ ˆ‰„ †Š†Š†Š †† ‡ ˆ‰„ †Š†Š†Š† ‹Œ „ Â?ŽŠÂ?†ŠÂ?† ‹Œ „ ŽŽŠ ŽŽŠ ÂŽÂŽ At the two most extreme ends of the color spectrum are black and white! ... White often represents innocence, purity, and new beginnings. Black, on the other hand, can be seen as conservative or intimidating, but it is also often associated with sophistication, luxury, confidence, and strength. 05 @2020 Tigre Noir. All rights reserved.
TYPEFACE FONT
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06
TYPEFACE: WHITE LIES FONT: WHITE LIES REGULAR
With this kind of typeface,we ourselves believe this will bring a chilling vibe to the viewers,not to mention it helps forming the logo to be a calm,relaxing,which is the tiger just like the way it is. @2020 Tigre Noir. All rights reserved.
07
SHOW ON GRIDS 8x
9,8x Unit:
}x
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08
SAFE SPACE
30%
30%
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09
MINIMUM SIZE
15mm @2020 Tigre Noir. All rights reserved.
10
RESPONSIVE LOGOS
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11
FULL VERISON @2020 Tigre Noir. All rights reserved.
12
RESPONSIVE @2020 Tigre Noir. All rights reserved.
13
RESPONSIVE @2020 Tigre Noir. All rights reserved.
14
COLOR VARIATIONS
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15
BLACK AND WHITE
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16
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17
*NOT
SIGNATURE COLORS
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19
USAGE GUILDLINE
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20
COLOR
CHANGES @2020 Tigre Noir. All rights reserved.
21
ROTATE
VARIATIONS @2020 Tigre Noir. All rights reserved.
22
WRONG
ALIGNTMENT @2020 Tigre Noir. All rights reserved.
23
DEFORMATION
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24
INCORRECT
TYPEFACE @2020 Tigre Noir. All rights reserved.
25
MISSING
DETAILS @2020 Tigre Noir. All rights reserved.
26
BRANDING
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27
CLOTHINGS
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28
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29
FOIL STAMPING
*May comes in different colors @2020 Tigre Noir. All rights reserved.
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AND MANY MORE IN THE FUTURE...
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31
THANK YOU FOR CHECKING US OUT !
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@2020 Tigre Noir. All rights reserved.