Generating Seller Leads Have Several Working Strategies Real Estate Seller Leads are the one item that every real estate investor must master. They are the first step in any real estate investing strategy that requires one to acquire a property. The better the leads the investor generates and the more consistent they are at keeping fresh leads coming in, the better the success the real estate investor will have. For the past year or so, the average home seller could push their property out on a website or list it with a Realtor and have multiple offers in short order. So, having a way to generate not only people who wanted to sell their home but that also had a motivating factor that required them to sell their home quickly was vital to the real estate investor in 2018. The experts tell us that the market is not going to be quite as hot in 2019, which we hope means will make generating seller leads a bit easier. But even if they easier
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to acquire, these leads are not something to waste, you need to know how to negotiate with them to get the deal, and we will be talking about those negotiations at the MAREI events in January with Chris McClatchey. HOW DO WE GET THE SELLER TO CONTACT US? We know that generating the leads are vital, but what are some of the better ways to generate those leads? Do you have three or four good strategies for generating seller leads? If not, take a look at the list below and pick one, implement it and then add a second, or a third. And it is important to note that taking steps to generate the leads rather than hunting the leads can not only be more profitable, it can often be outsourced so someone else does the work day in and day out, so the lead generate gets done despite your potential procrastination and busy schedule.
• Have a Good Converting Website: A good website that is easy for the search engines to find and list in searches is vital in today's real estate. By taking the next step of having great content on that website helps to build your credibility with visitors. And having a good website that entices those leads to leave their contact information, could change your business in 2019. Learn more about good converting websites at MAREI.org/InvestorCarrot where we have several resources as well as discounted pricing on Investor Carrot. (Do a quick search on google to find that out of 10 Investor Buyer Websites on the first page are from Investor Carrot.) • Direct Mail Campaign: A good direct mail campaign will have a good message via postcard or letter to a very specific targeted list. There are quite a few resources for direct mail, but a new one to MAREI, REIPRO.com is
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