Marcellous Curtis Business Strategies Management by Objectives: Grand Strategies
Strengths
Opportunities
SWOT Analysis
Weaknesses
Threats
SWOT Analysis • The company’s purpose of a SWOT analysis is to align strengths with the opportunities to find a niche in which to be successful • The organization will then focus its energies where an overlap between resources and external factors exists
• It will be at this step that the organization reevaluates its missions and objectives, and makes the necessary changes
Identifying Opportunities
Organization’s Resources
Opportunities in the Environment
Organization’s Opportunities
Grand Strategies • Once the organization has identified its opportunities and re-confirmed or re-aligned its mission, management must set strategies for all organizational levels
• Chosen are those that best allow the company to capitalize on its resources and opportunities available in the environment
Growth
Stability
The Grand Strategies Combination
Retrenchment
Growth Strategy
Stability Strategy
Retrenchment Strategy
Combination Strategy
Determining A Competitive Strategy Cost Leadership
Differentiation
Focus
Competitive Strategy Competitive strategy is to position an organization in such a way that that it will have a distinct advantage over its competition
What Happens After Strategies Are Formulated?
Implement the Plan
Evaluate the Results
Thank You