Monadnock Small Business Journal, Issue #3 (Apr/May/June 2014) by Backporch Publishing LLC

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Issue 3 • April/May/June

Monadnock The region’s voice of small business & entrepreneurship

Monadnock

A Small Business That’s MONADNOCK Going The region’s voice of small business & entrepreneurship Places Melissa Thompson Hyndsight Vision Systems Peterborough

PLUS: Entrepreneurs-to-Be The Art of Giving Feedback Renting/Buying Commercial Real Estate Guide Apr/May/Jun 2014 1

Join our network of locally-owned businesses, nonprofits & citizens building a stronger local economy and a more vibrant community.

Monadnock Buy Local www.monadnocklocal.org

Monadnock Small Business Journal

C O N T E N T S FEATURES Entrepreneurs-To-Be Hyndsight: A Business with 20/20 Vision

16 18

EDITOR’S NOTE 4 MSBJ GIVEAWAY 4 THE JOURNAL’S CONTRIBUTORS

TALK OF THE TOWN 6 CALENDAR OF EVENTS

ANNIVERSARIES

COLUMNS THE BOTTOM LINE: Talk to Your Accountant

IN YOUR BUSINESS: The Art of Giving Feedback

THE GREEN SCENE: Wanted: Restaurants with Food Scraps

THE BUSINESS NEXT DOOR: Compass Financial Group

HINTS FROM HELAINE

LISTINGS Commercial Real Estate Offices

Business Directory

ON THE COVER... Melissa Thompson, inventor and business owner, displays Hyndsight Vision System’s product on her husband’s motorcycle. Turn to page 18 to learn more about this small Peterborough business that’s going places. Photo: Ed Thomas

Photos: (top to bottom): Mt. Monadnock, Steve Hooper; rower, courtesy Hyndsight; R. Dean Ogelby, courtesy photo; young entrepreneuers and products, Ed Thomas; calculator, Dreamstime image.

Apr/May/Jun 2014

Editor’s Note ... Nurturing Entrepreneurship Lawyer. Plumber. Doctor. Teacher. Astronaut. But we don’t often hear kids say they want to be an “entrepreneur” when they grow up. Never mind that really young kids will have trouble saying the word (and spelling it!) ... the fact remains the idea that kids can grow up to run their own businesses is not often instilled at a young age. It’s a curious oversight because most children first earn their first buck through an entrepreneurial enterprise in their neighborhood ... such as a lemonade stand. And, entrepreneurship is in the DNA of our American society. More than that: it actually drives the nation’s economy according to the U.S. Department of Labor: “(Entrepreneurship) accounts for the majority of this country’s new job creation and innovation.” Latest U.S. Census Bureau statistics found that self-employed individuals (with no paid employees) operate three-fourths of all U.S. businesses; and the country’s 25.8 million small businesses employ more than 50 percent of the private workforce, generate more than half of the nation’s gross domestic product, and are the principal source of new jobs in the U.S. economy. Wow. But, luckily we see this demonstrated every day in the Monadnock Region ... from the innovative new products coming out of folks’ garages (such as this issue’s cover story about Hyndsight, p. 16) to the entrepreneurial nurturing that goes on in our area high schools (p. 18). But are we doing enough to encourage entrepreneurship at even a younger age ... when they are putting up corner lemonade stands? What do you think? Let me know on the Journal’s Facebook page at www.facebook.com/MonadnockSmallBusinessJournal.

Marcia

MSBJ GIVE-AWAY! WIN a 90-minute facial with Jeni Skin Care of Keene! Win a chance to get a 90-minute facial (value $95) and a “to go” skincare exfoliating cleanser and toner (value $20), compliments of Jeni Skin Care of Keene (formerly Evo-Spa). For a chance to win, subscribe to MSBJ’s free e-newsletter. Visit our homepage to subscribe: www.MonadnockSBJ.com. Drawing will be held on June 30, 2014. Good luck!

Monadnock Small Business Journal

MONADNOCK Issue 3 • Apr/May/Jun 2014 PUBLISHER

Backporch Publishing, LLC

EDITORIAL

Marcia Passos Duffy, Editor Donna Moxley, Proofreader Jillian Garcia Miner, Calendar of Events Kristina Wentzell, Listings

CONTRIBUTORS

Nicole S. Colson, Helaine Iris, Becky Karush, Sarah Neutra, Jeff Saari, C S Wurzberger

PHOTOGRAPHY

Steve Hooper, Ed Thomas

DESIGN

Salwen Graphic Design

ADVERTISING SALES

Jaime Contois, 603-504-2906 jaime@MonadnockSBJ.com

Monadnock Small Business Journal 16 Russell Street, Keene, NH 03431 603-369-2525, info@MonadnockSBJ.com www.MonadnockSBJ.com Monadnock Small Business Journal is published quarterly by Keene, N.H.-based Backporch Publishing, LLC. It is distributed throughout the Monadnock Region the first week of January, April, July and October. Monadnock Small Business Journal is a business-to-business publication that highlights news about the Monadnock Region’s small business community including start-ups, business success stories, local expert advice and features about emerging trends. This publication is copyrighted. No part of this publication may be reproduced without written consent. The views expressed in Monadnock Small Business Journal do not necessarily reflect the views of its advertisers, publisher or editor. While every effort is made to provide accurate information, Backporch Publishing, LLC assumes no responsibility for any errors or omissions.

CONTRIBUTORS Nicole S. Colson is a contributing writer for The Keene Sentinel, where she was on staff as a feature writer for more than 12 years. She also writes for Keene State College and Cheshire Medical Center/Dartmouth-Hitchcock Keene. Colson lives in Swanzey with her husband, Dana.

Helaine Iris is a life and business coach who has been featured in numerous publications including “O” The Oprah Magazine. She’s helped many entrepreneurs make a difference in the world, accelerate their professional success and achieve more complete and fulfilling personal lives. www.pathofpurpose.com Becky Karush is a freelance writer specializing in biography, early childhood health and agriculture. She also writes for national and international clients including Reader’s Digest International and the Tasha Tudor Museum. She lives in Swanzey with her writer husband, toddler son, and one-eared, high strung dog. Sarah Neutra is co-owner and senior partner of White Barn CPAs in Marlborough. She has been helping individuals and businesses in the Monadnock region with accounting and tax preparation since 2007. www.whitebarncpas.com

Jeff Saari is owner of Keene-based Visionary Coaching, LLC, an organizational coaching enterprise that works with nonprofits, education, manufacturing and service-based businesses. Saari, a certified coach with the Coach Training Alliance, lives in Keene with his wife and daughter and is passionate about fitness, nutrition and drumming. Ed Thomas has been a professional photographer for more than 30 years. He produces photography for clients throughout New England for the advertising, architectural, industrial and editorial markets. He is also an avid nature and historical photographer. www.edthomasphotography.com

C S Wurzberger, a.k.a. “The Green Up Girl,” specializes in planning and promoting green events: corporate meetings, educational conferences, product promotions and more. She helps lead organizations to a sustainable future by reducing waste, reducing cost and rethinking events. www.thegreenupgirl.com

Apr/May/Jun 2014

TALK OF THE TOWN

Your guide to business happenings in the greater Monadnock Region pNationwide Survey Shows Gains for “Buy Local” Groups

KEENE — A new nationwide survey of independent business owners has found that pro-local attitudes are growing and driving customer traffic, and indicates the educational work of “buy local” groups are yielding significant benefits for their members. The seventh annual survey by the Institute for Local Self Reliance tallied responses from 2,602 businesses, all independent and locally owned, across all 50 states. About half were retailers. Among the notable results: Independent businesses in communities with an active “buy in-

dependent/buy local” campaign run by grassroots groups saw revenues grow 7 percent in 2013, tripling the 2.3 percent increase for those in areas without an alliance. Businesses allied with a “buy local” movement in the Monadnock Region have reported similar results, says Jennifer Risley, a board member with Monadnock Buy Local. Monadnock Buy Local has more than 130 members from 28 towns throughout the Monadnock Region. To learn more visit: www.MonadnockLocal.org. pWhat Can Animals Teach Us? Two Local Businesses Team Up to Offer Unique Workshops PETERBOROUGH — PeopleSense Consulting, LLC (Robin Eichert, principal, pictured left in the photo at right) and Opening the Window —Writing That Matters (Leaf Seligman, writing guide) have teamed up to offer two new workplace training experiences designed to increase staff cohesion, creativity and wholeheartedness.

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Monadnock Small Business Journal

Eichert brings her expertise in hiring, job-fit, performance and leadership; Seligman draws on lessons gleaned from more than 20 years of teaching and 10 years of congregational ministry. The training sessions engage participants through writing prompts, effective assessment tools, and a light-hearted but instructive look at what animals can teach us about our own behavior. The team offers two workshops for any size workplace: “Fox & Hound: En-

hancing Workplace Collaboration by Building Authentic Alliances Across Personalities,” and “Welcoming the Soul at Work: The Value of Wholehearted-

ness in Employment.” To learn more about these workshops, contact Leaf Seligman at Opening the Window — Writing That Matters, leaf1231@gmail. com, 603-242-3763 or Robin Eichert at PeopleSense Consulting LLC, 603-5325888, robin@peoplesenseconsulting.com. pSequoya Donates IT Services

to an account for nonprofit clients. Last year the company saw significant growth in the Seeds program, allowing Sequoya to waive service fees for nonprofits for the entire month of December. Among the ten that received the services was the American Red Cross of New Hampshire (pictured). Other nonprofit organizations that received Sequoya’s gift included: All Saints Episcopal Church, Monadnock Community Early Learning Center, Monadnock Humane Society, Monadnock Music, Monadnock Worksource, Peterborough Players, Plowshare Farm, Sharon Arts Center, and The Lukas Community. Learn more at sequoyatech.com/seeds.

PETERBOROUGH — Ten area nonprofits received free IT services from Sequoya Technologies Group’s charitable giving program, Sequoya Seeds. The value of Sequoya’s gift exceeded $4,300. The Sequoya Seeds program takes five percent of Sequoya’s for-profit clients’ monthly fees and credits those funds

pCo-op Increases Accessibility KEENE — The Monadnock Food Coop increased its accessibility by adding an electric powered shopping cart to its offerings, making it easier for customers of all mobility levels to comfortably and conveniently shop. According to the Disability Funders Network, people

with disabilities are the nation’s largest minority group. More than 40 percent of these individuals have a disability that limits their ability to walk or carry items. “The cart is one of many offerings by the Co-op to increase accessibility,” says Jennifer Risley, marketing and membership manager. This fall, she notes, the Co-op initiated the “Healthy Food for All” program to make its products more financially accessible. Individuals receiving Supplemental Nutrition Assistance Program (SNAP) benefits are eligible for a 10 percent discount on every purchase at the Co-op. Learn more at: www.monadnockfood. coop/healthy-food. Also, says Risley, the Co-op’s downtown location and proximity to the city’s bicycle path makes the Co-op more accessible to alternative forms of transportation. Talk of the Town continued on page 8

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Apr/May/Jun 2014

TALK OF THE TOWN pRuth Clark Joins Integrative Health Center PETERBOROUGH — Ruth Clark, a registered dietitian nutritionist with a master’s degree in public health and more than 30 years’ experience in the field, has joined the Integrative Health Center at 174 Concord Street in Peterborough. Clark, owner of Smart Nutrition LLC and a seasoned practitioner with many years of experience in nutrition and wellness, says her core philosophy centers around a holistic, personalized approach to health and healing based on a variety of nutrition therapies including whole foods, tailored supplements and mindbody modalities. Clark joins the group, which includes Sara Featherstone, a naturopathic physician, and Julie Permut, a licensed acupuncturist and herbalist. Visit www.smartnutritionllc.com to learn more. GFA Appoints Vice President GARDNER, Mass. — GFA Federal Credit Union has appointed William F. Rivers to the position of vice president, enterprise risk management. Rivers brings more than 35 years of banking experience to GFA Federal Credit Union, including 25 years at the senior management level. In his new position, Rivers will oversee audit programs, managing compliance and regulatory changes, vendor management and enterprise risk management. Learn more about GFA Federal Credit Union at: www.gfafcu.com. pMassage Therapist Gives Back KEENE — Missy Blanchard of MB Massage Studio has donated a $500 gift to P.E.O. (Philanthropic Educational Organization) a national group that offers educational opportunities for women. The charitable gift has been 8

Monadnock Small Business Journal

given to the organization’s “Program for Continuing Education” project that offers grants to women continuing their education as adults. Blanchard, a member of the Keene chapter of P.E.O., says the gift comes with particular significance since this is the same project and grant that Blanchard was awarded four years ago when she began her studies in massage therapy at New Hampshire Institute for Therapeutic Arts. “I’m really pleased to be able pay this gift forward and offer another woman assistance with her educational and career goals,” says Blanchard. Learn more at www.MBMassageStudio.com. pLocal Dog Trainer Earns Certification PETERBOROUGH — Local dog trainer, Erica Marshall CPDT-KA, owner of Wicked Good Dog Training, has earned certification through the Certification Council for Professional Dog Trainers (CCPDT). Erica now joins more than 2,000 certificants worldwide. Wicked Good Dog Training focuses on training based on current canine behavioral science. This certification requires Marshall to earn continuing education credits to maintain her CPDT-KA designation, which ensures she is up to date on the latest studies and techniques dealing with training and behavior modification of canines. Learn more at: www.wickedgooddogtraining.com. pPeterborough Chamber Donates to Local Food Pantries

PETERBOROUGH — The Greater Peterborough Chamber of Commerce has donated some of the proceeds from its 2013 “Holiday Online Auction” to two local food pantries on behalf of the Chamber’s 300+ members. A donation went to the Monadnock Area

Food Bank (pictured left bottom photo, Christy Meinke [r], operations manager of the Greater Peterborough Chamber of Commerce, presents a check to Meredith White of the Monadnock Area Food Bank) and the Peterborough Food Pantry (pictured, Jack Burnett [r], executive director of the Greater Peterborough Chamber of Commerce, presents a check to Chris Mann, board president of the Peterborough Food Pantry). pStudents Design Logo for Peterborough’s 275th Celebration PETERBOROUGH — The Town of Peterborough will be celebrating the 275th anniversary of its officially recognized settlement date of 1739 with a parade and week-long events, commencing October 10, 2014. And thanks to the graphic design students at ConVal Regional High School, the celebration will be forever memorialized in a logo created specifically for the event (pictured). Students in Andy Bills’ Region 14 Applied Technology Center class designed the logo with the help of sophomore Samuel Moore who led the effort to get the artwork to a finished level. “This has been a wonderful project and has exposed the students to new mediums and is, in my opinion, one of the best experiences my students can be involved with,” notes Bills. Mike Klein, marketing consultant for the 275th planning committee says the group was very pleased with the final product. “(We) felt it was really important to get the students at the high school involved in this project … working with Andy’s students was a real pleasure; they’re true professionals,” Klein says, and adds: “Now we just need to convince them to show off their creativity with a float entry in the parade!” The 275th Celebration Planning Committee meets monthly. For more information, contact Carol Nelson at caroln@myfairpoint.net, or Mike Klein at nfn19842@naples.net.

pSkincare Business Has New Name, Location KEENE — Jeni Callihan, a skin care expert and esthetician, has opened a new skin care salon on Emerald St. Callihan, who previously operated Evo Spa on Marlborough St., will offer skin care, waxing, facials and products. Callihan says her salon uses safe and effective skincare products including Dermalogica and the New England-based Jane Iredale and Suki Skin Care lines. Learn more at: www. jeniskincare.com. pLocal Film Co. Records Music KEENE — Rabbit Ear Films, a local nonprofit film company, recently completed a collaboration with Nelson-based Apple Hill Center for Chamber Music. The Apple Hill String Quartet recorded music by composer Lawrence Siegel of Westmoreland for the documentary film, “Monadnock: The Mountain That Stands Alone.”

Siegel, who was recently named a “Lifetime Fellow” of the New Hampshire State Council on the Arts, has been recognized nationally and internationally for his Verbatim Project and his Holocaust oratorio, “Kaddish.” The Apple Hill String Quartet (pictured, below) has earned accolades from around the world for its interpretive

mastery of such traditional repertoire as Haydn, Mozart, Schubert, Schumann, Beethoven, and Ravel — along with the performers’ special dedication to seldom-heard masterworks and contemporary music. They have performed concerts extensively throughout the U.S., Europe, the Middle East and Asia as part of Apple Hill’s innovative Play-

ing for Peace program. The recording session was coordinated by Daniel J. White, of Keene, producer/editor for “Monadnock: The Mountain That Stands Alone” and Leonard Matczynski, executive and artistic director at Apple Hill Center for Chamber Music. “Monadnock: The Mountain that Stands Alone” will be a feature length documentary film that will tell the history of the mountain through photographs, archival footage, poetry, quotations and stories from the people who have studied, cared for and worked to preserve the mountain for all. It highlights stories about place and love of place. This film will be the first comprehensive documentary film about Mt. Monadnock, one of only 13 mountains in the U.S. listed in the National Register of National Landmarks. To learn more about the film contact Steve Hooper, executive producer, Rabbit Ear Films at 603-762-3071 or shoop4@gmail.com. Send your press releases for “Talk of the Town” to Marcia Passos Duffy, editor, at marcia@MonadnockSBJ.com

Apr/May/Jun 2014

THE BOTTOM LINE

Financial and tax tips from local experts

Three Good Reasons to See Your Accountant After April 15 By Sarah Neutra

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THANK YOU Monadnock United Way and our Partner Agencies want to thank all our donors and volunteers for helping to improve lives by inves ting in programs and people that will create long-las ting meas urable change.

Your contributions to our community are greatly appreciated.

ax season is over (whew!) and it’s a great time of year for the small business owner to connect with his or her accountant. What, you say? You just saw your accountant! Well, here are three good reasons to get in touch with your accountant after April 15. 1. The time for business planning is … now. Most businesses run on a calendar year and spend the first quarter of the following year figuring out what happened the previous year. Some have a general sense of how things are going, but many are surprised by the numbers that surface at tax time. Get to know your accountant — and your numbers — in the off season and you’ll be the nimble-footed entrepreneur who can use this real-time information to your advantage.

Get to know your accountant, and your numbers, in the off-season and you’ll be a nimble-footed entrepreneur. 2. Accountants tend to be a bit nicer after April 15. And more generous with their time. It’s a fact … most accountants do a tremendous amount of work between February and April. If you only see them during this time, you may not be making the most of this important relationship. 3. Seeing your accountant in the off-season provides for tax planning at its best. Meeting with your accountant only at tax time is like buying a Swamp Bats Season Pass in August. All the action of the season is mostly over. But seeing your accountant mid-year can offer some great, proactive tax-saving strategies you can implement while there’s still time to have an effect on your tax bill. So give your accountant a call this spring … before the 2014 tax season rolls around. p

To volunteer or make a donation, call 603-352-4209.

Monadnock Small Business Journal

Sarah Neutra is co-owner and senior partner of White Barn CPAs in Marlborough.

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Apr/May/Jun 2014

IN YOUR BUSINESS No-nonsense advice from the local experts

The Art of Giving Feedback

by Jeff Saari

iving and receiving feedback is a helpful thing, right? It’s certainly beneficial to a business: After all, people can’t read our minds. If we don’t speak up and give feedback about something that is frustrating us, for example, nothing can change. But giving feedback isn’t easy. The truth is, most of us fear giving — or receiving — feedback. We get defensive when we get it. We make excuses for not giving feedback: We won’t be heard anyway so we say to ourselves, why bother? We don’t want to upset the status quo. We are afraid of insulting or upsetting the other person. Our fear or discomfort of taking this risk keeps our true feelings and thoughts locked up inside and can produce stress, which we all know has negative consequences both personally and professionally. But all of that can change. The key is finding a tried and true method for giving feedback — one that works.

A roadmap for successful feedback

When people begin to give constructive feedback, miracles often happen. The air is cleared. And good things begin to emerge

Monadnock Small Business Journal

… although sometimes things get a bit worse before they get better! A shift in a culture that tells the truth will feel different at first — even unsettling — and not everyone will choose to accept it. There is also the fact that this skillfulness takes time to master and it won’t be perfect out of the gate. In my work as a business coach, I seek to create a safe environment for people to learn and practice this art together.

The truth is, most of us fear giving — or receiving — feedback. The following steps will give you the best chance at success in the art of giving feedback. Remember, choose one or two issues at first, not a “laundry list” which can be overwhelming to the person receiving the feedback.

1. 2. 3. 4.

Find something you genuinely appreciate about the person’s work. For example (in a manufacturing setting): “I appreciate the time and detail you spent on the design of that metal part.” Articulate the specific behavior or outcome that you have noticed. “I noticed however that metal part is susceptible to vibration based on its specs.” Describe the effect the errant behavior or outcome has on you, the customer and/or the business. “If a customer has a faulty part, the products they are using the part in will be in jeopardy and this can have adverse consequences for our business.” Make a request on how it could be better. “So I would like you to rework the specs and make adjustments for the vibration potential.” Write down what you plan to say to get clear on the points. Practice a few times before the meeting. In my experience, delivering the feedback in person is the most effective. Make sure you are in a calm emotional space and conducive environment (not too noisy, etc.). And listen to what the person says during the feedback since they may have some valid points to consider that may shape your understanding of the situation differently. Use these steps the next time you need to give someone in your business feedback. You’ll find that done right and often, feedback creates a culture that values it. p Jeff Saari is owner of Visionary Coaching, LLC, an organizational coaching enterprise in Keene.

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THE GREEN SCENE

How local businesses are greening up by C S Wurzberger

Wanted: Restaurants with Food Scraps for Local Farms A new way to reduce food waste is making headway in the state. Through a program run by the New Hampshire Department of Environmental Services’ Pollution Prevention Program (NHPPP) restaurant owners and farmers are partnering up to keep food waste out of landfills. To date, nearly 19,440 pounds of food waste has been diverted from state landfills into food for local pigs and chickens, says Melissa Zych, program manager at NHPPP. While the program has connected eight different restaurants with eight small farms that raise pigs, more restaurants are needed to fill the demand for free food for pigs and chickens. Here’s how the program works: NHPPP matches the farmer and restaurant. The farmer drops off clean 5-gallon buckets for the restaurant staff to save pre-consumer kitchen scraps such as fruit, vegetables, dairy and bread for the farmer to pick up (no meat). The farmer and the restaurant manager coordinate the best pick up days and times. Then every few months NHPPP will contact the farmer and the restaurant to get an estimate on the amount of food collected. Not only is the program a way for farmers to reduce feed costs — a few farmers have stated that with this affordable, steady food supply, they will now farm pigs year-round — but restaurants save money too. For example, Grappone Conference Center in Concord generates about 15-30 gallons of food scraps for a local farm and has reduced the size of its dumpster from an 8-cubic-yard to a 6-cubic-yard. “And they are not even filling that,” says Zych. “They tell us it’s an easy system to use in their kitchen … they also like seeing the farmers every day.” Right now there are five farmers in the Monadnock Region who are interested in collecting food scraps from restaurants. If you own, work at or eat at a Monadnock area restaurant, Zych asks that you pass the word along about this program. For more information on this program contact Melissa Zych, pollution prevention program manager, Department of Environmental Services, 603-271-6460 p C S Wurzberger, a.k.a. “The Green Up Girl,” is on a mission to help organizations reduce waste and lower their operational costs.

Apr/May/Jun 2014

Entrepreneurs How the Monadnock By Becky Karush

Region Prepares its Young People to

Photos by Ed Thomas

orget the mall. The best place for gift shopping in the Monadnock Region is Keene High School on “Entrepreneurship Day.” This past year, booths packed the high school’s large multipurpose room on a Friday in mid-December. Student staffed the tables brimming with baked goods, hand-sewn dolls, tie-dyed shirts, pet rocks, golf balls emblazoned with the school logo, handmade snow globes and more. All semester, these young people studied the principles of entrepreneurship through the Cheshire Career Center, which is located within the high school. On this day, their work meets the real world. “It’s pretty exciting as everyone sets up their booth,” says senior Al Jimenez. “And really satisfying to show off the products we made. All the students and teachers come through during different lunch shifts, so there are a lot of people.” Jimenez and his two teammates sold key chains from super strong paracord, each made by the team. Their product was a hit: they sold out. At another booth, Jasper Fitzgerald-Cherry, a senior, also sold a handmade-product — decorative stained glass panels. “I had a lot of doubt that I could sell them,” he admits. “They are expensive and they take a long time to make. I was so surprised when I sold out!”

Teaching what it takes to start a business Linda Merrill, chair of the business department at Cheshire Career Center, remembers the first Entrepreneurship Day eleven years ago. “It grew out of the ‘Introduction to Business’ class,” she says. “They were learning the ideas, but there was no application. We thought they really ought to be selling a product.” Though the event has evolved, the basic concept remains. Students work collaboratively to develop, test, produce and sell an item. They write a business plan, conduct market research, source materials, draw up profit and loss statements and determine price points. Ideally, they will sell enough product to earn back their manufacturing and labor costs. The rest of day’s profit supports a business scholarship for graduating seniors. “A sizable percentage of our students go on to major in business in college,” says Cheshire Career Center’s computer science teacher Patrick Lagace. “The business courses and this project have really changed the career direction for some students.” Jimenez and Fitzgerald-Cherry agree that they learned valuable, hands-on lessons about starting a business. “What we did was on a small scale, but the work is just like what a large corporation would do,” says Jimenez.

Monadnock Small Business Journal

“What we did was on a small scale, but the work is just like what a large corporation would do.”

Keene High School seniors sho Day.” From left to right: Jasper F

Supporting entrepreneurs-to-be The Cheshire Career Center business classes, events and clubs are one effort among several in the Monadnock Region to train young people for entrepreneurship of some kind. Rich Grogan, the regional manager of the New Hampshire Small Business Development Center, often speaks to high school and college students about entrepreneurship and the resources available to young adults who want to start their own small business. “I talk to many different types of students,” says Grogan. “Successful business ideas come from people with a variety of background skills.” At the Hannah Grimes Center in Keene, executive director Mary Ann Kristiansen notes that the center’s business incubation programs are geared for all experience levels. “One person who went through our six-month start-up program was still in college,” she says. “The most important thing when starting a business, no matter how old you are, is your abil-

- to - Be

Start Businesses of Their Own

doesn’t draw a high number of tourists who might resettle here. “Our location fosters pride in our community,” reflects Susan Silk, career counselor at the Cheshire Career Center. “Part of that is keeping our main streets and our businesses vital, which means growing that entrepreneurship ourselves.” Nationally, there seems to be a shift toward entrepreneurial work. Forbes.com columnist Jan Bruce argued recently that “the nature of work is changing. We’ve seen the birth of the transient entrepreneurial workforce, and a move away from a ‘big company’ focus. As more are empowered to explore independent work options, not just as a stopgap measure, but as a real career choice, entrepreneurship will flourish, creating jobs and innovation.” And local experts agree that the Monadnock area needs entrepreneurs to thrive in order for the region to survive, and the larger economy will likely require entrepreneurial skills in the years to come. The community, then, is wise to prepare its young people for these opportunities.

Looking toward the future

ow off products that they sold at “Entrepreneuership

Fitzgerald-Cherry, Al Jimenez and Brittany Anderson

ity to build a network. That’s something our programs can help you do very quickly.” A number of New Hampshire-wide organizations also work to connect budding entrepreneurs to a supportive network of peers and mentors. Jamie Coughlin, a board trustee of the New Hampshire High Technology Council and the president of the New Hampshire Business Incubator Network, says the Granite State has an “ecosystem” that fosters mentorship between successful business professionals and young entrepreneurs. “There is a well-established entrepreneurship infrastructure here, including the High Tech Council, the Small Business Development Center, organizations like Stay Work Play New Hampshire, and regional incubators,” and the Keene chapter of the Young Professionals Network, says Coughlin. “There are people who are willing to share their knowledge, who are willing to lend a hand. They give young people the opportunity to witness how founders grew their companies.”

Why support entrepreneurship here?

The nature of the Monadnock Region makes it especially important for area business leaders to train the next generation of entrepreneurs. A major interstate highway doesn’t pass through Cheshire County. There is no passenger rail service. As a somewhat geographically isolated area, the Monadnock Region also

As for the Cheshire Career Center students who participated in Entrepreneurship Day, their futures are still wide open. But the possibility of starting a small business is now in sharper focus. Jasper Fitzgerald-Cherry sees the potential for freedom in entrepreneurial work, in addition to the immense responsibility. “I can see going into business for myself if I didn’t want to do an office job,” he says. “If I didn’t want to follow one person’s direction all the time.” Al Jimenez takes a long view on the likelihood of entrepreneurship for himself. “I sort of consider starting a business as a backup plan,” he says. “I know so much better how much work and preparation goes into making a business happen. It’s definitely an option.

RESOURCES FOR BUDDING ENTREPRENEURS Cheshire Career Center www.cheshirecenter.org • 603-352-0640 Hannah Grimes Center www.hannahgrimes.com • info@hannahgrimes.com 603-352-5063 Keene Young Professionals Network www.keeneypn.org NH Small Business Development Center www.nhsbdc.org/keene-regional-office 603-358-2602 New Hampshire High Technology Council www.nhhtc.org • info@NHHTC.org • 603-935-8951 Stay Work Play New Hampshire www.stayworkplay.org • kate@stayworkplay.org 603-860-2245 Becky Karush is a freelance writer and Vermont Public Radio commentator who lives in Swanzey with her husband and very busy toddler son. Apr/May/Jun 2014

By Nicole S. Colson Photos by Ed Thomas

he best invention stories start with setting a kitchen table on fire. That’s what happened when Melissa Thompson was creating a prototype of a camera she envisioned would mount on a rowing skull. Thompson, who began rowing eight years ago when she was 52 — and has since rowed in bodies of water all over the globe — was a volunteer at the Head of the Charles Regatta in Boston. Because she has her boater’s license, her job was to tow rowers who collided with each other or against bridges. “Rowers were barely missing each other and barely missing bridges,” says Thompson. “I thought, ‘Why doesn’t someone put a camera on the boat?’” That someone turned out to be her. Thompson began working on developing a camera two years ago, and the result is her business: Hyndsight Vision Systems. Her fellow volunteers at the Charles River encouraged her to develop the camera. And after some research, Thompson realized there was no product like it on the market.

On fire (literally!) with an invention

Thompson, a Schenectady, N.Y. native who moved to Peterborough 14 years ago (before that she lived in Francestown for 18 years), is no stranger to entrepreneurship: she started and ran three other companies before she started Hyndsight, all in the medical field. She still heads one of the companies she started 25 years ago, Matrix Clinic Research Management. Thompson went to work on her first prototype using a camera from an auto parts store meant for use by a driver backing up. That camera, however, was powered by the vehicle’s battery. 18

Monadnock Small Business Journal

She dove into trying to figure out other ways of powering the camera and quickly realized that she didn’t know a thing about electrical connections. Then she tried rigging it with a motorcycle battery. That, she says, is when she set the kitchen table on fire. She quickly put out the fire, and then decided it would be prudent (and safer) to bring in an expert. She met with a former colleague and engineer in the medical industry, Jonathan Donaldson, who was also a rower while a student at MIT. Donaldson swiftly designed a way to operate the camera using AA batteries. Donaldson is now president of Hyndsight Vision Systems. “He works closely with me,” says Thompson. “He has skillsets I don’t have.” Thompson also worked with different design engineering companies in New Hampshire, Massachusetts and Rhode Island to further develop her product. She brought her newly-minted creation to a women’s rowing camp in Florida — a rower duct-taped the camera to a skull. “They loved them,” recalls Thompson. “Thirty-six different rowers went out and used it and gave me feedback. It fueled my fire.”

First type of camera of its kind on the market

Thompson’s patented product is the first camera and monitor system for rowing, which is the only sport where a competitor crosses the finish line going backwards. Typically, rowers have to turn or wear a small mirror on their heads to be able to see behind them. Collisions are the number one cause of property damage and injury to rowers. Accidents are also becoming more common as more people use kayaks, boats and jet skis.

Rower safety was of Thompson’s PeterborThompson’s first considerough home as well as ation in creating Hyndsight her garage. She has five Vision Systems. The “system” employees and the comis the camera and the monponents of the product are itor, which work together to manufactured in China. provide the rower with clear Thompson is currently vision and accurate depth of looking for space locally field. to move her operation Designed to mount to outside her home. rowing skulls of any size, Thompson has distribthe 5-inch high-definition utors set up and is ready Melissa Thompson monitor is anti-glare with a to ship in Australia, South of Hyndsight Vision sunlight-readable screen. It Africa, the United KingSystems on her bike is wireless with secure Widom, New Zealand and mounted with her Fi integration, comes with Canada by this spring. She’s invention rechargeable batteries and is pre-sold more than 1,000 water-resistant. While some may argue cameras at $499 each and expects she’ll Thompson’s system is similar to a Go need 15 employees by 2015. She plans Pro camera, she is quick to point out to expand her product into multiple they are completely different products. markets because her easily-removable camera and monitor system can be used for any activity including driving, horseThe proof is in the rowing “Go Pro records and stores video so you back riding, motorcycling, boating and bicycling. can broadcast it after you download it,” “There’s no wiring required and it has she says. “You cannot look at an image a suction cup mount — you can put it on until after it is recorded. Our product anything,” she says. “You can watch your provides live video stream which gives steaks grilling in the backyard or watch you the ability to view what you are your kids in the backseat of the car.” doing as you are doing it.” A second, lower-priced camera is Plus, Go Pro also has a fish-eye lens in development as well as other prodwhile her camera monitor provides a ucts, including a built-in GPS unit and true-to-life field of vision. “You need to be able to see in all kinds of light condi- a “stroke coach” that counts rowing strokes per minute. tions,” she points out. But the real proof is in the rowing. Mitz Carr, a master rower from New Hitting the big time? Haven, Conn. — who has competed at Not only does Thompson have a stack of the Head of the Charles race for 20 years orders to fill to show she’s on the right and coaches the women’s rowing team track, she has support from a national at Trinity College in Hartford, Conn. — rowing organization. Thompson’s camused the Hyndsight camera and monitor era and monitor were recently approved system at the Head of the Charles Regatta for use in rowing competition by The last year and came in second place. United States Rowing Association, the “I was sick of using mirrors and my regulatory body recognized by the U.S. own neck to see behind me,” says Carr. Olympic Committee as the national She especially appreciated the non-glare governing body for the sport of rowing screen. in the United States. “It was beyond wonderful,” she says. Hyndsight Vision Systems has also “I didn’t have to worry ... I could see secured retail agreements with several exactly where I was relative to bridges large big-box stores, The Outdoor and the big turns I was headed for.” Shopping Channel on QVC, and SkyMall magazine. “I cannot make the claim it will An at-home business, for now improve your skills,” she says. “But Hyndsight’s sales and marketing, I truly believe it will improve your customer service, and shipping and performance. ” p receiving operations are in three rooms

For more information visit Hyndsight Vision Systems on the web at www.hyndsightvision.com. “There’s no wiring required and it has a suction cup mount — you can put it on anything … You can watch your steaks grilling in the backyard or watch your kids in the backseat of the car.”

Nicole S. Colson is a frequent contributor to Monadnock Small Business Journal and is a contributing writer for The Keene Sentinel, where she was on staff for more than 12 years and most recently served as feature writer.

Apr/May/Jun 2014

THE BUSINESS NEXT DOOR A snapshot of a local home business R. Dean Ogelby Compass Financial Group Harrisville, NH dean@cfg3.com, 603-827-3022 www.cfg3.com

What did you do before you started your business? I moved to New Hampshire in 1985 from New Jersey, where I worked importing and exporting bakery equipment from Switzerland. I moved to the Monadnock Region for the slower paced lifestyle … my first job here was working in retail sales at Harrisville Designs, a weaving and knitting company. What has been your biggest challenge in starting and maintaining your home business? Taking the leap from a steady salary with benefits to 100 percent commission-based income that fluctuates monthly. What do you love about working from home? The freedom and convenience of being able to just walk through a few rooms to my office at the other end of the house — no commuting! What do you find most challenging about working from home? My business is always here! I often work on my laptop in the evenings while watching television but I’m not physically in my office, which gives me a mental break. What do you do to inspire/motivate yourself every day? I attend ongoing webinars that help me learn better ways to run my company and be more effective in marketing my services. How do you compete with larger financial institutions? Because I’m a small company, my clients deal directly with me and I’m accessible after regular office hours to respond to phone calls and emails.

R. Dean Ogelby, LUTCF, RFC Principal, Compass Financial Group of Harrisville. Courtesy Photo.

R. Dean Ogelby runs a small financial services company out of his home in Harrisville in a separate office space that used to be a rental studio apartment. Ogelby works with individuals, business owners and small employer groups with their insurance, retirement and investment needs. He and his wife, Kathy, have has lived in Harrisville for 29 years. Note: Compass Financial Group’s securities are offered through The O.N. Equity Sales Company, Member FINRA/SIPC, One Financial Way, Cincinnati, OH 45242, 513-794-6794. Investment advisory services offered through O.N. Investment Management Company. Do you know of an interesting home-based business for this page? Tell us! Email editor@MonadnockSBJ.com.

Monadnock Small Business Journal

How do you separate your home life from work? It’s a challenge. Being self-employed and working from home there is always something that needs to be done and it’s easy to jump back into “work” from “home life” anytime. I’m not really sure there is much separation between the two. What has been your proudest achievement so far? Having survived being self-employed for more than 13 years with all the challenges in the market and economy. What are working on now to grow your business? I’m continuing to network locally with other business owners through “Business Networking International” (BNI) and the Greater Peterborough Chamber of Commerce. I also am contacting prospective small business owners by phone and mail across the state. What do you do for fun when you are not working? Cycle, hike and watch movies with my wife, Kathy. p — Interview by Marcia Passos Duffy

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HINTS FROM HELAINE Answers to your vexing business problems, by Helaine Iris

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Dear Helaine, Professors get sabbaticals ... but when do entrepreneurs get time off to recharge? I want to take a vacation, but there is so much to do and I’m afraid that if I spend time away from my business I’ll lose traction. How do I get the much-needed break from running my business without losing sales? NEED A BREAK Dear Need a Break, What you’re describing is what I call the paradox of entrepreneurship — juggling two important needs at the same time. You’ve got to keep selling and you need to replenish your energy and inspiration on a regular basis. Bottom line: Successful businesses have necessary structures in place that enable their needs to be met. If you have a sales plan in place, you can rely on that plan to work enabling you to step away for a break. The freedom we business owners seek — the reason many of us are in business — stands on the shoulders of structure, organization, discipline and accountability. Put these in place and you will have the ability to take care of yourself and have a successful business. Dear Helaine, My bank says I need to write a business plan before applying for business loan. Should I get one online or learn to create one from scratch? And what is the most important part of a business plan when applying for a commercial loan? BIZ PLAN CONFUSED Dear Confused, When I teach clients to write business plans, one of the first things I emphasize to make the process more manageable is this: Don’t reinvent the wheel. You don’t have to start from scratch! There are many excellent templates online, free or fee-based, you can work with. In addition, do an online search for sample business plans (there are lots of them) and work from the sample. You will need to replace the content with your content, but you will get a clear picture of the kind of information needed, and it will give you a head start. Lenders are looking for businesses that have done their homework, know their business model inside and out, and can demonstrate both profitability and return on investment over time. p

Helaine Iris is a life and business coach with Path of Purpose Coaching. Do you have a vexing business problem? Email questions to helaine@pathofpurpose.com. Your name will be kept confidential.

Monadnock Small Business Journal

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CALENDAR OF EVENTS April/May/June 2014

APRIL April 2 (Wednesday, 5:30 p.m.) Keene Young Professionals Network April Social Event. Scores Sports Bar & Grille, Keene. www.facebook.com/YPNKeene.

May 31 (Saturday, 12:30 p.m.) Keene Young Professionals Network’s First Annual Elm City Challenge. Learn more at: www.facebook.com/YPNKeene.

April 3 (Thursday, 10:30 a.m.-1:30 p.m.) 6-month Business Start-Up Program. Hannah Grimes Center, Keene. Accepting applications, $600 fee with 75% scholarship funding available to those who qualify. Contact: jillian@hannahgrimes.com, 352-5063.

JUNE June 3 (Tuesday, 10-11 a.m.) Webinar with the Greater Keene Chamber of Commerce ... Worker’s Compensation. Contact: 603-352-1303, training@clark-mortenson.com.

April 8 (Tuesday, 5:30-7 p.m.) ADA & EEOC Seminar. Mariposa Museum, Peterborough. www.keenechamber.com/cm/events.

June 4 (Wednesday, 5:30 p.m.) Keene Young Professionals Network June Anniversary Social Event. Margarita’s, Keene. www.facebook.com/YPNKeene.

April 8 (Tuesday, 5:30-7 p.m.) Keene Green Drinks; Resilience as a Driver of Sustainability. Marriott Courtyard, Keene. www.greenmonadnock.org/green-drinks. April 9 (Wednesday, 7:30-9 a.m.) Joint Chamber Breakfast with Jaffrey, Peterborough and Rindge. Woodbound Inn, Rindge. Contact: 532-4549, info@jaffreychamber.com. April 9 (Wednesday, 5:30 p.m.) How to Green Up Your Office. Keene Young Professionals Network; presented by C S Wurzberger. www.facebook.com/YPNKeene. April 11 (Friday, 7:30-9 a.m.) Business Support Committee Meeting with the GPCC. Monadnock Community Hospital, Peterborough. Contact: plorimer@ peterboroughchamber.com April 15 (Tuesday, 9-11 a.m.) Lead Powerful Meetings for Superior Results ... with Jeff Saari. Hannah Grimes Center, Keene, $20 registration fee. Contact: 352-5063, jillian@hannahgrimes.com April 16 (Wednesday, 12-1:30 p.m.) How to Build Your Business Value ... with Kerri Salls. Hannah Grimes Center, Keene, no fee. Contact: 603-352-5063, jillian@ hannahgrimes.com. April 16 (Wednesday, 5:30-7 p.m.) Greater Keene Chamber of Commerce Business After Hours. Hosted by the Leddy Group at Scores Sports Bar & Grille, Keene. Contact: 603-352-1303, www.keenechamber.com/cm/ events. April 18 (Friday, 12-1 p.m.) Simplify Your Social Media ... with Emily Susan 007. Hannah Grimes Center, Keene, no fee. Contact: 603-352-5063, jillian@hannahgrimes.com, www.hannahgrimes.com/calendar.

Photo by Steve Hooper

MAY May 3 (Saturday, 10 a.m.-4 p.m.) Greenerborough: New England’s Green Living Expo and Festival, Peterborough. www.greenerboroughNH.com. May 7 (Wednesday, 5:30 p.m.) Keene Young Professionals Network May Social Event. The Chambers Restaurant, Keene. www.facebook.com/YPNKeene. May 9 (Friday, 6:30-11 p.m.) Greater Keene Chamber of Commerce Annual Social & Raffle. Keene Country Club. Contact: 603-352-1303, info@keenechamber.com. May 15 (Thursday 5:30 p.m.-7 p.m.) Greater Peterborough Chamber of Commerce Business After Hours. Wilderness Creations, Dublin. Contact: info@peterboroughchamber. com.

June 13 (Friday, 7:30 a.m. registration opens) Ron Despres Memorial Golf Classic. Shattuck Golf Club, Dublin. Contact: 603-532-4549, info@jaffreychamber.com. June 18 (Wednesday, 5:30-7 p.m.) Greater Keene Chamber of Commerce Business After Hours. AT&T Mobility, Keene Service Credit Union, Keene. Contact: 603-3521303, www.keenechamber.com/cm/events. June 19 (Thursday 5:30 p.m.-7 p.m.) Greater Peterborough Chamber of Commerce Business After Hours. Shattuck Golf Club, Dublin. Contact: info@peterboroughchamber.com.

ONGOING 3-month Entrepreneur Project A new class beginning every four months; Hannah Grimes Center, Keene. Accepting applications, $600 fee with 75 percent scholarship funding available to those who qualify. Contact: jillian@hannahgrimes.com 603-352-5063. This list was compiled by Jillian Garcia Miner from the Hannah Grimes Center. Please send your calendar items for the summer 2014 issue to jillian@hannahgrimes.com before May 1.

May 17 (Saturday, 8:30 a.m.-3 p.m.) Plant Sale & Spring Family Festival with the GKCC. Sophia’s Hearth Family Center, Keene. Contact: 603-352-1303, info@keenechamber. com. May 20 (Tuesday, 9-11 a.m.) Get Your Listening Groove On ... with JeffSaari. Hannah Grimes Center, Keene, $20 registration fee. Contact: 603-352-5063, jillian@ hannahgrimes.com. May 21 (Wednesday, 5:30-7 p.m.) Greater Keene Chamber of Commerce Business After Hours. Service Credit Union, Keene. Contact: 603-352-1303, www.keenechamber. com/cm/events.

Monadnock Small Business Journal

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Office Space Rent/Buy Spring is a time for changes. And one change you may be thinking about is moving to a new office space. Maybe you are outgrowing the one you are in now, need to move out of your home office, want a better location, or maybe you would like to save some money and downsize your square footage. Whatever the reason there are many real estate professionals in the greater Monadnock Region with commercial real estate experience who can help you find the perfect spot for your company. Bean, Seaver, Smith & Associates 505 Route 13 South, Milford NH 03055 Penelope Seaver: 603-673-0005 www.beanseaversmith.com Bellville Realty 255 Western Ave., Brattleboro VT 05301 802-257-7979 www.bellvillerealty.com

It’s time to purchase summer shares! Delivered to your door or picked up at the farm. Visit our self-serve farm stand to purchase vegetable, herb & flower plants for your garden that yield well in our area. We’ll have hanging baskets for Mother’s Day! Raised without chemicals! Open daily, sunup to sundown. www.traciesfarm.com 72 Jaffrey Road, Fitzwilliam, NH • 603-209-1851

Better Homes and Gardens Real Estate/The Masiello Group 69 Island St., Keene, NH 03431: 603-352-5433 www.masiello.com/real-estate/nh/keene.cfm 95 Grove St., Peterborough: 603-924-8373 Brattleboro Area Realty 163 High St., Brattleboro, VT 05301 802-257-1335 www.realtyvermont.com Greenwald Realty 55 Main St., Keene, NH 03431 Josh Greenwald: 603-357-3035, x13 http://www.greenwaldrealty.com Hannah Grimes Center 25 Roxbury St., Suite C, Keene, NH 03431 Donna Weldon: 603-352-5063 www.hannahgrimes.com/incubator/ Business Incubator program includes office space rentals, entrepreneurial resources and educational programming. Monadnock Economic Development Corporation 51 Railroad St, Suite 101, Keene, NH 03431 Keene, NH 03431 Matt Holian: 603-352-4939, x113 (office/retail space rentals) www.monadnock-development.org/available_properties.html

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Re/Max Town & Country 117 West St., Keene, NH 03431 Bert Inman, Vince Dolan: 603-57-4100 x117 www.mykeenehome.com R.H. Thackston & Company 149 Emerald St., A1, Keene, NH 03431 Dick Thackston: 603-357-2121 www.thackston.com The Peterson’s Inc. Real Estate 42 Grove St, Peterborough, NH 03458 Andy Peterson, 603-924-3321 www.petersonsrealestate.com Tieger Realty 25 Turnpike Rd, Jaffrey, NH 03452 Marc Tieger: 603-532-8765 www.tiegerrealty.com

Monadnock Small Business Journal

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Our Future By Design

Monadnock Small Business Journal

pGFA Releases Commemorative Anniversary Book As part of its 75th anniversary, GFA Federal Credit Union released a commemorative anniversary book, Better Banking for 75 Years: The Cure for Common Banking. The 88-page book highlights the heritage, members, communities served as well as noting the Credit Union’s future, says Tina M. Sbrega, GFA president and CEO. “Our 75th commemorative anniversary book serves to preserve our rich history while also providing us an opportunity to acknowledge the great work of many,” she says. Those interested can pick up a copy at any GFA location by making a $15 donation to The David Jacques Memorial Scholarship (awarded annually to a local student) or by contacting the credit union to make other delivery arrangements. Learn more: www.gfafcu.com. pSISR Architecture Celebrates Seven Years in Business KEENE — SISR Architecture, LLC celebrated seven years in business this February. Located in a home office in Marlow, SISR (an acronym for “sustainable, innovative, socially responsive”) is owned by principals Douglas Stewart, AIA, LEED AP and Christina O’Brien, AIA, and provides architectural services to both residential and commercial clients. Some these projects include: a straw bale studio, an earth sheltered home, a private squash court, a town community center, a manufacturing/office building (W.S. Badger in Gilsum), a Baptist church, and more recently, an alcohol distillery. O’Brien and Stewart have also worked on many additions and renovations to existing homes (pictured above) and local businesses. For more information about SISR, please contact Christina O’Brien at christina@sisr.us or visit www.sisr.us. pThe Insurance Source Celebrates 30 Years in Business ... with a Dance Party Every Day at 3 p.m. KEENE — While the Insurance Source employees’ typical day involves reviewing clients’ coverage to safeguard homes, autos, businesses and recreational vehicles, at precisely 3 p.m. every day owner Cheryl Belair and company stop for a 5-minute exercise and stress break they call “Dance Party at 3.” Belair explains: “We wind up our appointments and calls so we can stand up at 2:59, make our way to a hallway where no one else in the building will notice. And then we play someone’s favorite music and dance. Five minutes later, we’re back to work ... energized, feeling great about the people we work with and ready to keep providing the best service possible to our customers.” Belair invites other area businesses to join their dance party on the company’s 30th anniversary on April 30. “Where you live or work, stop and dance for a few minutes, on 3 p.m. on that date,” says Belair. “Share your plans on Facebook and see how many others take a dance party break. It may turn into the biggest dance party the region has ever seen by having the most simultaneous, small dance parties!” Learn more at www.InsuranceSource.com.

B U S I N E S S D I R E C T O R Y Please support the small businesses that support Monadnock Small Business Journal! Note: Telephone numbers are 603 area code unless otherwise noted. ACCOUNTING Anderson & Gilbert Keene NH A Full Service Accounting Firm 357-1928, anderson@taxfolks.com www.taxfolks.com David Beal CPA Keene NH Serving Our Community for More Than 20 Years 358-6300, davidbeal@yahoo.com www.davidbeal.com Lynn C. Rust, CPA PC Swanzey NH Helping You Solve Your Financial Puzzle 358-6565, info@lcrcpa.com www.lcrcpa.com White Barn CPAs Marlborough NH Helping You be a Better Steward of Your Financial Future 876-6633, info@whitebarncpas.com www.whitebarncpas.com ADVERTISING/MARKETING/ COMMUNICATIONS/DESIGN Aimee J. LaBrake Peterborough NH Making Marketing Easy, Fun & Enjoyable! 933-2194, aimee_labrake@yahoo.com www.aimeelabrake.com Annie Card Creative Services Peterborough NH Creative Marketing Strategies and Solutions 924-6605, annie@anniecard.com www.anniecard.com Baker Salmon Design Peterborough NH Full Service Graphic Design & Communications 924-9076, bakersalmondesign@ gmail.com

Fletcher Media Group Peterborough NH Creative & Integrative 924-6383, jfletcher@fletchermedia.com www.fletchermedia.com

Yasvin Designers Hancock NH Communication. Design. Video. 525-3000, mhavey@yasvin.com www.yasvin.com

CAR RENTAL U-Save Car & Truck Rental Keene NH Where The Road Leads, U-Save 352-7900 , keenenh@rentusave.com www.usave.com

Halvorson New Media LLC Hancock NH Social Media Training and Strategies for Businesses and Nonprofits 603-525-3391 chris@halvorsonnewmedia.com www.halvorsonnewmedia.com

ARCHITECTS Scully Architects Keene NH Extraordinary Architecture and Planning for Our Community 357-4544, dvs@scully-architects.com www.scullyarchitects.com

Local Look NH Explore NH Like Never Before www.LocalLookNH.com

SISR Architecture, LLC Marlow NH Sustainable, Innovative & Socially Responsible Building Design 446-7024, christina@sisr.us www.sisr.us

CATERING/RESTAURANTS Enchanted Bakery & Cafe Spofford NH Magical Taste of Homemade 363-8914 enchantedbakery@hotmail.com www.facebook.com/enchantedbakery

Paragon Digital Marketing Keene NH Digital Marketing Excellence 399-6401, zach@paragondigital.com www.paragondigital.com Peter Harris Creative Keene NH Big Ideas for Small Companies 903-0218 info@peterharriscreative.com www.peterharriscreative.com Prospect Communications W. Chesterfield NH Driving Growth. Delivering Results 256-6372, mike@prospect-comm.com www.prospect-comm.com Salwen Graphic Design Keene NH Full Service Website & Graphic Design for Marketing & Communication 357-4693, nancy@salwen.net www.salwen.net The Marcommer LLC Keene NH Specializing in B2B and Industrial Marketing Communications 832-302-4101 marcy@marcommer.com www.marcommer.com Time Frame, Inc. Peterborough NH Your Local Source for Labels, Decals and Promotional Items 924-6611, jeff@timeframe.com www.timeframe.com

Weller & Michal Architects Harrisville NH We Strive For Excellence Within Real-World Limitations ... Because Design Matters 827-3840, info@wapm.com www.wapm.com ARTS & CULTURAL Arts Alive Keene NH Advancing Arts and Culture in the Monadnock Region 283-0944 info@monadnockartsalive.org www.monadnockartsalive.org ATTORNEYS Beasley & Ferber Concord NH The Elder & Disability Law Firm 225-5010, info@beasleyferber.com www.beasleyferber.com BANKS/CREDIT UNIONS Bank of New Hampshire Antrim, Keene, Hillsborough New Hampshireâ&#x20AC;&#x2122;s Local Bank 355-3553, www.banknh.com GFA Federal Credit Union Peterborough NH Better Value. Better Service. Better Banking. 924-9654, www.gfafcu.com

La Mia Casa Peterborough, NH Made By Hands, Not Pans 924-6262 lamiacasanh@outlook.com www.facebook.com/lamiacasanh Mayfair Farm Harrisville NH A Small Scale, Diversified Family Farm 827-3925, info@mayfairfarmnh.com www.mayfairfarmnh.com Shreeâ&#x20AC;&#x2122;s Kitchen Keene NH Catering Authentic Indian Cuisine 313-2974, sri@shreeskitchen.net www.shreeskitchen.net The Social Grove Peterborough, NH 924-4454, thesocialgrove@gmail.com www.thesocialgrove.com The Pub Restaurant & Caterers Keene, NH Home of the $1.19 Breakfast 352-3135, mhowe@ne.rr.com www.thepubrestaurant.com The Works Bakery Cafe Keene NH Delicious Sandwiches Made With Humanely-Raised, Hormone-Free Meats 357-9787, www.worksbakerycafe.com CHAMBERS OF COMMERCE Greater Keene Chamber of Commerce Keene NH Your Friendly Source for Information About the Monadnock Region 352-1303, keenechamber@ comcast.net, www.keenechamber.com

Apr/May/Jun 2014

CHAMBERS OF COMMERCE Greater Peterborough Chamber of Commerce Peterborough NH Improving Quality of Life for All Citizens of the Greater Peterborough Region 924-7234 jburnett@peterboroughchamber.com www.greater-peterborough-chamber.com COACHING/CONSULTING AdviCoach Richmond NH Making Your Success a Reality 239-3693, aconnor@advicoach.com www.connorteam.advicoach.com Heart-Centered and Profitable Fitzwilliam NH Coaching for Fitness, Health and Childbirth Practices 978-616-9561, melanie@ heartcenteredandprofitable.com www.heartcenteredandprofitable.com. John C. Cook & Associates Walpole NH Nonprofit & Fundraising Consultants 904-4091, cookandassoc@yahoo.com LaunchingU Keene NH Career Coaching for College Students & New Graduates 357-6111, sue@launchingu.com www.launchingu.com Path of Purpose Coaching Spofford NH Inspiring Entrepreneurs to Success in Life and Business 363-4252 helaine@pathofpurpose.com www.pathofpurpose.com PeopleSense Consulting LLC Jaffrey NH Improve Hiring, Job-Fit, Performance and Leadership 532-5888 robin@PeopleSenseConsulting.com www.peoplesenseconsulting.com Rivertide Consulting Peterborough NH Helping Organizations Succeed 534-1111, rivertide@comcast.net www.rivertideconsulting.com Solutions for Today Keene NH Solving Your Quickbooks Challenges 903-1047, pam@solutionsfortoday.net www.solutionsfortoday.net Sterling Business Corp. Peterborough NH Small Business Breakthroughs, Individual Solutions 924-9401, sbc@sbcnh.com www.sterlingprintmail.com

COFFEE SHOPS Prime Roast Keene NH Come Gather Where Love and Coffee Flow from the Same Pot 352-7874, primeroast@gmail.com www.primeroast.com COMMUNITY BROADBAND WiValley, Inc. Keene NH Your Local Provider For Fiber, Hybrid and Wireless Broadband Solutions 546-7200, brianf@wivalley.net www.wivalley.net CONSUMER ELECTRONICS iCracked Keene NH I Can Fix That! 734-5320, www.icracked.com COMMUNITY SUPPORTED AGRICULTURE (CSAs) Tracie’s Community Farm Fitzwilliam NH Growing Local food and Community Since 1999 209-1851 farmertracie@hotmail.com www.traciesfarm.com ECOLOGICAL/ENVIRONMENTAL The Green Up Girl Keene NH Reduce Waste, Reduce Cost, Rethink Events 802-258-8046 cs@thegreenupgirl.com www.thegreenupgirl.com Poole Ecological Consultancy Hillsborough NH Serving the Needs of Clients & Allied Professional Since 1996 478-1178, eann@gsinet.net www.eannpoole.com EDUCATION/TRAINING Antioch University New England Keene NH Explore. Empower. Transform. 877-595-9873, www.antiochne.edu Keene State College Continuing Education Keene NH Wisdom to Make a Difference 358-2290, www.keene.edu/conted Regional Center for Advanced Manufacturing Keene NH Business and Education Developing Our Workforce 358-2296, rcam@keene.edu www.keene.edu/conted/rcam River Valley Community College Keene/Claremont NH Envisioning The Future – Our Future By Design 542-7744, www.rivervalley.edu

Monadnock Small Business Journal

ENERGY EFFICIENCY Green Energy Options Keene NH Renewable Energy Products 358-3444, geo@usasolarstore.com www.geosolarstore.com Walker Design and Building Harrisville NH Begin With an Energy Efficient Audit & Finish With an Energy Efficient Home 827-9999, sunquest2020@hotmail.com www.walkerdesignbuilding.com www.walkerbasementtransformation.com FINANCIAL SERVICES Compass Financial Group Harrisville, NH Helping You Navigate the Financial World 627-3022, dean@cfg3.com www.cfg3.com Edward Jones/Allen Mendelson Keene NH Making Sense of Investing 357-7023 allen.mendelson@edwardjones.com www.edwardjones.com Edward Jones/Scott Trendell Keene NH Making Sense of Investing 352-1921 scott.trendell@edwardjones.com www.edwardjones.com MetLife Keene NH Retirement, Life Insurance, Disability, Long Term Care 352-2246, asoney@metlife.com dmorgan@metlife.com www.newengland.metlife.com HEALTH & PERSONAL CARE European Esthetics Peterborough NH Offering Organic Skin, Nail and Body Care to the Monadnock Region 924-9123 ellen@european-esthetics.com www.european-esthetics.com Five Element Acupuncture Keene NH Promoting Health, Preventing Disease 369-7965, pamelabys@gmail.com www.acupuncture5e.com W.S. Badger & Company Gilsum NH Powerfully Pure Body Care for Health, Fitness & Natural Beauty 357-2958, custserv@badgerbalm.com www.badgerbalm.com

HOME/BUILDING Crockett Log & Timber Homes Keene NH Green Living Since 1973 800-566-7714 jdodson@crockettloghomes.com www.crockettloghomes.com HUMAN RESOURCES HR Compliance 101, LLC Fitzwilliam NH Creating Workplaces That Work for Everyone 585-3139 paula@hrcompliance101.com www.hrcompliance101.com INFORMATION TECHNOLOGY Sequoya Technologies Group, LLC Peterborough NH Providing Complete IT Support to More Than 70 Small Business & Nonprofits throughout N.H. 924-7977, sales@sequoyatech.com www.sequoyatech.com Steadman Media Group Troy NH Live Event Management & New Media Solutions mikel@steadmanmediagroup.com www.steadmanmediagroup.com True North Networks Keene NH Straight Answers. Bright Solutions. 624-6777 www.truenorthnetworks.com Worldwide Computer Solutions Keene NH 358-6776, info@wwcs.com www.wwcs.com INSURANCE Masiello Insurance Agency, Inc. Keene NH Our Service Saves You Time and Our Choices Save You Money 352-1810, donnac@masiello.com www.masielloinsurance.com The Insurance Source, Inc. Keene NH The Source for All of Your Insurance Needs 357-2219, www.insurancesource.com LAWNCARE/LANDSCAPING Lawn Envy - Organic Lawncare Peterborough NH The Difference is Passion 996-1097, info@lawnenvynh.com www.lawnenvynh.com MEETING SPACE/GOLF COURSE Angus Lee Golf & Tennis Club Hillsborough NH 464-5404, anguslee@gmail.com www.anguslee.com

MEETING SPACE/GOLF COURSE Keene Country Club Keene NH 352-0135, diane@keenecc.com www.keenecc.com Monadnock Country Club Peterborough NH A 9-hole Public Golf Course and Function Hall 924-7769 beverlymonkton@myfairpoint.net www.monadnockcc.com MEETING SPACE/LODGING Barbara C. Harris Camp & Conference Center Greenfield NH Year-round Conference Center on Otter Lake 547-3400, info@bchcenter.org www.bchcenter.org Days Inn Keene NH Best Value Under the Sun 352-9780 jim.narkiewicz@gmail.com www.daysinn.com The Woodbound Inn & Resort Rindge NH Seasonal Cuisine ... Unique Pub Fare 532-8341, laura@woodbound.com www.woodbound.com NONPROFIT Hannah Grimes Center Keene NH Weaving Together Business, Local Economy and Community. 352-5063, www.hannahgrimes.com Monadnock Buy Local Keene NH Helping Our Local Economy Grow www.monadnocklocal.org Monadnock United Way Keene NH There for All of Us 352-4209, kathy@muw.org www.muw.org OFFICE FURNISHINGS Budget Blinds Keene NH A Style for Every Point of View 354-7801 www.budgetblinds.com/keene Carbone’s Window & Awning LLC Keene NH Your Window, Awning & Flooring Specialist 352-1932 www.carboneswindowandawning.com PET TRAINING Wicked Good Dog Training Peterborough NH Positive Training with Positive Results 732-7214 wickedgooddogtraining@gmail.com www.wickedgooddogtraining.com

PHOTOGRAPHY Edward Thomas Photography Marlow NH Professional Photography for Business; 30+ Years Experience 357-5939 ed@edthomasphotography.com www.edthomasphotography.com PRINTING/MAILING SCREEN PRINTING/SIGNS PROMOTIONAL ITEMS Beeze Tees Screen Printing Keene NH For All of Your Apparel and Promotional Needs! 357-1400, info@beezetees.com www.beezetees.com Bulldog Design Keene NH THINK LOCAL. GETBULLDOG.com 369-7171, joe@bulldog-design.com www.getbulldog.com Copies & More LLC Peterborough NH Your Neighborhood Source for All Your Copy, Packing and Shipping Needs 924-7088, www.copies-more.com Gem Graphics Keene NH Your Image is Everything 352-7112, steve@gem-graphics.com www.gem-graphics.com Hilltop Flags LLC Antrim NH Your Online Flag Store 494-1912, www.hilltopflags.com Moonstruck Press Keene NH Several Technologies Behind 357-7993 moonstruckpress@gmail.com www. moonstruckpress.com PrintFUSION Keene NH Built on Service Focused on Solutions 283-0007, info@printfusion.biz www.printfusion.biz Signworx Swanzey NH Small Town Service World Class Results 358-1003, info@signworx.com www.signworx.com The Shipping Shack Keene & Peterborough, NH Packing, Shipping, Mailboxes & More! 352-4249, 784-5564 shack2@comcast.net www.shippingshack.com

At the Top Robin Eichert, founder and principal of PeopleSense Consulting LLC, climbed Mt. Monadnock for the first time in the summer of 2007. She was spurred on by support of her Leadership NH class, when she divulged it was something she had wanted to do since moving the Monadnock Region in 1991, but was afraid she couldn’t make it. She’s elated to say she made the journey and has returned again since then, too! Would you like your climb to the top of Mt. Monadnock immortalized on this page? Send your digital photo to editor@MonadnockSBJ.com. We look forward to seeing your “At the Top” photos! PROJECT MANAGEMENT Applied Agility, LLC Weare NH Your Project Management Edge 660-6953, info@appliedagility.com www.appliedagility.com Facilitated Change Harrisville, NH Project Management Consulting & Training 762-0235, www.lisaseiverts.com REAL ESTATE RE/MAX Town & Country/ Ranger Curran Keene NH Outstanding Agents, Outstanding Results 357-4100 info@remax-keene-nh.com www.remax-keene-nh.com REMODELING & CUSTOM CARPENTRY Butler Restorations LLC Antrim NH We Love to Solve Mysterious Problems & Have the Skills & Equipment to Fix Almost Anything! 464-9639, jane@shorthillstudio.com www.shorthillstudio.com STAFFING The TPI Staffing Group Keene NH The People You Want, with the Skills You Need and the Service You Deserve 352-4155, www.tpistaffing.net

Business listings: $75 per year, or FREE for one year with any purchase of a display ad. Book your display listing today! Limit one category per listing. info@MonadnockSBJ.com

STATIONERY Steele’s Stationers Peterborough NH An Old Fashioned Stationery Store With a Modern Twist 924-7203 steelesstaioners@hotmail.com www.steelesstationers.com TRANSPORTATION Thomas Transportation Services, Inc. Keene NH For Every Road You Travel 352-5550 frank@thomastransportation.com www.thomastransportation.com VIDEO PRODUCTION SERVICES Home and Business Services Unlimited Tewksbury MA 978-640-1900 michael@kcvisualsunlimited.com www.kcvisualsunlimited.com WEB DESIGN/DEVELOPMENT/ CONSULTING 4Web Inc. Keene, NH Website Design to Meet Online Business Development Goals 903-0793, heidi@4webinc.com www.4webinc.com Consensus Technology Peterborough, NH The People Are the Business 924-4084 pamela.gleeson@ consensus-technology.com www.consensus-technology.com WRITING TWP Marketing & Technical Communications Peterborough NH Our Words Mean Business — On the Web and in Print 603-924-0935 write@twriteplus.com www.twriteplus.com

Apr/May/Jun 2014

603.358.2290 www.keene.edu/conted Continuing Education Office, Elliot Center

Let your summer make a difference at Keene State College Thereâ&#x20AC;&#x2122;s something for everyone! For children: Kids on Campus For adults: Workforce development, personal enrichment, and learning in retirement For educators and occupational safety professionals: Ongoing professional development

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Monadnock Small Business Journal