HUBLOT AND TAKASHI MURAKAMI LAUNCH A COLLECTION OF 13 UNIQUE WATCHES AND 13 UNIQUE NFTS

The thirteen unique NFTs are inspired by Japanese video games and TV from the 1970s as well as the Classic Fusion Takashi Murakami All Black, the first collaboration between the Swiss watchmaker and Takashi Murakami launched in January 2021. These NFTs are linked to a limited edition of 13 new and unique Classic Fusion watches that will be at Watches & Wonders 2023 in Geneva. Twelve of these watches will be available for purchase exclusively online on hublot.com, which can only be accessed by owners of at least one of the 324 NFTs issued in April 2022 as part of the third collaboration between Hublot and Takashi Murakami. These 324 NFTs were originally offered to owners of one of the two Hublot x Takashi Murakami watch models (Classic Fusion Takashi Murakami All Black & Classic Fusion Takashi Murakami Sapphire Rainbow), before they were allowed to be exchanged on OpenSea. The period between the announcement of the project in New York in February 2023 and the start of sales in early April 2023 in Geneva will allow any collector interested in one of the new watches to collect one of the NFTs available on OpenSea. Each buyer lucky enough to purchase one of the 12 new unique watches will receive a corresponding exclusive NFT.

Hublot and Takashi Murakami take the watch as a work of art to a new level, by bridging the art of fine watchmaking with digital art. The 13th watch of the collection, unveiled in New York, is the Classic Fusion Takashi Murakami Black Ceramic Rainbow and it is also the masterpiece. Taking inspiration from the two previously launched pieces, this watch reinterprets the iconic emblem of Takashi Murakami: the smiling flower. Here, the 12 petals of the flower form a perfect gradient of rubies, sapphires, amethysts, tsavorites and topaz. Thanks to an ingenious ball-bearing system developed by Hublot’s engineers, the petals create a dizzying spectacle of color as they spin on an axis with each movement. The kinetic effect of the petals creates a striking effect against the 45mm black ceramic case. The center of the smiling flower is placed on top of the sapphire glass to create a three-dimensional effect.

The twelve other references, which will be available for purchase by holders of the NFTs on the dedicated ecommerce platform, recall the master flower and represent one of the petals. Twelve references for twelve hours on the dial, and twelve NFTs.

As the third watch collaboration between Hublot and the Japanese artist, this launch is proof of the incredible collectability of this partnership.

Collectors will have a period of one year during which they will have the opportunity to trade the twelve NFTs on the OpenSea platform. In April 2024, at the end of this period, only the collector who has managed to collect all 12 of the new unique NFTs will be eligible to purchase the thirteenth and most sought-after watch: the Classic Fusion Takashi Murakami Black Ceramic Rainbow. If no single person has managed to gather all twelve NFTs, the watch will be auctioned by Hublot to raise funds for charity.

LOCATION: 623 Ninth Avenue New York, NY 10036

WEBSITE: lapulperianyc.com

PHONE: (646) 669-8984

INSTAGRAM: @lapulperianyc

If you’re looking for a fun atmosphere, exceptional service and delicious Latin American cuisine in Hell’s Kitchen, look no further than La Pulperia. The perfect spot for dinner and drinks before a show, La Pulperia offers fresh seafood, carefully crafted cocktails and great vibes for everyone, whether you’re on a romantic date or out for the night with a group of friends.

La Pulperia opened in Hell’s Kitchen in March of 2021 and showcases renditions of familiar dishes infused with cross-cultural flair. The kitchen is led by Executive Chef Miguel Molina, who prides himself on his creativity, reimagining dishes from Latin and South American countries like Peru,

Brazil, Argentina and Mexico, to create and plate dishes that are totally unique.

Can’t-miss starters include Lobster Taquitos, with caramelized pineapple, cilantro and avocado mousse spicy mayonnaise, Grilled Octopus, with parsnips purée, white truffle oil, shaved fennel, caramelized lemon and pimenton de la vera and Croquetas de Bacalao, filled with tender salted cod and served with citrus aioli.

Highlights from the Raw Bar selection include Hamachi Tostada, yellowtail tuna over smoked sun-dried tomato tapenade, avocado, jalapeños, and radishes, topped with crispy fried leeks and a dusting of ancho chile powder and Ceviche Mixto, a twist on classic ceviche that bears resemblance to a cocktail made with shrimp, white fish, squid, jalapeño, red onions, cilantro and avocado, creating flavor combinations that hit the palate in waves.

Chef Miguel’s creative entrees showcase a variety of dishes including Moqueca Mixta, a twist on the national dish of Brazil made with squid, langoustine, mussels, white fish, scallops, clams, cod and Spanish chorizo in a dandelion-based broth, topped with green coconut-cilantro rice; Argentinian Parrillada for two that includes a New York strip sirloin, skirt steak, short ribs, chicken, chorizo, morcilla, salsa criolla, papas a la provençal and a green salad, served with chimichurri; Octopus Paella, with Bomba rice, sofrito, saffron, fish fumet, white fish, shrimp, squid and piquillo pepper aioli and Vegan Roasted Cauliflower,

BY LAUREN SCHUSTER