Metrikord Brand Book

Page 1

BRAND BOOK


The Metrikord logo is formed by three half ovals superimposed. This set is perfectly centered on the upper side of the text. The three half ovals represent the variety of services we provide and the growing benefits for our clients.

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8x

2x

2x

16x

2x 4x

26x

The proportions of the logo are those of a rectangle of 22 units height x 26 units width. The space between the symbol and the text is 2 units as well as the minimum free space around the logo.

2


Color Version

Grayscale Version

Light Background Version

Dark Background Version

Social Media Icons

3

Monochromatic Version

Dark Background Version

App Icons


C=85 M=50 Y=0 K=0

C=52 M=0 Y=0 K=0

C=40 M=0 Y=0 K=0 C=100 M=98 Y=38 K=51

C=0 M=0 Y=0 K=100

C=100 M=100 Y=25 K=25

C=100 M=95 Y=5 K=0

PRIMARY COLOR PALETTE

C=25 M=3 Y=6 K=0

C=0 M=0 Y=0 K=10

C=85 M=50 Y=0 K=0

SECONDARY COLOR PALETTE

4


5

Primary Typography MONT EXTRA LIGHT

ABCDEFGHIJKLMNOPQRSTUVWXYZ - 1234567890

Secondary Typography MONT HEAVY

ABCDEFGHIJKLMNOPQRSTUVWXYZ - 1234567890

Secondary Typography MYRIAD

ABCDEFGHIJKLMNOPQRSTUVWXYZ - 1234567890

Secondary Typography MYRIAD PRO COND. IT

ABCDEFGHIJKLMNOPQRSTUVWXYZ - 1234567890


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