Enterprise Magazine Fall 2020 by MAP Publications

Economic Development in Oregonâ&#x20AC;&#x2122;s Mid-Willamette Valley

Tech in the Traded Sector

Fall 2020

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Fall 2020

Bank of the Pacific.............................................................. 6 Cascade Collections.........................................................27 Chemeketa College.............................Inside Front Cover Cherriots.............................................................................24

Features 4 Tech Everywhere - Digital Transformation in the Traded Sector 8 Emerging Tech Cheat Sheet 10 Interview with Steve VanArsdale of Garmin

In this Issue 2

SEDCOR Board and Staff

Our Very Own Digital Transformation President’s Message by Erik Andersson

12 Insights from the Chemeketa Center for Business & Industry Supporting the Remote Workforce

14 County News MARION - Marion County Poised for Innovation YAMHILL - 55 Years of Agriculture in Yamhill County. A Retrospective Look POLK - Traded sector technology in Polk County circa 2020

20 Member News Rickreall Dairy • Oregon State University and Willamette Valley Vineyard Buildable Custom Software and Web Design

24 Wildfire Updates The Traded Sector Steps Up to Fight Wildfires Oregon Community Foundation Launches 2020 Community Rebuilding Fund

28 New Members On the Cover Nate Kazemier at Rickreall Dairy. Photo by Michael Miller.

Citizens Bank ��21 City of Salem ��25 Coldwell Banker Commercial.........................................10 Covanta Marion................................................................13 Datavision...........................................................................23 Dalke Construction Co. ��17 EnergyTrust of Oregon ��13 Freres Lumber....................................................................15 GK Machine......................................................................... 9 Grand Hotel in Salem.......................................................17 Green Acres Landscape ��22 Huggins Insurance.............................................................. 7 In the Cloud Technology................................................... 3 Multi/Tech Engineering Services..................................19 Oregon Cascade Plumbing & Heating.........................18 Oregon Community Foundation...................................11 Personnel Source..............................................................18 PNM Construction...........................................................23 Powell Banz Valuation.....................................................19 Power Fleet Commercial Sales......................................14 Print Specialties �� 1 Rich Duncan Construction ��Back Cover Salem Contractors Exchange.........................................13 Salem Electric....................................................................24 Salem Health......................................................................25 Santiam Hospital.................................. Inisde Back Cover Select Impressions ��26 Sherman Sherman Johnnie & Hoyt, LLP ��17 Sign Crafters........................................................................ 9 SVN Commercial Advisors..............................................27 Thomas Kay Flooring & Interiors..................................28 Ticor Title ��19 Touch of Mink...................................................................... 9 Tru-Blu Protection.............................................................. 9 White Oak Construction ��27

Mt. Angel Publishing, Inc.

Mt. Angel Publishing is proud to work with SEDCOR to produce Enterprise. To advertise in the next issue, contact Jerry Stevens: 541-944-2820 SEDCOR@mtangelpub.com www.sedcor.com

Enterprise Fall 2020

SEDCOR Staff Erik Andersson

Executive Council Chair Daryl Knox

Members at Large Kevin Cameron

Partner, The Aldrich Group, CPA

Marion County Commissioner

Past Chair

Rich Duncan

Mark Hoyt

President, Rich Duncan Construction Inc.

Secretary/Treasurer & Chair Elect

N. Levin Industrial Real Estate

Partner, Sherman Sherman Johnnie & Hoyt, LLP

Michael Fowler

CEO, Cabinet Door Service

President 503-837-1800 eandersson@sedcor.com

Nathan Levin Steve Powers

City Manager, City of Salem

Steve VanArsdale

General Manager, Garmin AT, Inc.

Jenni Kistler Director of Operations 503-588-6225 jkistler@sedcor.com

Board of Directors Curt Arthur

Owner, SVN Commercial Advisors

Ricardo Baez

Jennifer Larsen Morrow

President, Creative Company, Inc.

Rod Lucas

President, Don Pancho Authentic Mexican Foods, Inc.

Owner, Turner Lumber, Inc.

Chuck Bennett

Executive Dean of Career and Technical Education Chemeketa Community College

Mayor of Salem

David Briggs

Johnny Mack

Rick Olson

Nick Harville Marion County Business Retention & Expansion Manager

Trial Lawyer, Partner, Saalfeld Griggs PC

Yamhill County Commissioner

503-837-1804

Patricia Callihan-Bowman

Kim Parker-Lleranas

nharville@sedcor.com

Owner/Career Coach Express Employment Professionals

Cathy Clark

Executive Director Willamette Workforce Partnership

James Parr

Mayor of Keizer

CFO, Salem Health

Alan Costic AIA

Craig Pope

President, AC+Co. Architecture

Polk County Commissioner

Rural Innovation Catalyst

Brent DeHart

Jim Rasmussen

Life Insurance

President/CEO, Modern Building Systems, Inc.

Alex Paraskevas

Secretary/Treasurer, Doerfler Farms, Inc.

Mark Raum

Polk County Business Retention & Expansion Manager

VP Commercial Lending, Umpqua Bank

James Dooley

503-837-1803

Conner Reiten

alexp@sedcor.com

Amy Doerfler

President, Larsen Flynn Insurance

Government Affairs, NW Natural

Theresa Haskins

Tony Schacher

Byron Hendricks

Regional Manager, The Grand Hotel in Salem

Business Market Manager Portland General Electric President, Berkshire Hathaway Home Services Real Estate Professionals

George Jennings

Counsel to the President, Mountain West Investment Corporation

Jamie Johnk

Economic Development Director, City of Woodburn

Ken Jundt

Regional Manager, Columbia Bank

Michael Keane

General Manager, Salem Electric

Scott Snyder

Jenna Steward

Agritourism Manager, Crosby Hop Farm

Randy Stockdale

Foundation Director, Legacy Silverton Medical Center

503-507-4175 astone@sedcor.com

Dave Takata

Kathy Tate

Michael Miller

Dan Ulven

Marketing and Communications Coordinator

CEO, Online NW

Diana Knous

President, The Ulven Companies

Colm Willis

Marion County Commissioner

626 High Street NE, Suite 200 • Salem, OR 97301 503-588-6225 • info@sedcor.com • www.sedcor.com

2 Enterprise Fall 2020

Yamhill County Business Retention and Expansion Manager

FSVP/Commercial Team Lead, Willamette Community Bank

Attorney/Shareholder Garrett Hemann Robertson, P.C. Regional Business Manager, Pacific Power

Abisha Stone

503-588-6225 mmiller@sedcor.com

Tech in the Traded Sector

Our Very Own Digital Transformation Over the last few months, we have all had to adopt new technologies to keep our lives and our businesses moving. Every one of us is now a certified Zoom expert. We have all had our own personal “digital transformation.” Some of it welcome. Some of it forced. All of it necessary. It doesn’t seem all that long ago that driving to a new place required unfolding a big map to find that all-important short cut; Garmin’s leadership in Global Positioning Systems put all that information in our cars’ dashboards. But there is a bigger digital transformation happening all over the traded sector in our region. (As a reminder, “traded sector” is economic development jargon referring to those industries that sell their goods and services into markets for which national and international competition exists.) Businesses and organizations in the ag supply chain, in manufacturing, and in distribution have all had to make fast friends with new technology. In SEDCOR’s August Business Forum webinar, our friend Cara Snow, Chief Engagement Officer for the Technology Association of Oregon, told us that “digital transformation was always

Erik Andersson SEDCOR President

coming for these businesses. It just came a whole lot faster than anyone thought.” The digital transformation didn’t come as a big surprise for our team at SEDCOR. We have seen farmers, builders, food producers, distributors, and others using technology to innovate the way they do business for a long time. As you’ll read in our Member News section, Rickreall Dairy has been using an automated, robotic feeding system for years and gathering thousands of data points on every cow for even longer. Manufacturers like WaterShed and NW Alpine are using automatic cutting machines to shift production to create PPE. Distributors are using artificial intelligence to keep track of their shipments and supplies. Growers and food processors can easily follow their products as they cross the country (and the ocean) to reach their final destinations. Not only were we not surprised by the digital transformation, but we have also been hard at work trying to make it happen faster. For instance, this past April we worked with the city of Independence to run our first AgTech Challenge, wherein farmers brought problems to a talented group of technologists. They then had a week to introduce software, hardware, or both that could solve that industry-driven problem. Due to COVID, we were forced to take the event virtual, which ended up working in our favor since it allowed us to tap into talent beyond the borders of our region and engage technology teams from all over the country. Recently, our partners at the Mid-Valley Angel Fund announced the first two entrepreneurs to be awarded investments. One of the two winners is a young engineer from Oregon State University who will be using the funds to continue to develop a new technique for 3D Printing using silicone. I won’t pretend to understand how it works, but I do know it could have significant impacts for the future of manufacturing. The pace of innovation was always going fast. The recent pandemic turned the speed up even faster. But, I believe our region’s businesses are not only prepared for it, they’re embracing the challenge. I have seen it with my own eyes. On Zoom.

Strategic Answers Sensible Solutions

— Erik

For Your Business Network & Cloud Environments

IN THE CLOUD TECHNOLOGY 844-45-CLOUD www.inthecloudtechnology.com

www.sedcor.com

Enterprise Fall 2020

Digital Transformation in the Traded Sector “The digital transformation was inevitable. It was always going to happen, but it is just happening a whole lot sooner than anyone would have imagined.” That’s Cara Snow. Cara is the Chief Community Engagement Officer for the Technology Association of Oregon, a membership organization based out of Portland. Cara and her team are the force behind our region’s tech industry. Their goal is to establish the northwest as a “global hub for innovation.” According to Wikipedia, a digital transformation is the use of new, fast and frequently changing digital technology to solve problems. It is about transforming processes that were non digital or manual to digital processes. “For instance,” says Snow, “when the pandemic hit this spring, Wooden Shoe Tulip Farm had hundreds of thousands of tulips growing in the fields. Wooden Shoe shifted in person sales to online in a unique way that allowed tulips to be delivered to senior living centers and essential workers in a contactless way.” Digital transformations, especially in the traded sector, are about how businesses use established and emerging technologies to produce better products, better jobs, healthier communities, strong families, and thriving cities. Snow says the traded sector’s digital transformation has been remarkably sped up by Cara Snow what she refers to as the “covid chapter” of our collective lives. Even businesses that have operated for decades, even centuries-like farming and manufacturing--are always looking for ways to make a better mousetrap, to improve productivity, and squeeze out a little more from their already razor-thin margins. But, according to Snow, new

4 Enterprise Fall 2020

technologies and processes that would have been implemented over the next couple of years have had to be rapidly adopted in the last six months. At SEDCOR, we are all about turning a good opportunity into something real. We are about finding and making connections others aren’t positioned to make. By doing this, we can help make our region’s digital transformation a successful one. Even in the middle of tough times, we are excited about the future. How? By seeing how remarkable revolutions have already taken place inside the businesses we serve. By knowing the innovative spirit of our industry leaders, even before a global pandemic forced rapid and unprecedented changes. By working closely with government and nonprofit partners who have established a culture of preparedness among the local workforce. By living, working, and doing business in the Willamette Valley, where innovation is coded into our entire operating system.

A DIGITAL TRANSFORMATION IN FOUR ACTS This year, SEDCOR went through its own digital transformation. Monday meet-ups turned into Zoom calls. Happy hours occurred outside with ample distance between the team. We even had branded masks made by NW Alpine, a local clothing manufacturer. All of SEDCOR’s Business Forum Lunches went virtual throughout the spring and summer. In August, we hosted Cara to speak to our members and partners about businesses that can bring about a successful digital transformation. She broke down digital transformation into four major areas: automation, artificial intelligence, cyber-security, and data-driven business. Automation: “Automation is just replacing a human action with a machine action,” said Snow during our webinar, emphasizing no one feel a sense of anxiety towards any aspect of the digital transformation. Most interact with some form of automation during their everyday life, most of the time without even thinking about it. This

Tech in the Traded Sector

New robotic systems installed at Freres Lumber.

could be something as simple as a dishwasher or coffee maker, or something more complex and sophisticated like cars or combines. In the traded sector, automation becomes even more useful and productive when enhanced with artificial intelligence. Artificial intelligence: According to Snow, “Much like automation, artificial intelligence (AI) shouldn’t be a scary term. AI is simply when some level of human thinking is replaced by machine thinking.” Unfortunately, AI has been dramatized to such a level that few of us can think of it without recalling a scene from “Terminator” or “2001: A Space Odyssey.” Or, at the very least, we imagine rampant joblessness caused by human workers being replaced by robots. In reality, AI has been in widespread use for a long time; AI enables the search engines we use to find new restaurants and it controls the traffic lights we trust to keep traffic moving safely and smoothly. It has been utilized by marketers and advertisers for decades. And in the traded sector, we see AI being utilized in manufacturing, processing, shipping, agricultural sorting, and much more. As AI becomes even more ubiquitous and sophisticated, it will make industries that operate on tight margins, like agriculture, more productive, more efficient, and ultimately more resilient. Cybersecurity: According to Snow, since the beginning of this year’s covid-induced Work-from-Home Revolution, cyber attacks have increased by 35%. As employees access and share more valuable data through less-than-secure home networks, hackers will seize opportunities to steal it.

www.sedcor.com

Protecting valuable information is not a new concept; most of us have safes in which we keep important papers. Keeping digital information safe simply requires different tools, tools that are being developed and improved upon constantly. Data-driven business: According to Snow, “All business leaders, at some level, rely on being able to gather, read, understand, and act upon hard data.” This could be as simple as a Profit-And-Loss statement, sales trends, or changing labor costs. Now, there is an abundance of data just waiting to be mined. Nearly every level of every business process can be monitored, tracked, recorded, and reported. Being a data-driven business is about going after that data and allowing it to appropriately inform a business’s decisionmaking process.

FOUNDED IN TECH, NEW TECH EMERGES BookByte was founded in 1999 and is currently one of the largest used book sellers on the west coast. They were one of the first companies to utilize the internet to solve an age-old problem for students, especially college students: finding used textbooks at a reasonable (read: non-campus-bookstore) price. BookByte, in many ways, is a tech leader in the Willamette Valley. Brain Hockett, BookByte CEO, says a business with a long history of utilizing emerging technologies is never done exploring and implementing new ideas, new softwares, and new systems at all levels of the organization. “We are always looking for ways to bring tech advances into more areas of our internal functions,” says Hockett. “If something

Enterprise Fall 2020

TECH EVERYWHERE continued from page 5 works in the way we track packages, or the way we fulfill orders, maybe it can work in another area of the business.” Hockett says the key to a culture of innovation is hiring staff who have a deep “curiosity” about tech. “For the most part, many of the skill-sets needed to work here have not changed much. Now, we are hiring more software developers and more data analysts. But even for the people we hire whose jobs are not necessarily technical in nature, we are asking them to be open to adopting new technologies.” What has the “covid chapter” done to heighten the need for that technical curiosity? “Over these months, we’ve asked a lot of staff to get comfortable with different tools like Slack, Teams, and Zoom. So, instead of stopping by someone’s office, you have to arrange a virtual meeting. Yes, it is different, but our staff have done a great job jumping in with both feet.” Hockett says the need to go virtual has the added benefit of getting information out of silos, even out of Software developers at Bookbyte in Salem. individual brains into databases anyone can access at any time. This, he says, coincides with a larger shift in the way people are educated. going through a major shift. The pandemic has put a spotlight on “Obviously, we have a good understanding of the educational some of the disparities we have in access and other problems. This world,” says Hockett. “And we definitely see some big shifts in the might just be my own bias, but I think technology could be very way people access information. The whole education system is helpful in solving those problems.”

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Tech in the Traded Sector

EMERGING TECH FINDS NEW HOMES Freres Lumber was founded in 1922 and has increasingly expanded their product line for nearly 100 years from their Lyons facilities. Most do not associate a lumber mill with hightech robotics. Kyle Freres, VP of Operations, and his team are excited to change that. Kyle Freres “Spotting and sorting technology has been around for a long time--maybe 20 years,” says Freres. “And many of our processes have steadily become more automated in that time. But we are making some very exciting investments in robotics, using five-axle arms that accomplish multiple functions instead of spending a lot of time and money setting up a machine to just accomplish one.” These robotic arms are much like those in an auto plant. Freres says adopting this technology allows them to speed up installing and improving new processes for new products. They are obviously excited for the added efficiency, but Freres says he is

even more excited for what these new technologies mean for the local workforce. “We’ll be able to bring in more high-paying jobs to our part of the region,” says Freres. “If we can adopt new tech, we can change the nature of the job, and make each task more productive. We can then afford to pay people more, all the while making the job easier on their bodies and ultimately more fulfilling.” But is the next generation of workers ready for jobs that require technical skills? “I think they are more than ready,” says Freres. “They are more than comfortable running these machines. For many, it is secondnature controlling things through a computer. Plus, I believe our local schools have done a great job showing the high potential that can come from a traded sector job.” Freres points to high schools encouraging kids towards the trades, as well as programs like the Career Technical Education Center, or CTEC. “What we do here is very physically demanding work. If we can make the work easier and more productive by introducing robotics, the more likely they’ll stay with us longer, earn more money, and have a more fulfilling time at work.”

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Enterprise Fall 2020

Emerging Tech Cheat Sheet New technology is being introduced and adopted at an everincreasing pace. We understand how hard can be to keep pace with new tech and new terms. Bill Quaglia, Founder and President of In The Cloud Technologies, has put together a cheat sheet of the most popular and promising emerging technologies.

Bill Quaglia Founder and President, In The Cloud Technology Salem, Oregon

INTERNET OF THINGS

The Internet of Things (IoT) is an evolution of mobile, home, and embedded business applications connected to the internet using data analytics, provided from remote devices, to extract timely, usable, and meaningful information. Individual devices from beacons, RFID units, cameras, Wi-Fi adaptors, drones, and sensors of all kinds, provide data to servers for autonomous, artificial, and / or organic analysis as a basis for business and home-user decisions and outcomes. Every industry is leveraging these IoT strategies to track, manage, control, and observe everything from machinery, medical equipment, energy, communications systems, autonomous vehicles, to home devices, including human activity. Inter-connected, they become an autonomous system of systems sharing intelligence for government, manufacturing, healthcare, technology, energy, retail, supply chain, transportation, just about every industry, and, to the individual household. They are affecting decision-making and forecasting on all levels. Ring, Alexa, Chrome Cast, Apple Fire, Nest, On-Star are just some of the familiar IoT systems affecting our lifestyles today.

DRONES

In the last few years, advancements and enhancements in the Drone Inspection and Mapping Industry have skyrocketed. With the introduction of Artificial Intelligence (AI) and Cloud Computing Platforms (CCP’s), it is simply astounding what these drones can accomplish. Drones are being used to inspect, detect, and analyze the conditions, demographics, feasibility, damage, or environments such as: • Construction projects, building integrity, infrastructures, bridges • Natural disasters • Energy, solar, utilities and telecommunications assets, • Search and rescue, Heat signatures in crowds, livestock, crops, and collapsed buildings. Coupled with the advent of AI and the Cloud Platforms, complicated and immense amounts of data-points and variables can quickly and easily be translated into relevant and actionable reports within minutes.

BLOCKCHAIN

Blockchain technology emerged from the need to manage the cryptocurrency, such as Bitcoin. There are various types of blockchain from private, public and consortium. Blockchain technology modernizes the trade and finance industries with a sharable single digitized platform and sharable ledger for transactions. As a “single pane of glass,” it is easier to secure and personalize multiple access points for a network of participants. Third-party management of the platform allows for timely

8 Enterprise Fall 2020

transactions, efficient reviews and audits, reduction in fraud, and seamless sharing of information. It also allows for unique, non-forgeable, and valid identities for both the assets and the users. It greatly enhances the ability to timely finance rapidly traded goods. It is improving the response times for the Personal Protective Equipment (PPE) industry, as well as asset management, and finance industries.

SMART CONTRACTS

A smart contract is a software-driven API intended to digitally create, facilitate, verify, validate, and enforce a negotiated contract, and its intended performance. Smart contracts allow the execution of valid, credible transactions without physical third parties. Financial accountants, real estate, and mortgage institutions are leveraging this technology to eliminate or reduce their physical paper requirements and speed up the transaction and verification processes for tax preparations, loans, and real estate contracts. They are also being used to transact supply chain items and block chain transactions.

3D PRINTING

3D printing, also called “additive manufacturing,“ is a production process where a raw material injection printer creates threedimensional objects by depositing materials layer by layer using a scanned physical or 3-D digitized model. A sophisticated and extraordinarily complex Computer Aided Design (CAD) software is the framework and foundation of this new technology. CAD technology has been used for years to mill parts in machine shops and manufacturing plants out of various raw materials from plastics to metal. This new technology allows for organic bio engineering of live cells such as a baby’s missing ear. The advent of artificial intelligence and machine learning from innovative computer design has driven these innovations. Someday, 3D printing may be able to re-create human organs such as a liver, kidney, or heart, made from the individual’s own DNA. A “thank you and shout out” to Scott Glick, Technical Engineer at Telarus Inc, for his contribution and co-editing of this article.

Tech in the Traded Sector

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Enterprise Fall 2020

Interview

Steve VanArsdale, Garmin

been a part of our strategy.

Steve VanArsdale is the General Manager at Garmin Aviation Technology in Salem. He has worked with Garmin since 1988 and is on the Executive Council of SEDCOR. We caught up with Steve from his office to ask him about emerging technology, the future of aviation, and how to build a successful technology company in the Willamette Valley.

Are there any different skillsets needed now that were not needed when you started?

How has technology changed since you started in 1988? In our Salem facility, our focus is entirely on aviation. In that field, the biggest changes have been the amount of computing power that we can fit into our devices. I think the biggest transformation was the introduction of touch screens. Before, pilots would have to work through a lot of knobs and switches, which severely limited the amount of information they had access to. With a touchscreen, you get a lot more information on one device. Garmin was a leader in introducing that technology.

What do you think has made your company successful? What mindset has allowed you to thrive in a very competitive tech industry?

Not particularly, no. The primary skillset has essentially also remained the same. Of course, we do ask our people to keep up with new software languages and that sort of thing. We have needed our people to have a better understanding of data security. Naturally, that includes protecting our intellectual property, but it also means keeping the devices protected while they being used in flight. As flight systems become more automated, there is an increased emphasis on user interfaces and system security. Our engineers need to design systems which are user friendly to the pilot while also providing an appropriate level of security to make sure the pilot is receiving accurate and updated information.

What makes you excited as you think about the ten years of tech? Again, I think about the increasingly automated nature of flight and how we would see unmanned flight becoming more commercialized in the future. We are still in the very early stages of unmanned flights, but the prospect of it is very excited to those of us in the aviation field. An inside look at plan dashboard tools built by Garmin.

I think innovation is our DNA as a business. Plus, many of our engineers are also pilots. So, they know what is out there now and what needs to be out there. Thatâ&#x20AC;&#x2122;s extremely helpful.

Is it hard to recruit the kind of talent you need to the Valley? We have never had trouble recruiting. Basically, we are looking for people who have the skillsets we need who also want to live in the Salem area; there are a lot of those people! Many software engineers donâ&#x20AC;&#x2122;t want to live in a big city or have to move to the Bay Area to have a job in technology. Finding people who appreciate everything the Willamette Valley has to offer has always

10 Enterprise Fall 2020

Tech in the Traded Sector

RESPOND RECOVER REBUILD

Meet Lane, a donor and board member with OCF. We thank leaders like Lane, and you, who have helped feed, shelter and support thousands of fellow Oregonians in need across the state with their generosity. However the needs are still overwhelming and the end is not yet in sight. Please continue to help your neighbors, donate what you can and volunteer. Weâ&#x20AC;&#x2122;re all in this together, Oregon. Letâ&#x20AC;&#x2122;s take care of each other.

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INSIGHTS FROM THE CHEMEKETA CENTER FOR BUSINESS & INDUSTRY

Supporting the Remote Workforce As businesses pivot and innovate through the COVID-19 crisis, hundreds of Mid-Valley employees continue to work remotely. How can you as an employer support your employees while they work remotely and make the most of the experience? Here are a few tips from leadership and human resources experts: • Patricia Hutchings, leadership consultant and trainer, says it's important for remote employees to be set up for success. “First and foremost is the environment, managers need to know if the employee is working from a corner of a dining table or a dedicated work space, such as a desk in a room,” she explains. Hutchings adds that employers need to ensure that staff have the tools they need to accomplish work remotely and to assist with that if possible and appropriate. • Remote employees need to establish a defined work schedule that is shared with managers. “The employee needs to know if the organization is expecting a hard start at 8 a.m. and a hard stop at 5 p.m., or if there is some flexibility--especially for workers who have families, now that we’re back into the school year,” Hutchings says. “When employees work a little bit all of the time, it means they are never off any of the time and it actually cuts down on productivity, even though people are putting in more hours.” • Address communication and what type of information will be delivered through what channels. “If an employee receives an emergency email and they don’t see it until later in the day and then it becomes an issue--that may create a pattern where they feel they always have to keep an eye on that email, just in case,” Hutchings notes. “They are constantly focused on email instead of the work in front of them.” • Protocols need to be outlined and communicated. Hutchings says teams and groups are sometimes redefined as the workforce changes or is downsized. Keeping employees informed is paramount. “The lines of communication may have changed in some cases, and people may no longer be at the organization. Remote employees need to know who they can go to, to get answers and what’s acceptable or appropriate,” she stresses. “If it's not a human resource department, then what is it?” • While company policies typically apply to the workplace, “People are working remotely, at home, and that’s now their workplace,” says Pamela Moore, SPHR and SHRM-SCP. Moore is a trainer, facilitator and founder of Compass HR. “Now is the time to sit down and look through your employee handbook and policies through a remote lens,”she says.

12 Enterprise Fall 2020

Pamela J Moore

Patricia Hutchings

In addition, stay current with guidelines from the Oregon Bureau of Labor and Industry (BOLI) and Occupational Safety and Health Administration (OSHA). • Working remotely, according to Moore, especially with a team, is not the same playing field as working together in the office. Take meetings as an example. “Meeting on Zoom requires more structure than being together in a room,” she explains. “People’s attention span is much shorter than if you are in a room together--it’s more like a conference call.” Take time to establish an “etiquette,” so people know when to ask a question or whose turn it is to talk. “Things can’t be as organic as they are in the office,” she says, “it takes planning and clarity.” • Moore says it’s also necessary for us to build in human interaction, not just work, into our teams and management. “Most people have spouses, kids and pets in their workplace,” she says. “There’s no distinction between work and personal right now and it's hard to make that separation.” • There is a lot of uncertainty now, but employers can create some certainty via expectations. “Having clear goals and success measures gives people a feeling of having a path during uncertainty,” Moore says. “They will have a sense of forward momentum.” In terms of employees’ work schedule and availability, employers need to honor whatever agreements are in place. • Employers and managers also need to be mindful of their availability to employees and to acknowledge the shifts everyone has made. “Set aside some time daily or at least weekly,” Hutchings says, “to be available in a different way than you were before.” This article is provided by Chemeketa Customized Training with contributions by CCBI instructors, Patricia Hutchings and Pamela Moore. For more information about our remote classes, Zoom for Teams and Google Docs, or to find out more about our services and training for employers, please contact Lori.McCauley@chemeketa.edu.

Tech in the Traded Sector

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FREE EDUCATIONAL WEBINARS Energy Trust of Oregon’s education series offers no-cost online webinar trainings to expand your expertise. Attendees may also be eligible for continuing education credits (CEUs) on these opportunities, which include: • Energy modeling for compliance with 2019 Oregon Energy Code • Net Zero Grants research • Ventilation best practices for design and installation • High-performance design • And many more specialized tools

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Enterprise Fall 2020

COUNTY NEWS

Marion County Poised for Innovation By Kevin Cameron, Marion County Commissioner

While Marion County has been dealing with the unprecedented COVID-19 pandemic, our regional businesses and the network that supports them are facing a digital transformation. We can adapt with the changes or get passed by. This doesn’t mean we simply adopt what others are doing; this means we work together to transform Marion County in a way that honors our traditional economy and workforce while adapting to the benefits of emerging technologies. We’re fortunate to work with community partners to make this happen. Marion County has been preparing for this transition by investing in our region's Career Technical Education Center (CTEC) programs and partners such as Chemeketa Community College and Willamette Workforce Partnership to ensure we have a well-trained, adaptable workforce. We are the only county in the state to adopt a Rural Industrial Tax Abatement program to help businesses outside of urban growth boundaries. Most importantly, we are investing in the infrastructure that will support businesses through hard times and into recovery and future growth. Through these investments, our unique agricultural cluster is ripe for a digital transformation and aggressive recovery from COVID- 19. Marion County’s farming, processing, and distribution for more than 200 agricultural products makes our region fertile ground for innovation. Unlike regions that mono-crop and have a single buyer/ distributor, we have an incredible diversity of small businesses doing similar, but not identical work. This encourages sharing best practices in a way that accelerates innovation. This diversity is can be challenge; however, we have incredible supporting organizations ensuring that businesses on the front line get the support they need. This support includes infrastructure like broadband access, an agile workforce, and assurance that innovations are shared rapidly to ensure we prosper regionally. Marion County has been laying the groundwork to ensure every corner of the county has access to broadband, starting with a broadband survey and strategic plan in 2019. This plan has already helped expand broadband to 47 farms along Wheatland and Metheny Roads via a public-private partnership with DataVision. This project brought the farms from 1.5Mbps to 1 Gbps while reducing each farm's

service installation costs. Our strategic plan also provided the groundwork for Ziply Fiber to be awarded $600,000 to extend broadband fiber throughout Detroit. Over the next year, Marion County’s economic development team will be hosting an AmeriCorps RARE position to continue to support businesses in rural areas of the county. This infrastructure is essential not only to our businesses now, but also for ensuring an adaptable workforce in the future. COVID-19 has highlighted the inequitable internet access for rural communities through the need to move to online education. Bringing equal internet access to rural communities helps our children stay competitive while ensuring an agile and modern workforce. In addition to ensuring access to physical infrastructure, SEDCOR, Marion County’s economic development team, and other critical partners in the region are working to ensure our ag cluster is ready for future innovations. This won’t be done by waiting for innovations from tech firms, but by using small tech firms to work with local businesses to solve our unique challenges and share those innovations with our community. SEDCOR has been able to prove success with this model via their pilot Ag Tech Challenge in Polk County. I’m looking forward to seeing that model adapted to work throughout the Mid-Willamette Valley. The next decade will be challenging and critical in our region’s economic recovery and growth. All of these pieces fit together to help us in the years to come. Marion County and the Mid-Willamette Valley are uniquely poised to take advantage of the coming changes to grow our communities. I’m excited to support our business community alongside our cities, telecommunication partners, and other organizations like SEDCOR. Commissioner Kevin Cameron is a member of SEDCOR’s Executive Council. He can be reached at kcameron@co.marion.or.us or (503) 588-5212.

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14 Enterprise Fall 2020

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Tech in the Traded Sector

Established in 1922 above the Santiam River, Freres Lumber Company has provided quality wood products and local jobs for almost 100 years. We manufacture a range of products such as veneer, plywood, lumber, and now our own patented product, the Mass Plywood Panel (MPP). MPP is a massive veneer based panel up to 12â&#x20AC;&#x2122; wide and 48â&#x20AC;&#x2122; long and is designed to be an environmentally superior, sustainable alternative to concrete and steel in construction.

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Visit frereslumber.com to learn more about the company.

If you are interested in employment opportunities at an established, innovative business, current job openings are listed on the site. Please join us on Facebook at facebook.com/frereslumberco to join our family, friends, and local community. Freres mills and cogeneration facility are open for tours.

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Enterprise Fall 2020

COUNTY NEWS

55 Years of Agriculture in Yamhill County. A Retrospective Look By Yamhill County Commissioner Rick Olson

I remember learning In this issue I will give a light hearted retrospective on my how to operate a state-ofinvolvement in the agricultural the-art Massey Ferguson industry in Yamhill County combine with the luxury in the past 55 years from a of having an umbrella growing teen working on to keep out the hot sun, different farms in Yamhill and conducting the art County and doing different of dragging an old tire lit farm tasks until today's modern on fire through the fields farm practices. No numbers, burning stubble. What a no statistics, no real facts, just my memories. rush! I loved agriculture In 1965 as a City Boy (Yes, McMinnville was still considered a and wanted more, only city even though there was only one traffic signal and there were for me to find out that Uncle Sam thought I needed a career no major arterials) I worked in the fields and farms surrounding change, and with my past experience I would be much better off McMinnville by picking beans and berries and arriving by almost working for the United States. Oh well, so much for my teen years the crack of dawn being picked up by buses in town and going out on the farm. to farms such as Coleman’s, and Border’s to harvest the bounty Now most irrigation is done with of fresh fruits and vegetables working automatic systems applying the right sometimes in the hot sun until early amount of water at the right time in the afternoon with your home packed lunch in your lunchbox before returning home that right place using gigantic sprinklers on afternoon just to start over again the next wheels moving along the edge of the fields morning. on gigantic tires. Those days were memorable to me Now are the times that beans, and teaching me as a young teen the value of berries are picked and processed by large work and the value of making your own automated picking and packing machines. money. In all reality, I was not one of the Now are the times when hay bucking and best bean or berry pickers as I ate more stacking is done by large machines that can berries than I should have and sat too much make and stack huge bales and wheels of on my bucket in the cool shade between hay packaging many of the large wheels into rows of towering beans which I thought at times reached the sky. But it was just the white storage bags. And so on. beginning. As I grew into a much more Now is the time that harvesting of walnuts mature teen I evolved to a higher calling. I and filberts (oops hazelnuts) are all done by graduated to setting irrigation pipe on those specialized harvesting equipment. rows of beans that reached to the sky; the Top: 1963 combine Now are the times that combining is done Bottom: Modern John Deere combine pay was a little better and you had to learn in air conditioned cabs and by a group of teamwork and, again, how to value the multiple combines in one field using GPS to get the most yield per dollar. acre and then moving on to the next field. I think my parents had something to do in me saving since I Now is the time that Agriculture is done mostly by technological could have spent it as fast as I made it--so much for me taking the credit. I must have done a decent job because I graduated to setting pipe over corn for Alderman farms which is now Carlton Plants on Wallace Road. As I continued to mature and got my license I worked on several of the wheat, crimson clover, field seed, and other seed crops belonging to the Bernard’s family between McMinnville and Carlton. I must have used my great influence and past history to impress people, although I have to admit my sister married into the Bernard’s Family and her husband Vince was an excellent farmer so maybe influence and experience did not play into it as much as I thought.

16 Enterprise Fall 2020

advances and the manufacturing of advanced agricultural equipment by the various traded sectors. Without these modern advances, Yamhill County and other counties such as Polk and Marion would not be the agricultural counties we are. I am proud that we still have many small family farms that do things the old way as they continue the legacy I remember. Maybe that’s why I support the local farmers and purchase direct from the farm locally whenever I have the opportunity. That is why I can frequently be seen at the local farmers market.

Tech in the Traded Sector

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www.dalkeconstruction.com Enterprise Fall 2020

COUNTY NEWS

Traded sector technology in Polk County circa 2020 By Polk County Commissioner Craig Pope

I came from a small equipment manufacturing business before I became a County Commissioner and was blessed to have technological tools available to my trade that could increase my productivity and efficiency. Of course there was a cost associated with those available tools that had to be weighed against the improvements the tools could bring. Though my experience is primarily in metals industry technologies, I recognize that technology advancements are applicable across most trades. Every technology improvement that can reduce wasted movements, improve productivity and safety, and supply family wage employment is an improvement that merits consideration by a business owner. Polk County government supports and encourages tech advancements and invests in technology training and jobs across all sector employment. Tech training opportunities such as local high school career and technical training (CTE) and science, technology, engineering, arts and mathematics (STEAM) are a high priority for the Commissioners. We realize that these skillsets are the highest priority for a large block of a future Polk County workforce for jobs in automotive/equipment diagnostics and repair, healthcare, agriculture production and food products manufacturing, timber production and wood products, freight systems and logistics just to name a few. I would predict that Polk County citizens will see tech advancement change the landscape of many of our jobs over the next 20 years in very positive ways, much the way I have witnessed tech advancements in my lifetime of ag, timber and manufacturing experience. Many will argue that tech advancements will eliminate jobs and leave fewer opportunities for good paying jobs. Maybe, and that was certainly an argument that was made during the timber industry crisis of the spotted owl of the 80’s and 90’s for example, but look at the amazing manufacturing jobs available in that industry that have grown out of engineered wood structures. Additionally, I would point out that there are many “open” positions with traded sector employers today that

are great family wage jobs demanding trade skills training due to the tech nature of the job. As our industries advance and shift to these tech-based jobs, we find more opportunities to develop sustainable support industries to the tech based trade. None of us want to be replaced by a tech gadget or machine, and we rarely acknowledge the advancements that technology has provided many of us in our jobs the way we do about our expectations of similar tech in our daily lives. CNC driven equipment has become commonplace in most manufacturing today and was considered very advanced equipment 20 years ago. 3D drafting was a new emerging art 20 years ago and now is considered essential to most forms of manufacturing. The internet of things (IoT) has become a systems requirement in just about every business and an expectation to many of us in our homes, driving demand for broadband infrastructure and tech jobs in related support fields no one would have expected more than 20 years ago. It is my belief that Polk County citizens, through their expectations of their government representatives, will demand investments and support for more and more tech training in order to be competitive on a global scale. I believe those citizens will also demand more exposure of the opportunities that their communities have to offer traded sector businesses if we have done the work necessary to train and ready a skills based workforce. We in local government must coordinate linkages from families to K-12 education, to community colleges and universities, specialized trade schools and finally to the employers. Local government must work with all partners tirelessly and consistently to maintain a technological edge to be vibrant and resilient for the next generation. Technology advancement will dominate trades as long as we embrace it and support it.

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18 Enterprise Fall 2020

Tech in the Traded Sector

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Enterprise Fall 7:11 2020 4/8/19 PM 19

MEMBER NEWS

Rickreall Dairy Utilizes Technology From Birth to Carton Rickreall Dairy in Polk County is an oasis of innovation just off Highway 22. They are using automation and data technology to produce healthier, more productive cows to give families all over Oregon a better glass of milk. Nate Kazemier is a fifth generation dairy farmer and tells us about how robotics, tagging, and data collection are helping Rickreall Dairy thriving.

AUTOMATED FEEDING “This is where we feed the calves. We use automated feeding systems for the first two months of their lives. The machine knows exactly when each calf needs to eat and exactly how much they need for each feeding. This allows our Nate Kazemier showing data collection during milking process. staff to spend less time feeding calves, waking up in the middle of the night, washing bottles, were able to bring our cows’ average SCC from around 250,000 and more time focusing on their health and wellness. Before we down to around 180,000. That’s hard data to prove our animals installed the machines, it was just about survival. Now, we are are more clean and healthy.” thinking about thriving cows who are bigger, stronger, and with ultimately more milk in the tank when they are ready to milk.” KEEPING COWS FED RIGHT

CONSTANT COW TRACKING “We have RFID tags on every animal on the farm. So, we are constantly tracking about 3,700 animals at any given moment. Both in the calf feeding and in the milking parlor. With the information we’re gathering, we can preemptively check on animals that may be getting sick, or that something is wrong. One important number we track is the Somatic Cell Count, or SCC. By looking closely at data and making some pinpointed tweaks, we

“We have a nutritionist come every month to recommend the right mix and quantities of the food we feed each cow based on commodities and feed available to us. We take that recommended ration, feed into our system which automatically tells us how much food we should be putting out each morning. We take measurements of how much food is left and make adjustments. Cows are very efficient animals and will only eat as much as they need. So, we are always using good data to make adjustments, keep the cows fed, and not waste feed.”

ONE MILKING, THOUSANDS OF DATA POINTS “Every time we milk a cow, our system is recording thousands of data points about that particular cow. This is where the RFID comes into play. We are making sure they are healthy and happy and producing at their standard. We can run a report and quickly look at the entire milking career of each cow.”

MILK IN THE TANK “Milk is taken from the cow and immediately cooled, then put into a tank to be picked up. We have to keep 24/7 monitoring on the temperature of the thousands of gallons in our tanks. Milk comes out of the cow at 101 degrees. In about ten to thirty seconds, we have to get that milk as close to 32 degrees as possible to slow the spread of bacteria.”

20 Enterprise Fall 2020

Tech in the Traded Sector

MEMBER NEWS

Oregon State and Willamette Valley Vineyard Team Up To Battle Mildew With UV Light Willamette Valley Vineyards, Oregon’s leading producer of Willamette Valley appellated pinot noir, has teamed up with Oregon State University (OSU) to protect its vineyards from powdery mildew with innovative UV light technology and equipment now being studied as part of OSU’s College of Agricultural Sciences. For many years, Willamette Valley Vineyards has been utilizing UV light to kill pathogens in the water that is UV Light system being used at Willamette Valley Vineyards. used in its wine production. When the pandemic hit, the winery announced “The pandemic and the need to kill the coronavirus has created how it is utilizing state-of-the-art UV awareness and led us to study UV light,” Bernau said. “We light technology in its HVAC systems to reduce any harmful were early adopters of UV light technology in HVAC air quality microorganisms like germs, bacteria and viruses. Now, systems. As we learned more about UV light, we learned it can Willamette Valley Vineyards is looking to the future for another be used to kill viruses and other things like powdery mildew.” way to protect another major natural resource, its vines, from an ongoing pathogen – powdery mildew. Founder Jim Bernau said he has always supported natural, sustainable ways to offer solutions to defeat conditions like powdery mildew and his winery uses weekly applications of organic sulfur to combat it. The coronavirus pandemic has changed the way business is conducted globally – across all industries – and in the vineyard.

The vineyard put the innovative UV light equipment to test this week at its estate vineyard in Turner. The equipment is only effective at night when the fungus is vulnerable to UV light. This machine was created at OSU after two decades of original research by Cornell University Professor David M. Gadoury, who has been studying the link between UV light and powdery mildew.

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Salem �� 503-363-0698 Dallas �� 503-623-3119 Silverton �� 503-874-8808 Enterprise Fall 2020

MEMBER NEWS

Yamhill County: OregonERP Enterprise Resource Planner software, or ERP, have been used for many years to help large manufacturers track every part of their process with live, up-to-date data. ERP software is very beneficial and very powerful, but it is also very expensive and most small manufacturers have been priced out of access. In Oregon, this is most manufacturers. Of the nearly 6500 manufacturers in Oregon, 5000 have under 20 employees. Buildable, a custom software firm based in McMinnville, knew there had to be a better way for small, local manufacturers to access and benefit from their own data. “Most businesses in this industry are priced out of implementing ERP and therefore accrue a lot of technical debt that harms their overall productivity and growth opportunities,” says Miles Oliveira, Business Development Manager for Buildable. “Building a totally custom ERP from scratch would take too long, so we went to the open source market to find a solution.” Buildable worked closely with the Oregon Manufacturing Extension Program (OMEP) to find out what local manufacturers needed from a ERP. What functions should it serve? What issues did they have with big brand ERPs? What price point would maximize the total benefit? By answering these questions and looking for an industry-led solution, Miles and his team developed and launched OregonERP. Kelly Navari, Marketing and Product Manager for Buildable, says their open source software can accomplish the same functions

as most other ERPs, for a fraction of the cost. She says, “With this system, everyone at every level of a company can have access to valuable data in real time. It can be used to monitor production, marketing, cash flow; it’ll be utilized by accountants and HR managers.” Oliveira envisions OregonERP expanding beyond the borders of the state. “We are very proud to be an Oregon tech company, so we wanted to find a way to serve other Oregon companies. But, I can imagine a lot of manufacturers in a lot of other states needing access to this kind of technology.” Information, plans, and pricing can be found at oregonerp.com.

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22 Enterprise Fall 2020

Tech in the Traded Sector

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Enterprise Fall 2020

WILDFIRE UPDATES

The Traded Sector Steps Up to Fight Wildfires As of press time, the wildfires that tore through the Santiam Canyon are just beginning to be brought under control. The smoke that filled much of the Willamette Valley is being broken up by streaks of blue sky and soft clouds. Some dispersed rain has been forecasted as the winds subside or move in more favorable directions. But the devastation of these fires is real and apparent. Entire neighborhoods and rows of businesses in Detroit, Mill City, and other cities are left smoldering. After fleeing the oncoming fires, families come back to find they’ve lost everything as they hold each other, grateful to be alive and together.

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Our team at SEDCOR has kept a close eye on the fires. Many of our partners and members have their homes and operate their businesses in the path of the flames. We have also been witness to some of the most significant outpouring of generosity and support from other partners and members throughout the Valley.

bring much-needed water to man-made ravines to be picked up and dropped by helicopters. Volunteers have been falling trees by hand. Some excavating equipment operators have spent 36 straight hours moving fallen trees, stumps, and brush to carve fire breaks.

The City of Aurora gave the City of Detroit a fully-loaded fire engine since theirs was completely destroyed in the fires. They didn’t loan it. They didn’t just allow Detroit to borrow it. It was given as a gift, free and clear.

It will be nearly impossible to accurately measure the total amount that was lost as a result of these fires. Homes. Businesses. Land. Family heirlooms. Even human life.

We have seen nearly any business with a truck use it for shipping donations and supplies from the thousands of local residents at dozens of drop-off spots. Farms have used their water trucks to

It will also be impossible to fully articulate the amount that was given (and will be given) by the caring communities in our region to contain the fires, alleviate the suffering, and bring our region back better than ever.

We’re Here For You Ashley—Member Services Specialist

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24 Enterprise Fall 2020

633 7th St. NW Salem, OR 97304 503-362-3601 SalemElectric.com Like us on Facebook

Tech in the Traded Sector

We’re Here for You! Check out these and other online services at www.cityofsalem.net Salem Public Library Center 50+ • Utility bills Land use applications • Municipal Court forms Building permit applications Submit a police report and more.

www.sedcor.com

Enterprise Fall 2020

WILDFIRE UPDATES

Oregon Community Foundation Launches 2020 Community Rebuilding Fund As mentioned in the last article, immediate relief efforts have been nothing short of incredible. While entire communities were forced to leave, individuals, businesses, and nonprofit quickly coordinated to give whatever they could. Restaurants donated food. Farm stores brought truckloads of hay for displaced livestock. Community members dropped food, water, personal protective equipment, clothes, and more.

Local farms use water trucks to deliver water to be picked up and dropped by helicopters.

In order to lay the groundwork for the medium and long-term recovery of those communities most impacted by the fires, three partner organizations (Meyer Memorial Trust, Oregon Community Foundation, and Ford Family Foundation) have started the 2020 Community Rebuilding Fund. According to their website, their goal is to “gather resources and plan for what comes next after the extraordinary devastations brought wildfires across a state already reeling from COVID-19 pandemic and consequences of racial injustice.”

26 Enterprise Fall 2020

“These foundational partners bring combined, unique expertise and understanding of communities together to bridge the challenges our state will face in the aftermath of these files. [The fund] aims to leverage public investment with private and philanthropic investment to catalyze a rebuilding effort for a stronger Oregon.” Businesses, nonprofits, and individuals can learn more about the fund and make direct donations by visiting the Oregon Community Foundation at oregoncf.org/oregon-wildfire-relief-recovery.

Tech in the Traded Sector

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FROM CONCEPT TO COMPLETION Enterprise Fall 2020

NEW MEMBERS

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For more than a century, we have served as trusted advocates and problem-solvers for individuals and businesses in the greater Salem-Keizer area and throughout Oregon. Our rich history, combined with our understanding of today’s sophisticated legal and business climates, uniquely qualifies us to serve clients in an increasingly complicated world. We listen, educate, and engage with our clients to create collaborative long-term solutions. Let us partner in your success.

Pacific NW Properties Founded in 1990, Pacific NW Properties owns and manages over 3.6 million square feet of business parks, industrial buildings, and suburban office assets in the Portland/Vancouver Metro Area. Family owned and locally headquartered in Beaverton, Oregon, we’ve become one of the region’s largest commercial real estate firms by putting people first, striving for the win/win, doing what we say we’re going to do, operating with kindness, and ultimately respecting and appreciating our tenants, service providers, broker partners, and employees by putting them in a position to thrive and prosper. We have a genuinely great time helping people and their businesses.

Sign Crafters of Oregon Sign Crafters was founded in 1989 by Dave Brown and Ellen Lavery with a mission of providing quality signs with emphasis on creative design. Today our team led by Micah Rush serves a community of over 100,000 people & businesses, providing quality wayfinding systems, identification, and branding elements with style. From vehicle wraps to “video signs,” we have a full complement of products to suit your requirement. You have seen our work everywhere!

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2744 Pence Loop SE, Salem, OR 97302 | 503-581-8378 | www.tkflooring.com 28 Enterprise Fall 2020

Tech in the Traded Sector

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